# Compare EmailOctopus vs Success.ai 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare EmailOctopus and Success.ai based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/147415-10013316/EmailOctopus-vs-Success-ai

---

# EmailOctopus vs Success.ai Features and Cost Comparison

Last updated April 21st, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

EmailOctopusSuccess.ai2/4 selected

[EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.8 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/)

[Success.ai](https://www.capterra.com/p/10013316/Success-ai/)[4.8 (417)](https://www.capterra.com/p/10013316/Success-ai/reviews/)

[## EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.8 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/)

Starting Price

$9.00/month

Value-for-Money

4.8

Functionality

4.5

Ease of Use

4.7

Customer Service

4.8

Reviews Sentiment

Based on [655 reviews](#user-reviews)

Positive

638

Neutral

12

Negative

5

[## Success.ai](https://www.capterra.com/p/10013316/Success-ai/)[4.8 (417)](https://www.capterra.com/p/10013316/Success-ai/reviews/)

Starting Price

$33.00/month

Value-for-Money

4.7

Functionality

4.8

Ease of Use

4.8

Customer Service

4.8

Reviews Sentiment

Based on [417 reviews](#user-reviews)

Positive

409

Neutral

4

Negative

4

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## Summary

* * *

Key features rated by users

Features selected based on 14,208 reviews from email marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

74%Fit

Not enough reviews

Feature ratings

Email Campaign Management

4.8

Campaign Scheduling

4.8

Newsletter Management

4.8

Email Tracking

\--

Customizable Branding

4.8

\--%Fit

Missing features

Feature ratings

Email Campaign Management

4.8

Campaign Scheduling

NA

Newsletter Management

NA

Email Tracking

4.7

Customizable Branding

NA

User satisfaction

User satisfaction

4.8

User reviews[655](https://www.capterra.com/p/147415/EmailOctopus/reviews/)

Ease of use

4.7

Functionality

4.5

Value for money

4.8

Customer support

4.8

User satisfaction

4.8

User reviews[417](https://www.capterra.com/p/10013316/Success-ai/reviews/)

Ease of use

4.8

Functionality

4.8

Value for money

4.7

Customer support

4.8

Price starts from

Price starts from

$9Per Feature, Per Month

-   Free version
-   Free trial

Price starts from

$33Flat Rate, Per Month

-   Free version
-   Free trial

Best for

Best for

EmailOctopus is used by bloggers, ecommerce businesses, authors, charities, crypto groups, indie hackers, music pros, newsletter creators, real estate agents, schools, and Web3 firms.

Best for

Not provided by vendor

## User reviews

Pros & cons

AJ

Amit J.

Executive

> "It integrates well with platforms like Amazon SES and provides clear analytics to track opens, clicks, and performance without unnecessary complexity."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7062190)

VR

Verified Reviewer

Director

> "There are limited features when it comes to making content, for example in text editing i cannot align my content elements freely and have to follow a..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6857800)

JG

Jessica G.

Realtor

> "It’s a great tool for consistent communication and simple email marketing without a steep learning curve. While it has a few limitations, it gets the..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7132440)

JD

Juan D.

CMO

> "For professional, B2B, or client-facing email marketing, I cannot recommend it due to unpredictable compliance enforcement and excessive operational..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7093518)

CV

Christiaan V.

Marketing and Development

> "I love EmailOctopus, its got the same advance features as the OG software, and its more affordable, I'm also using the API to create my own..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6830202)

VR

Verified Reviewer

Marketing Director

> "The number of pre designed email templates is small compared to other services like mailchimp .Templates are clean but lack visual flair compared to..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6869734)

Lauren F.

Legal Secretary

> "I love how you can look back in each campaign to see the percentage of opened emails and also who has clicked on links."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7117259)

Lauren F.

Legal Secretary

> "I find it quite time consuming to make emails when adding pictures and links but this would probably be the case with most systems."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7117259)

CV

Christiaan V.

Marketing and Development

> "I like the simplicity, and the HTML email builder to code my own, the reports are easy to read, for that quick analytics to see how the campaign is..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6830202)

PG

Pats G.

Director

> "It’s a little pricey, it doesn’t check dodgy email addresses to prevent being spammed, lacks the option to check campaigns to avoid spam"

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6854279)

OD

Omar D.

Owner Founder

> "As a growing nonprofit, we're on a very strict budget, but EO allows us to communicate with our client accounts and provides excellent security..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7009956)

JE

Jennifer E.

Secretary

> "Their embedded forms don't allow subscribers to choose which of our emails they'd like to receive."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6857140)

SA

Suzan A.

Owner

> "I like EmailOctopus, because the price is very reasonable for small and new business, The free plan is very generous, pricing is transparent and..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7033970)

DE

Diana E.

Computer Science Tutor

> "I also can't switch easily between my two brands/designs, so it's harder to use as an entrepreneur with two strings to her bow!"

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7002844)

HJ

Hope J.

Creator

> "The set up of the free trial allows me to learn the system and more about email marketing in the novel stages of my business and scale well as it..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6357590)

VP

Vicki P.

Owner

> "Pasting text from outside doesn't translate with same font size and weight, so I have to change it."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6867970)

CD

Cameron D.

Songwriter

> "Email Octopus has a free feature, where a business can create an email list, manage that list, and create and send newsletters to that email list. "

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6367271)

CK

Cheryl K.

Congregational Adminstrator

> "Also, I can't figure out how to use the columns...if I try to use a two column look to put an image next to a text box, it always reverts to the top..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6798141)

Jasmine P.

Marketing Coordinator

> "The branding template is smooth enough to upload your brand colors, and the tagging, segmenting, and contact field sections allow for customizing..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6340098)

BD

Bree D.

Admin

> "The main downside of EmailOctopus is its limited customisation and advanced functionality compared to other email marketing platforms"

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6557704)

DC

Diego C.

teacher

> "EmailOctopus has made it easy to build and manage email campaigns, segment my audience, and maintain consistent communication with our community."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6828816)

RS

Robin S.

Office Assistant

> "Sometimes it gets restrictive to only have the option to choose 1, 2, 3, or 4 columns in a block, especially since you can't adjust their widths."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6780696)

AJ

Amit J.

Executive

> "The campaign setup, list management, and automation are straightforward, and the deliverability is reliable."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7062190)

NP

Nicola P.

Director

> "sometimes when uploading my own images it can be a bit slow, but im trying hard to find something negative."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6824641)

VR

Verified Reviewer

Owner

> "The platform is super user-friendly – I can easily customise the templates to fit my website and within 10 mins or so, I can send an email to all my..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6591946)

VR

Verified Reviewer

Designer

> "not being able to use MOV files as part of an email blast and subject to PNG / JPEG or GIFF files only"

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6677557)

AM

Amanda M.

Marketing Communications Coordinator

> "It makes my job easier, helps me create professional emails, and gets our communications delivered in an effective manner."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6815734)

FI

Fabiola I.

Illustrator and Storyteller

> "Sometimes, the UI for designing the newsletters is a bit clunky, especially when dragging and dropping blocks."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6617142)

TO

Temitope O.

Owner

> "For instance, I could easily log in and create campaigns, with reporting features that provide clear insights into performance of the emails sent."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6646514)

JD

Juan D.

CMO

> "Unpredictable campaign approval process"

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7093518)

DP

Dawn P.

Director

> "It's provided a cost-effective way for me to try out managing a mailing list and communicating with my contacts."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7005514)

MD

Mara D.

Author

> "Could use more design options for email campaigns, current designs feel a touch dated"

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6415010)

Jaime H.

Artist

> "I like that my account with EmailOctopus will grow only as I grow. As I grow my list, which means I have more opportunity to earn more, then I don't..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6862690)

TO

Temitope O.

Owner

> "The current system lacks the ability to categorize or organize templates effectively."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6646514)

JG

Jenna G.

Creative Design Manager

> "It's very user-friendly and simplifies setting up my brand identity as I can save bespoke colours and logos to use week on week."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6815124)

CA Manas M.

Founder

> "It makes it difficult to send emails on the go."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6875655)

Megan B.

None

> "Each week I am able to create an email chain in less than 10 minutes and set it up to be sent."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6870147)

PM

Peter M.

Head of Marketing

> "There are no options to let your users select options from a drop-down or checkbox list."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6504466)

OD

Omar D.

Owner Founder

> "I also like that they have tier packages, so when our time comes to graduate from free, we have options, making it a great start-up value for the..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7009956)

JC

Jenny C.

Owner

> "It won’t send me an email when I get a new subscriber added to my list."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6658409)

IN

Inamari N.

Marketing Executive

> "It integrates well with the tools I already use, and I’ve found the automation features surprisingly capable for a platform at this price point."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7044339)

PM

Peter M.

Head of Marketing

> "The sign-up form options are a little too basic at the moment."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6504466)

AH

Allison H.

Operations Manager

> "The integrations with other platforms (like Google Suite and Knack) make it easy to connect EmailOctopus with our broader workflow."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7030074)

NB

Nate B.

Editor in Chief

> "The only thing I didn't like is that it doesn't recommend using gmail or any free email as the sending account."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6666556)

DB

Dave B.

Creator

> "Being able to revisit old campaigns to track opens and clicks as well as being able to use old campaigns as a template is really useful."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6405826)

ST

Susan T.

Community development

> "This makes evaluating metrics and replicating sends more complicated."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6809674)

MZ

Maurizio Z.

Press Officer

> "I also really appreciate being able to schedule emails and, above all, replicate them to different lists in just a few steps."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7015894)

MM

Mmoham M.

Software Engineer

> "Email templates of the product are not customizable."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6631886)

JB

Jesse B.

Creative Generalist

> "EmailOctopus donates to ocean conservation causes and seems significantly more ethical in its overall behavior than many other email subscription..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6819371)

MY

Mark Y.

Founder

> "the monetization features of some competitors and such were not as important for me at the time."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6620573)

PB

Phoenix B.

Community Engagement

> "It has enabled us to send out a brand newsletter and was far easier to use than the competitor sites which we tried before and did not fit our..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6822950)

KI

Kelechi I.

Owner

> "Not a fan of the pricing structure in terms of being charged based on audience size"

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6628943)

DJ

Devin J.

Owner

> "It enables you to see the functionality and send a good amount of emails before committing to a paid plan (if you need one). "

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6400085)

AW

April W.

administration

> "lacks features unless you join the paid plan free doesnt go far here but nothing like mail chimp as example"

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6608438)

SA

Suzan A.

Owner

> "Value for money, as a new business I like the free trial it is generous and help me decide later when i have more customers to upgrade to paid..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7033970)

AK

Ariel K.

Operations Manager

> "The interface is a bit bland, and sometimes confusing (some things are in the wrong places)"

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6514940)

JG

Jenna G.

Creative Design Manager

> "I don't feel overly restricted with design, and there are always new features being released that help and inspire me to create more interesting..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6815124)

KM

Katrina M.

Owner

> "There's a few I would like to remove (obviously outside the US for a US company, haven't opened an email in years, etc)."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6592054)

DB

Donna B.

Owner and Therapist

> "I have tried many email marketing providers and this is by far my favourite. Because they are so generous with their free plan and don't keep asking..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7030001)

KR

Kyle R.

Online Coach

> "Pull your CSV files through already and close your mind-numbing, overcharging, 2-audience-limited mail company and make the switch. If you don't..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___5029920)

AH

Allison H.

Operations Manager

> "Highly recommend it for nonprofits, startups, and small teams who want professional email marketing without the bloated complexity of larger platforms."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7030074)

Megan B.

None

> "I don't think I would use it enough to pay for a subscription."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6870147)

LA

Lynda A.

Owner

> "For a small business owner in this economy, I needed to stay in a certain price range and EmailOctopus gives me everything I need (and what the more..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6449599)

TK

Thomas K.

Publisher

> "There's nothing I dislike about EmailOctopus, but if I could suggest one feature it would be social media account linking as opposed to having to..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___4978048)

MT

Meg T.

Owner Clinical Director

> "Using Email Octopus is an affordable way to sed out email campaigns and capture addresses."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7002620)

AS

Alyson S.

Artist and Author

> "I certainly won't be going back to my previous (expensive) mail service provider."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7012614)

Jamie G.

Partner

> "There are free features and paid features, and the free plan has great value for smaller contact lists."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6873349)

MN

Matilde N.

Art Director

> "I had some troubles with multiple users feature."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6488173)

VR

Verified Reviewer

Owner

> "I like the fact that it gives you the most amount of free subscribers in your database more than mailchimp"

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6872749)

Pablo E.

Consultant

> "I’m supposed to share some inconvenience here, but sorry."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6866259)

JB

Jenny B.

CV Writer

> "It is really user-friendly and easy to design and schedule email campaigns and automations. When I have had any technical issues, I also received help..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7014077)

ML

Melissa L.

Marketing Executive

> "Lack of explainer information and videos"

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6710442)

TO

Temitope O.

Owner

> "The platform's intuitive interface allows me to quickly set up and manage email campaigns without a steep learning curve."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6646514)

SR

Sergio R.

Marketing Manager

> "I was using another service before, but to be honest, I didn’t feel confident with it lately."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7031245)

VR

Verified Reviewer

Designer

> "overall I have enjoyed using this platform for quick email blasts and being able to get my communications streamlined and in sync for branding..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6677557)

KM

Katrina M.

Owner

> "I haven't figured out yet how to manage my email subscribers efficiently."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6592054)

KB

Kimberly B.

AUTHOR

> "It has allowed me to get up and running with monthly newsletters to my readers."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7013698)

KL

Katrina L.

Communications Officer

> "Navigating between the Setup/Design/Content/Send portions of the Campaigns form is a little frustrating because you can't jump from setup to content,..."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6294603)

NS

Norman S.

Founder

> "I also like that I can even do automations on my free account for my volunteer organization."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7022017)

AR

Anii R.

Designer

> "It is slightly on the expensive side as compared to few other websites."

[See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6345415)

[View Reviews](https://www.capterra.com/p/147415/EmailOctopus/reviews/)

VR

Verified Reviewer

Virtual Assistant

> "Capterra provides a massive advantage in B2B marketing by placing our product directly in front of buyers who are ready to purchase, and it shortens..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7053539)

JP

Jelly P.

Admin Staff

> "In addition, the customization options for dashboards and reports feel limited, and integrations with other tools occasionally require manual..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7010243)

Bela Eka P.

Digital Marketing

> "It helps me create relevant emails quickly, and the sender warm-up tool gave me more confidence that my emails actually reach inboxes."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7089976)

AbdElaziz A.

Jobless

> "Some buttons take a second longer to respond after logging in, especially when switching between campaign views."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7051877)

Ardia Pramesti N.

Virtual Assistant

> "It helps reduce manual work and allows me to focus more on strategy rather than execution. While there are a few areas that could be refined, the core..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7087721)

Makinde M.

Marketing

> "I noticed slower performance when handling large email campaigns, with delays in sending and processing emails, which impacted campaign effectiveness..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6520028)

Mardi R.

Funnel Strategist

> "I saved hours each week and got better results compared to doing everything manually. While there’s room for improvement with data accuracy, the..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6876488)

Bela Eka P.

Digital Marketing

> "Occasionally, tasks duplicated or transitions froze, which was slightly annoying, but easy to fix."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7089976)

Alviyah S.

Admin

> "Success.ai has solved my deliverability issues, granting access to 700M+ B2B contacts and significantly increase my leads and meeting schedule with."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6880474)

EU

Edbonessa U.

Junior Graphic Designer and Copywriter

> "The email display popping up on the start page felt a bit distracting and overwhelming at first, especially for non-SaaS users like me."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6886252)

TM

Tomya M.

Product Manager

> "It simplifies and streamlines my outreach process, helping me save time, stay organized, and connect with a larger number of qualified leads more..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7032975)

DN

Daniel N.

Head of Human Resource

> "Sometimes the interface feels slightly crowded when too many options are open, which can confuse first-time users."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7016582)

Jacob T.

Freelance

> "It’s streamlined my overall client outreach process which made my lead generation much faster, as well as helping me run more personalized email..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6847370)

AL

Amanda L.

Web Developer

> "It's also less flexible for long-form or creative content"

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7087780)

EM

Erisha M.

Admin

> "I also like the AI email writer feature, which helps me write polite and clear offer emails, even though I'm not a copywriting expert."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6845869)

JP

Jelly P.

Admin Staff

> "I’ve also observed that customer support response times can vary, which can delay issue resolution."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7010243)

RA

Rachmawati A.

IT Support

> "I also appreciate the quality of the AI-generated content, especially for outreach and email writing, as it saves a lot of time and effort."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7087147)

Praise O.

Email Copywriter

> "There are instances where analytics data may not accurately reflect campaign performance, causing uncertainty about the effectiveness of my strategies..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6494639)

BB

Brandon B.

Vice President Operations

> "The inbox warming tool has been essential in maintaining our domain health—before implementing it, many of our emails were going straight to spam...."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6840070)

VR

Verified Reviewer

Founder

> "Ordered this product 24 hours ago to replace instantly, glad i didn't cancel instantly yet cause these guys just took my money, there support keeps..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6380556)

Lucia M.

Former Co-Leader of Community Relation

> "AI ensures that messages arrive in inboxes with no manual effort and actively manages sender reputation through automated warm-up methods."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6831583)

Chaima T.

marketing manager

> "Before that, outreach took a lot of manual time and wasn’t very consistent."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7086119)

Mellika K.

Freelancer

> "The platform allows me to track user behavior and optimize both emails and landing pages for maximum conversions."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6864240)

Nnenna I.

Copywriting, Cold email marketing

> "Managing leads within the platform is difficult, leading to inefficiencies in lead nurturing and conversion efforts."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6503414)

Abereowo D.

Email marketer

> "In just a few months, I have closed a deal that gives me an amazing 1000% ROI by providing high-ticket marketing and email services to coaches and..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7007225)

MaM

María M.

Digital Marketing

> "The free trial is quite limited, the interface is not very user-friendly, and there are restrictions on the number of emails that can be sent."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6537349)

EC

Eana C.

VP

> "Its user-friendly interface and customizable templates make it simple to create compelling content that resonates with my audience."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6845726)

VR

Verified Reviewer

Digital Marketing

> "The system can feel slightly heavy if too many tasks run at once."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7017787)

Chaima T.

marketing manager

> "I really like how the AI helps with personalization and writing variations that sound natural and not robotic."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7086119)

JE

Jennifer E.

Email marketing

> "Collaborating on email campaigns with team members and stakeholders may be difficult without built-in collaboration features and tools."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6505692)

Yulia Handayani H.

Compliance officer

> "With the unlimited accounts feature, I can perform my work while saving time."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7089933)

VR

Verified Reviewer

Owner

> "Some formats don’t upload easily."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7087073)

Amalia A.

Digital Marketing

> "This platform is great for people who want to simplify prospecting and cold email using AI and automation."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7087632)

LW

Lindsey W.

Social Media Expert and Owner of Magenta Strategies

> "The learning curve could be a bit steeper for users unfamiliar with marketing automation platforms.."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6820887)

Praise O.

Email Copywriter

> "By providing customisable templates and automation features for me, it allows me to respond promptly to market changes and stay ahead of the..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6494639)

VR

Verified Reviewer

Strategist

> "Occasional glitches that rarely impact its performance."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6861802)

Ascar A.

Digital Marketing

> "Success.ai has solved my deliverability issues, granting access to 700M+ B2B contacts, and significantly increased my leads and meeting schedules, all..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6399643)

VR

Verified Reviewer

Netsuite consultant

> "Lack of information on pricing, success rates, and specific features makes it difficult to assess value"

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6340648)

DECMAMILA E.

Web Developer

> "It provides a steady monthly value and makes it easy to justify costs to my team by showing visible returns."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7080246)

CE

Candra E.

Staff

> "Sometimes the filters feel a little overwhelming when you’re new."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7010214)

Imad D.

Senior editor

> "The AI-powered personalization, unlimited email accounts, and advanced analytics have transformed our campaigns, boosting deliverability and response..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6404268)

NS

Nabila S.

Virtual Assistant

> "One thing I was slightly disappointed on was the user interface of success.ai when using my phone."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6850149)

BB

Barnabas B.

Real estate firm

> "Success.ai is a powerful solution for automating and scaling email outreach while it takes time to master the benefits in terms of efficiency, better..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6507510)

SG

Samuel G.

No code App Developer

> "Scaling campaigns within the platform seems challenging, limiting expansion opportunities"

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6525551)

BB

Barnabas B.

Real estate firm

> "its AI-driven tools make lead generation more efficient, helping boost engagement and response rates, the platform is intuitive to use, and features..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6507510)

Abdallah M.

Digital Marketing Executive

> "Segmentation options within Success.ai can be limited and somewhat difficult to navigate."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6747407)

Abioye S.

Content Writer

> "The platform's limitless sending capabilities and cutting-edge analytics empower me to reach a wider audience, personalize messages, and achieve..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6511052)

VR

Verified Reviewer

Sales.

> "What I don't like about success ai is that it's abit expensive compared with other companies that offer the same same product that success ai gives."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6530641)

Abiodun B.

Email marketer

> "I am amazed by the insight I've gained from the platform and unlimited stability with the ability to manage unlimited email accounts and warm-ups and..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6478479)

VR

Verified Reviewer

Teaching

> "The least that I don't like to success ai is this is an artificial intelligence sometimes they are not true about the information because it is like a..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6745391)

Vonny P.

Dealer

> "The AI tools are really helpful for generating ideas and saving time, especially when working on outreach and content."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7087311)

BB

Barnabas B.

Real estate firm

> "Sometimes, the platform can be a bit slow, and there may be a few bugs."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6507510)

Polina S.

COO

> "ai helps me attract better leads by crafting targeted and engaging emails."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7094195)

AP

Agbelusi P.

Website Designer

> "I was previously dealing with low-intent lists that wasted my effort."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7031598)

Deividas I.

CEO

> "They're reliable and fast ROI, we have calculated that it would need 2800$ total investment to get maximum of the Success.ai so after three or months..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6745646)

UA

Ugonna A.

Writer

> "At first I found it hard to navigate the site."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6847602)

MaM

María M.

Digital Marketing

> "It makes it easier for me to choose the most effective words to capture my customers' attention and also assists me with automatic responses when I’m..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6537349)

JM

Joe M.

CEO

> "They kept stalling and trying to get me past the 14 day refund window."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6460455)

Intan R.

Virtual Assistant to SLP

> "Success.ai seems like a useful tool for businesses and freelancers who want to simplify lead generation and email outreach."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7094005)

JM

Joe M.

CEO

> "You are unable to get leads outside a major city in CA."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6460455)

Alviyah S.

Admin

> "The unlimited email accounts and warm-ups have transformed my outreach strategy, allowing me to connect with vast network effortlessly"

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6880474)

Kunle Emmanuel A.

Senior Content Writer

> "Its bulky and could be overwhelming to newbies in the marketing space"

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6486340)

Allysa Putri K.

Social Media Content Strategy

> "It simplifies email marketing and sales outreach with smart automation, saving me time and improving engagement. While there’s a bit of a learning..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6709632)

Julie P.

Freelance Book Reviewer, Writer, and Editor

> "Technicians are often unavailable for demonstrations or answering questions."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6730506)

Favour M.

Creative Writing

> "Success.ai has helped me create personalized emails that are specific to different clients, and has helped me improve my brand loyalty and growth."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6526377)

DM

Dmitri M.

CEO

> "Can be complicated to learn it if you're not experienced in using such products."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6780580)

VR

Verified Reviewer

Executive Virtual Assistant

> "It frees up my time so I can focus on actual conversations with prospects instead of research."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7069782)

Precious '.

Content Marketer

> "The difficulty of navigating the features is what I disliked most."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6492337)

Ivana C.

quality control

> "Success.ai understands the challenges of email marketing and sales outreach, which is why they offer smart automation designed to save you time and..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6729863)

Raphael M.

Digital Marketing Executive

> "Moreover, its over-reliance on writing could potentially devalue human creativity and critical thinking skills if not used judiciously as a..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6304826)

BB

Brandon B.

Vice President Operations

> "We rely on Success.ai as part of our sales and growth stack, and it's been key in improving our outreach performance without risking deliverability."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6840070)

JM

Joe M.

CEO

> "This may be a great product when they work out all the bugs, but I would not buy it right now."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6460455)

Ramadan A.

Engineer

> "It ensures my workflow remains uninterrupted and makes my daily tasks easier."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7072729)

Ivana C.

quality control

> "I experience occasional bugs."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6729863)

Pamela O.

Recruitment specialist

> "Success.ai delivers a revolutionary approach to email outreach, empowering businesses to scale their campaigns witgout limits and achieve remarkable..."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6410780)

Liveleth O.

Marketer

> "Success ai technology is a bit complex to use."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6360615)

ST

Seema T.

Teaching

> "The verified contacts are dependable and the warmup improves inbox placement"

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7053312)

PA

Paul A.

Content Writer

> "The pricing is a bit on the expensive side."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6501662)

AS

Aldo S.

Copywriter

> "Now, with Success.ai's lead intelligence, I can quickly filter and access potential leads that match my target audience."

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6813714)

Awele E.

Email marketer

> "Having to learn how to use them can be difficult"

[See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6510832)

[View Reviews](https://www.capterra.com/p/10013316/Success-ai/reviews/)

## User interface

[EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)

4.79 (655)

[Success.ai](https://www.capterra.com/p/10013316/Success-ai/)

4.83 (417)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

EmailOctopus

Top features

36/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/147415/EmailOctopus/#features)

Success.ai

16/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/10013316/Success-ai/#features)

### Recognition

EmailOctopus is recognized as a top-rated tool in 2 Capterra Shortlist reports

Best Value Email MarketingSoftware (2026) 

Best Value Email MarketingSoftware (2025) 

Best Value Email MarketingSoftware (2023) 

No recognitions have been awarded to Success.ai

### Deployment & support

EmailOctopus

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Success.ai

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

EmailOctopus

-   By Three Hearts Digital
-   Located in United Kingdom
-   Founded in 2015

Success.ai

-   By Success.ai
-   Located in United States
-   Founded in

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[EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/)

$9/month

Price

$10/month

4.5

Features

4.5

4.7

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/136603-147415/MailerLite-vs-EmailOctopus)

[Success.ai](https://www.capterra.com/p/10013316/Success-ai/)[4.83 (417)](https://www.capterra.com/p/10013316/Success-ai/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/)

$33/month

Price

$10/month

4.8

Features

4.5

4.8

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/136603-10013316/MailerLite-vs-Success-ai)

[EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/)

vs

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

$9/month

Price

$15/month

4.5

Features

4.5

4.7

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/79367-147415/ActiveCampaign-vs-EmailOctopus)

[Success.ai](https://www.capterra.com/p/10013316/Success-ai/)[4.83 (417)](https://www.capterra.com/p/10013316/Success-ai/reviews/)

vs

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

$33/month

Price

$15/month

4.8

Features

4.5

4.8

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/79367-10013316/ActiveCampaign-vs-Success-ai)

[EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,923)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$9/month

Price

$12/month

4.5

Features

4.2

4.7

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-147415/Constant-Contact-vs-EmailOctopus)

[Success.ai](https://www.capterra.com/p/10013316/Success-ai/)[4.83 (417)](https://www.capterra.com/p/10013316/Success-ai/reviews/)

vs

[Systeme.io](https://www.capterra.com/p/198994/Systeme/)[4.83 (2,127)](https://www.capterra.com/p/198994/Systeme/reviews/)

$33/month

Price

$17/month

4.8

Features

4.7

4.8

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/198994-10013316/Systeme-vs-Success-ai)