# Compare EmailOctopus vs GMass 2026 | Capterra > Unsure of what to choose? Check Capterra to compare EmailOctopus and GMass based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/147415-168452/EmailOctopus-vs-GMass --- # EmailOctopus vs GMass Features and Cost Comparison Last updated June 3rd, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: EmailOctopusGMass2/4 selected [EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.8 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/) [GMass](https://www.capterra.com/p/168452/GMass/)[4.8 (1,402)](https://www.capterra.com/p/168452/GMass/reviews/) [## EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.8 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/) Starting Price $9.00/month Value-for-Money 4.8 Functionality 4.5 Ease of Use 4.7 Customer Service 4.8 Reviews Sentiment Based on [655 reviews](#user-reviews) Positive 638 Neutral 12 Negative 5 [## GMass](https://www.capterra.com/p/168452/GMass/)[4.8 (1,402)](https://www.capterra.com/p/168452/GMass/reviews/) Starting Price $25.00/month Value-for-Money 4.7 Functionality 4.7 Ease of Use 4.7 Customer Service 4.6 Reviews Sentiment Based on [1,402 reviews](#user-reviews) Positive 1,383 Neutral 14 Negative 5 ## Send this comparison chart to my inbox ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. ## Summary * * * Key features rated by users Features selected based on 14,491 reviews from email marketing software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology 74%Fit Not enough reviews Feature ratings Email Campaign Management 4.8 Campaign Scheduling 4.8 Newsletter Management 4.8 Email Tracking \-- Customizable Branding 4.8 65%Fit Missing features Feature ratings Email Campaign Management 4.7 Campaign Scheduling 4.8 Newsletter Management NA Email Tracking 4.8 Customizable Branding NA User satisfaction User satisfaction 4.8 User reviews[655](https://www.capterra.com/p/147415/EmailOctopus/reviews/) Ease of use 4.7 Functionality 4.5 Value for money 4.8 Customer support 4.8 User satisfaction 4.8 User reviews[1,402](https://www.capterra.com/p/168452/GMass/reviews/) Ease of use 4.7 Functionality 4.7 Value for money 4.7 Customer support 4.6 Price starts from Price starts from $9Per Feature, Per Month - Free version - Free trial Price starts from $25Flat Rate, Per Month - Free version - Free trial Best for Best for EmailOctopus is used by bloggers, ecommerce businesses, authors, charities, crypto groups, indie hackers, music pros, newsletter creators, real estate agents, schools, and Web3 firms. Best for Whether you need to send cold emails, mail merges, email marketing messages, internal comms, or invitations, GMass can do it all — and all inside Gmail with the best deliverability you've ever had. ## User reviews Pros & cons JG Jessica G. Realtor > "It’s a great tool for consistent communication and simple email marketing without a steep learning curve. While it has a few limitations, it gets..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7132440) VR Verified Reviewer Director > "There are limited features when it comes to making content, for example in text editing i cannot align my content elements freely and have to..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6857800) AJ Amit J. Executive > "It integrates well with platforms like Amazon SES and provides clear analytics to track opens, clicks, and performance without unnecessary..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7062190) JD Juan D. CMO > "For professional, B2B, or client-facing email marketing, I cannot recommend it due to unpredictable compliance enforcement and excessive..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7093518) Lauren F. Legal Secretary > "I love how you can look back in each campaign to see the percentage of opened emails and also who has clicked on links." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7117259) VR Verified Reviewer Marketing Director > "The number of pre designed email templates is small compared to other services like mailchimp .Templates are clean but lack visual flair compared..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6869734) OD Omar D. Owner Founder > "As a growing nonprofit, we're on a very strict budget, but EO allows us to communicate with our client accounts and provides excellent security..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7009956) Lauren F. Legal Secretary > "I find it quite time consuming to make emails when adding pictures and links but this would probably be the case with most systems." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7117259) SA Suzan A. Owner > "I like EmailOctopus, because the price is very reasonable for small and new business, The free plan is very generous, pricing is transparent and..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7033970) PG Pats G. Director > "It’s a little pricey, it doesn’t check dodgy email addresses to prevent being spammed, lacks the option to check campaigns to avoid spam" [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6854279) CV Christiaan V. Marketing and Development > "I love EmailOctopus, its got the same advance features as the OG software, and its more affordable, I'm also using the API to create my own..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6830202) JE Jennifer E. Secretary > "Their embedded forms don't allow subscribers to choose which of our emails they'd like to receive." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6857140) VR Verified Reviewer Owner > "The platform is super user-friendly – I can easily customise the templates to fit my website and within 10 mins or so, I can send an email to all..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6591946) DE Diana E. Computer Science Tutor > "I also can't switch easily between my two brands/designs, so it's harder to use as an entrepreneur with two strings to her bow!" [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7002844) TO Temitope O. Owner > "For instance, I could easily log in and create campaigns, with reporting features that provide clear insights into performance of the emails sent." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6646514) VP Vicki P. Owner > "Pasting text from outside doesn't translate with same font size and weight, so I have to change it." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6867970) DP Dawn P. Director > "It's provided a cost-effective way for me to try out managing a mailing list and communicating with my contacts." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7005514) CK Cheryl K. Congregational Adminstrator > "Also, I can't figure out how to use the columns...if I try to use a two column look to put an image next to a text box, it always reverts to the..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6798141) Jaime H. Artist > "I like that my account with EmailOctopus will grow only as I grow. As I grow my list, which means I have more opportunity to earn more, then I..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6862690) BD Bree D. Admin > "The main downside of EmailOctopus is its limited customisation and advanced functionality compared to other email marketing platforms" [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6557704) Megan B. None > "Each week I am able to create an email chain in less than 10 minutes and set it up to be sent." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6870147) RS Robin S. Office Assistant > "Sometimes it gets restrictive to only have the option to choose 1, 2, 3, or 4 columns in a block, especially since you can't adjust their widths." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6780696) OD Omar D. Owner Founder > "I also like that they have tier packages, so when our time comes to graduate from free, we have options, making it a great start-up value for the..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7009956) VR Verified Reviewer Designer > "not being able to use MOV files as part of an email blast and subject to PNG / JPEG or GIFF files only" [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6677557) IN Inamari N. Marketing Executive > "It integrates well with the tools I already use, and I’ve found the automation features surprisingly capable for a platform at this price point." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7044339) FI Fabiola I. Illustrator and Storyteller > "Sometimes, the UI for designing the newsletters is a bit clunky, especially when dragging and dropping blocks." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6617142) AH Allison H. Operations Manager > "The integrations with other platforms (like Google Suite and Knack) make it easy to connect EmailOctopus with our broader workflow." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7030074) JD Juan D. CMO > "Unpredictable campaign approval process" [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7093518) DB Dave B. Creator > "Being able to revisit old campaigns to track opens and clicks as well as being able to use old campaigns as a template is really useful." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6405826) MD Mara D. Author > "Could use more design options for email campaigns, current designs feel a touch dated" [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6415010) MZ Maurizio Z. Press Officer > "I also really appreciate being able to schedule emails and, above all, replicate them to different lists in just a few steps." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7015894) TO Temitope O. Owner > "The current system lacks the ability to categorize or organize templates effectively." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6646514) CV Christiaan V. Marketing and Development > "I like the simplicity, and the HTML email builder to code my own, the reports are easy to read, for that quick analytics to see how the campaign is..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6830202) CA Manas M. Founder > "It makes it difficult to send emails on the go." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6875655) DJ Devin J. Owner > "It enables you to see the functionality and send a good amount of emails before committing to a paid plan (if you need one). " [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6400085) PM Peter M. Head of Marketing > "There are no options to let your users select options from a drop-down or checkbox list." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6504466) SA Suzan A. Owner > "Value for money, as a new business I like the free trial it is generous and help me decide later when i have more customers to upgrade to paid..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7033970) JC Jenny C. Owner > "It won’t send me an email when I get a new subscriber added to my list." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6658409) DB Donna B. Owner and Therapist > "I have tried many email marketing providers and this is by far my favourite. Because they are so generous with their free plan and don't keep..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7030001) PM Peter M. Head of Marketing > "The sign-up form options are a little too basic at the moment." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6504466) AH Allison H. Operations Manager > "Highly recommend it for nonprofits, startups, and small teams who want professional email marketing without the bloated complexity of larger..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7030074) NP Nicola P. Director > "sometimes when uploading my own images it can be a bit slow, but im trying hard to find something negative." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6824641) LA Lynda A. Owner > "For a small business owner in this economy, I needed to stay in a certain price range and EmailOctopus gives me everything I need (and what the..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6449599) NB Nate B. Editor in Chief > "The only thing I didn't like is that it doesn't recommend using gmail or any free email as the sending account." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6666556) MT Meg T. Owner Clinical Director > "Using Email Octopus is an affordable way to sed out email campaigns and capture addresses." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7002620) ST Susan T. Community development > "This makes evaluating metrics and replicating sends more complicated." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6809674) DC Diego C. teacher > "EmailOctopus has made it easy to build and manage email campaigns, segment my audience, and maintain consistent communication with our community." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6828816) MM Mmoham M. Software Engineer > "Email templates of the product are not customizable." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6631886) Jamie G. Partner > "There are free features and paid features, and the free plan has great value for smaller contact lists." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6873349) MY Mark Y. Founder > "the monetization features of some competitors and such were not as important for me at the time." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6620573) AJ Amit J. Executive > "The campaign setup, list management, and automation are straightforward, and the deliverability is reliable." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7062190) KI Kelechi I. Owner > "Not a fan of the pricing structure in terms of being charged based on audience size" [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6628943) VR Verified Reviewer Owner > "I like the fact that it gives you the most amount of free subscribers in your database more than mailchimp" [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6872749) AW April W. administration > "lacks features unless you join the paid plan free doesnt go far here but nothing like mail chimp as example" [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6608438) JB Jenny B. CV Writer > "It is really user-friendly and easy to design and schedule email campaigns and automations. When I have had any technical issues, I also received..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7014077) AK Ariel K. Operations Manager > "The interface is a bit bland, and sometimes confusing (some things are in the wrong places)" [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6514940) AM Amanda M. Marketing Communications Coordinator > "It makes my job easier, helps me create professional emails, and gets our communications delivered in an effective manner." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6815734) KM Katrina M. Owner > "There's a few I would like to remove (obviously outside the US for a US company, haven't opened an email in years, etc)." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6592054) TO Temitope O. Owner > "The platform's intuitive interface allows me to quickly set up and manage email campaigns without a steep learning curve." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6646514) KR Kyle R. Online Coach > "Pull your CSV files through already and close your mind-numbing, overcharging, 2-audience-limited mail company and make the switch. If you don't..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___5029920) VR Verified Reviewer Designer > "overall I have enjoyed using this platform for quick email blasts and being able to get my communications streamlined and in sync for branding..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6677557) Megan B. None > "I don't think I would use it enough to pay for a subscription." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6870147) KB Kimberly B. AUTHOR > "It has allowed me to get up and running with monthly newsletters to my readers." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7013698) TK Thomas K. Publisher > "There's nothing I dislike about EmailOctopus, but if I could suggest one feature it would be social media account linking as opposed to having to..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___4978048) NS Norman S. Founder > "I also like that I can even do automations on my free account for my volunteer organization." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7022017) AS Alyson S. Artist and Author > "I certainly won't be going back to my previous (expensive) mail service provider." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7012614) JG Janet G. Creative Entrepreneur and Freelancer > "I really like that EmailOctopus offers a wide range of features even in the free plan, which is perfect for small businesses and beginners." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6806371) MN Matilde N. Art Director > "I had some troubles with multiple users feature." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6488173) JG Jenna G. Creative Design Manager > "It's very user-friendly and simplifies setting up my brand identity as I can save bespoke colours and logos to use week on week." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6815124) Pablo E. Consultant > "I’m supposed to share some inconvenience here, but sorry." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6866259) CN Charolette N. Author > "I love how easy it is to organize my reader lists, run campaigns, and track engagement without feeling overwhelmed by data." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7028829) ML Melissa L. Marketing Executive > "Lack of explainer information and videos" [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6710442) Roj W. Owner > "I've run several small campaigns now to a well segmented database and the experience has been very straightforward and effective." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6868553) SR Sergio R. Marketing Manager > "I was using another service before, but to be honest, I didn’t feel confident with it lately." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7031245) JG Jessica G. Realtor > "I like that EmailOctopus is simple, affordable, and easy to use for staying in touch with my real estate clients." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7132440) KM Katrina M. Owner > "I haven't figured out yet how to manage my email subscribers efficiently." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6592054) TC Timothy C. Owner > "Easy learning curve, ability to import subscribers, and a competitive free plan that is way better than the alternatives." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7013780) KL Katrina L. Communications Officer > "Navigating between the Setup/Design/Content/Send portions of the Campaigns form is a little frustrating because you can't jump from setup to..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6294603) TC Timothy C. Owner > "I also appreciate the customer service, which has been quick and speedy every time I have spoken to them (and they are REAL humans, too, which is..." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___7013780) MS Miroslawa S. Owner > "I can not contact the customer support." [See full review](https://www.capterra.com/p/147415/EmailOctopus/#Capterra___6787325) [View Reviews](https://www.capterra.com/p/147415/EmailOctopus/reviews/) VD Vishnu D. Manager > "The ability to send personalized bulk emails, automate follow-ups, and track opens and clicks has made my outreach much more effective." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7134991) VD Vishnu D. Manager > "What I liked least about GMass was its occasional lack of polish in the user experience. While powerful, the interface can feel cluttered and not..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7134991) NS Narayan S. Digital Marketing Consultant > "It includes almost every feature you need, such as personalized campaigns, automated follow-ups, auto-replies, and sequence replies." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7172080) MA Maryna A. Managing Member > "I noticed when my messages were blocked or rejected due to security policies, Gmass didn't stop to send follows up to there emails." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7142995) MI Mazhar I. Digital Marketing > "GMass has been an absolute lifesaver during my recent job search in the APAC and UAE markets. When you are trying to switch jobs, reaching out to..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7172234) TJ Tommy J. Event IT > "I only run a couple events a year and therefore the monthly subscription levels don't make economical sense for me." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7167025) PC Patricio C. CEO > "The Spam Solver flagged issues before they became problems, the Google Sheets integration worked exactly as advertised once I got the syntax..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7165067) AJ AJ J. Project Manager > "At times, updates to their system or bug fixes can make the service have some downtime." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7169125) Matt M. CEO > "We’ve run affiliate launches with thousands of partners and done daily personal outreach, all inside Gmail, thanks to this incredible Chrome..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7158313) MBJ Mary Beth J. Support broker > "My only complaint at this time is there is a slight delay in sending emails but that could be my laptop." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7160793) Ritesh T. growth strategist > "however the subscription charge is little bit high but its a fantastic tool for using gmail for sending bulk or campaign emails especially the..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7158046) KM Kelly M. Director > "I find it frustrating I can't preview what it looks like, so I don't have anxiety about sending out hundreds of emails at once." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7162401) Varun P. Strategy Founder Office > "GMass makes Gmail outreach remarkably easy, with quick setup, smooth Google Sheets mail merge, and strong personalization that lets campaigns..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7035106) MG Michael G. Publicist > "You can easily make a lot more errors using free versions of gmail mail merges using sheets." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7016503) EJ Ela J. Representative > "It automates follow-ups, tracks opens and clicks in real time, and helps ensure your emails land in inboxes." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6861126) SS Stephen S. Senior Product Manager > "I don't like that it creates too many folders." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7079636) CE Chimamanda E. Peer Advisory Leader > "In particular, I appreciated the bcc feature still working with the merges as well as the ability to still merge replies to certain recipients in..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6862066) SG Subhadeep G. Business Strategist > "Also the draft and sent box gets heavy, causes problem in finding other important emails." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6874363) ND Nidhi D. Sales executive > "It’s generally a practical tool for sending personalized bulk emails directly from Gmail, especially for simple outreach or small-scale campaigns." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7148951) OT Oluwaseyi T. Owner > "It offered exactly what I needed: a way to quickly send a mass email from my Gmail account. But I ran into another issue where I didn’t have all..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6834225) VD Vishnu D. Manager > "I also appreciate how quickly I was able to get started without needing extensive technical knowledge. While there are a few areas that could be..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7134991) MG Michael G. Publicist > "I can't get my head around the extra mailing (over 2000 emails) using SMTP mailing." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7016503) Nicholas S. Developer > "Any user, from low-tech to amateur dev to more experienced dev can make powerful use of the feature set that GMass offers, for a fraction of the..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6867379) SS Stephen S. Senior Product Manager > "Also, it lags a little bit when trying to get things set up." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7079636) MN Manav N. Co-founder > "The inbox delivery is the best bit, GMass ensures all my emails reach my lead's inboxes and seem very authentic" [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7013156) AD Ann D. Publicist > "I don't have any complaints about GMass, but it can sometimes take a while to send a large batch of emails." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7041952) LK Levi K. Head Coach > "It helps me manage outreach easily and keeps all replies organized in one place, which saves me a ton of time compared to other platforms." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7034900) DS Dave S. Sales > "Policy and what is considered spam is very hard to figure out." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7139856) SM Sailash M. Founder > "The automation (follow-ups, scheduling, tracking) works well and helps save time." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7145009) Rob D. Comms Director > "I've used GMASS for two months and I currently have no CONS regarding how we implement it for our org." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6868940) CM Carrie M. Travel Agent > "GMass is a great product allowing the unlimited amount of emails that need to be sent out at one time." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7099741) LI Lawrence I. CEO > "There is literally no reason to make marketing your business difficult for you if your time is constraint and you don't necessary have a team as..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6847781) NJ Nikki J. Founder and CEO > "Gmass Provides features like automated follow-ups, push email campaign, multisend emails, and many more helped my team to do efficient and..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6418731) MB Maor B. CSM > "UX\\UI design, the personalization of the emails are not good enough yet." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6619489) NKC Nikhil K C. Outreach Manager > "Its seamless integration with Gmail lets me send personalized mass emails directly from my inbox, making the entire process simple and efficient." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6484500) SD Sanjay D. Agent > "Its not filtering email right now for junk email addresses." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6669870) MI Mazhar I. Digital Marketing > "The automation features are fantastic and directly helped me secure significantly more interview calls." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7172234) PN Phil N. Marketing > "Long story short, their email verifier doesn't work and using GMass to send just 90 emails has changed my email reputation from good to spammer." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___4901341) Varun P. Strategy Founder Office > "Setup takes minutes, the reporting is actionable, and the tool is reliable for daily execution across both small tests and large campaigns" [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7035106) LT Lukáš T. Sales Rep > "finding these among the FAQs is a bit time consuming" [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6838665) HP Hussain P. Digital Marketing Executive > "Best easy to use Email marekting software the value of money is insane with efficient list management and data management and send mails to..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7168820) JG Jessie G. PTA treasurer > "It is a bit pricey for our needs as a nonprofit." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6775308) SS Steve S. Founder > "The seamless integration with Google Workspace and the ability to not only send emails but also follow-up on open rates and reporting too." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6764990) JH Jonathan H. Owner > "Just the natural limitations it has to work with inside gmail... 400-500 emails a day is not really a "Campaign" in the current state of email..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___4979419) MW Marieke W. Associate Director > "This tracks engagement and identifies areas where we can improve." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7092790) JG John G. Owner > "Gmail has spam prevention meausres and slows down your sending when you have a list of thousands." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___5064346) NS Narayan S. Digital Marketing Consultant > "By analyzing this data, you can easily replicate the success I achieved for my client." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7172080) Nicolas N. Administrator > "For someone who likes to have a "clean" mailbox, it's a bit annoying to have the campaign stay in the Draft folder for the whole duration of the..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___5053471) SS Steve S. Founder > "It is a great tool, which I initially found years ago on Google Chrome, and then added onto our platform, as our workspace works with gmail, and..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6764990) KG Kirsten G. Funding Specialist > "The setup process was more time consuming than expected." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6570606) PC Patricio C. CEO > "The seamless Gmail integration means zero learning curve — you're up and running in minutes." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7165067) SG Stephen G. Founder > "The only caveat is, I'm unable to know if my emails are landing in the small folder." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___5060552) KS Katarina S. phd student > "What I like most is that besides sending bulk emails for my surveys, I can also see how many people opened the email." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6852471) SG Shweta G. Social Media Manager > "While GMass offers a free version with limited functionality, I have found the paid plans to be a bit pricey." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___5066346) TJ Tommy J. Event IT > "Easy to install and use, and it turned out to have way more features than I expected, especially around templating customized emails and tracking..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7167025) AB Autumn B. Office Manager > "There is no phone number for support and just directs you to a website which can be frustrating when help is needed." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6249388) MW Marieke W. Associate Director > "This is perfect for my needs at a small nonprofit where donor stewardship is paramount." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7092790) MD Manisha D. MArketing Manager > "One would be a slightly high price as compared to other alternatives, also that the service of Email auto warmup is unavailable for now." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___4984430) Phil W. Founder > "GMass shines with its deliverability expertise, offering subtle guidance to implement best practices that boost campaign success." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6863360) AI Anthony I. CEO > "The pricing is mid-tiered and some of the website is wonky and instructions are rather complex and long." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___5027638) RB Rene B. Partner > "For a sole Researcher who doesn't need an enterprise platform, it hits the right balance of simplicity and capability." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7155088) BP Bridget P. Copywriter Email Marketer > "It was confusing to set up and I kept getting kicked out of my GMASS account for some reason when it was tied to my Gmail." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6120642) AP Aleksandra P. Marketing Specialist > "It really helps keep them out of the spam folder, which is fantastic for marketers like me. Plus, I can easily see who’s opening my emails and..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6719980) SJ Sandeep J. video editing > "i don't know it's a problem from my side or theirs." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6832358) BJ Barbara J. Owner > "I like the capability of creating individualized/customized email campaigns for our audience." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7024371) MB Maggie B. Founding Partner > "I don't like that they no longer offer the free version of up to 50 emails/day." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6340344) EG Emily G. Consultant > "I like that it allows me to work within Gmail, and it's much quicker for one-off mass emails than other platforms like Klayvio." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6536820) SC Sarah C. Founder > "Without the GMass extention, you cannot get a hold of customer service. " [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___4995471) SA Saurav A. Manager > "Its tracking features for opens, clicks, and bounces make it an effective choice for streamlined email campaigns." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6592486) SC Sarah C. Founder > "There is no chat function on the site nor a way to contact them. " [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___4995471) Avrodeep H. Digital Marketing Manager > "GMass saves me hours of manual work and delivers strong results in terms of open and reply rates." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6855429) MA Madelyne A. owner > "Had difficulty accessing so made the decision to test out the premium subscription to see if it's worth the investment." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___5099727) CE Chimamanda E. Peer Advisory Leader > "I wanted to just use the free trial to see how much value it would add, and I immediately subscribed once I got my first campaign out and its..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6862066) OA Ovi A. Email Marketer > "Google recently announced that it would block software from using its API to warm up emails; since GMass uses Google's API, it has unfortunately..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___4563752) NKC Nikhil K C. Outreach Manager > "I love the ability to create campaigns using Google Sheets — it streamlines list management and saves me time." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6484500) PR Puru R. CEO > "could be Finicky sometimes, a lot of emails go to spam," [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6354742) AM Amy M. Teacher and Union President > "I was able to send critical information in such a small window of time." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7089902) VR Verified Reviewer Owner > "visually, it feels outdated, even though it is quite up to date and dynamic, after installation, they jump you into a campaign email template and..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___4619074) NT Nicole T. Chair > "The mail merge, auto follow-ups, and tracking features save so much time and help us stay connected professionally." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6778176) SBF Svend Bertil F. Senior News Editor > "GMass has some downsides, such as limited customization options and the lack of support for non-Gmail accounts." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___4503258) [View Reviews](https://www.capterra.com/p/168452/GMass/reviews/) ## User interface [EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/) 4.79 (655) 4.83 (1,402) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit A/B Testing 207 Important Activity Dashboard 150 Important AI Copilot 120 Important EmailOctopus Top features 36/45 - A/B Testing - Activity Dashboard - AI Copilot - API - Autoresponders - Campaign Analytics - Campaign Scheduling - CAN-SPAM Compliance - Click Tracking - Contact Management - Customer Journey Mapping - Customer Segmentation - Customer Surveys - Customizable Branding - Customizable CTAs - Customizable Fields - Drip Campaigns - Dynamic Content - Email Campaign Management - Email Sequences - Email Tracking - Engagement Tracking - Event Triggered Actions - GDPR Compliance - Generative AI - HTML Editor - Image Library - Landing Pages/Web Forms - Lead Capture - List Management - Mobile Optimization - Multi-Channel Marketing - Multi-Language - Newsletter Management - Personalization - Preview Functionality - Product Recommendations - Real-Time Analytics - Reporting/Analytics - ROI Tracking - Subscriber Management - Template Management - Third-Party Integrations - Workflow Automation - WYSIWYG Editor [See all features](https://www.capterra.com/p/147415/EmailOctopus/#features) GMass 25/45 - A/B Testing - Activity Dashboard - AI Copilot - API - Autoresponders - Campaign Analytics - Campaign Scheduling - CAN-SPAM Compliance - Click Tracking - Contact Management - Customer Journey Mapping - Customer Segmentation - Customer Surveys - Customizable Branding - Customizable CTAs - Customizable Fields - Drip Campaigns - Dynamic Content - Email Campaign Management - Email Sequences - Email Tracking - Engagement Tracking - Event Triggered Actions - GDPR Compliance - Generative AI - HTML Editor - Image Library - Landing Pages/Web Forms - Lead Capture - List Management - Mobile Optimization - Multi-Channel Marketing - Multi-Language - Newsletter Management - Personalization - Preview Functionality - Product Recommendations - Real-Time Analytics - Reporting/Analytics - ROI Tracking - Subscriber Management - Template Management - Third-Party Integrations - Workflow Automation - WYSIWYG Editor [See all features](https://www.capterra.com/p/168452/GMass/#features) ### Recognition EmailOctopus is recognized as a top-rated tool in 2 Capterra Shortlist reports Best Value Email MarketingSoftware (2026)  Best Value Email MarketingSoftware (2025)  Best Value Email MarketingSoftware (2023)  GMass Best Value PersonalizationSoftware (2022)  ### Deployment & support EmailOctopus Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos GMass Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details EmailOctopus - By Three Hearts Digital - Located in United Kingdom - Founded in 2015 GMass - By GMass - Located in United States - Founded in ## Popular Comparisons [EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/) vs [Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,489)](https://www.capterra.com/p/132996/brevo/reviews/) $9/month Price $9/month 4.5 Features 4.5 4.7 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/132996-147415/brevo-vs-EmailOctopus) [GMass](https://www.capterra.com/p/168452/GMass/)[4.83 (1,402)](https://www.capterra.com/p/168452/GMass/reviews/) vs [Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,477)](https://www.capterra.com/p/202338/Gmail/reviews/) $25/month Price $0 4.7 Features 4.7 4.7 Ease of Use 4.8 [View full comparison](https://www.capterra.com/compare/168452-202338/GMass-vs-Gmail) [EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/) vs [Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,477)](https://www.capterra.com/p/202338/Gmail/reviews/) $9/month Price $0 4.5 Features 4.7 4.7 Ease of Use 4.8 [View full comparison](https://www.capterra.com/compare/147415-202338/EmailOctopus-vs-Gmail) [GMass](https://www.capterra.com/p/168452/GMass/)[4.83 (1,402)](https://www.capterra.com/p/168452/GMass/reviews/) vs [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/) $25/month Price $13/month 4.7 Features 4.4 4.7 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/110228-168452/MailChimp-vs-GMass) [EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/) vs [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/) $9/month Price $13/month 4.5 Features 4.4 4.7 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/110228-147415/MailChimp-vs-EmailOctopus) [GMass](https://www.capterra.com/p/168452/GMass/)[4.83 (1,402)](https://www.capterra.com/p/168452/GMass/reviews/) vs [Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,489)](https://www.capterra.com/p/132996/brevo/reviews/) $25/month Price $9/month 4.7 Features 4.5 4.7 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/132996-168452/brevo-vs-GMass) [EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/) vs [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,318)](https://www.capterra.com/p/136603/MailerLite/reviews/) $9/month Price $12/month 4.5 Features 4.5 4.7 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/136603-147415/MailerLite-vs-EmailOctopus) [GMass](https://www.capterra.com/p/168452/GMass/)[4.83 (1,402)](https://www.capterra.com/p/168452/GMass/reviews/) vs [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,318)](https://www.capterra.com/p/136603/MailerLite/reviews/) $25/month Price $12/month 4.7 Features 4.5 4.7 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/136603-168452/MailerLite-vs-GMass) [EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/) vs [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,565)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) $9/month Price $15/month 4.5 Features 4.5 4.7 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/79367-147415/ActiveCampaign-vs-EmailOctopus) [GMass](https://www.capterra.com/p/168452/GMass/)[4.83 (1,402)](https://www.capterra.com/p/168452/GMass/reviews/) vs [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,934)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) $25/month Price $12/month 4.7 Features 4.2 4.7 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/31898-168452/Constant-Contact-vs-GMass) [EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/) vs [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,934)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) $9/month Price $12/month 4.5 Features 4.2 4.7 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/31898-147415/Constant-Contact-vs-EmailOctopus) [GMass](https://www.capterra.com/p/168452/GMass/)[4.83 (1,402)](https://www.capterra.com/p/168452/GMass/reviews/) vs [Success.ai](https://www.capterra.com/p/10013316/Success-ai/)[4.83 (417)](https://www.capterra.com/p/10013316/Success-ai/reviews/) $25/month Price $33/month 4.7 Features 4.8 4.7 Ease of Use 4.8 [View full comparison](https://www.capterra.com/compare/168452-10013316/GMass-vs-Success-ai)