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OWOX BI vs HubSpot Marketing Hub: Which is a better fit?

Updated on February 9th, 2025
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Summary
Key features rated by users
Features selected based on 2,776 reviews from Marketing Analytics users.
% Fit
Missing features
Not enough reviews
Feature ratings
Performance Metrics
4.5
Reporting & Statistics
NA
Conversion Tracking
NA
ROI Tracking
--
Data Visualization
NA
% Fit
Missing features
Feature ratings
Performance Metrics
4.4
Reporting & Statistics
4.6
Conversion Tracking
4.4
ROI Tracking
4.2
Data Visualization
NA
User satisfaction
5.0
User reviews18
Ease of use
4.3
Functionality
4.9
Value for money
4.9
Customer support
5.0
4.5
User reviews6,165
Ease of use
4.3
Functionality
4.4
Value for money
4.2
Customer support
4.4
Price starts from
--
Monthly subscription
Free version
Free trial
/user
Monthly subscription
Free version
Free trial
Best for

Multichannel Retailers, Ecommerce Businesses, Marketing and Advertising Agencies.

Over 100,000 customers in more than 120 countries use HubSpot's software to attract, engage, and delight their customers.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
No video reviews yet
Yongmei H
Operations Manager
5.0

Yongmei: Hi, my name is Yongmei. I'm the operations manager at BCR Publishing. Our company has around 10 staff, and I would give five out of five for HubSpot for rating. We use HubSpot for storing our contacts, our clients contacts, information, and also for marketing emails. It is user-friendly, and it's very easy to use, very intuitive, and it's just so simple to use. You don't really need any training. You get to just go around, learn it in five minutes. I can't think of anything really. Actually, I'm thinking a bit more about what I like about HubSpot because of the support is really, really very helpful, very fast and very right to the point. And also as for the deliverability, because we have used other marketing platform as well, but compared to HubSpot, the deliverability is much higher in HubSpot.

How Capterra sources reviews
View all video reviews
User interface
No videos provided by vendor
171840 video thumbnail}
1 Video
148057
5 screenshots
171840
5 screenshots
Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
A/B Testing
207
Important
Ad hoc Reporting
388
Important

OWOX BI

10/32
  • Behavior Tracking
  • Campaign Analytics
  • Cohort Analysis
  • Conversion Tracking
  • Customer Segmentation
  • Customizable Fields
  • Customizable Reports
  • Data Import/Export
  • Data Source Connectors
  • Data Visualization
  • Drag & Drop
  • Engagement Tracking
  • Keyword Tracking
  • KPI Monitoring
  • Multi-Campaign
  • Multi-Channel Data Collection
  • Reporting & Statistics
  • Search/Filter
  • SEO Management
  • Social Media Integration
  • Tag Management
  • Third-Party Integrations
  • A/B Testing
  • Ad hoc Reporting
  • Campaign Tracking
  • Customer Journey Mapping
  • Dashboard
  • Multi-Channel Attribution
  • Performance Metrics
  • Predictive Analytics
  • ROI Tracking
  • Website Analytics
See All features
Hide Marketing Analytics Software Features -

HubSpot Marketing Hub

Top Features
22/32
Show Marketing Analytics Software Features +
OWOX BI
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
HubSpot Marketing Hub
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
OWOX BI
  • By OWOX
  • Located in United States
  • Founded in 2002
HubSpot Marketing Hub
  • By HubSpot
  • Located in United States
  • Founded in 2012
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