Capterra Logo
Helping businesses choose better software since 1999

TextMarks vs Zipwhip: Which is a better fit?

Updated on February 9th, 2025
Capterra offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links.
Summary
Key features rated by users
Features selected based on 5,513 reviews from SMS Marketing users.
% Fit
Missing features
Not enough reviews
Feature ratings
SMS Messaging
--
Mass Texting
5.0
Campaign Scheduling
NA
Scheduled Messaging
5.0
Message Personalization
NA
% Fit
Missing features
Feature ratings
SMS Messaging
NA
Mass Texting
4.3
Campaign Scheduling
NA
Scheduled Messaging
4.3
Message Personalization
4.5
User satisfaction
4.8
User reviews51
Ease of use
4.7
Functionality
4.6
Value for money
4.7
Customer support
4.8
4.6
User reviews121
Ease of use
4.8
Functionality
4.4
Value for money
4.5
Customer support
4.2
Price starts from
Monthly subscription
Free version
Free trial
Monthly subscription
Free version
Free trial
Best for

Corporate Enterprise, Nonprofits, Retailers, SMBs, Marketing Agencies, Transit Agencies

Small Businesses, Mid-Market, Enterprise,

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
No video reviews yet
Angel C
Branch Manager
5.0

Angel: My name is Angel. I'm the branch manager at Northern Staffing Services. We are a temporary employment agency. And I give Zipwhip a five-star rating. I feel that before we had Zipwhip, we lost a lot of business. Because it's the new thing. People do not want to talk on the phone, they want to text, they want to email. But texting is really big. Prior to Zipwhip, our company did not have any sort of texting capabilities, so Zipwhip was huge for us. It really created a lot of business for our company. So I was very excited for Zipwhip. The reason we chose to bring Zipwhip to our company is because we got a new database, and in that database, it had the capabilities of texting. They actually... Honestly, Tracker RMS is the one that pretty much, I think, you were integrated with. Zipwhip was integrated with Tracker, so it was one of our options. We had a couple of other options but we chose Tracker based on the price point and the fact that we really needed some sort of capabilities to reach our potential candidates that they would respond to, and texting was it. I felt that it was great. I think that that had a lot to do with the AI at Tracker and our tech team that got it all together. For me, it was very simple. That's probably just because I wasn't the one that actually did it. But as far as user-friendly, it's extremely user-friendly. I think the big thing would be is to do your research. Zipwhip really was awesome for us in the respect that we were able to make templates, and we're able to schedule textings for a later date. Things like that. I think the big thing is just really take a look at the pros and cons of each one. We found Zipwhip to be the best. I guess it really just depends on what you're using it for. But texting is texting. It's just really what are the capabilities that each different company has, and we felt that Zipwhip was the best for us due to the fact that we can make templates and it made texting really easy. We could send mass texts. Mass texting is huge for a company like us that needs to dial for dollars, kind of a thing. So that was a big one. I would probably say that the mass texting was the biggest thing for us.

How Capterra sources reviews
View all video reviews
User interface
No videos provided by vendor
165106 video thumbnail}
1 Video
No screenshots provided by vendor
No screenshots provided by vendor
Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
2-Way Messaging
207
Important
Activity Tracking
388
Important

TextMarks

Top Features
14/34
  • 2-Way Messaging
  • Activity Tracking
  • Automated Responses
  • Campaign Planning
  • Campaign Scheduling
  • Compliance Management
  • Consent Management
  • Customer Segmentation
  • Customizable Templates
  • Drip Campaigns
  • Engagement Tracking
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Marketing Automation
  • Message Personalization
  • Multi-Campaign
  • Multi-Language
  • Open Rate Tracking
  • QR Codes
  • Reputation Management
  • Alerts/Notifications
  • API
  • Communication Management
  • Contact Management
  • Interaction Tracking
  • Mass Texting
  • Mobile Coupons
  • Polls/Voting
  • Reporting/Analytics
  • Scheduled Messaging
  • Shortcodes
  • SMS Messaging
  • Text-to-Win
  • Third-Party Integrations
See All features
Hide SMS Marketing Software Features -

Zipwhip

7/34
Show SMS Marketing Software Features +
TextMarks
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Zipwhip
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
TextMarks
  • By TextMarks
  • Located in United States
  • Founded in 2006
Zipwhip
  • By Twilio
  • Located in United States
  • Founded in 2008
Recommendations

Products similar to those you're currently comparing: