# Compare Marketing 360 vs Google Ads 2026 | Capterra > Unsure of what to choose? Check Capterra to compare Marketing 360 and Google Ads based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/148516-213339/Marketing-360-vs-Google-Ads --- # Marketing 360 vs Google Ads Features and Cost Comparison Last updated July 10th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: Marketing 360Google Ads2/4 selected [Marketing 360](https://www.capterra.com/p/148516/Marketing-360/)[4.5 (1,140)](https://www.capterra.com/p/148516/Marketing-360/reviews/) [Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[4.4 (1,012)](https://www.capterra.com/p/213339/Google-Ads/reviews/) [## Marketing 360](https://www.capterra.com/p/148516/Marketing-360/)[4.5 (1,140)](https://www.capterra.com/p/148516/Marketing-360/reviews/) Starting Price Contact vendor Value-for-Money 4.3 Functionality 4.4 Ease of Use 4.5 Customer Service 4.6 Reviews Sentiment Based on [1,140 reviews](#user-reviews) Positive 1,022 Neutral 38 Negative 80 [## Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[4.4 (1,012)](https://www.capterra.com/p/213339/Google-Ads/reviews/) Starting Price Contact vendor Value-for-Money 4.2 Functionality 4.4 Ease of Use 4.1 Customer Service 3.9 Reviews Sentiment Based on [1,012 reviews](#user-reviews) Positive 909 Neutral 59 Negative 44 ## Not a match? 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Highest Rated ### Kontainer 4.6 (289) * * * Starting Price €430.00 Flat Rate,Per Month Free Trial Free Version * * * User rating 96% of reviewers rated it above 4 stars * * * ### Semrush 4.6 (2,323) * * * Starting Price $139.95 Flat Rate,Per Month Free Trial Free Version * * * User rating 96% of reviewers rated it above 4 stars * * * ### Jobber 4.6 (1,463) * * * Starting Price $39.00 Flat Rate,Per Month Free Trial Free Version * * * User rating 93% of reviewers rated it above 4 stars * * * ### monday.com AI Work Platform 4.6 (6,072) * * * Starting Price $9.00 Per User,Per Month Free Trial Free Version * * * User rating 94% of reviewers rated it above 4 stars * * * ## Send this comparison chart to my inbox ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. ## Summary * * * Key features rated by users Features selected based on 6,337 reviews from social media marketing software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology 74%Fit High performer Feature ratings Social Media Integration 4.0 Email Marketing 3.7 Post Scheduling 4.3 Campaign Planning 2.8 Engagement Tracking 4.7 \--%Fit Missing features Feature ratings Social Media Integration NA Email Marketing NA Post Scheduling NA Campaign Planning 4.3 Engagement Tracking 4.3 User satisfaction User satisfaction 4.5 User reviews[1,140](https://www.capterra.com/p/148516/Marketing-360/reviews/) Ease of use 4.5 Functionality 4.4 Value for money 4.3 Customer support 4.6 User satisfaction 4.4 User reviews[1,012](https://www.capterra.com/p/213339/Google-Ads/reviews/) Ease of use 4.1 Functionality 4.4 Value for money 4.2 Customer support 3.9 Price starts from Price starts from \-- - Free version - Free trial Price starts from \-- - Free version - Free trial Best for Best for Over 20,000 small businesses use our broader business commerce platform so they have everything they need to manage and grow their business in one place. Best for Businesses of any size & type who are looking to advertise online. ## User reviews Pros & cons MEENACHISUNDARAM M. Project Manager > "The platform's ability to streamline marketing jobs/tasks, which includes email campaigns, generating leads and managing social media significantly..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7087101) KG Kenneth G. Operations > "Incompetent Strategy: Despite being a local business, they wasted my budget on broad-match keywords and generic pages for the first several months. When I..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7118027) VR Verified Reviewer Satisfied customer > "What I liked most about Marketing 360 was how it combined multiple marketing tools—like CRM, email marketing, ads management, and website building—into a..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7154489) Mike M. Owner > "We paid nearly $3,000 for a website that took over a month to complete, and the final product was extremely poor—so much so that our credit card processor..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7128190) OM Ontiretse M. Graphics designer > "I love the app very much, it allows me to do different things from one place, I mane social media, I do emails and CRM." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7134877) Mike M. Owner > "The constant demand for more money, bad billing practices, subpar advertising, lack of accountability, poor web development, provided no results." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7128190) NP Nicholas P. Vp of sales > "as our account manager, we feel confident, supported, and excited about where our marketing is headed. If you’re looking for a marketing partner that..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7112145) JW JUSTIN W. Owner > "I had to hire another company to run ads while I was paying them to survive the last 3 months of their 6 month contract." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7097256) Manit A. Digital Marketing Manager > "The platform provides a wide range of features overall, and the email templates are well designed and simple to customize." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7089341) VR Verified Reviewer CEO > "I have not have great experiences with their customer support and I do believe it was extremely expensive for me and it never used all the features so it..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7082236) JH Jack H. Staff Engineer > "It's so much easier to track campaigns and see performance data in one place, especially with the CRM integration." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7121228) KG Kenneth G. Operations > "The "Sales" Trap: The knowledgeable strategist who sold me on the service vanished the moment I signed." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7118027) VR Verified Reviewer Satisfied customer > "It made it easier to manage campaigns in one place and track performance without needing separate tools." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7154489) Dharamveer P. software testing > "Some of the promised results, especially for ads and SEO, don’t always match expectations." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7087749) MEENACHISUNDARAM M. Project Manager > "Working with limited hours in it. But, In my experience, It stands out with its comprehensive automation options and it is also user-friendly interface." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7087101) Mike M. Owner > "Even after canceling services, they continued attempting to charge our cards." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7128190) NK Navpreet K. Senior Advisor > "The customer support and guided marketing services are also very helpful, especially for small businesses that need extra help." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7151419) KM Kimberly M. owner > "what I like least about marketing 360 was that the price was very expensive and above my means it didn’t work out for me" [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7084323) Patricia M. Content Creator > "This is a very secured way to manage your social media platform to send email newsletters to subscribers" [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7077313) AS Adewale S. HIO > "We have not received complaints from our sister company but it seems that the return on investment diminishes in long term." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7111956) Jessie M. management > "What I liked most about Marketing 360 is that it puts many marketing tools in one place." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7087481) Mike M. Owner > "Across two out of the three companies, we spent thousands of dollars and received no meaningful results." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7128190) Adella G. Design with me > "The main strength is having multiple marketing tools in one place." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7134215) IO Ike O. manager > "They still charged me $2250 for the 4th month which included $1000 for paid ads when they haven't ran even one paid ad." [See full review](https://www.capterra.com/p/148516/Marketing-360/#SoftwareAdvice___6656793) Dharamveer P. software testing > "Overall, it’s a platform that can work well if your business matches its model and you get proper guidance." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7087749) MB Mohamed B. School owner > "Yes, I may feel that there are some shortcomings such as incorporating machine learning for more predictive and accurate marketing analytics, advanced..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___4977475) Adella G. Design with me > "Overall, Marketing 360 is a solid choice for businesses looking for an all-in-one marketing solution." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7134215) ML Maritza L. Owner > "I don’t like that they get you meeting with multiple people to set up an amazing marketing strategy then the employee quits the the new employee offers to..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___6334040) Dharamveer P. software testing > "The interface is easy to navigate, and having everything connected makes reporting and automation simpler." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7087749) NS Noam S. owner > "they will provide you with website then one day shut that website down and tell you they are no longer providing that platform so you need to pay them..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___4955959) Adella G. Design with me > "The platform is relatively easy to use once set up, and the dashboard provides a clear overview of performance." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7134215) Mike M. Owner > "Overall, this has been a very frustrating and costly experience." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7128190) Dharamveer P. software testing > "For some users, the extra guidance from their support team is also helpful." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7087749) SE Samuel E. Database Administrator > "Can be expensive for small businesses with limited budgets." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___6577179) MK Mathieu K. Senior Marketing Officer > "Its easy to use and has multiple email templates for email marketing." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7085334) AL Amanda L. Personal Trainer > "Same day I signed up I ask for a full refund due to the lost of trust." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___6845515) KW Kate W. Office Manager > "It's a good product, a great team, a competitive price for what it offers and if you know what you need from it it can be very versatile and have a lot of..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7000225) RB Rex B. MArketing Assistant > "The lack of personalisation from the platform with a continuous change in user interfaces with a lack of communication between the same support teams." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___6230450) MJ Mark J. Managing Partner > "This made it a relatively easy decision to decide on the marketing services desired to fit our current needs." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7032850) LP Luis P. manager > "THE SELLER \[sensitive content hidden\] OFFERED ME A THOUSAND OF THINGS AND THEN HE DIDN'T HAVE ANYTHING ABOUT EVERYTHING, THEY JUST TOOK YOUR MONEY AND..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___6260912) IN Isaiah N. Digital sales manager > "It has really helped boost my sales and that of my team because of its features like social media integration where it boosts my numbers up and converting..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___6010520) TC Theresa C. Physician > "We missed major holidays and an event and are now about to miss the advertising opportunity for another event we have scheduled because the ads are not..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___5031571) AA Aid A. Nursing > "Marketing 360 offers a comprehensive marketing management solution that is highly regarded by companies looking for a centralized platform to streamline..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___5086591) AC Aubrey C. CEO > "Their marketing was just as bad—generic, ineffective, and a complete waste of money." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___6713819) JC Jessica C. consulting > "Great work on making this feel secure from a security perspective." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7175874) IO Ike O. manager > "This company was built on fraud." [See full review](https://www.capterra.com/p/148516/Marketing-360/#SoftwareAdvice___6656793) MJ Milla J. Management > "The analytics and reporting features are robust, providing valuable insights into website traffic, email campaign performance, and other key metrics." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___6232829) VR Verified Reviewer doTERRA Diamond Wellness Advocate > "They switched my contact and account manager several times, many new ones blaming the previous one for the fact that I had nothing to show for the..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#GetApp___3649571) Jackie S. Self employed > "They assisted me in creating my website and turned my vision into reality." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7011557) LZ Liliane Z. CEO > "Terrible company, terrible designers, I got stuck with their contract." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___6638602) MB Mohamed B. School owner > "The thing I liked the most is enabling me to manage social media, analytics and automation, and enabling me to strengthen relationships and gain customer..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___4977475) AC Aubrey C. CEO > "Over priced and super unprofessional." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___6713819) JC Jessica C. consulting > "Not only is the product great, the customer support is like no other." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7175874) MD Melissa D. Owner > "Then when they finally got my google ads running they would not provide me a statement." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___6330455) AR Austin R. Owner > "I’m thankful to have the support they gave me and provided me with a great website and tips and tricks in the platform." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7010239) TC Theresa C. Physician > "It took 3 months to get an active website.,advertising is still not happening." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___5031571) MJ Mark J. Managing Partner > "The onboarding team of \[sensitive content hidden\] at 360 explained their services exceptionally well and answered all questions posed." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___7032850) HS Hannah S. Owner/Educator > "The person I talked to in the beginning was wonderful and Web design was...but anything to do with content or social media was one of the worst..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___4970285) MJ Milla J. Management > "It offers a comprehensive suite of marketing tools in one platform, which can simplify marketing efforts for small businesses." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___6232829) VR Verified Reviewer Student > "Sometimes it does not takes the commands you send and does not drive the data efficiently which leads to not completing your work properly." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___4349206) RB Rex B. MArketing Assistant > "The simplicity of reaching a large range of potential clients through the expertise of the platform that has freed up an immense amount of time to focus on..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___6230450) JM James M. CEO > "Salesman Brandon lied and sold me on the company with nothing buy lies." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___5069250) Matthew B. Director Of Marketing And Advertising > "They are the only marketing firm I've worked with that truly understands search engine optimization and Google AdWords, and we've collaborated on a number..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___4979242) MD Melissa D. Owner > "Charged me $3,500.00 for the first two months and provided nothing. " [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___6330455) CD Claudio D. Digital Marketer > "It has promoted professionalism in our organisation." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___6642188) MD Melissa D. Owner > "They take your money and don't provide the advertising.," [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___6330455) TC Theresa C. Physician > "The marketing pitch was great because it was convenient to have data analytics all in one place and I was happy to pay someone else to do these things so I..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___5031571) Eric M. Executive Vice President > "They promised a beautiful website and all they did was copy my existing ugly site and make a prettier font." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___4172360) HM Hanane M. Freelance > "It is a great internet marketing strategy .It meets the needs and preferences of customers and promotes brand recognition and recognition" [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___6116219) VR Verified Reviewer doTERRA Diamond Wellness Advocate > "They neglected my account and almost never reached out to me, they only responded when I was wondering what they were doing with my money and when I..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#GetApp___3649571) Regan T. manager > "The software has helped us solve various business problems, such as streamlining our marketing campaigns, tracking customer interactions, and analyzing..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___4806500) KM Kenny M. Owner > "Website Shutdown: To top it all off, they shut down my website as soon as our contract was terminated." [See full review](https://www.capterra.com/p/148516/Marketing-360/#GetApp___4806079) Marlyn G. Marketing Operations Manager > "It has been a comprehensive solution that serves both freelancers and small and large companies, all at a very reasonable price." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___5012047) KN Kandi N. Hospital Administrator > "Expensive for how often posts are done and sometimes no communication when you contact support lately." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___3950111) BB BOBBY B. PARTNER > "I'm writing this review because we are impressed with their customer service." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___6490296) VR Verified Reviewer Owner > "If you spend a million dollars letting them build a Facebook campaign that grows a 4 million person Facebook Audience, they own the audience - not you. If..." [See full review](https://www.capterra.com/p/148516/Marketing-360/#GetApp___3283563) PD Presley D. Owner > "Marketing360 helped me build a AWESOME website!" [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___6567704) KM Kenny M. Owner > "The quality of the content produced by the company was disappointing, and the advertising strategy proved to be ineffective." [See full review](https://www.capterra.com/p/148516/Marketing-360/#GetApp___4806079) MJ Milla J. Management > "The pricing is transparent and competitive, making it accessible for small businesses with limited budgets." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___6232829) Mahade Hasan O. degetal marketer > "As a small entrepreneur myself, I feel the plan is a little overpriced, and the customer support is a little lacking." [See full review](https://www.capterra.com/p/148516/Marketing-360/#Capterra___4310090) [View Reviews](https://www.capterra.com/p/148516/Marketing-360/reviews/) Zach P. Marketing Coordinator > "The advanced targeting really allows us to hone in on our target market and serve them ads across the web at optimum times." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___7100083) Michael Z. Owner > "For a small or growing music business, it can feel complex and time-consuming to manage effectively without experience." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___7137332) BE Ben E. Marketing and communications executive > "There is a lot that you can customise with Google Ads to ensure that your ads are effective and get the right conversion rates." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___7171170) KN Kyle N. Owner > "The cost per click is always going up and it is hard to make enough on the return on ad spend these days, unless I can get the customer to order..." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6408324) Zach P. Marketing Coordinator > "Year round we run Google Display, Demand Gen and YouTube ads for our various campaigns and we are always thrilled with the results we see." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___7100083) AW Adrian W. Fleet Operative > "It can get costly with low results when a campaign is set up incorectly, for a better result you need to check the documentation and tutorials." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6575555) BH Brian H. Owner > "The ability to advertise and customize ads all from the app is is amazing." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___7155427) MG Matyas G. Head of digital > "It can get very complicated so most of the time it will require a specialist or freelancer to manage effectively, or a lot of dedication to..." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6612248) Michael Z. Owner > "It provides strong intent-based traffic, which makes it easier to attract potential students who are already interested." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___7137332) HK Heather K. Massage therapist > "They create a URL and phone number that isn't yours. If you decide to cancel them they hijack your information and will not allow you to change..." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6144725) NP Nolan P. Account Manager > "The platform offers robust security features and open subscription billing that helps control the budget." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6886653) Allen C. Broker > "I was charged for the calls and then told I would get a credit back to my credit card as all of these calls were recorded. " [See full review](https://www.capterra.com/p/213339/Google-Ads/#GetApp___6479994) HG Heldor G. Marketing Manager > "Google Ads has felt like a rollercoaster for me, first it was confusing, then as I learned it got better, but then there were some changes on..." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___7171490) RJ Royce J. Technology and Process Manager > "Activating Google ads was easy, however once data started coming in, we realized it was not set up properly for our business model." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6508371) NR Nuria R. Community Manager > "Google Ads is very valuable helping control budget, optimize keywords, and track conversion that increase conversion." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___7062904) VR Verified Reviewer Marketing Director > "Yes you can manually say you don't want it on a specific site, but there's more bad sites than good ones." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6828490) Zach P. Marketing Coordinator > "For any digital marketer having Google Ads as part of your advertising strategy is a must." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___7100083) CM Carlos M. Junior Marketing Officer > "Another thing that could potentially hurt your company is the cost of running campaigns, especially in competitive industries." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6579765) Michael Z. Owner > "Overall, it’s effective but best suited for a structured, actively managed marketing strategy rather than a passive channel." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___7137332) VR Verified Reviewer Marketing Director > "I dislike how they got a rid of the monthly trending data in the keyword planner." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6828490) KC Kyle C. CMO > "They make it easy to analyze and process the data from my ads." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___7108334) VR Verified Reviewer Marketing Director > "The YouTube side especially, is annoying since you can't target specific channels anymore." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6828490) AT Alex T. User Acquisition Analyst > "Google is one of the top performing ad networks so it should be one of the first ad networks to be tested." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___7099309) Allen C. Broker > "I received countless sales calls from vendors trying to sell me something rather than customer contacting me for my services." [See full review](https://www.capterra.com/p/213339/Google-Ads/#GetApp___6479994) AM Advaldo M. Director > "Creating a simple campaigns takes a few minutes, and reports are easy to get and understand. If you are stuck there are a lot of videos, from..." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6417733) LA Lee A. Photographer > "There seem to be so many tricks to optimizing ads, it’s a bit overwhelming at first." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6391084) LE Lucie E. Customer Service Consultant > "It offers many fine tune settings for campaigns witch can increase the results and make every campaign more cost effective." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6598839) Allen C. Broker > "complete BS and this is a large enough company that My bank would trust a credit from such entity." [See full review](https://www.capterra.com/p/213339/Google-Ads/#GetApp___6479994) BH Brian H. Owner > "For small business owners seeking to advertise on a budget, it's a plus." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___7155427) VR Verified Reviewer Marketing Director > "Your ads can show up in places you really don't want." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6828490) FO Feraud O. Owner > "The best way to get your local business in front our people searching for what they have to offer." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6859789) Allen C. Broker > "I am not a happy customer and will seek relief if this is not resolved in short manner. If anyone else is experiencing this activity, feel..." [See full review](https://www.capterra.com/p/213339/Google-Ads/#GetApp___6479994) CM Carlos M. Junior Marketing Officer > "I appreciate the ability to budget, monitor results, and optimize campaigns in real-time." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6579765) MB Morgan B. Director of Operations > "Over the years Google Ads has done away with a lot of it's data transparency which makes running campaigns a bit harder." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6221086) KC Kyle C. CMO > "Google Ads is easy to set up and provides great analytics and reporting." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___7108334) VR Verified Reviewer Digital operations executive > "The new UI could be less confusing, it crashes quite frequently, filters aren't very clear and reporting can be complicated" [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6343181) CM Carlos M. Junior Marketing Officer > "This has allowed me to expand my reach, exposure and brand presence; ultimately helping grow my business." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6579765) AM Advaldo M. Director > "For small businesses, it can be a little expensive." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6417733) AT Alex T. User Acquisition Analyst > "Google ads is great, and Google ads performance is great." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___7099309) JK Jatin K. Marketing Manager > "It can become expensive very quickly if not managed properly." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6833334) AW Adrian W. Fleet Operative > "Google Ads is the king of advertisement, is relative easy to use for beginners, the documentation is very good and has advanced features that..." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6575555) Ninos M. Creative Director > "Can be costly if not optimized right." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6401063) LAO Leslie Anne O. Sales Account Manager > "Of course in promoting your business you have to gamble through paying Ads tool just like Google Ads but one thing I like the most about Google..." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6238774) Ninos M. Creative Director > "For beginners , it might be overwhelming to start with." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6401063) CM Carlos M. Junior Marketing Officer > "It has played a huge role in pulling traffic to my website and leads." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6579765) LC Laura C. Owner > "I have tried calling Google and I get transferred to an automatic system stating that my account is suspended and to do an appeal." [See full review](https://www.capterra.com/p/213339/Google-Ads/#GetApp___6202138) Miguel G. Senior Web Designer > "With Google Ads, we can gain a lot of traffic and customer conversions." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6377952) Yavuz Selim E. CEJ Strategy & Orchestration Expert > "For small operations it is not the best option because it needs more work to find the right audience for advertising." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___5059110) Yavuz Selim E. CEJ Strategy & Orchestration Expert > "We have been working with Google Ads for a long time and it has been a reliable source of advertising for our company since we can track our..." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___5059110) ClI Célia I. performance marketing specialist > "The downside of Google Ads is the potential for high costs, especially if not managed carefully." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___5073759) Arjun S. Founder > "It is one of the best way to advertise products and services for yourself or your clients." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6463194) LG Lloyd G. Marketing Executive > "Less options for lower spend customers and harder to run awareness and educational ads" [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6109998) VR Verified Reviewer Digital operations executive > "How seamless my display ads perform across multiple platforms, multiple use cases and the bidding system works for me" [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6343181) ClI Célia I. performance marketing specialist > "Additionally, the learning curve for beginners can be steep, requiring time and effort to master effectively." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___5073759) Atalay C. Senior Manager, SEM and Paid Social > "I think it is ahead of paid social platforms due to the lack of bugs on the platform, many changes and ease of use." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6813748) VR Verified Reviewer Web Developer > "They change their interface frequently which is confusing for both merchants and marketers." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___5022627) CK Carol K. Web Designer and Content Writer > "We design websites, create content, and help clients enhance their online presence through marketing campaigns." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___5076049) Samuel I. Founder and CEO > "Google may not approve Adsense on your web app due to many reasons." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6355013) JK Jatin K. Marketing Manager > "It is a very Good experience with the google ads for the lead generation process in It company." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6833334) Mark B. online marketeer > "Sometimes slow interface, less insights are given over the years" [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6242769) VM Vincenzo M. PPC Specialist > "Recommendations: Help you to improve the optimisation score." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6654391) EL Emil L. Internet marketing/Graphic Designer > "The pay-per-click model, which can be expensive depending on the sector you work in and the level of advertising space competition, is one of..." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___4454804) HK Hamza K. Marketing Digital > "I found the platform powerful for achieving my advertising goals, with a range of targeting and performance tracking tools." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6263680) LS Lucas S. Owner > "To create app is costly, the amount that is paid for ads is too much, it should be reduced as it makes my business to run at loss." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___4251811) AR Adam R. Digital Manager > "Easy to start using and it provides a simple option for reaching a large audience with relevant needs." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6785730) AM Angela M. Owner > "Customer support has fallen by the wayside lately - Numerous calls from "Google Reps" are annoying" [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___5073050) LW Lee W. Manager > "The most I like on Google Ads is the fact that you can choose where and to whom to show ads and this increases the chance of getting leads." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6366172) VC Victor C. Internet Consultant > "Support for small clients is almost non existent." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___4988565) NF Nicholette F. Owner > "It has helped my business move in the right direction by showcasing detailed results of a particular product and whether the market..." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6110801) HH Haylie H. Relationship Director > "It is a lot of data and hard to analyze without proper training." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6358251) LAO Leslie Anne O. Sales Account Manager > "Before, I usually promote my business through posting on different social media platforms but I find it difficult to get clients because only..." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6238774) Abdelkarim T. Solar and renewable energy technician > "Automatic settings aren't as successful in my experience, resulting in a lot of wasted spending on experimental campaignsMoreover, the pricing..." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___4833663) LG Lloyd G. Marketing Executive > "Easy to quickly target keen customers and having googles search intent and data is hugely valuable and feels like better for scaling ads..." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6109998) Ryan M. Marketing Analytics Engineer > "As a data analyst, I spend a lot of time doing reports with Google Ads data which shows that the in product reporting isn't great." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___4457615) ES Elena S. Marketing Manager > "As a marketer that likes data-driven decisions, this was an excellent tool." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6743459) YO Yasha O. Attorney > "There are just so many features with Ads that is very difficult for a layperson to completely understand how to operate every feature and..." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___3793929) EA Etem A. Media buyer beginner > "Amazing easy to get more brand awarness and trust for customers that are unsure" [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6647693) GM George M. Manager > "Creating campaigns is not easy on the advanced mode." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6334352) SC Samantha C. Business Owner > "It's a popular platform for people searching for our products and it is easy to customize what they see when our ads are viewed." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___6085109) Jeremy D. Ownder > "I mostly use Google Ads to monitor monetization with YouTube, but have purchased some targeted ads on a few occasions. Like my review stated: it..." [See full review](https://www.capterra.com/p/213339/Google-Ads/#Capterra___4468554) [View Reviews](https://www.capterra.com/p/213339/Google-Ads/reviews/) ## User interface [Marketing 360](https://www.capterra.com/p/148516/Marketing-360/) 4.52 (1,140) [Google Ads](https://www.capterra.com/p/213339/Google-Ads/) 4.44 (1,012) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit A/B Testing 207 Important Activity Dashboard 150 Important AI Copilot 120 Important Marketing 360 Top features 40/42 - A/B Testing - Activity Dashboard - AI Copilot - Automated Publishing - Automated Scheduling - Calendar Management - Campaign Analytics - Campaign Management - Campaign Planning - Click Tracking - Commenting/Notes - Contact Management - Content Library - Content Management - Conversion Tracking - Customer Segmentation - Customizable Branding - Customizable Reports - Customizable Templates - Data Import/Export - Data Visualization - Drag & Drop - Email Marketing - Engagement Tracking - Generative AI - Image Library - Keyword Filtering - Multi-Account Management - Multi-Campaign - Multi-Channel Management - Multi-Channel Marketing - Performance Metrics - Post Scheduling - Real-Time Data - Reporting/Analytics - Social Media Integration - Social Media Monitoring - Social Promotion - Tagging - Third-Party Integrations - Trend Analysis - Workflow Management [See all features](https://www.capterra.com/p/148516/Marketing-360/#features) Google Ads 7/42 - A/B Testing - Activity Dashboard - AI Copilot - Automated Publishing - Automated Scheduling - Calendar Management - Campaign Analytics - Campaign Management - Campaign Planning - Click Tracking - Commenting/Notes - Contact Management - Content Library - Content Management - Conversion Tracking - Customer Segmentation - Customizable Branding - Customizable Reports - Customizable Templates - Data Import/Export - Data Visualization - Drag & Drop - Email Marketing - Engagement Tracking - Generative AI - Image Library - Keyword Filtering - Multi-Account Management - Multi-Campaign - Multi-Channel Management - Multi-Channel Marketing - Performance Metrics - Post Scheduling - Real-Time Data - Reporting/Analytics - Social Media Integration - Social Media Monitoring - Social Promotion - Tagging - Third-Party Integrations - Trend Analysis - Workflow Management [See all features](https://www.capterra.com/p/213339/Google-Ads/#features) ### Recognition Marketing 360 is recognized as a top-rated tool in 4 Capterra Shortlist reports No recognitions have been awarded to Google Ads ### Deployment & support Marketing 360 Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Google Ads Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details Marketing 360 - By Madwire - Located in United States - Founded in 2009 Google Ads - By Google - Located in United States - Founded in ## Popular Comparisons [Marketing 360](https://www.capterra.com/p/148516/Marketing-360/)[4.52 (1,140)](https://www.capterra.com/p/148516/Marketing-360/reviews/) vs [Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,489)](https://www.capterra.com/p/132996/brevo/reviews/) Contact vendor for pricing Price $9/month 4.4 Features 4.5 4.5 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/132996-148516/brevo-vs-Marketing-360) [Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[4.44 (1,012)](https://www.capterra.com/p/213339/Google-Ads/reviews/) vs [Instagram](https://www.capterra.com/p/210721/Instagram/)[4.68 (5,189)](https://www.capterra.com/p/210721/Instagram/reviews/) Contact vendor for pricing Price Contact vendor for pricing 4.4 Features 4.6 4.1 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/210721-213339/Instagram-vs-Google-Ads) [Marketing 360](https://www.capterra.com/p/148516/Marketing-360/)[4.52 (1,140)](https://www.capterra.com/p/148516/Marketing-360/reviews/) vs [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/) Contact vendor for pricing Price $13/month 4.4 Features 4.4 4.5 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/110228-148516/MailChimp-vs-Marketing-360) [Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[4.44 (1,012)](https://www.capterra.com/p/213339/Google-Ads/reviews/) vs [Wix](https://www.capterra.com/p/169007/Wix/)[4.42 (10,725)](https://www.capterra.com/p/169007/Wix/reviews/) Contact vendor for pricing Price $17/month 4.4 Features 4.3 4.1 Ease of Use 4.5 [View full comparison](https://www.capterra.com/compare/169007-213339/Wix-vs-Google-Ads) [Marketing 360](https://www.capterra.com/p/148516/Marketing-360/)[4.52 (1,140)](https://www.capterra.com/p/148516/Marketing-360/reviews/) vs [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,565)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) Contact vendor for pricing Price $15/month 4.4 Features 4.5 4.5 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/79367-148516/ActiveCampaign-vs-Marketing-360) [Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[4.44 (1,012)](https://www.capterra.com/p/213339/Google-Ads/reviews/) vs [Publer](https://www.capterra.com/p/177145/Publer/)[4.83 (949)](https://www.capterra.com/p/177145/Publer/reviews/) Contact vendor for pricing Price $5/month 4.4 Features 4.6 4.1 Ease of Use 4.8 [View full comparison](https://www.capterra.com/compare/177145-213339/Publer-vs-Google-Ads) [Marketing 360](https://www.capterra.com/p/148516/Marketing-360/)[4.52 (1,140)](https://www.capterra.com/p/148516/Marketing-360/reviews/) vs [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,318)](https://www.capterra.com/p/136603/MailerLite/reviews/) Contact vendor for pricing Price $12/month 4.4 Features 4.5 4.5 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/136603-148516/MailerLite-vs-Marketing-360) [Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[4.44 (1,012)](https://www.capterra.com/p/213339/Google-Ads/reviews/) vs [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,318)](https://www.capterra.com/p/136603/MailerLite/reviews/) Contact vendor for pricing Price $12/month 4.4 Features 4.5 4.1 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/136603-213339/MailerLite-vs-Google-Ads) [Marketing 360](https://www.capterra.com/p/148516/Marketing-360/)[4.52 (1,140)](https://www.capterra.com/p/148516/Marketing-360/reviews/) vs [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,934)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) Contact vendor for pricing Price $12/month 4.4 Features 4.2 4.5 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/31898-148516/Constant-Contact-vs-Marketing-360) [Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[4.44 (1,012)](https://www.capterra.com/p/213339/Google-Ads/reviews/) vs [Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,489)](https://www.capterra.com/p/132996/brevo/reviews/) Contact vendor for pricing Price $9/month 4.4 Features 4.5 4.1 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/132996-213339/brevo-vs-Google-Ads) [Marketing 360](https://www.capterra.com/p/148516/Marketing-360/)[4.52 (1,140)](https://www.capterra.com/p/148516/Marketing-360/reviews/) vs [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,243)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Contact vendor for pricing Price $15/month 4.4 Features 4.4 4.5 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/148516-171840/Marketing-360-vs-HubSpot-Marketing) [Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[4.44 (1,012)](https://www.capterra.com/p/213339/Google-Ads/reviews/) vs [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,243)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Contact vendor for pricing Price $15/month 4.4 Features 4.4 4.1 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/171840-213339/HubSpot-Marketing-vs-Google-Ads)