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Brands and publishers across all B2C verticals with the most comprehensive mobile market data and analytics to drive their mobile strategy, products, marketing and monetization.
MobileAction serves app marketers, developers and businesses aiming to optimize mobile user acquisition, engagement, and ROI through intelligence, campaign automation and consultancy.
It's a superb tool to look deeper at your own performance metrics; but equally superb for competitive analysis; but it comes with a price as each country and platform increases the investment level.
The only other negative, which is the same with all tools, is that sometimes the data differs from ad analytic sources.
App Annie provides 100 free keywords if you are on the free plan. This is extremely helpful to be able to track important keywords for iOS and Android, along with looking into other countries.
App Annie solves problems with app store data discrepancies - specifically download volumes and conversion rates across countries.
The free version of App Annie is great to track basic ASO measures such as reviews and rankings. They Keyword tool is really useful to see what keywords your app is ranking for and in what markets.
I think it is calculated only for big companies. It will be hard for small startups or one person companies to afford it.
It is the best analytics and stats display online software so far. I used many software's but found app Annie to be the best among them all.
They do their best to accommodate when we have a special need in the product. Finally, what I love most about Mobile Action is how comprehensive it is.
Every first-time user from our company was asking basic questions about the use of this product. After a while, once we got used to the interface, we got over this problem.
Keyword Intelligence is a very useful feature and is a great help while coming up with ASO strategies.
I have no negative feedback to share about my experience with Mobile Action.
I loved it when I used it. The interface is very attractive and simple than other similar products in the morning, and also value for money.
Sometimes the UI for choosing your app vs competitors is a bit messy.
I love the ease of researching keywords in different locales. It's easy to see competitor keywords and research their weight.
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MobileAction
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