# Compare Brand24 vs BigSpy 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Brand24 and BigSpy based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/149054-203036/Brand24-vs-BigSpy

---

# Brand24 vs BigSpy Features and Cost Comparison

Last updated June 3rd, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

Brand24BigSpy2/4 selected

[Brand24](https://www.capterra.com/p/149054/Brand24/)[4.7 (254)](https://www.capterra.com/p/149054/Brand24/reviews/)

[BigSpy](https://www.capterra.com/p/203036/BigSpy/)[4.8 (2,485)](https://www.capterra.com/p/203036/BigSpy/reviews/)

[## Brand24](https://www.capterra.com/p/149054/Brand24/)[4.7 (254)](https://www.capterra.com/p/149054/Brand24/reviews/)

Starting Price

$199.00/month

Value-for-Money

4.5

Functionality

4.4

Ease of Use

4.7

Customer Service

4.8

Reviews Sentiment

Based on [254 reviews](#user-reviews)

Positive

243

Neutral

9

Negative

2

[## BigSpy](https://www.capterra.com/p/203036/BigSpy/)[4.8 (2,485)](https://www.capterra.com/p/203036/BigSpy/reviews/)

Starting Price

$9.00/month

Value-for-Money

4.6

Functionality

4.8

Ease of Use

4.7

Customer Service

4.7

Reviews Sentiment

Based on [2,485 reviews](#user-reviews)

Positive

2,419

Neutral

58

Negative

8

## Send this comparison chart to my inbox

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## Summary

* * *

Key features rated by users

Features selected based on 2,110 reviews from social media monitoring software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

\--%Fit

Missing features

Feature ratings

Automated Publishing

NA

Social Media Integration

4.5

Multi-Channel Data Collection

4.5

Activity Tracking

NA

Content Library

NA

\--%Fit

Missing features

Feature ratings

Automated Publishing

NA

Social Media Integration

NA

Multi-Channel Data Collection

NA

Activity Tracking

4.7

Content Library

4.7

User satisfaction

User satisfaction

4.7

User reviews[254](https://www.capterra.com/p/149054/Brand24/reviews/)

Ease of use

4.7

Functionality

4.4

Value for money

4.5

Customer support

4.8

User satisfaction

4.8

User reviews[2,485](https://www.capterra.com/p/203036/BigSpy/reviews/)

Ease of use

4.7

Functionality

4.8

Value for money

4.6

Customer support

4.7

Price starts from

Price starts from

$199Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

$9Usage Based, Per Month

-   Free version
-   Free trial

Best for

Best for

Companies of all sizes who want to stay informed about their campaigns, activities, and customer interactions.  Marketing Managers | Community Specialists | Social Media Managers | PR Specialists.

Best for

adspy, free adspy tool, tiktok adspy, ad spy, ads spy, facebook ads examples, facebook ad spy, facebook ads library,turbo ad finder

## User reviews

Pros & cons

Kuba D.

Head of Brand and Marketing

> "Brand24 allows us to catch authentic stories from daily workshops and meetings, which we call "Moments of Power.""

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___7119213)

MP

Marta P.

Senior Advisor

> "the load on the computer (the need to use very large amounts of memory) and, most recently, - AI summaries, which have become very quantitative and..."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___7031520)

Katarzyna B.

Marketing Manager

> "The platform is intuitive, fast, and delivers valuable insights that help monitor brand reputation, track campaigns, and respond to mentions in real..."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6852709)

JB

Jennifer B.

Senior Social Media Manager, Community

> "Brand24’s filters can let irrelevant or incorrect content through, which affects the accuracy of insights."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___7022327)

CL

Cezary L.

Senior Social Media Specialist

> "Its greatest strengths are fast alerts and deep analytics, which offer strong support for brand reputation management, crisis response, and campaign..."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6854317)

VR

Verified Reviewer

Manager

> "I don't know how to use tracking to its fullest potential, often the messages displayed to me are too general, or are about randam posts/users"

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6853471)

MA

Miguel A.

Executive Data Analyst

> "Ai insights of the topics, the variety of sources such as TikTok, the look and feel of the platform, the AI brand assistant (in general all the AI..."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6853550)

MP

Mariana P.

Account Manager

> "Also, the support team is based in Europe and I was never able to schedule a training session due to the time zone being so different than ours..."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6854042)

KA

Khasiba A.

Director of Operations

> "We found the tool's ability to track mentions across vast areas of the web including news sites, social media (especially X/Twitter and Reddit), and..."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___7034623)

M

Marta Ż.

Pr Manager

> "The filter sometimes lets incorrect content through, causing confusion or unexpected results."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6853183)

Kuba D.

Head of Brand and Marketing

> "It solved a massive visibility gap for us by acting as our "digital eyes and ears" in small towns across Poland."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___7119213)

CE

Claire E.

Research Assistant

> "Some of the filters on Brand24 didn’t align with what I was looking for in my research."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6856509)

AC

Agnieszka C.

CEO

> "The ability to track key conversations and respond quickly to emerging situations is a real game changer for brand management and reputation monitoring."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6853352)

M

Marta Ż.

Pr Manager

> "Brand24 has a user-friendly interface and pleasant UX, but the filter sometimes misses bad content :)"

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6853183)

VR

Verified Reviewer

Manager

> "Access to analysis and comparisons with competitors, good charts and the ability to specify reports for your current need."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6853471)

MJ

Megan J.

PR Account Executive

> "The platform is not the absolute easiest to navigate, and it is a bit difficult to teach new team members how to use it."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6851766)

LB

Leslie B.

External Communications Mgr.

> "Brand 24 offers user-friendly data that can be sorted and scaled up or down in multiple ways for various team members."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6851915)

AB

Arielle B.

Director of Marketing

> "Also tiktok integration can be a little difficult to work with and understand without taking a look deeper into our settings."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6413539)

HT

Hendra T.

Administrator

> "One thing I like the most of this app is it has complete features and also the app can give your overall brief score of your brand from 1-100 to..."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6723319)

RD

Raul D.

CEO

> "I didn't love the post sale service as I thought it wasn't as warm yet it was effective."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6467633)

JB

Jennifer B.

Senior Social Media Manager, Community

> "Brand24 has empowered us to launch a robust social listening program and share meaningful insights with our broader organization."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___7022327)

LR

Laura R.

Sdr team leader

> "Price and some dashboards not that easy to read"

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6408416)

GB

Greg B.

CMO

> "The platform provides insightful data that helps me track my brand’s presence effectively."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6852838)

RM

Rachel M.

AVP of Marketing

> "I find that news mentions aren't always picked up and I have to add them manually."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6368560)

EV

Eduardo V.

Digital and Marketing Director

> "We’ve been able to use Brand24 as a valuable starting point to build a more robust social listening strategy tailored to our brands and the Mexican..."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6822373)

ES

Ed S.

Manager

> "Duplicate data, and less data available"

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6366916)

LP

Lusi P.

Social Media Data Analyst

> "It has some cool features for filtering and configuring the projects to collect mentions, this will be the most accurate possible."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6416882)

KZ

Katia Z.

Project Manager

> "It is very difficult to cancel the service."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6373116)

AC

Agnieszka C.

CEO

> "Brand24 makes it incredibly easy to monitor all important mentions and events related to your brand, products, or industry in real time."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6853352)

KB

Katie B.

Director of Communications

> "For some of the search features, it sometimes pulls irrelevant information from Twitter."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___3765924)

LB

Leslie B.

External Communications Mgr.

> "Their reporting options, price point and regular new features surpassed my experience with other services."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___6851915)

Firoz K.

Digital marketing strategist

> "I was constantly worried about my company's reputation when I started to consider the idea of creating an account on social media."

[See full review](https://www.capterra.com/p/149054/Brand24/#Capterra___3593802)

[View Reviews](https://www.capterra.com/p/149054/Brand24/reviews/)

KC

Kent C.

Head of tech

> "The keyword search and filtering options make it easy to find advertisers in specific industries, especially for niches like coaching,..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___7111227)

Abhishek C.

Media buyer

> "The free plan is very limited, and the $99 Pro plan is expensive with reported billing issues......."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___7079655)

Karen J.

GERENTE GENERAL

> "I run a marketing agency and BigSpy has helped me better understand my clients and their competitors, allowing me to create more effective..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___7086910)

KO

Kostiantyn O.

Consultant

> "The pricing might be a bit steep for smaller businesses or solo marketers, and sometimes the data isn’t updated quickly enough for new..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6499131)

Pavel S.

CEO

> "It provides a large database of ads across multiple platforms, which makes it very useful for competitive research and creative inspiration."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___7118199)

MM

Marcio M.

Senior Media Buyer

> "Another downside is the cost; it's fairly high, and some of the more advanced analytics features are limited to the higher-tier plans, which..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6574336)

Gabriela B.

Creatives

> "Even with basic filters, you can spot ads with high engagement and get ideas for your own campaigns without spending hours researching."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___7118340)

VR

Verified Reviewer

disenger

> "While BigSpy offers a comprehensive platform for ad intelligence, I found the interface to be somewhat cluttered and overwhelming at times."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6413550)

Gabriela B.

Creatives

> "The database is quite large, and I like that it covers multiple platforms like Facebook, Instagram, TikTok, and even YouTube."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___7118340)

DI

DENIS I.

Manager

> "Sometimes there are duplicate ads, which slightly slows down the process of finding unique ideas."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6548375)

KC

Kent C.

Head of tech

> "For marketers, agencies, and entrepreneurs looking to study high-performing ads or discover companies actively spending on paid traffic, it is..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___7111227)

MM

Marcio M.

Senior Media Buyer

> "Additionally, the platform can be a bit slow to load some data, especially for broader searches."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6574336)

Jeremie C.

CEO

> "i like that we're able to see performance of other ads, and track direct performance of the ads and not just see the image like facebook..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___7071116)

VR

Verified Reviewer

Strategic Business Consultant

> "The free version is quite limited in features, which can be frustrating if you're just starting out and trying to explore the tool's potential."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6474767)

Gabriela B.

Creatives

> "Overall, the best part is the value—you get access to a wide range of ads and useful insights without paying as much as some of the more..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___7118340)

QSH

Quang Son H.

Mr

> "The pricing is a bit higher and the interface is rather heavy, so it sometimes experiences lag and stuttering."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6569753)

DW

Didik W.

Head

> "The ability to access a vast database of ads from various platforms, coupled with advanced filtering options, makes it easy to find and..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6463185)

LM

Lorena M.

Campaign Manager

> "There's locked content and Im not sure if it allows to see estimate budgets"

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6691656)

AR

Ananda R.

Owner

> "Users can explore ads by category, platform, or specific criteria, making it useful for competitive research. While the tool is powerful, new..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6569812)

MIA

Md Imran A.

administrator

> "this tool is not covering many of the countries and does not support refunds."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6849984)

MB

Milagros B.

Digital Marketer

> "It allowed me to analyze competitors, discover trends, and better understand what types of creatives are currently working."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___7050368)

MA

Manuel A.

Ceo

> "Finally, occasional lag in loading times can slow down the research process."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6409778)

MB

Mahesh B.

owner

> "Targeting particular sectors, ad kinds, or geographical areas is made simple by the extensive filtering options, which also provide excellent..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6476755)

Igor G.

CEO

> "If you have broad request, you need to scroll through tons of garbage ads"

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6403136)

MM

Marcio M.

Senior Media Buyer

> "The advanced filters make it easy to narrow down results by industry, engagement level, region, and ad type, which helps in finding highly..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6574336)

Elijah W.

manager

> "Lack of timely updating of data and inaccurate data"

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6638692)

MM

Marcio M.

Senior Media Buyer

> "The platform’s data-driven insights and transparency into what’s working for competitors really stand out and make it a valuable tool for..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6574336)

AG

Abhay G.

Manager

> "too many filters may deliver different results as it can confuse the user"

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6443446)

VR

Verified Reviewer

Operation Manager

> "BigSpy is sufficient for my current needs and has been helpful in supporting my work. If the platform could lower the entry barrier for TikTok..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6876214)

WG

Witoon G.

Branding

> "One aspect that I found slightly challenging is the pricing structure of BigSpy. While the platform offers different subscription plans, the..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___4961229)

DW

Didik W.

Head

> "The platform stands out as a comprehensive tool for ad intelligence, offering a wide range of features that are incredibly useful for anyone..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6463185)

YY

Youssef Y.

engineer

> "the free version is too limited and the plans are expensive"

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6408354)

KC

Kent C.

Head of tech

> "Overall, BigSpy is a very valuable tool for anyone doing market research, competitor analysis, or ad creative research."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___7111227)

MAA

Mohammad Anas A.

Owner

> "it only offers 3 free queries per day and does not allow us to use it with out transacting a dollar."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6097876)

KO

Kostiantyn O.

Consultant

> "The filtering options allow quick access to top-performing ads, and it’s a great tool for finding creative inspiration from successful..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6499131)

RS

Ryan S.

ceo

> "However, the platform's limitation in covering certain social media platforms was a drawback, as it hindered a comprehensive analysis."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___4932819)

AM

Anass M.

Manager

> "igSpy’s user-friendly interface and powerful search features make it a valuable tool for anyone looking to gain insights into ad strategies..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6438515)

DJ

Divyanshu J.

Owner

> "Additionally, while BigSpy covers major social media platforms, it lacked coverage for some niche platforms that I use for specific campaigns"

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___4946445)

KO

Kostiantyn O.

Consultant

> "BigSpy provides a large amount of ad data across major platforms like Facebook and Instagram, making it easy to track competitors."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6499131)

MA

Mohsin A.

Manager

> "slow uploading and lots of options makes it overwhelmed"

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6563357)

Gabriela B.

Creatives

> "It makes it easier to get a broader view of what’s working across different channels."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___7118340)

SS

Sanjay S.

Chief executive

> "Has a confusing pricing plan structure."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6776036)

Gabriela B.

Creatives

> "I’ve been using BigSpy for a while now, and overall it’s been a pretty solid tool, especially if you’re looking for a budget-friendly ad spy..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___7118340)

AD

Alexandru D.

Marketing

> "For newcomers or those not used to data analysis, the sheer volume of ads and information available on BigSpy can be overwhelming."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6185440)

AH

Ansar H.

CEO

> "The user-friendly interface and advanced filtering options make it easy to uncover top-performing ads, boosting overall campaign performance."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6458182)

DtA

Demétrius A.

Manager

> "Ugly layout, remember an early internet site"

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6509413)

MB

Milagros B.

Digital Marketer

> "What I liked the most about BigSpy is the huge variety of ads it shows and how easy it is to filter by platform, country, or product type."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___7050368)

JB

Jacob B.

None

> "The free trial is just the same ads repeated."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6691131)

VR

Verified Reviewer

Marketing Director

> "The UI feels clean and easy to use, similar to SocialPeta, and I’m planning to explore the features more deeply over time."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___7104969)

BA

Bella A.

CSR

> "confusing pages, and high rate pays."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6456071)

SRD

Soumya Ranjan D.

CEO

> "for its competitive ad intelligence features, comprehensive ad tracking capabilities, and user-friendly interface."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6402671)

AZ

Azza Z.

Senior Digital marketing

> "Overwhelming and no tutorial to understand how that works"

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6772615)

DI

DENIS I.

Manager

> "The tool helps analyze ad strategies and discover creative ideas for my own campaigns."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6548375)

RH

Robert H.

Owner

> "Very little experience so far, I haven't even watched one ad (because I wasn't able to set all my preferences and search without running into..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6075365)

DW

Didik W.

Head

> "BigSpy excels in providing an intuitive and user-friendly interface that makes ad spying and analysis incredibly straightforward."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6463185)

SK

Shalin K.

Co-founder

> "It's a bit clumsy at the moment."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6472698)

VR

Verified Reviewer

Strategic Business Consultant

> "The ability to see ad creatives and engagement metrics is a huge plus for planning marketing strategies."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6474767)

TT

Tobias T.

Owner

> "One needs to pay, and there is no option to select ads in the Danish language."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___4965450)

AK

Ajay K.

Digital Marketing executive

> "The platform provides an impressive array of features that cater to both novice and experienced marketers seeking in-depth ad intelligence and..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6457006)

ES

Eduardo S.

Analyst

> "Additionally, the learning curve for some of the more advanced features was a bit steep, so it might be challenging for beginners."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___4963027)

PS

Philipp S.

Senior Growth Consultant

> "Highly relevant to get inspiration for own creative development."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___7093342)

SD

Sandip D.

CEO

> "Its quite expensive and has limitations in regards to specific platform which you want to spy for."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6238553)

DI

DENIS I.

Manager

> "This helps me track and analyze current advertising campaigns."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6548375)

OL

Olesia L.

owner

> "I dont see minus in this platform and website"

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6476653)

DI

DENIS I.

Manager

> "The Pro version offers even more comprehensive features, and I’m considering purchasing it for more in-depth data analysis."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6548375)

MM

Mercedes M.

copywriter

> "shows too many non-English results, unless you refine the search A LOT"

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6090530)

OA

Oluwayomi A.

ceo

> "Perfect for studying how top sellers structure their campaigns."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___7033376)

ES

Eduardo S.

Analyst

> "Although BigSpy was mostly exceptional, I did find that the customer support was sometimes slow to respond to queries."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___4963027)

WG

Witoon G.

Branding

> "Furthermore, BigSpy offers a wide range of ad intelligence tools that enable me to monitor and analyze the advertising strategies of my..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___4961229)

VR

Verified Reviewer

Desenvolvedor de Hardware/Firmware

> "occasional glitches and technical issues with the platform, the limited availability of data for some countries or social media platforms, and..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___4773910)

AD

Alexandru D.

Marketing

> "This extensive coverage provides users with unparalleled insights into ad trends, strategies, and performance metrics across different..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6185440)

Murtaza Ali Najmi C.

Owner

> "On the flip side, while BigSpy is chock-full of features, it can feel a bit overwhelming at first."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___5013725)

WG

Witoon G.

Branding

> "The platform provides a wealth of data and analytics, allowing marketers to gain valuable insights into their target audience, competitors,..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___4961229)

AQ

Ananda Q.

Myself

> "My local coin isn't strong as dollar, so even the cheapest plan is really expensive for me."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6293760)

WG

Witoon G.

Branding

> "This feature is invaluable as it helps me identify emerging trends, understand what resonates with the target audience, and adapt my own..."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___4961229)

SK

Saad K.

IT Team Lead

> "Some ads from smaller platforms might be missed."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___5031487)

JP

Josh P.

CEO

> "It's an essential tool for all marketers, especially beginners because it can cut a huge chunk out of the learning curve."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6423919)

VP

Viktor P.

Social Marketing

> "i dont have anything that i dont like or anything to improve."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6493948)

SB

Skylar B.

Freelance

> "First time using it, it was easy to compare myself to competitors base on more than just visuals like something with the Meta Ad Library"

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6552972)

JG

Jyri G.

CEO

> "Perhaps their database of scraped ads is not full."

[See full review](https://www.capterra.com/p/203036/BigSpy/#Capterra___6345371)

[View Reviews](https://www.capterra.com/p/203036/BigSpy/reviews/)

## User interface

4.70 (254)

[BigSpy](https://www.capterra.com/p/203036/BigSpy/)

4.79 (2,485)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Brand24

Top features

29/43

-   Access Controls/Permissions
-   Activity Tracking
-   AI Copilot
-   API
-   Approval Process Control
-   Audience Targeting
-   Automated Publishing
-   Benchmarking
-   Boolean Search
-   Campaign Analytics
-   Campaign Management
-   Commenting/Notes
-   Competitive Analysis
-   Content Library
-   Content Management
-   Customer Engagement
-   Customizable Reports
-   Dashboard
-   Email Alerts
-   Engagement Tracking
-   Filtering
-   Generative AI
-   Hashtag Tracking
-   Impact Measurement
-   Influencer Tracking
-   Keyword Tracking
-   Mobile Alerts
-   Multi-Channel Data Collection
-   Performance Metrics
-   Real-Time Analytics
-   Real-Time Notifications
-   Reporting & Statistics
-   Reputation Management
-   Sentiment Analysis
-   Social Advertising
-   Social Listening
-   Social Media Integration
-   Social Mentions Tracking
-   Social Promotion
-   Tagging
-   Trend Analysis
-   Visual Analytics
-   Workflow Management

[See all features](https://www.capterra.com/p/149054/Brand24/#features)

BigSpy

7/43

-   Access Controls/Permissions
-   Activity Tracking
-   AI Copilot
-   API
-   Approval Process Control
-   Audience Targeting
-   Automated Publishing
-   Benchmarking
-   Boolean Search
-   Campaign Analytics
-   Campaign Management
-   Commenting/Notes
-   Competitive Analysis
-   Content Library
-   Content Management
-   Customer Engagement
-   Customizable Reports
-   Dashboard
-   Email Alerts
-   Engagement Tracking
-   Filtering
-   Generative AI
-   Hashtag Tracking
-   Impact Measurement
-   Influencer Tracking
-   Keyword Tracking
-   Mobile Alerts
-   Multi-Channel Data Collection
-   Performance Metrics
-   Real-Time Analytics
-   Real-Time Notifications
-   Reporting & Statistics
-   Reputation Management
-   Sentiment Analysis
-   Social Advertising
-   Social Listening
-   Social Media Integration
-   Social Mentions Tracking
-   Social Promotion
-   Tagging
-   Trend Analysis
-   Visual Analytics
-   Workflow Management

[See all features](https://www.capterra.com/p/203036/BigSpy/#features)

### Recognition

No recognitions have been awarded to Brand24

No recognitions have been awarded to BigSpy

### Deployment & support

Brand24

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

BigSpy

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Brand24

-   By Brand24
-   Located in Poland
-   Founded in 2011

BigSpy

-   By BigSpy
-   Located in United States
-   Founded in

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Contact vendor for pricing

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