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Kangaroo vs EngageBay CRM: Which is a better fit?

Updated on January 17th, 2025
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Summary
Features in All-in-One Marketing Platform
35
50
  • Campaign Analytics
  • Campaign Scheduling
  • Campaign Segmentation
38
Best performer
50
  • A/B Testing
  • Conversion Rate Optimization
  • Dynamic Content
User satisfaction
4.8
User reviews162
Ease of use
4.6
Functionality
4.6
Value for money
4.6
Customer support
4.9
4.7
User reviews869
Ease of use
4.5
Functionality
4.6
Value for money
4.7
Customer support
4.8
Price starts from
Monthly subscription
Free version
Free trial
/user
Monthly subscription
Free version
Free trial
Best for

Kangaroo is a globally recognized rewards platform to help build brand loyalty. Perfect for: eCommerce, brick & mortar, omnichannel businesses, multi-location, and enterprise businesses.

Small to medium size businesses that require affordable, all in one sales and marketing software to acquire, engage, nurture and convert visitors to customers.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
No video reviews yet
video-5a31013c-7c19-4657-6ba8-08dc6e28ad76
Kurt R
Owner
5.0

Kurt: Hi guys. My name is Kurt. I am a licensed insurance agent with American Income. I am self-employed, so it's just myself. I would give EngageBay a five-star rating. Awesome program. I've actually used multiple CRMs. I have a pretty diverse background in sales, including working as a business development manager for a company. But the most recent CRM before EngageBay was Zoho. Reality was that was just not meeting the needs of what I wanted out of it for what I was paying for between the scheduling, the calendar links, and just the overall flexibility of the program. EngageBay met those needs. I use EngageBay to do a lot of text and email communications where I'm sending out my calendar links so people can schedule directly with me. That was one of the huge features. The other feature that was really critical for me was effective tracking of my clientele, combined with just that ability to have everything there in one spot, both the marketing and the sales. When I made the decision to go with EngageBay, I had been looking at a lot of different CRM options. One of the challenges, going into life insurance sales is a new business venture for me, so I really didn't want to spend a lot of money on a CRM in the beginning, even though it's really critical to have a CRM that can grow with you as your business grows. A lot of times that means they spend a lot of money. I think, ultimately, the decision for me with EngageBay was it was inexpensive to start out and I don't see any real limitations to the growth potential with it as I've been using it. Getting started was actually really easy with EngageBay. They actually give you a checklist to go through as you log in of things to do to get it set up, so that was great. The only, I guess, real challenge with getting started is some of the features, particularly the email templates, are a little complex. They do have some good help tutorials for that as well. I did have to talk with them on chat a few times. But overall, really easy to set up. I guess thinking about advice for somebody that's going to get EngageBay, I would tell you to do your homework first and look into reviews, look into what specifically you want from a CRM. I would say of the CRMs I used, it is definitely one of the most expansive CRMs I've used in terms of its abilities to do different things. They call themselves the all-in-one suite. For me, that all-in-one feature really has been a huge benefit. It allows me to do all the different things I want with a CRM, but I would say make sure it goes deep enough in the areas that you're looking for. If you're looking for super in-depth customer tracking, this may or may not be what you want. I would say make the decisions of what you need from your CRM first.

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Kangaroo

35/50
  • A/B Testing
  • Behavior Analytics
  • Conversion Rate Optimization
  • Customer Journey Mapping
  • Dynamic Content
  • Email Templates
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • List Management
  • Live Chat
  • Social Media Monitoring
  • Website Analytics
  • Activity Dashboard
  • Activity Tracking
  • API
  • Automated Scheduling
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Content Management
  • Conversion Tracking
  • CRM
  • Customer Segmentation
  • Customizable Branding
  • Customizable Forms
  • Customizable Templates
  • Customization
  • Drag & Drop
  • Drip Campaigns
  • Email Marketing
  • Engagement Tracking
  • Marketing Automation
  • Mass Texting
  • Monitoring
  • Multi-Channel Marketing
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Reporting
  • Reporting & Statistics
  • ROI Tracking
  • Social Marketing
  • Social Media Integration
  • Social Promotion
  • Third-Party Integrations
  • Workflow Management
See All features
Hide All-in-One Marketing Platform Software Features -

EngageBay CRM

Top Features
38/50
Show All-in-One Marketing Platform Software Features +

EngageBay CRM

Kangaroo
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
EngageBay CRM
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Kangaroo
  • By Kangaroo Rewards
  • Located in Canada
  • Founded in 2013
EngageBay CRM
  • By EngageBay
  • Located in United States
  • Founded in 2016
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