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Leading global enterprise brands in sports betting, iGaming, eCommerce & retail, Banking, Media, and Entertainment verticals.
Marigold Engage works with B2C relationship marketers in nearly every industry, but with strong representation in Retail, Entertainment, Travel & Hospitality, Publishing & Finance.
Has been very good in general with good support and the platform is really powerful, requires us to carry out day-to-day transactional sends and marketing campaigns.
Can't segment out test users of analytic reports after they have received a campaign. User account management is vague with permission sets, needs more customisation over what users can do.
I like that it's a platform that integrates website and campaign performance across various touchpoints. The team have been very helpful with increasing our capabilities where possible.
Notifications log and reports generally hard to export/breakdown with non-friendly data.
Great CRM flow builders with great analysis off the back end. Ease of use and set up of campaigns.
Also, really hard to use on mobile although that's critical.
Very good design with user friendly approach, stable and fast working.
It was meant to save me time, but it fell well short of what I was led to believe it would do for me. After just a few months, we abandoned it and moved to someone else.
We're quite happy with our Account/partner management they are really up to speed, are very responsive and committed to their clients success.
Crashes suddenly when there is no internet connection. Screen fitting on small resokution displays is terrible.
Salesforce is the major benefit over other marketing automation platforms. Engage is a great feature and the engagement studio is useful to visualize campaigns.
Reporting could be more user-friendly. For a new user, reporting is difficult to navigate.
I like the token syntax and ability for dynamic content and personalization. Reusable templates are easy to create.
Some functionality limitations in the drag and drop features, however these can usually be remedied with SQL coding.
What I like most about the platform is the ability to set up Life Cycle Marketing programs with as much personalization as my data model can support.
Under the weight of our daily work and large file size, the user interface and some processes are prone to occasional lag.
Xtremepush
Selligent by Marigold
Xtremepush
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Selligent by Marigold
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