Helping businesses choose
better software since 1999
better software since 1999
Guides & Research
Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.
Capterra carefully verified over 2 million reviews to bring you authentic software and services experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. Learn more.
Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software and service providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. Learn more.
Designed for marketing managers in businesses of all sizes that want to optimize their online visibility across key channels and create engaging content for users.
Designed for small businesses, a website optimization tool that provides custom forms, social media integrations, product reviews/star ratings, website popups, media galleries, visitor reviews + more.
From setting up rank tracking to reviewing keyword suggestions it's very easy to use. Their customer support has also been fantastic and they seem very eager to help.
It can be misleading for clients when determining if they rank for a specific keyword and Semrush says ranking 2nd but it means the map pack with no details on where it is in the actual SERP.
Tons of keyword ideas, and their ranking ability is separated by easy, possible, hard and difficult. I love the ability to save my keywords to projects like post ideas.
There are too many "additional packages" you can purchase for ridiculous amounts of money.
SEMrush is a nice tool for digital marketing and analytics. The keyword tool is very helpful and one of the best parts of this system.
It's almost crazy to say, but there is so many things this software does, it's hard to focus on the right things at the right time for your business.
I love how I can make notations and change statuses in the tool to track progress. Support team is awesome.
The pricing can sometimes be ridiculous. I am a one many side-hustle "SEO Agency", and I am spending $100 bucks a month on the tool.
Impressed with ease of use, intuitive editor and quick publisher. Powerful opportunities with forms will help many entrepreneurs.
Also, they boast of having 60+ apps but most of them are repeats. It may be misleading information for potential new customers.
They made everything simple, even too simple for me. The ability to add several plugin with superb easy installation.
For example, many elements lack contrast. In addition, some sections of the website's content are truncated - making it difficult to read the text in these areas.
It is something that I can use daily, or only look into every now and then. It has been a great pop up source for lead gen and is super customizable to any company.
The only thing missing for me is integration with Square for payments.
Every thing is so perfectly placed on the dashboard click and drop panels. I'm so excited I got this hands down one of my best investments for sure.
The only one problem that I found is about domain counting; I've never known automatically how many sites I have used. I have to count by myself.).
Sam: Hi, my name's Sam. I'm the director of a small digital marketing company based in the UK, and I give Semrush five out of five. Before we started using Semrush, we used a platform called Hike SEO. It was perfect for us at the time as we were quite new to SEO services, but we moved past our area of expertise and we outgrew this initial platform that we're using. So we're looking for new service provider to use, and we decided to use Semrush. Semrush offers a range of tools which are essential for SEO, such as the backlinks, analytics, and keyword analysis. So to offer decent good level SEO services to customers, Semrush offers everything that a white label agency such as ourselves would need to offer. The onboarding process is very easy to set up client projects. All you need is their domain, URL, and then you can set up a lot of the tools very simply, such as the audit tools and the backlink analytics. We haven't used all of the integration tools such as the search console integrations, but all of those look very useful should you decide to go down that route. Semrush is perfect if you have quite a few client accounts and client websites. So we currently have 15, and it offers great value for money when split across those 15 accounts. So if you are managing SEO services for a range of customers, a range of features and tools that they offer does offer good value for money across a large portfolio. Although it could be quite expensive if you are just monitoring one website.
Semrush
Top FeaturesPOWR
Products similar to those you're currently comparing:
