# Compare CTM vs Bria 2026 | Capterra > Unsure of what to choose? Check Capterra to compare CTM and Bria based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/152004-158718/Call-tracking-software-vs-Bria --- # CTM vs Bria Features and Cost Comparison Last updated June 3rd, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: CTMBria2/4 selected [CTM](https://www.capterra.com/p/152004/Call-tracking-software/)[4.7 (158)](https://www.capterra.com/p/152004/Call-tracking-software/reviews/) [Bria](https://www.capterra.com/p/158718/Bria/)[4.3 (106)](https://www.capterra.com/p/158718/Bria/reviews/) [## CTM](https://www.capterra.com/p/152004/Call-tracking-software/)[4.7 (158)](https://www.capterra.com/p/152004/Call-tracking-software/reviews/) Starting Price $79.00/month Value-for-Money 4.5 Functionality 4.6 Ease of Use 4.5 Customer Service 4.6 Reviews Sentiment AM DH Based on [158 reviews](#user-reviews) Positive 149 Neutral 6 Negative 3 [## Bria](https://www.capterra.com/p/158718/Bria/)[4.3 (106)](https://www.capterra.com/p/158718/Bria/reviews/) Starting Price $2.95/month Value-for-Money 4.2 Functionality 4.1 Ease of Use 4.2 Customer Service 3.7 Reviews Sentiment Based on [106 reviews](#user-reviews) Positive 91 Neutral 9 Negative 6 ## Send this comparison chart to my inbox ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. ## Summary * * * Features in Softphone Software Best performer 40 / 50 Only CTM - Activity Tracking - Call Reporting - Fax Management 32 / 50 Only Bria - Auto-Dialer - Conferencing - Multiple User Accounts User satisfaction User satisfaction 4.7 User reviews[158](https://www.capterra.com/p/152004/Call-tracking-software/reviews/) Ease of use 4.5 Functionality 4.6 Value for money 4.5 Customer support 4.6 User satisfaction 4.3 User reviews[106](https://www.capterra.com/p/158718/Bria/reviews/) Ease of use 4.2 Functionality 4.1 Value for money 4.2 Customer support 3.7 Price starts from Price starts from $79Usage Based, Per Month - Free version - Free trial Price starts from $2.95Flat Rate, Per Month - Free version - Free trial Best for Best for CTM is used by marketing agencies, digital marketers, sales teams, contact centers, and global organizations. Best for Call centers, finance, healthcare, service providers, and developers. ## User reviews Pros & cons AM Alejandra M. Digital Advertising Project Specialist > "It’s a reliable and robust platform that has significantly improved our ability to track, analyze, and optimize inbound calls." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7129902) SM Sean M. Director of Admissions > "CTM, being web-based, also has the potential to experience lags in quality, dropped calls and other issues. And aforementioned, because..." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7039356) DH David H. Director, Marketing > "Their team built a custom script that pulls specific UTM parameters from our activity session data and logs them into our CRM, giving us..." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7049178) KJ Kelly J. Strategic Advisor > "It is hard to get customer service on the phone to help with any technical issues." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7139666) VB Vincent B. Marketing Director > "Their integrations (Google Ads, CRM platforms, analytics tools) are solid and reliable, and the platform scales well as call volume grows." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7062826) JW Jared W. PPC Specialist > "You cant filter calls by campaign medium." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7008979) AM Alejandra M. Digital Advertising Project Specialist > "I also appreciate the automation features and call routing options—they’ve saved us a lot of time and improved our customer experience." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7129902) CD Colin D. Digital Marketing Strategist > "As a self-proclaimed power user I do wish I could grab more data at once, but this is probably a "me problem"." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7016744) MD Max D. Director of Business Development > "Very robust a capable platform for managing calls. If you can dream it, call tracking metrics can make it happen." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7019155) KJ Kelly J. Strategic Advisor > "Lack of customer service." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7139666) AG Arman G. CEO > "I can pull call recordings easily anytime, its very friendly to use , platform is nice and very practical" [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7134651) LH Lynda H. Office Administrator > "The things I like least are probably more an issue of training and use, but I have had a lot of trouble with "forwarding" the line to my..." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___6176380) AM Alejandra M. Digital Advertising Project Specialist > "The insights we’ve gained have directly impacted our marketing performance and ROI." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7129902) MM Meghan M. Director of Interactive and Web Development > "My operations team hates the wait time for Trust Center and setting up text message campaigns. But they do understand the reason for..." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___6164846) OV Owen V. API Integrations Specialist > "This allows us to seamlessly integrate with other platforms including our CRM." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7030442) Himanshu J. Realestate Sales associate > "Pricing structure is bit expensive." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___6626994) EX Emilio X. Marketing > "The software provides a friendly interface that is easy to navigate and find the useful metrics." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7135172) JP Jorge P. Digital Marketing Manager > "Sometimes, we want to share calls with our clients in a very simple manner for a quick listen without having the client log in to a..." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___3845218) AM Alejandra M. Digital Advertising Project Specialist > "I highly recommend CTM to any business looking to take their call tracking and attribution to the next level." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7129902) CH Chris H. Software Developer > "Namely, not all endpoints and not all options within an endpoint are documented." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___6157987) Himanshu J. Realestate Sales associate > "It is working as advance tracking software for us to generate lead and to manage updates." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___6626994) CH Chris H. Software Developer > "Their api documentation is lacking in some aspects." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___6157987) OV Owen V. API Integrations Specialist > "These features are usually free of any additional cost and allows for a more sophisticated phone system." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7030442) NL Nick L. Marketing > "The user interface can feel cluttered at times." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___6175652) SM Sean M. Director of Admissions > "I had a moment the other day where I was asked about my current call platform (CTM) in comparison to an older platform we used prior, and..." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7039356) MT Max T. Director of Client Services > "At times the software can be a bit difficult to navigate when it comes to user administration and access levels." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___3826018) MM Mitchell M. Director of Paid Media > "It is at the core of my work. And, their support has been helpful when needed for bugs and issues I run into occasionally along the way." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7062808) MV Matthew V. Director of Call Center Operations > "Changing from my old softphone had a lot of glitches." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___3810645) SB Shay B. CMO > "From account setup to onboarding and day-to-day operations, everything runs smoothly and reliably." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7008076) AP Austin P. Marketing Consultatn > "The amount of hoops and "gotchas" to set up a simple number pool is horrifying. If your goal is to track inbound calls, you are better..." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#GetApp___2949371) Himanshu J. Realestate Sales associate > "Perfectly integerable with other marketing tools to track and evaluate calls which are done by different marketing channels." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___6626994) MD Meira D. Marketing > "I implemented every change they recommended, including purchasing more numbers and inputting more sources but it was never resolved. When..." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#SoftwareAdvice___3502101) SJ Sabrina J. Digital Marketing Coordinator > "Call recording has been a particularly beneficial feature, as it has helped our clients identify high-performing channels with longer..." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___6157926) KL Kaolhi L. B2B GROWTH MARKETING MANAGER > "However, it does cost money to get this service." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___3810295) SJ Sabrina J. Digital Marketing Coordinator > "We like that it allows us to efficiently track the results of our multichannel marketing campaigns by accurately attributing phone leads..." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___6157926) AP Austin P. Marketing Consultatn > "I've spent $$$$'s on call tracking softwares and can confidently say this is not the one to use." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#GetApp___2949371) MA Mike A. Owner > "I enjoys using this platform it was great visually and easy to maneuver through out wether using for phone calls or screening definitely..." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7003921) AS Alexander S. PPC Analyst > "It's very difficult to dig in and get account-level information." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___3487542) CM Corey M. Digital Strategist > "Easy integration & source tracking to Google Analytics & Google tag" [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7032125) AS Alexander S. PPC Analyst > "It's very silly compared to many alternative options out there." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___3487542) PJ Pedro J. Marketing coord > "It gives you all the information you need and it\`s easy to navigate once you set your agents." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7018721) DV Dominic V. Business Intelligence Developer > "It took months, many duplicate cases, and threatening to find another vendor for me to actually get some helpful tech support." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___2353288) WM Wendy M. Manager, Intake > "sensitive content hidden\] made us feel supported by responding quickly and following through until everything worked smoothly." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7014434) TG Tiffany G. Operations Manager > "It goes really far in-depth and isn't easily understood how to do a simple task rather than such broad ones when using "reports"." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___2748453) BM Brad M. Sales and Marketing Technologist > "It has been great, and much more affordable and user friendly than our old system." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7138053) JS Jeff S. President > "The reporting and reports is not as clean and robust as others." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___2748362) DH David H. Director, Marketing > "Very responsive and careful to listen and address issues related directly to our product and goals." [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___7049178) JG Jean G. Chief Digital Officer > "Not easy to run multiple callcenters in one account (work in progress)" [See full review](https://www.capterra.com/p/152004/Call-tracking-software/#Capterra___2339905) [View Reviews](https://www.capterra.com/p/152004/Call-tracking-software/reviews/) Bill L. Vice President of Sales and Operations > "Great value for soft phone services - we switched from the big company to this because of the cost - it..." [See full review](https://www.capterra.com/p/158718/Bria/#Capterra___7074987) Bill L. Vice President of Sales and Operations > "Sometimes the updates will fail and you will have to try a few times to get the most updated software..." [See full review](https://www.capterra.com/p/158718/Bria/#Capterra___7074987) IM Ian M. Director > "Whether on my desktop, tablet, or mobile, I can stay connected without any glitches." [See full review](https://www.capterra.com/p/158718/Bria/#Capterra___6581692) MF Mark F. General Manager > "They overcharged our credit card by over $800 and then refused to give us a refund." [See full review](https://www.capterra.com/p/158718/Bria/#SoftwareAdvice___6762878) Orjus I. Engineer > "It does what it needs to do and we have been using it for many years now without any problem." [See full review](https://www.capterra.com/p/158718/Bria/#Capterra___5010540) MF Mark F. General Manager > "They said they would charge our debit card $61, and then took $891 from our credit card." [See full review](https://www.capterra.com/p/158718/Bria/#SoftwareAdvice___6762878) DrJ Diendéré J. Social media manager > "An easy to use software, the interface is very attractive even for beginners and offers many cool features" [See full review](https://www.capterra.com/p/158718/Bria/#Capterra___4385179) SG Sergio G. IT Engineer > "Some configurations are confusing and/or not user-friendly." [See full review](https://www.capterra.com/p/158718/Bria/#Capterra___6684981) ES Emmanuel S. Project Engineer > "However, given that it is not the full version, it is still very quick and convenient." [See full review](https://www.capterra.com/p/158718/Bria/#Capterra___4780494) Petr M. Engineer > "My request for a refund was denied after discovering these issues, despite only a month of use." [See full review](https://www.capterra.com/p/158718/Bria/#GetApp___6255688) JG Joseph G. Consumer Service Representative > "Bria makes all of this seamless and simple." [See full review](https://www.capterra.com/p/158718/Bria/#Capterra___3818823) Marc B. Assistant Manager > "Was lacking hubspot integration, pricing is a bit steep" [See full review](https://www.capterra.com/p/158718/Bria/#Capterra___4219962) Carrie Joëlle M. Marketing Specialist > "It saves me from having to use my personal phone while at my desk." [See full review](https://www.capterra.com/p/158718/Bria/#Capterra___3256277) Tom K. Accountant > "I don't like that Bria limits the number of devices per user so much, I use phone, laptop, desktop and..." [See full review](https://www.capterra.com/p/158718/Bria/#Capterra___2680999) Tom K. Accountant > "With Bria I can answer calls from anywhere and it integrates into iOS" [See full review](https://www.capterra.com/p/158718/Bria/#Capterra___2680999) Carrie Joëlle M. Marketing Specialist > "I don't like that every time my computer reboots I have to enable the account again." [See full review](https://www.capterra.com/p/158718/Bria/#Capterra___3256277) [View Reviews](https://www.capterra.com/p/158718/Bria/reviews/) ## User interface 4.65 (158) [Bria](https://www.capterra.com/p/158718/Bria/) 4.31 (106) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features CTM Top features 40/50 - Activity Dashboard - Activity Tracking - AI Copilot - Alerts/Notifications - API - Auto-Dialer - Automatic Call Distribution - Call Center Integration - Call Center Management - Call Disposition - Caller ID - Caller Profiles - Call List Management - Call Logging - Call Monitoring - Call Recording - Call Reporting - Call Routing - Call Tracking - Call Transfer - Chat/Messaging - Communication Management - Computer Telephony Integration - Conferencing - Contact Management - CRM - Customizable Caller ID - Fax Management - Generative AI - Interaction Tracking - IVR - Live Chat - Mobile Access - Monitoring - Multi-Channel Communication - Multiple User Accounts - On-Demand Recording - Queue Management - Real-Time Analytics - Real-Time Data - Real-Time Monitoring - Real-Time Reporting - Reporting & Statistics - SMS Messaging - Spam Blocker - Third-Party Integrations - Two-Way Audio & Video - Video Call Recording - Video Conferencing - Voice Mail [See all features](https://www.capterra.com/p/152004/Call-tracking-software/#features) Bria 32/50 - Activity Dashboard - Activity Tracking - AI Copilot - Alerts/Notifications - API - Auto-Dialer - Automatic Call Distribution - Call Center Integration - Call Center Management - Call Disposition - Caller ID - Caller Profiles - Call List Management - Call Logging - Call Monitoring - Call Recording - Call Reporting - Call Routing - Call Tracking - Call Transfer - Chat/Messaging - Communication Management - Computer Telephony Integration - Conferencing - Contact Management - CRM - Customizable Caller ID - Fax Management - Generative AI - Interaction Tracking - IVR - Live Chat - Mobile Access - Monitoring - Multi-Channel Communication - Multiple User Accounts - On-Demand Recording - Queue Management - Real-Time Analytics - Real-Time Data - Real-Time Monitoring - Real-Time Reporting - Reporting & Statistics - SMS Messaging - Spam Blocker - Third-Party Integrations - Two-Way Audio & Video - Video Call Recording - Video Conferencing - Voice Mail [See all features](https://www.capterra.com/p/158718/Bria/#features) ### Recognition CTM is recognized as a top-rated tool in 3 Capterra Shortlist reports No recognitions have been awarded to Bria ### Deployment & support CTM Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Bria Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details CTM - By CallTrackingMetrics - Located in United States - Founded in 2010 Bria - By CounterPath - Located in Canada - Founded in 2002 ## Popular Comparisons [CTM](https://www.capterra.com/p/152004/Call-tracking-software/)[4.65 (158)](https://www.capterra.com/p/152004/Call-tracking-software/reviews/) vs [800.com](https://www.capterra.com/p/208208/800-com/)[4.71 (347)](https://www.capterra.com/p/208208/800-com/reviews/) $79/month Price $149/month 4.6 Features 4.6 4.5 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/152004-208208/Call-tracking-software-vs-800-com) [Bria](https://www.capterra.com/p/158718/Bria/)[4.31 (106)](https://www.capterra.com/p/158718/Bria/reviews/) vs [3CX](https://www.capterra.com/p/158704/3CX/)[4.39 (467)](https://www.capterra.com/p/158704/3CX/reviews/) $2.95/month Price $350/year 4.1 Features 4.4 4.2 Ease of Use 4.4 [View full 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(106)](https://www.capterra.com/p/158718/Bria/reviews/) vs [GoTo Connect](https://www.capterra.com/p/163604/GoTo-Connect/)[4.47 (669)](https://www.capterra.com/p/163604/GoTo-Connect/reviews/) $2.95/month Price Contact vendor for pricing 4.1 Features 4.5 4.2 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/158718-163604/Bria-vs-GoTo-Connect)