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Moz Pro vs Zoho Social: Which is a better fit?

Updated on December 1st, 2024
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Summary
Key features rated by users
Features selected based on 2,472 reviews from Marketing Analytics users.
% Fit
Not enough reviews
Feature ratings
Performance Metrics
4.6
Reporting & Statistics
4.5
Conversion Tracking
4.8
SEO Management
4.6
Data Visualization
4.7
% Fit
Missing features
Feature ratings
Performance Metrics
4.6
Reporting & Statistics
4.2
Conversion Tracking
4.5
SEO Management
NA
Data Visualization
4.3
User satisfaction
4.5
User reviews348
Ease of use
4.3
Functionality
4.4
Value for money
4.1
Customer support
4.5
4.7
User reviews3,240
Ease of use
4.7
Functionality
4.5
Value for money
4.5
Customer support
4.5
Price starts from
Monthly subscription
Free version
Free trial
Monthly subscription
Free version
Free trial
Best for

Moz targets the marketing departments of organizations in various industries. It can support small, medium, and large established enterprises to help streamline marketing operations.

Mid Size Business, Small Business Supported Countries - Asia, Australia, Canada, China, Europe, India, Latin America, Middle-East and Africa, UK, US.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
video-cb6d333a-7b66-48d7-f27f-08dafa794d01
Michael F
CEO
5.0

Michael: Hello, my name is Michael. I am a CEO, and I give Moz Pro five Stars. For more reviews like this, click below. I was looking for other SEO products because while using Semrush and Screaming Frog and some other products that are out there, I found them very difficult to use. It was hard to figure out how to generate reports from my clients or how to look for technical SEO improvements that needed to be made. So I really wanted a solution that was easier to use and easier to figure out than the current solutions that I was using at the time. I decided on Moz Pro because it's so easy to use and has a great user interface. Even more importantly for my clients, I'm able to generate easy-to-follow reports that not only give them some insight into technical SEO, but other reasons why they're not ranking for certain keywords. So I found Moz Pro just to be easy, simple, not just for me and my team, but also for my clients. It was extremely easy to integrate Moz Pro into my company. I think the reason is because it has such a simple, easy-to-use interface, and it allows you to connect with your Google Analytics account simply by logging into GA or Google Analytics, choosing the account that you want to sync it with and pressing a button. It's really that easy. And what's nice about Moz Pro, everything within the interface is pretty self-explanatory. I don't think I've ever needed to use help or any of the other support because the interface really is that simple. If anyone is considering using Moz Pro, I would highly recommend jumping in and rolling up your sleeves and getting the work done. Moz Pro is so simple. Once you log in, it really walks you through setting up your newest account or the websites that you want to optimize, and you can even create custom reports that'll really show you everything you need to improve the SEO of those websites. So my recommendation for using Moz Pro is to do it. Don't hesitate. Don't wait. Get started and you'll be glad you did.

How Capterra sources reviews
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video-03853886-3b40-41dd-66a7-08dc3e399038
Nicole W
Financial Analyst
4.0

Nicole W.: My name is Nicole. I am a financial analyst for a multinational company. I believe we're up to about 7,000 employees, and my rating for Zoho Social would be a four. Before Zoho Social, I personally had Hootsuite, and for what I needed Hootsuite for, it worked, but it was a bit more complicated for me personally. A lot of things I didn't understand. There was a learning curve. I found myself constantly Googling how to work with it. Zoho Social, it was easier to interact. The interface was easier. I understood what to do almost intuitively. I didn't have to Google how do I do this, or how do I set reminders, none of that. It just came easily and I understood what I was supposed to do just by looking at the software. So I went with them because ease of use, price, and it's on every platform that I use it for now. It was extremely easy to get started. I think as soon as I signed up for the trial, I was up and running within a matter of minutes. It was extremely easy to start and use. What I would suggest is, A, you're going to have to do your research and make sure that Zoho has everything that you need. The only reason why I say that is there's certain capabilities if you run an individual Facebook page, like a personal account, it might not work with that. But besides that, I would just go for it. They give you I want to say a 30 day trial. It's a great trial. It lets you test out all of the features and schedule posts. So I would just do my research, and then as long as it covers all your needs, I would definitely go with Zoho Social.

How Capterra sources reviews
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User interface
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1 Video
159351 video thumbnail}
1 Video
152215
5 screenshots
159351
5 screenshots
Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
A/B Testing
207
Important
Ad hoc Reporting
388
Important

Moz Pro

Top Features
11/32
  • A/B Testing
  • Ad hoc Reporting
  • Behavior Tracking
  • Campaign Analytics
  • Campaign Tracking
  • Cohort Analysis
  • Conversion Tracking
  • Customer Journey Mapping
  • Customer Segmentation
  • Customizable Fields
  • Data Import/Export
  • Data Source Connectors
  • Drag & Drop
  • Engagement Tracking
  • KPI Monitoring
  • Multi-Channel Attribution
  • Multi-Channel Data Collection
  • Predictive Analytics
  • Search/Filter
  • Tag Management
  • Third-Party Integrations
  • Customizable Reports
  • Dashboard
  • Data Visualization
  • Keyword Tracking
  • Multi-Campaign
  • Performance Metrics
  • Reporting & Statistics
  • ROI Tracking
  • SEO Management
  • Social Media Integration
  • Website Analytics
See All features
Hide Marketing Analytics Software Features -

Zoho Social

7/32
Show Marketing Analytics Software Features +
Moz Pro
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Zoho Social
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Moz Pro
  • By Moz
  • Located in United States
  • Founded in 2004
Zoho Social
  • By Zoho
  • Located in United States
  • Founded in 1996
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