# Pipedrive vs HubSpot CRM: Features and Cost Comparison 2026 | Capterra

> Pipedrive vs HubSpot CRM: Which crm tool is right for you? Dive into our detailed comparison of their features, costs, and user experience to make your decision.

Source: https://www.capterra.com/compare/152373-132666/Pipedrive-vs-HubSpot-CRM

---

# Pipedrive vs HubSpot CRM Features and Cost Comparison

Last updated March 13th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

HubSpot CRMPipedrive2/4 selected

[Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[4.5 (3042)](https://www.capterra.com/p/132666/Pipedrive/reviews/)

[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[4.5 (4451)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/)

[## Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[4.5 (3042)](https://www.capterra.com/p/132666/Pipedrive/reviews/)

[## HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[4.5 (4451)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/)

Starting Price

$19.00/month

Starting Price

$19.00/month

Value-for-Money

4.4

Functionality

4.3

Ease of Use

4.5

Customer Service

4.4

Starting Price

$20.00/month

Starting Price

$20.00/month

Value-for-Money

4.3

Functionality

4.4

Ease of Use

4.4

Customer Service

4.4

Reviews Sentiment

Based on [3,042 reviews](https://www.capterra.com/p/132666/Pipedrive/reviews/)

Positive

2,843

Neutral

138

Negative

61

Positive

2,843

Neutral

138

Negative

61

Reviews Sentiment

Based on [4,451 reviews](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/)

Positive

4,126

Neutral

239

Negative

86

Positive

4,126

Neutral

239

Negative

86

Best for (according to reviews)

-   **Business size**: Small businesses account for 64% of reviews (1952), suggesting strong market traction among this segment compared to midsize and enterprise users.
-   **Industry**: Computer software, marketing & advertising, and IT/services together represent 33% of reviews, indicating broad adoption across technology-driven sectors.
-   **Use cases**: CRM (65%), sales tracking (33%), and lead management (28%) are the main uses, reflecting a focus on sales process optimization.

Best for (according to reviews)

-   **Business size**: Small businesses account for 77% of reviews (3419), suggesting strong market traction in this segment.
-   **Industry**: Marketing & advertising, computer software, and IT/services together represent 38% of reviews, indicating broad adoption across digital-focused sectors.
-   **Use cases**: CRM (70%), lead management (44%), and sales tracking (35%) are the main use cases, supporting sales and customer relationship workflows.

## Reviewer verdict

Pipedrive

Pipedrive users find it well-suited for startups and small businesses seeking a cost-effective, customizable CRM with intuitive sales pipeline management and efficient contact organization. Reviewers highlight its mobile app, integration with tools like Gmail, Outlook, Mailchimp, Slack, and Zapier, and user-friendly interface for managing deals and automating tasks. However, they note limitations with email integration and call management, as well as potential extra costs for advanced features.

HubSpot CRM

HubSpot CRM reviewers say it is ideal for users who want a scalable CRM with a comprehensive free version, strong sales and marketing management tools, and robust automation and segmentation features. They appreciate its integrations with Gmail, Outlook, Zapier, WordPress, and Slack, as well as its centralized contact database and effective customer support tools. Some users mention that advanced features and customization can become costly and that setup and contact management may be complex.

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## Features comparison

Choosing a crm solution like Pipedrive or HubSpot CRM involves more than just comparing prices. Evaluating the features and capabilities of each option is key to finding the right fit. Selecting a solution that integrates well with your needs can improve efficiency and prevent spending on features you don't require. Here's how these two options measure up in key areas. \[[1](#source-item-1)\]

Key features rated by users

Features selected based on 43,479 reviews from CRM users.  
about the Fit Score methodology.

Fit Score methodology

To calculate the Fit Score, our proprietary methodology factors in the following:

  

-   The importance level for each feature. By default, this is determined by user reviews. They can rate a feature Critical, High, Low, or Not Used.
-   Feedback from real users on how the product performs for each key feature, derived from verified user reviews and ratings.

  

Please note:

  

-   To calculate the Fit Score, the number of reviews for those features and the actual rating carry the same weight. You might see that, in some cases, even though the ratings are the same, we still determine a winner because it had more reviews.
-   If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation.

Pipedrive

82%Fit

Feature ratings

Contact Database

4.4

Contact Management

4.4

Lead Management

4.4

Sales Pipeline Management

4.5

HubSpot CRM

86%Fit

High performer

Feature ratings

Contact Database

4.5

Contact Management

4.5

Lead Management

4.4

Sales Pipeline Management

4.4

Contact Database

4.4 (289)

4.5 (597)

Pipedrive users appreciate the comprehensive and customizable contact database, which they say allows for efficient organization, segmentation, and integration with other tools. They find it easy to add, categorize, and update contacts, and they value the mobile app for on-the-go access. However, some users mention poor usability and confusing design. HubSpot CRM users value the centralized and customizable contact database for organizing and tracking contact information. They highlight the ease of importing/exporting data, powerful search, and user segmentation functionalities. Some users find the setup complicated and report issues with duplicates. Overall, users find Pipedrive's contact database highly customizable and mobile-friendly, while they note that HubSpot CRM's contact database has powerful search and segmentation features, despite some setup challenges.

Contact Management

4.4 (389)

4.5 (979)

Pipedrive users find contact management easy and efficient, appreciating the customization options, smart search, and mobile app. They mention the ability to sync with other software and the convenience of managing contacts via email. However, some users report issues with duplicate contacts and poor usability. HubSpot CRM users value the clean interface and robust functionality for organizing and tracking interactions. They appreciate the ability to assign contact owners, track communication history, and segment contacts. Some users find the system over-complicated and report issues with duplicates. In general, users value Pipedrive's ease of use and customization, while they appreciate HubSpot CRM's robust functionality and segmentation capabilities.

Lead Management

4.4 (372)

4.4 (920)

Pipedrive users find lead management essential for efficient organization, follow-up, and conversion. They appreciate the ability to tag leads, schedule follow-ups, and track interactions. Some users mention issues with the integrated email function and automation. HubSpot CRM users value the intuitive lead management feature for tracking, qualifying, and nurturing leads. They highlight the ability to assign tasks, follow up with reminders, and automate lead scoring. Some users find the setup difficult and report issues with unqualified leads. Overall, users appreciate Pipedrive's lead management for its organization and follow-up capabilities, while they value HubSpot CRM's intuitive tracking and automation features.

Sales Pipeline Management

4.5 (380)

4.4 (786)

Pipedrive users highly value the sales pipeline management feature for its clear visualization, customization, and ease of use. They appreciate the ability to track deals, forecast revenue, and identify bottlenecks. Some users mention the intuitive interface and drag-and-drop functionality. HubSpot CRM users also appreciate the customizable and clear visualization of the sales pipeline. They highlight the ability to track deals, forecast revenue, and manage multiple pipelines. Some users find the system limiting in customization and report bugs. In summary, users find Pipedrive's sales pipeline management intuitive and easy to use, while they value HubSpot CRM's customizable and clear visualization, despite some customization limitations.

## Pricing comparison

### Starting prices

Pipedrive

$19.00

Per User

(Per Month)

Free Trial

Free Version

[View pricing plans](https://www.capterra.com/p/132666/Pipedrive/pricing/)

HubSpot CRM

$20.00

Per User

(Per Month)

Free Trial

Free Version

[View pricing plans](https://www.capterra.com/p/152373/HubSpot-CRM/pricing/)

### Value-for-money analysis

4.4 (3042)

4.3 (4451)

Comparing reviews of both Pipedrive and HubSpot CRM reveals how users perceive both products' value for money: Pipedrive reviewers say it offers affordable pricing and flexibility, and HubSpot CRM reviewers highlight its extensive free version and scalability. Reviewers find Pipedrive to be a cost-effective solution for startups and small businesses, noting its affordable pricing plans and the availability of a free trial. They appreciate its customization options and the ability to manage sales processes efficiently. However, some users mention that advanced features can be expensive and additional fees for certain functionalities can add up, making it less ideal for small businesses with limited budgets. When it comes to HubSpot CRM, reviewers appreciate its comprehensive free version, which they say is beneficial for startups and small businesses. They value the scalability of the platform, allowing businesses to upgrade as they grow. However, some users feel that the higher-tier plans are expensive and the pricing structure can be complex. They also mention that advanced features and customization options often require additional payments, which can be a drawback for budget-conscious users.

## Integrations

Popular Integrations

Compare available integrations between Pipedrive and HubSpot CRM.

### Aircall

Pipedrive

HubSpot CRM

### Proposify

Pipedrive

HubSpot CRM

### QuickBooks Online

Pipedrive

HubSpot CRM

### Woopra

Pipedrive

HubSpot CRM

### Help Scout

Pipedrive

HubSpot CRM

### Mailchimp

Pipedrive

HubSpot CRM

### Wishpond

Pipedrive

HubSpot CRM

### Toky

Pipedrive

HubSpot CRM

Total Integrations

96

Zapier

Users report that they use Zapier to automate tasks and integrate Pipedrive with various tools, which they say saves time and enhances their sales processes.

Gmail

Users mention that they integrate Gmail with Pipedrive to track email correspondence and centralize communication, noting that it improves efficiency and record-keeping.

Microsoft Outlook

Reviewers state that they use Microsoft Outlook with Pipedrive for email and calendar synchronization, which they indicate helps in tracking communications and scheduling.

Mailchimp

Users say that they integrate Mailchimp with Pipedrive to manage email campaigns and track engagement, citing that it helps in identifying and nurturing leads.

Slack

Reviewers report that they use Slack with Pipedrive to receive real-time updates on deals and activities, saying that it improves team communication and collaboration.

Pipedrive Integrations (96)

-   [Act-On](https://www.capterra.com/p/103468/Act-On/)
-   [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)
-   [ActiveDEMAND](https://www.capterra.com/p/142305/ActiveDEMAND/)
-   [ActiveIQ](https://www.capterra.com/p/86971/ActiveConversion/)
-   [Acuity Scheduling](https://www.capterra.com/p/191978/Acuity-Scheduling/)
-   [Aircall](https://www.capterra.com/p/184709/Aircall/)
-   [APIANT](https://www.capterra.com/p/155486/APIANT/)
-   [Apollo.io](https://www.capterra.com/p/158696/Apollo/)
-   [Asana](https://www.capterra.com/p/184581/Asana-PM/)
-   [Bedrock Data](https://www.capterra.com/p/156578/BedrockData/)
-   [Calendly](https://www.capterra.com/p/148036/Calendly/)
-   [CallHippo](https://www.capterra.com/p/159578/CallHippo/)
-   [Callmaker](https://www.capterra.com/p/152121/Callmaker/)
-   [Crossbeam](https://www.capterra.com/p/193156/Crossbeam/)
-   [Cyclr](https://www.capterra.com/p/158623/Cyclr/)
-   [Datananas](https://www.capterra.com/p/146879/Datananas/)
-   [Dealfront](https://www.capterra.com/p/154835/Leadfeeder/)
-   [Demodesk](https://www.capterra.com/p/180493/Demodesk/)
-   [Docusign](https://www.capterra.com/p/121506/Docusign/)
-   [Drip](https://www.capterra.com/p/164933/Drip/)
-   [Dropbox Business](https://www.capterra.com/p/143068/Dropbox-Business/)
-   [Dryrun](https://www.capterra.com/p/135515/Dryrun/)
-   [Dux-Soup](https://www.capterra.com/p/210406/Dux-Soup/)
-   [FormCrafts](https://www.capterra.com/p/211812/FormCrafts/)
-   [FreshBooks](https://www.capterra.com/p/142390/FreshBooks/)
-   [Front](https://www.capterra.com/p/132901/Front/)
-   [Gmail](https://www.capterra.com/p/202338/Gmail/)
-   [Google Calendar](https://www.capterra.com/p/213340/Google-Calendar/)
-   [Google Contacts](https://www.capterra.com/p/203196/Google-Contacts/)
-   [Google Drive](https://www.capterra.com/p/161425/Drive/)
-   [Google Maps](https://www.capterra.com/p/227511/Google-Maps/)
-   [Google Meet](https://www.capterra.com/p/176572/Google-Hangouts/)
-   [Google Workspace](https://www.capterra.com/p/247901/Google-Workspace/)
-   [Gravity Forms](https://www.capterra.com/p/206381/Gravity-Forms/)
-   [Grow](https://www.capterra.com/p/136247/Grow/)
-   [HappyFox Chat](https://www.capterra.com/p/122234/HappyFox-Chat/)
-   [Help Scout](https://www.capterra.com/p/136909/Help-Scout/)
-   [Highrise](https://www.capterra.com/p/146703/Highrise/)
-   [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)
-   [Integrate.io](https://www.capterra.com/p/153780/Xplenty/)
-   [IntelligenceBank](https://www.capterra.com/p/121110/IntelligenceBank-DAM/)
-   [Intercom](https://www.capterra.com/p/134347/Intercom/)
-   [Jotform](https://www.capterra.com/p/158456/JotForm-4-0/)
-   [JustCall](https://www.capterra.com/p/157853/JustCall/)
-   [Kixie PowerCall](https://www.capterra.com/p/135636/Kixie-PowerCall/)
-   [Klenty](https://www.capterra.com/p/147408/Klenty/)
-   [Lead Liaison](https://www.capterra.com/p/124417/Lead-Liaison/)
-   [LeadBoxer](https://www.capterra.com/p/141290/LeadBoxer/)
-   [LeadRebel](https://www.capterra.com/p/192907/LeadRebel/)
-   [lemlist](https://www.capterra.com/p/173776/lemlist/)
-   [Lime Connect](https://www.capterra.com/p/131558/Userlike-Live-Chat/)
-   [LiveChat](https://www.capterra.com/p/62194/LiveChat/)
-   [Livestorm](https://www.capterra.com/p/153937/Livestorm/)
-   [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)
-   [Mailjet](https://www.capterra.com/p/130105/Mailjet/)
-   [Microsoft 365](https://www.capterra.com/p/227157/Microsoft-365/)
-   [Microsoft Outlook](https://www.capterra.com/p/227138/Microsoft-Outlook/)
-   [Microsoft Power Automate](https://www.capterra.com/p/227210/Microsoft-Power-Automate/)
-   [Microsoft Teams](https://www.capterra.com/p/168668/Microsoft-Teams/)
-   [monday.com](https://www.capterra.com/p/147657/monday-com/)
-   [MRPeasy](https://www.capterra.com/p/134177/MRPEasy/)
-   [NativeForms](https://www.capterra.com/p/207543/NativeForms/)
-   [Operations Hub](https://www.capterra.com/p/226298/PieSync/)
-   [Outfunnel](https://www.capterra.com/p/181249/Outfunnel/)
-   [PandaDoc](https://www.capterra.com/p/131735/PandaDoc/)
-   [Plecto](https://www.capterra.com/p/160483/Plecto/)
-   [Proposable](https://www.capterra.com/p/122529/Proposable/)
-   [Proposify](https://www.capterra.com/p/133332/Proposify/)
-   [QuickBooks Online](https://www.capterra.com/p/190778/QuickBooks-Online/)
-   [QuickBooks Online Advanced](https://www.capterra.com/p/189398/QuickBooks-Online/)
-   [QuoteWerks](https://www.capterra.com/p/135691/QuoteWerks/)
-   [Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/)
-   [RightSignature](https://www.capterra.com/p/220507/RightSignature/)
-   [Ruler Analytics](https://www.capterra.com/p/161093/Ruler-Analytics/)
-   [Seamless](https://www.capterra.com/p/207295/Seamless-AI/)
-   [Slaask](https://www.capterra.com/p/151616/Slaask/)
-   [Slack](https://www.capterra.com/p/135003/Slack/)
-   [Slemma](https://www.capterra.com/p/153269/Slemma/)
-   [Snov.io](https://www.capterra.com/p/182902/Snovio/)
-   [SupportBee](https://www.capterra.com/p/132028/SupportBee/)
-   [Surfe](https://www.capterra.com/p/211913/Leadjet/)
-   [Survicate](https://www.capterra.com/p/132914/Survicate/)
-   [Talkdesk](https://www.capterra.com/p/132852/Talkdesk/)
-   [Talkspirit](https://www.capterra.com/p/157400/talkSpirit/)
-   [TimelinesAI](https://www.capterra.com/p/211597/TimelinesAI/)
-   [Toky](https://www.capterra.com/p/156115/Toky/)
-   [Tray.io](https://www.capterra.com/p/162651/Tray-io/)
-   [Trello](https://www.capterra.com/p/211559/Trello/)
-   [Wishpond](https://www.capterra.com/p/145745/Wishpond/)
-   [Wiza](https://www.capterra.com/p/187039/Wiza/)
-   [Woodpecker.co](https://www.capterra.com/p/150484/Woodpecker/)
-   [Woopra](https://www.capterra.com/p/155465/Woopra/)
-   [Xero](https://www.capterra.com/p/120109/Xero/)
-   [Yesware](https://www.capterra.com/p/136698/Yesware/)
-   [Zapier](https://www.capterra.com/p/130182/Zapier/)
-   [Zoom Workplace](https://www.capterra.com/p/144037/Zoom-Video-Conferencing/)

Total Integrations

198

Gmail

Reviewers mention that integrating Gmail with HubSpot CRM allows for seamless email tracking and management, which they say helps in maintaining communication records, sending personalized emails, and capturing leads.

Microsoft Outlook

Users report that integrating Microsoft Outlook with HubSpot CRM ensures email tracking and logging, which they note helps in managing communications, saving correspondence, and updating leads efficiently.

Zapier

Reviewers state that integrating Zapier with HubSpot CRM automates workflows and connects various apps, which they indicate saves time and enhances the management of sales and marketing processes.

WordPress

Users say that integrating WordPress with HubSpot CRM captures website leads and automates customer flow, which they note aids in lead generation, list building, and seamless website integration.

Slack

Users mention that integrating Slack with HubSpot CRM provides real-time notifications and updates, which they say helps in tracking communications, managing leads, and streamlining workflows.

HubSpot CRM Integrations (198)

-   [123FormBuilder](https://www.capterra.com/p/122770/123ContactForm/)
-   [Accelo](https://www.capterra.com/p/225762/Accelo/)
-   [Act!](https://www.capterra.com/p/175860/Act/)
-   [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)
-   [ActiveDEMAND](https://www.capterra.com/p/142305/ActiveDEMAND/)
-   [AdRoll](https://www.capterra.com/p/179140/AdRoll/)
-   [Aircall](https://www.capterra.com/p/184709/Aircall/)
-   [AllClients](https://www.capterra.com/p/125248/AllClients/)
-   [AnyMeeting](https://www.capterra.com/p/118310/AnyMeeting/)
-   [Apollo.io](https://www.capterra.com/p/158696/Apollo/)
-   [Asana](https://www.capterra.com/p/184581/Asana-PM/)
-   [AskNicely](https://www.capterra.com/p/141434/AskNicely-for-NPS/)
-   [Atomic AI](https://www.capterra.com/p/166956/Atomic-AI/)
-   [Attribution](https://www.capterra.com/p/147753/Attribution/)
-   [AWeber](https://www.capterra.com/p/95949/AWeber-Email-Marketing/)
-   [Azuqua](https://www.capterra.com/p/136073/Azuqua/)
-   [Bedrock Data](https://www.capterra.com/p/156578/BedrockData/)
-   [Benchmark Email](https://www.capterra.com/p/71152/Benchmark-Email/)
-   [Bidsketch](https://www.capterra.com/p/127734/Bidsketch/)
-   [BigContacts](https://www.capterra.com/p/102669/BigContacts/)
-   [Bitrix24](https://www.capterra.com/p/113540/Bitrix24/)
-   [Brevo](https://www.capterra.com/p/132996/brevo/)
-   [Brightcove](https://www.capterra.com/p/182078/Video-Marketing-Suite/)
-   [BrightInfo](https://www.capterra.com/p/147140/BrightInfo/)
-   [Calendly](https://www.capterra.com/p/148036/Calendly/)
-   [CallRail](https://www.capterra.com/p/141829/CallRail/)
-   [Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/)
-   [Capsule](https://www.capterra.com/p/124041/Capsule/)
-   [Ceros](https://www.capterra.com/p/130931/Ceros/)
-   [Chargebee](https://www.capterra.com/p/131433/Chargebee/)
-   [ChartMogul](https://www.capterra.com/p/137740/ChartMogul/)
-   [ClearVoice](https://www.capterra.com/p/152968/ClearVoice/)
-   [ClickUp](https://www.capterra.com/p/158833/ClickUp/)
-   [ClientPoint](https://www.capterra.com/p/120209/ClientPoint/)
-   [Clio](https://www.capterra.com/p/105428/Clio/)
-   [CompanyHub](https://www.capterra.com/p/150740/CompanyHub-CRM/)
-   [ConnectWise PSA](https://www.capterra.com/p/107931/ConnectWise-Manage/)
-   [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)
-   [Contactually](https://www.capterra.com/p/158259/Contactually/)
-   [Copper](https://www.capterra.com/p/141642/Copper/)
-   [Creatio CRM](https://www.capterra.com/p/130149/bpm-online-CRM/)
-   [Cyfe](https://www.capterra.com/p/225437/Cyfe/)
-   [Dasheroo](https://www.capterra.com/p/139939/Dasheroo/)
-   [Databox](https://www.capterra.com/p/154024/Databox/)
-   [DataHero](https://www.capterra.com/p/170664/DataHero/)
-   [Datanyze](https://www.capterra.com/p/130387/Datanyze/)
-   [Direct Mail](https://www.capterra.com/p/128355/Direct-Mail/)
-   [Dotdigital](https://www.capterra.com/p/151213/dotmailer/)
-   [dotloop](https://www.capterra.com/p/136372/dotloop/)
-   [Drift](https://www.capterra.com/p/227417/Drift/)
-   [Drip](https://www.capterra.com/p/164933/Drip/)
-   [Dropbox DocSend](https://www.capterra.com/p/136311/DocSend/)
-   [Dropbox Sign](https://www.capterra.com/p/144797/HelloSign/)
-   [Ease.io](https://www.capterra.com/p/146542/Ease-Beacon/)
-   [Efficy CRM](https://www.capterra.com/p/149894/Efficy-CRM/)
-   [Emma by Marigold](https://www.capterra.com/p/75428/Emma/)
-   [Eventbrite](https://www.capterra.com/p/114949/Eventbrite/)
-   [EZ Texting](https://www.capterra.com/p/145848/Ez-Texting/)
-   [Formstack Forms](https://www.capterra.com/p/118892/Formstack/)
-   [FreshBooks](https://www.capterra.com/p/142390/FreshBooks/)
-   [Freshsales](https://www.capterra.com/p/155563/Freshsales/)
-   [Front](https://www.capterra.com/p/132901/Front/)
-   [FullContact](https://www.capterra.com/p/161228/FullContact-Data-Solutions/)
-   [GetResponse](https://www.capterra.com/p/153948/GetResponse/)
-   [Getsitecontrol](https://www.capterra.com/p/138259/GetSiteControl/)
-   [Gmail](https://www.capterra.com/p/202338/Gmail/)
-   [Google Ads](https://www.capterra.com/p/213339/Google-Ads/)
-   [Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)
-   [Google Calendar](https://www.capterra.com/p/213340/Google-Calendar/)
-   [Google Contacts](https://www.capterra.com/p/203196/Google-Contacts/)
-   [Google Forms](https://www.capterra.com/p/176571/Google-Forms/)
-   [Google Sheets](https://www.capterra.com/p/169718/Google-Sheets/)
-   [Google Workspace](https://www.capterra.com/p/247901/Google-Workspace/)
-   [GoTo Webinar](https://www.capterra.com/p/163335/GoToWebinar/)
-   [Gravity Forms](https://www.capterra.com/p/206381/Gravity-Forms/)
-   [Groove](https://www.capterra.com/p/143005/Groove/)
-   [Grow](https://www.capterra.com/p/136247/Grow/)
-   [Help Scout](https://www.capterra.com/p/136909/Help-Scout/)
-   [Highrise](https://www.capterra.com/p/146703/Highrise/)
-   [Hotjar](https://www.capterra.com/p/163516/Hotjar/)
-   [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)
-   [HubSpot Sales Hub](https://www.capterra.com/p/214215/HubSpot-SalesHub/)
-   [Ignition](https://www.capterra.com/p/140861/Practice-Ignition/)
-   [Infer](https://www.capterra.com/p/226517/Infer/)
-   [Insightly](https://www.capterra.com/p/130671/Insightly/)
-   [Instapage](https://www.capterra.com/p/141695/Instapage/)
-   [Intercom](https://www.capterra.com/p/134347/Intercom/)
-   [Invoca](https://www.capterra.com/p/142981/Invoca/)
-   [Jotform](https://www.capterra.com/p/158456/JotForm-4-0/)
-   [Justuno](https://www.capterra.com/p/224090/Justuno/)
-   [Keap](https://www.capterra.com/p/76390/Infusionsoft/)
-   [Kissmetrics](https://www.capterra.com/p/154930/Kissmetrics/)
-   [Kixie PowerCall](https://www.capterra.com/p/135636/Kixie-PowerCall/)
-   [Klips](https://www.capterra.com/p/130237/Klipfolio-Dashboard/)
-   [Kommo](https://www.capterra.com/p/120048/amoCRM/)
-   [Kustomer](https://www.capterra.com/p/158128/Kustomer/)
-   [LeadDyno](https://www.capterra.com/p/145778/LeadDyno/)
-   [LeadGnome](https://www.capterra.com/p/177441/LeadGnome/)
-   [LeadMaster](https://www.capterra.com/p/16462/LeadMaster/)
-   [LeadsBridge](https://www.capterra.com/p/152361/LeadsBridge/)
-   [Less Annoying CRM](https://www.capterra.com/p/118921/Less-Annoying-CRM/)
-   [LinkedIn for Business](https://www.capterra.com/p/213505/LinkedIn-for-Business/)
-   [LiveChat](https://www.capterra.com/p/62194/LiveChat/)
-   [LiveHelpNow](https://www.capterra.com/p/99093/LiveHelpNow-Suite/)
-   [Livespace](https://www.capterra.com/p/161351/Livespace/)
-   [Lucky Orange](https://www.capterra.com/p/150695/Lucky-Orange/)
-   [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)
-   [MailerLite](https://www.capterra.com/p/136603/MailerLite/)
-   [MailUp](https://www.capterra.com/p/127970/MailUp/)
-   [Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)
-   [Membrain](https://www.capterra.com/p/143859/Membrain/)
-   [Meta for Business](https://www.capterra.com/p/213257/Facebook/)
-   [Microsoft 365](https://www.capterra.com/p/227157/Microsoft-365/)
-   [Microsoft Excel](https://www.capterra.com/p/176574/Excel/)
-   [Microsoft Outlook](https://www.capterra.com/p/227138/Microsoft-Outlook/)
-   [MoData Suite](https://www.capterra.com/p/170421/MoData/)
-   [Mojo Helpdesk](https://www.capterra.com/p/128650/Mojo-Helpdesk/)
-   [Myphoner](https://www.capterra.com/p/225488/Myphoner/)
-   [Nimble](https://www.capterra.com/p/123032/Nimble/)
-   [noCRM](https://www.capterra.com/p/132752/You-Don-t-Need-a-CRM/)
-   [Nutshell](https://www.capterra.com/p/144340/Nutshell/)
-   [Olark](https://www.capterra.com/p/125957/Olark/)
-   [OnceHub](https://www.capterra.com/p/122968/ScheduleOnce/)
-   [OnePageCRM](https://www.capterra.com/p/157679/OnePageCRM/)
-   [Operations Hub](https://www.capterra.com/p/226298/PieSync/)
-   [Ortto](https://www.capterra.com/p/131879/Autopilot/)
-   [Outreach](https://www.capterra.com/p/159318/Outreach/)
-   [PandaDoc](https://www.capterra.com/p/131735/PandaDoc/)
-   [Paycove](https://www.capterra.com/p/161202/Paycove/)
-   [PersistIQ](https://www.capterra.com/p/143625/PersistIQ/)
-   [PhoneWagon](https://www.capterra.com/p/157630/PhoneWagon/)
-   [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)
-   [Pipeline CRM](https://www.capterra.com/p/75608/PipelineDeals/)
-   [Pipeliner CRM](https://www.capterra.com/p/125911/Pipeliner-CRM/)
-   [Podio](https://www.capterra.com/p/128631/Podio/)
-   [Powtoon](https://www.capterra.com/p/140321/PowToon/)
-   [Privy](https://www.capterra.com/p/146537/List-growth-tools/)
-   [Proposify](https://www.capterra.com/p/133332/Proposify/)
-   [Pure Chat](https://www.capterra.com/p/141708/Pure-Chat/)
-   [QuickBooks Online](https://www.capterra.com/p/190778/QuickBooks-Online/)
-   [QuickBooks Online Advanced](https://www.capterra.com/p/189398/QuickBooks-Online/)
-   [Qwilr](https://www.capterra.com/p/143254/Qwilr/)
-   [Recurly](https://www.capterra.com/p/122700/Recurly-Subscription-Billing/)
-   [Referral Rock](https://www.capterra.com/p/139089/Referral-Rock-Software/)
-   [Robly](https://www.capterra.com/p/149327/Robly/)
-   [Salesflare](https://www.capterra.com/p/149522/Salesflare/)
-   [Salesforce Marketing Cloud Account Engagement](https://www.capterra.com/p/134593/Pardot/)
-   [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)
-   [Salesforce Service Cloud](https://www.capterra.com/p/136189/Salesforce/)
-   [Salesmate](https://www.capterra.com/p/156234/Salesmate/)
-   [SalesSeek](https://www.capterra.com/p/138211/SalesSeek/)
-   [Semrush](https://www.capterra.com/p/151962/SEMrush/)
-   [SendGrid](https://www.capterra.com/p/204113/SendGrid/)
-   [ServiceM8](https://www.capterra.com/p/110711/ServiceM8/)
-   [Shopify](https://www.capterra.com/p/83891/Shopify/)
-   [Skyvia](https://www.capterra.com/p/146167/Skyvia/)
-   [Slack](https://www.capterra.com/p/135003/Slack/)
-   [Slemma](https://www.capterra.com/p/153269/Slemma/)
-   [Smartling](https://www.capterra.com/p/151866/Smartling/)
-   [Stitch Labs](https://www.capterra.com/p/139349/Stitch-Labs/)
-   [Stripe](https://www.capterra.com/p/123889/Stripe/)
-   [SugarCRM](https://www.capterra.com/p/231638/SugarCRM/)
-   [SurveyMonkey](https://www.capterra.com/p/253516/SurveyMonkey/)
-   [Taboola](https://www.capterra.com/p/156009/Taboola/)
-   [Teamgate](https://www.capterra.com/p/139094/Teamgate/)
-   [Teamleader](https://www.capterra.com/p/153190/Teamleader/)
-   [Teamwork Desk](https://www.capterra.com/p/143754/Teamwork-Desk/)
-   [Teamwork.com](https://www.capterra.com/p/120390/Teamwork-Projects/)
-   [Toky](https://www.capterra.com/p/156115/Toky/)
-   [Trello](https://www.capterra.com/p/211559/Trello/)
-   [Twilio](https://www.capterra.com/p/180158/Twilio-Communications-Platform/)
-   [Typeform](https://www.capterra.com/p/137289/Typeform/)
-   [Uberflip](https://www.capterra.com/p/124885/Uberflip/)
-   [Unbounce](https://www.capterra.com/p/145639/Unbounce/)
-   [Vidyard](https://www.capterra.com/p/125653/Vidyard/)
-   [Vtiger CRM](https://www.capterra.com/p/112491/vtiger-CRM/)
-   [Wave](https://www.capterra.com/p/178021/Wave-Apps/)
-   [weclapp](https://www.capterra.com/p/163180/Weclapp/)
-   [Wishpond](https://www.capterra.com/p/145745/Wishpond/)
-   [Wistia](https://www.capterra.com/p/82313/Wistia/)
-   [WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)
-   [Woopra](https://www.capterra.com/p/155465/Woopra/)
-   [WordPress](https://www.capterra.com/p/131687/WordPress/)
-   [Workbooks](https://www.capterra.com/p/109648/Workbooks-CRM/)
-   [WorkflowMax](https://www.capterra.com/p/226306/WorkflowMax/)
-   [Workplace from Meta](https://www.capterra.com/p/168669/Workplace/)
-   [Wufoo](https://www.capterra.com/p/224990/Wufoo/)
-   [Xero](https://www.capterra.com/p/120109/Xero/)
-   [Zapier](https://www.capterra.com/p/130182/Zapier/)
-   [Zendesk Sell](https://www.capterra.com/p/199865/Zendesk-Sell/)
-   [Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/)
-   [Zoho Analytics](https://www.capterra.com/p/129749/Zoho-Analytics/)
-   [Zoho Books](https://www.capterra.com/p/163115/Zoho-Books/)
-   [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)
-   [Zoho Invoice](https://www.capterra.com/p/163114/Zoho-Invoice/)
-   [Zoom Workplace](https://www.capterra.com/p/144037/Zoom-Video-Conferencing/)
-   [ZoomInfo Sales](https://www.capterra.com/p/168264/ZoomInfo-sales/)
-   [Zoomph](https://www.capterra.com/p/135403/Zoomph/)

For each product, we show you the most common integrations according to our user reviews and analyze themes in what reviewers say to highlight what you need to know.

## How does the user experience compare on Pipedrive vs HubSpot CRM?

### Overall rating

4.5 (3042)

4.5 (4451)

### User interface

Pipedrive

HubSpot CRM

### Customer service and support

Pipedrive

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live rep)

Chat

HubSpot CRM

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live rep)

Chat

## What users say about the pros and cons of Pipedrive vs HubSpot CRM

When it comes to crm tools, Pipedrive and HubSpot CRM are two options that have been reviewed on Capterra by verified reviewers. Explore the experiences our reviewers have shared about Pipedrive and HubSpot CRM to see how they stack up against one another and pick the one that would best fit your needs. Users appreciate Pipedrive for its effective sales management, noting its intuitive interface, task automation, and real-time reporting. They find its CRM system user-friendly and productive, highlighting its insightful reports and mobile app. Reviewers also value Pipedrive's customizable sales pipeline, which they say simplifies deal tracking and management. At the same time, HubSpot CRM users commend its comprehensive CRM functions, integration with third-party software, and automation capabilities. They also praise its sales and marketing management tools for streamlining processes and enhancing collaboration. Additionally, users find HubSpot CRM's customer support tools effective in building strong customer relationships. When it comes to cons, Pipedrive users mention issues with email integration, citing limited features and cumbersome editing. They also find its pricing high and call management support lacking. Meanwhile, HubSpot CRM users point out its expensive pricing for advanced features and limitations in the free version. They also report challenges with email management and contact management, noting difficulties with automation and integration. \[[2](#source-item-2)\]

Pros

Pipedrive

Matt G

Account ExecutiveLegal Services, 2 - 10 employeesUsed the software for: 1-2 years.

“Overall it has helped me manage my funnel of leads much more effectively. If your company is sales focused it is built for that line of work“

February 19, 2026

DL

Daniela L

Sales ManagerComputer Software, 11 - 50 employeesUsed the software for: More than 2 years.

“It’s like having a chessboard where each piece represents a sales opportunity, and you can easily move them from one stage to another. Plus, the task automation is a lifesaver; it saves you tons of time on repetitive tasks. And the real-time reports are awesome for knowing exactly how your sales are doing without having to do any complicated calculations.“

August 21, 2024

HubSpot CRM

Victoria S

Project specialistMarket Research, 51 - 200 employeesUsed the software for: More than 2 years.

“Besides, we use it to create our Knowledge Base (articles that are then integarted in our platform) and for Hubspot helpdesk (which is our system of helping clients on a project through ticketing system).“

February 26, 2026

Katie C

Growth ConsultantMarketing and Advertising, Self-employedUsed the software for: 6-12 months.

“With Hubspot CRM, I liked that I could create custom properties and have them displayed within the contact records. While the contact records aren't 100% customizable, having features like this where we could display custom properties was very helpful.“

February 25, 2026

Cons

Pipedrive

MS

Marvin S

Product Development LeadComputer Software, 11 - 50 employeesUsed the software for: More than 2 years.

“I'm only reporting/reviewing from the perspective of an admin user, and the only downside I can see is that with the mass of our leads we need to temper ourselves when updating because of the 10k a day rate limit.“

July 24, 2024

JA

Josh A

Co-founder, VP of MarketingFood & Beverages, 2 - 10 employeesUsed the software for: 1-2 years.

“All the customization can make it difficult to decide how to best implement the services across the company.“

October 17, 2024

HubSpot CRM

Nicole M

Sales Enablement ConsultantElectrical/Electronic Manufacturing, Self-employedUsed the software for: More than 2 years.

“The absolute worst is email handling, emails to linked inboxes have no settings control and always link to multiple deals; emails linked to Helpdesk don't exist independently of tickets which means that the ticket functionality and email functionality are fused in a way that prevents either from working correctly.“

July 31, 2025

DV

David V

Lead DeveloperInformation Technology and Services, 11 - 50 employeesUsed the software for: 1-2 years.

“Duplicate leads, and lead buckets, we had a lot of issues with lead routing and lead attribution for a system that had been inhereted. “

November 13, 2025

* * *

Sources

1.  Our research team identified features from vendor websites based on their analysis of what users find valuable or expect from crm software. This list is not exhaustive. For additional features, refer to the vendor’s website.
    
2.  Review excerpts are passages extracted from longer reviews written by verified reviewers. We obtain these excerpts by applying an algorithm that considers factors including, but not limited to, length, topic coverage, and thematic relevance. Excerpts are evaluated for positive or negative sentiment and receive a sentiment score. They represent user opinion and do not represent the views of, nor constitute, an endorsement by Capterra or its affiliates. Excerpts are not edited for clarity or grammar.
    

* * *

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