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HubSpot CRM vs Act!: Which is a better fit?

Updated on January 24th, 2025
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What's your intended use case?
Summary
Key features rated by users
Features selected based on 14,663 reviews from CRM users.
% Fit
High performer
Feature ratings
Contact Management
4.5
Lead Management
4.4
Sales Pipeline Management
4.4
Reminders
4.4
Customizable Fields
4.1
% Fit
Not enough reviews
Feature ratings
Contact Management
4.3
Lead Management
3.9
Sales Pipeline Management
4.0
Reminders
3.0
Customizable Fields
4.2
User satisfaction
4.5
User reviews4,300
Ease of use
4.4
Functionality
4.4
Value for money
4.3
Customer support
4.4
3.8
User reviews809
Ease of use
3.8
Functionality
3.8
Value for money
3.8
Customer support
3.5
Price starts from
/user
Monthly subscription
Free version
Free trial
/user
Monthly subscription
Free version
Free trial
Best for

The HubSpot CRM is built for growing teams. Today, over 100,000 customers in more than 120 countries use HubSpot's award-winning software to attract, engage and delight their customers.

Act! empowers small and midsize businesses to build and manage client relationships and leads, so you always have your pipeline of new, repeat, and referral business under control.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
Monica V
General Manager
4.0

Monica: My name is Monica and I am an administrative and operations manager. Our company consists of 12 people and I would give HubSpot a 4-star rating. We were using Salesforce and the way it was described by my management was as an glorified database. Apparently, we did need support for every step that we needed to follow and support wasn't great, so it just took a lot of work to get simple tasks done. Yeah. I chose HubSpot myself actually. I did some research and I wanted a platform where I could have all of my activities in one place. So not only I have the CRM software, I can also distribute our newsletter and I can also get reports on the activity that I get with my customers and contacts. So initially, I tried it because it was a free platform that offered very sophisticated tools. And I ended up staying with it just because I can have everything in one place, even manage my social media accounts. At first, getting started with HubSpot was very easy. It is very intuitive. It is very well-designed. Later on, I did have some questions. I didn't have the time necessarily to explore the more complex tools, so I did reach out to the sales team. To be honest, it took some time to get an appointment. I got canceled three times so that wasn't great. But the software and the design itself is pretty good where I was able to set it up myself. I would say, if you want to try HubSpot, to watch some videos about all the capabilities. There is even a very short project-oriented course available online. I believe that it's on Coursera. That is very useful. They guide you through every step of the way and they show all the many different free tools that are available which is great because they're not pushing a sale. They are rather just teaching you how to use the software. And yeah, just watch a bunch of videos and do spend some time exploring the many available tools.

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video-24a05537-6ec0-4865-4af6-08da32e14052
Rick K
Owner
5.0

Rick: Hi, I'm Rick. I own a construction company. I would give Act! five out of five stars. For more reviews like this, click below. Act! was solving the problem of keeping track of all of our contacts, potential sales customers, and just allowing us to keep in touch with them. The best thing about Act! is how well it works on my phone. I don't need to be in front of my computer in an office to use Act!. I just pull it up on my phone and I'm good to go. The only thing that kind of was not perfect about Act! was they weren't always upgrading the app fast enough, but the app, as a whole, it was really great. Every so often I would just want to see an update to the app and it would take an extra month or two, but we would always get all the updates we needed.

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View all video reviews
User interface
152373 video thumbnail}
1 Video
175860 video thumbnail}
1 Video
152373
5 screenshots
175860
5 screenshots
Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
Activity Dashboard
207
Important
Alerts/Notifications
388
Important

HubSpot CRM

33/37
  • Customer Journey Mapping
  • Data Security
  • Lead Scoring
  • Multi-Channel Communication
  • Activity Dashboard
  • Alerts/Notifications
  • API
  • Calendar Management
  • Campaign Management
  • Contact Management
  • Customizable Fields
  • Customizable Reports
  • Data Import/Export
  • Document Storage
  • Drag & Drop
  • Email Management
  • Email Marketing
  • Email Templates
  • Forecasting
  • Interaction Tracking
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Qualification
  • Marketing Automation
  • Mobile Access
  • Quotes/Estimates
  • Referral Tracking
  • Reminders
  • Reporting/Analytics
  • Sales Pipeline Management
  • Sales Reports
  • Segmentation
  • Task Management
  • Territory Management
  • Third-Party Integrations
  • Workflow Management
See All features
Hide CRM Software Features -

Act!

Top Features
34/37
Show CRM Software Features +
HubSpot CRM
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Act!
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
HubSpot CRM
  • By HubSpot
  • Located in United States
  • Founded in 2012
Act!
  • By Act!
  • Located in United States
  • Founded in 1987
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