# Compare VBOUT vs Klaviyo 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare VBOUT and Klaviyo based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/152819-156699/Vbout-vs-Klaviyo

---

# VBOUT vs Klaviyo Features and Cost Comparison

Last updated March 13th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

VBOUTKlaviyo2/4 selected

[VBOUT](https://www.capterra.com/p/152819/Vbout/)[4.8 (191)](https://www.capterra.com/p/152819/Vbout/reviews/)

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[4.6 (525)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

[## VBOUT](https://www.capterra.com/p/152819/Vbout/)[4.8 (191)](https://www.capterra.com/p/152819/Vbout/reviews/)

Starting Price

$50.00/month

Value-for-Money

4.9

Functionality

4.8

Ease of Use

4.5

Customer Service

4.8

Reviews Sentiment

Based on [191 reviews](#user-reviews)

Positive

189

Neutral

2

Negative

0

[## Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[4.6 (525)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

Starting Price

$20.00/month

Value-for-Money

4.3

Functionality

4.6

Ease of Use

4.5

Customer Service

4.3

Reviews Sentiment

Based on [525 reviews](#user-reviews)

Positive

499

Neutral

20

Negative

6

## Not a match? Find software alternatives tailored to your priorities.

These software suggestions are similar to those you’re currently comparing.

### Marketo Engage

4.3 (710)

* * *

Starting Price

Contact vendor for pricing

Free Trial

Free Version

* * *

User rating

87%

of reviewers  
rated it above 4 stars

* * *

Highest Rated

### Omnisend

4.7 (836)

* * *

Starting Price

$16.00

Usage Based,Per Month

Free Trial

Free Version

* * *

User rating

98%

of reviewers  
rated it above 4 stars

* * *

### HubSpot Marketing Hub

4.5 (6,221)

* * *

Starting Price

$15.00

Per User,Per Month

Free Trial

Free Version

* * *

User rating

93%

of reviewers  
rated it above 4 stars

* * *

### Brevo

4.6 (3,413)

* * *

Starting Price

$9.00

Usage Based,Per Month

Free Trial

Free Version

* * *

User rating

94%

of reviewers  
rated it above 4 stars

* * *

What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 14,030 reviews from email marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

\--%Fit

Missing features

Not enough reviews

Feature ratings

Email Campaign Management

4.7

Campaign Scheduling

4.7

Newsletter Management

NA

Email Tracking

\--

Customizable Branding

4.0

63%Fit

Missing features

Not enough reviews

Feature ratings

Email Campaign Management

4.7

Campaign Scheduling

4.8

Newsletter Management

NA

Email Tracking

\--

Customizable Branding

4.4

User satisfaction

User satisfaction

4.8

User reviews[191](https://www.capterra.com/p/152819/Vbout/reviews/)

Ease of use

4.5

Functionality

4.8

Value for money

4.9

Customer support

4.8

User satisfaction

4.6

User reviews[525](https://www.capterra.com/p/156699/Klaviyo/reviews/)

Ease of use

4.5

Functionality

4.6

Value for money

4.3

Customer support

4.3

Price starts from

Price starts from

$50Other, Per Month

-   Free version
-   Free trial

Price starts from

$20Usage Based, Per Month

-   Free version
-   Free trial

Best for

Best for

VBOUT is an AI-Enabled Marketing Platform that helps small teams create big businesses.

Best for

Klaviyo serves B2C businesses of all sizes with 400+ native integrations, including Shopify, WooCommerce, Magento, Salesforce Commerce Cloud, Square Online, Mindbody, and more.

## User reviews

Pros & cons

Michele P.

Founder

> "I like that it has multiple features that I use all in one including email automation, campaign management, simple opt-in pages, social scheduling,..."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6204178)

Yvens U.

Owner

> "Vbout is missing a feature or 2 that Go high level has, like power dailer and i think ringless voicement. but Go high level is missing a whole lot of..."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3132446)

Joanna E.

Founder

> "The platform not only offers a wide range of features but also ensures that each feature is accessible, efficient, and supported by excellent..."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6040128)

MS

Markus S.

Founder

> "I have not been able to make the popups for collecting leads "multi step" (I want to ask them different questions depending on previous answer to..."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3064252)

EB

Emil B.

CEO

> "It's a professional tool; the management seems absolutely fair in responding to pricing and support. And they have a lot of experience that helps us."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6553298)

JM

Juan M.

CEO

> "I didn't like that (for the time being) there are no Custom SMTP setups, since using Custom SMTP would be great to lower the sending expense."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3081291)

MD

Marcel D.

Operating Manager

> "The platform's simplicity and efficiency have helped streamline my marketing efforts, while the prompt customer support has ensured smooth operations."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6113669)

Tang H.

Founder

> "The email templates are outdated, they also don't have as many ready-made templates as other tools"

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3104589)

SG

Salvador G.

CEO

> "It is true that I recently sent an email and my mailing list could not see the images I attached in the email, but from what I understand they are..."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6075391)

LP

Lloyd P.

CEO

> "They have an automation called the "Campaign Generator", un fortunately they weren't able to give me access to it."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3106940)

EB

Emil B.

CEO

> "We thought our responses to mailings were good, and yes, they are, but we learned at the last meeting with \[sensitive content hidden\] that we can do..."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6553298)

Dean G.

Integral Life Coach

> "The forms are very basic and limited in customization, which is disappointing."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3452064)

Martin B.

Consultant

> "It includes everything from email marketing and lead capture forms to automated workflow and reporting. Plus, it integrates with my CRM (HubSpot),..."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___4260521)

Allen P.

Owner

> "The email designer is a little clunky, but a new version is coming in a few weeks - so that’s my only complaint resolved."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___2966630)

TR

Trinit R.

Growth Marketing Manager

> "I dont have to think twoce about letting the most junior people build lead gen automations - because its simpel, effective and hassle free."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6185656)

MS

Markus S.

Founder

> "I immediately gave up because I am using ConvertBox for this and just pushed the leads through a ConvertBox form instead."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3064252)

Elma P.

Founder

> "I put up with the clunky UI and UX because they used to have awesome support (literally within minutes)."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___5036458)

Valor L.

Digital Strategist

> "VBOUT can be a little overwhelming for a new user, or someone with lesser experience with a full stack marketing system."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3097466)

Martin B.

Consultant

> "VBOUT is an affordable, all-in-one marketing automation suite that gives businesses of all sizes the tools they need to succeed."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___4260521)

HS

Hm S.

Producer and Marketing Manager

> "Its landing page templates are less likable to me."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3138119)

Fortunato B.

Photographer

> "It also has a lot of features and the design is really good even if you have a poor eyesight."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___5093306)

Grant M.

Financial Adviser

> "I also didn't like that I can only see the posts of my LinkedIn company profile."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3017941)

Rudra Prayag P.

Consultant

> "Vbout is a complete inbound marketing tool that aids with lead generation, conversion, and closing."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___4484728)

EN

Emmanuel N.

Freelance Marketer

> "Sometimes people want too many fancy features that they don't actually need."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3127468)

AV

Anuj V.

Senior Consultant - Data Analytics & Vendor Management

> "Also, performance and quality of posts is enhanced and more user base is getting added to our social media ccounts every week."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3592645)

Dean G.

Integral Life Coach

> "The calendar integration was not that user-friendly at first."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3452064)

KI

Kamrul I.

CEO

> "Automation flow is one of the best parts for me."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6049923)

Chandril G.

Founder

> "I am concerned my customers won't like the landing pages. But seems like they are working on this."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3073016)

DL

David L.

Onwer

> "You can literally send out email, SMS and publish to your social media with Vbout. Yet all this power comes without sacrificing the ease of use of..."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3505389)

Mohd S.

Manager

> "The landing page is also basic."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3129164)

Alfredo D.

Founder

> "What truly distinguishes VBOUT in a crowded market, however, is their exceptional customer support."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6159853)

GS

Gunhild S.

CEO

> "A bit uninspiring UI. But it's getting updated now :-)."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3011630)

Alfredo D.

Founder

> "I wholeheartedly recommend VBOUT to anyone looking for a comprehensive marketing platform backed by unparalleled support."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6159853)

MN

Morg N.

Founder

> "It's also got a pretty dated looking UI."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___2998241)

BK

Bostjan K.

MD and Owner

> "The scheduling and tracking tools for social media material provided by VBOUT have also been quite useful."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___4317698)

MY

Muhammad Y.

Entrepreneur

> "Its a complete tool for marketing."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3099967)

Seth D.

Sleep Coach

> "There are so many ways to customize my campaigns and automations, which is perfect for creating great funnels and optimizing how I interact with..."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___2994367)

RF

Raul F.

CEO

> "I found it to be a too close ecosystem."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3007030)

VR

Verified Reviewer

Marketing Lead

> "VBout also includes several other significant features that will help you automate your marketing activities, such as email marketing automation,..."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___2998338)

JR

Jonathan R.

Owner

> "The interface at first is overwhelming."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3120489)

AN

Adam N.

Managing Director

> "I do have existing tools for things like email and social media scheduling, but I love the all inclusive swiss army knife approach of Vbout and with..."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3184731)

Jeremy T.

Chief Digital Officer

> "UI little bit old looking."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3088253)

VR

Verified Reviewer

Marketing Director

> "this is an all in one tool, we use it daily for social media scheduling, last time we have to do them manually and on the social media platform..."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3381469)

JL

Joshua L.

Managing Director

> "Users who are unfamiliar with the platform can be easily confused."

[See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___2993682)

[View Reviews](https://www.capterra.com/p/152819/Vbout/reviews/)

LW

Lee W.

Owner

> "Easy ability to see how much money generated for each email sent, good visibility of who opened emails and who was active on the site and how long..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7077455)

Dan J.

Lead Strategist, Designer

> "They've continued to add features to try and justify the costs, but it gets harder to keep up as a small business."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7115526)

IS

Ilayda S.

Marketing Director

> "It’s improved email open rates and resulted in more sales as we can send our fashion customers targetted promotions and keep them engaged with new..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6783045)

Doga I.

Director

> "Some features are not available for every account/business."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7096566)

VR

Verified Reviewer

Digital and Marketing senior specialist

> "During my time at Playmaker and Reper International, I’ve utilized Klaviyo to bridge the gap between complex data and personalized customer..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7114621)

VR

Verified Reviewer

Marketing

> "The recent price increases have come unexpectedly where they now charge for x amount of profiles, this wasn't something we expected when we renewed..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6857226)

Elena D.

Marketing Manager

> "It provides a lot of emails templates and a lot of drag sections to quick launch a Email marketing campaign and also you could design workflows to..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6686651)

Joseph E.

Ecommerce and IT Manager

> "I don't like the pricing structure for a lot of it."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7038090)

Sam Z.

Director Of Marketing And DTC

> "Klaviyo remains the easiest way for marketers to easily segment, personalize, and create behavior based automations."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7058703)

KC

Katie C.

Email Team LEad

> "Cost and pricing structure are not my favorite."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6813794)

OC

Owen C.

MD

> "its huge amount of integrations with a range of ecommerce platforms, specifically in our case the tight integration with Shopify, helping us to..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6497002)

ZP

Zenia P.

Marketing Coordinator

> "Also, it bills based on profiles, and takes ALL profiles from your Woocommerce account whether they're signed up for email or not. When I made..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4873198)

Kennedy K.

freelancer

> "The thing I love is how powerful the tool is in terms of email marketing and how it can be easily integrated with big platforms such as Shopify and..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6689292)

GD

Grant D.

Production and Product Line Manager formerly Marketing and Web Manager

> "A bit pricy and tiers and auto upgrades take a while to get used to"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6572455)

RO

Ricki O.

Owner

> "Klaviyo's best features include: 1) creating targeted campaigns and automating email workflows 2) detailed insights into email performance to be..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6551659)

Raphael F.

Head of Ecommerce

> "It's a bit abusive even though the service is great."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6860235)

VR

Verified Reviewer

Digital and Marketing senior specialist

> "Being Klaviyo certified, I’ve seen firsthand how their predictive analytics and behavioral "Flows" outperform basic newsletters."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7114621)

VR

Verified Reviewer

Chief of Staff

> "The interface can feel dense at first."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6823065)

KK

Kevin K.

Marketing Manager

> "The flow builder is powerful, flexible, and ideal for organizations that rely on data-driven automation."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7045217)

AW

Adam W.

eCommerce

> "The import from mailchimp was a bit of a hassle, and the sync between Klaviyo and Shopify has some unexpected issues that crop up, but that's..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4821411)

DANIEL V.

Consultor

> "I have several clients with whom I have implemented the tool and at least 40% of sales are thanks to the flows, registration pages and campaigns..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6483491)

Raphael F.

Head of Ecommerce

> "We didn't appreciate the drastic price increase last year in 2024."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6860235)

SO

Sophie O.

Head of ecommerce

> "More and more start-ups are launching complementary services to Klaviyo, such as Wax (Whatsapp solution) and Loyoly (loyalty program), so we've..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6728534)

MV

Mariana V.

Social media lead

> "It is a little more expensive than other similar tools."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6810154)

RO

Ricki O.

Owner

> "Its powerful segmentation and automation tools allow me to create highly targeted and personalized email campaigns."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6551659)

SK

Sabri K.

does not refund money

> "We canceled a plan by mistake, they do not take it back and do not give refunds"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6359313)

VR

Verified Reviewer

Marketing

> "They host weekly webinars, which are usually worthwhile and useful for the team to attend to learn about email marketing best practices."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6857226)

KM

Kortney M.

Owner

> "The cost was getting high especially for a small list. And the support was not always available straight away"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6665441)

LE

Lindsey E.

Owner - Head Designer

> "I love the ease of connecting Klaviyo to my Shopify store and other apps."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7090949)

IA

Isaac A.

Student

> "The only bad thing I found about this tool was that as the number of subscribers increased, the cost of Klaviyo also increased considerably, which..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4907836)

BJ

Brittany J.

Operations Manager

> "I like that it has so many features that are one or two clicks to implement, like the follow up email feature."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6778473)

MB

Miriam B.

Administrator

> "It was pretty complicated to manage the email domain switch."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6752033)

AW

Angela W.

Graphic Designer

> "We’ve seen better engagement, stronger results, and feel much more confident in our marketing since using Klaviyo."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7075018)

AS

Allison S.

Email Designer

> "It could take a while for the support team to understand what I was asking for help with."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6564905)

JV

Jeannie V.

Operations Manager

> "Klaviyo has got some major perks—think advanced segmentation, in-depth analytics, and automation that’s perfect for eCommerce."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6541060)

RR

Ricardo R.

Marketing

> "Can get expensive, especially if using old email lists."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6292703)

Kennedy K.

freelancer

> "It has been the best which has helped me in my journey to e-commerce and selling online, thus bridging the gap between me and my customers."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6689292)

JF

Jonah F.

Manager of Product Development and Business Operations

> "We experienced issues with contacts being overwritten when multiple sign-ups/subscriptions came through the same form."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6234071)

Samuel A.

Digital marketing manager

> "I enjoyed using Klaviyo especially for email marketing, it's easy integration with website to interact with signups makes a great option for me"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6652553)

Bo K.

Customer Service Ambassador

> "Has lots of reporting and analytics features but customizing them are not so practical, high management might not see them appealing."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6019114)

Doga I.

Director

> "Best email marketing platform for D2C ecommerce businesses."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7096566)

TA

Trevor A.

Owner

> "The lack of human response when you have an issue, while paying a premium price, makes us not want to recommend Klaviyo to any of our clients."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___5062600)

RG

Rob G.

CEO

> "good email campaigns with automation, easy to setup flows, integration with ecommerce stores worked well."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7006781)

KN

Kyle N.

Owner

> "It is a lot of work and their support is very limited."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6296706)

JN

Joshua N.

Application Specialist

> "Especially during the tough times of retail trade we have found it very successful in assisting with our conversion and driving traffic into our..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6366295)

SR

Steve R.

Digital Producer

> "Klaviyo list management is also poor, and like some other platforms (seems to be a trend), Klaviyo gears the system towards pushing you to pay for..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___3934652)

VR

Verified Reviewer

CEO

> "I've used it for multiple clients and it's a very powerful and reliable app. If you've got the budget - go for it. If you're on a tight budget -..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6621821)

SL

Simon L.

Manager

> "Pricing seems a little high compared to others"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6281452)

MK

Madhura K.

Marketing Strategist

> "It’s a very good integration and this AI was able to capture the essence of our branding very well in a couple tryouts."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6367231)

Mariia S.

Cosmetic Selling Manager

> "Not being able simply to transfer the email list of customers from our customer service database"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4777891)

SW

Simona W.

Head of marketing

> "For the structure our emails, Klaviyo has been an effective tool."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6862781)

LC

Lataysha C.

Owner

> "My overall experience has been difficult to where I’ve used it and gave up on understanding it."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6768547)

JM

Javier M.

Project Manager

> "Flows are easy to create, user profiles are really complete with all the info on a specific contact (if you have an ecommerce integration active)"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6504218)

KV

Katya V.

Developer

> "We had to download a separate integration tool and were still unable to integrate the emails without the automatic double confirmation email (even..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4159014)

IA

Isaac A.

Student

> "In addition, thanks to its advanced segmentation system, I was able to reach my target audience precisely, obtaining a higher opening and..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4907836)

SR

Steve R.

Digital Producer

> "Basic requirements for flows are unnecessarily difficult to implement. When you contact Klaviyo support, staff gives information that contradicts..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___3934652)

CL

Carissa L.

Marketing and Sales Manager

> "I really like the ease of use with Klaviyo and how they are constantly updating and releasing new features like Ai components"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6825703)

NA

Ndifon A.

Founder and CEO

> "It's a significant drawback, especially for small businesses or those with limited budgets."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6008250)

Bo K.

Customer Service Ambassador

> "Klaviyo could be the best when it comes to behaviour based automations especially building customer profiles and targets the correct customers when..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6019114)

VR

Verified Reviewer

Eigenaar

> "Klaviyo keeps deducting money from our creditcard"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6133256)

Bill L.

Vice President of Sales and Operations

> "We like how the data graphs."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7089137)

John S.

Social Media Consultant

> "One potential downside of this platform is its pricing structure. While there is a free version of Klaviyo available, the more advanced features..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4607346)

MS

Megha S.

marketing automation specialist

> "Klaviyo is appreciated by users for its user-friendly interface, advanced segmentation capabilities, integrations with other tools, analytics, and..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4788112)

MC

Maria C.

Sales Executive

> "It's frustrating when Klaviyo slows down and we have to start over from scratch after making edits, especially if the Email we're creating has a..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4679341)

SL

Suzanne L.

Head of CRM

> "Great functionality for building automations"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6839745)

Md R.

Graphics Designe

> "I don't like Klaviyo campaign system it's take some times"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4821612)

SB

Sam B.

E-Commerce Manager

> "It integrates with Shopify remarkably well, and creating workflows via Shopify is very easy."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6746071)

JP

Juliette P.

CEO

> "Klaviyo is a little expensive compared to sendinblue that we used before."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6007467)

IL

Isaac L.

Director of Sales and Business Development

> "Their company continually develops new products that help merchants achieve greater success."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6859213)

MO

Maria O.

Growth Hacking Analyst

> "It has some essential features in a small letter size which is complicated and complex to read; sometimes it isn't as intuitive as you would like..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___3685319)

MK

Madhura K.

Marketing Strategist

> "I love how Klaviyo not only focuses on triggered flows and campaigns but sms too."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6367231)

GN

Gerald N.

Marketing

> "It's starting to get super expensive as our list grows."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6249682)

SL

Suzanne L.

Head of CRM

> "Frequent platform updates bringing new and improved capabilities"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6839745)

TB

Tanya B.

CRM Manager

> "You cannot add users to a list based on their engagement actions in a workflow."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___3547680)

NM

Natasha M.

Controller

> "Syncs to Shopify and has good reporting."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6824030)

VR

Verified Reviewer

Owner

> "I didn't know anything about email marketing before using Klaviyo."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6043278)

VR

Verified Reviewer

Marketing

> "It's easy to use, and the ability to build lists and segments is useful and also user friendly."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6857226)

Ben U.

CTO

> "a bit expensive if you dont know what your doing."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6060970)

JW

Joe W.

Marketing Lead

> "Email templates, data analysis, contact management are all great"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6590782)

MH

Mia H.

Associate Manager Marketing

> "Sometimes it is hard to monitor campaigns when there are multiple going on at once"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4462927)

[View Reviews](https://www.capterra.com/p/156699/Klaviyo/reviews/)

## User interface

[VBOUT](https://www.capterra.com/p/152819/Vbout/)

4.80 (191)

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)

4.64 (525)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

VBOUT

26/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/152819/Vbout/#features)

Klaviyo

Top features

37/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/156699/Klaviyo/#features)

### Recognition

No recognitions have been awarded to VBOUT

No recognitions have been awarded to Klaviyo

### Deployment & support

VBOUT

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Klaviyo

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

VBOUT

-   By VBOUT
-   Located in United States
-   Founded in 2013

Klaviyo

-   By Klaviyo
-   Located in United States
-   Founded in 2012

## Popular Comparisons

[VBOUT](https://www.capterra.com/p/152819/Vbout/)[4.80 (191)](https://www.capterra.com/p/152819/Vbout/reviews/)

vs

[Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,413)](https://www.capterra.com/p/132996/brevo/reviews/)

$50/month

Price

$9/month

4.8

Features

4.5

4.5

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/132996-152819/brevo-vs-Vbout)

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[4.64 (525)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

vs

[Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,413)](https://www.capterra.com/p/132996/brevo/reviews/)

$20/month

Price

$9/month

4.6

Features

4.5

4.5

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/132996-156699/brevo-vs-Klaviyo)

[VBOUT](https://www.capterra.com/p/152819/Vbout/)[4.80 (191)](https://www.capterra.com/p/152819/Vbout/reviews/)

vs

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,576)](https://www.capterra.com/p/110228/MailChimp/reviews/)

$50/month

Price

$13/month

4.8

Features

4.4

4.5

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/110228-152819/MailChimp-vs-Vbout)

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[4.64 (525)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

vs

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,576)](https://www.capterra.com/p/110228/MailChimp/reviews/)

$20/month

Price

$13/month

4.6

Features

4.4

4.5

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/110228-156699/MailChimp-vs-Klaviyo)

[VBOUT](https://www.capterra.com/p/152819/Vbout/)[4.80 (191)](https://www.capterra.com/p/152819/Vbout/reviews/)

vs

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,337)](https://www.capterra.com/p/202338/Gmail/reviews/)

$50/month

Price

$0

4.8

Features

4.7

4.5

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/152819-202338/Vbout-vs-Gmail)

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[4.64 (525)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

vs

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,337)](https://www.capterra.com/p/202338/Gmail/reviews/)

$20/month

Price

$0

4.6

Features

4.7

4.5

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/156699-202338/Klaviyo-vs-Gmail)

[VBOUT](https://www.capterra.com/p/152819/Vbout/)[4.80 (191)](https://www.capterra.com/p/152819/Vbout/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,256)](https://www.capterra.com/p/136603/MailerLite/reviews/)

$50/month

Price

$10/month

4.8

Features

4.5

4.5

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/136603-152819/MailerLite-vs-Vbout)

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[4.64 (525)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

vs

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

$20/month

Price

$15/month

4.6

Features

4.5

4.5

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/79367-156699/ActiveCampaign-vs-Klaviyo)

[VBOUT](https://www.capterra.com/p/152819/Vbout/)[4.80 (191)](https://www.capterra.com/p/152819/Vbout/reviews/)

vs

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,221)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

$50/month

Price

$15/month

4.8

Features

4.4

4.5

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/152819-171840/Vbout-vs-HubSpot-Marketing)

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[4.64 (525)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,256)](https://www.capterra.com/p/136603/MailerLite/reviews/)

$20/month

Price

$10/month

4.6

Features

4.5

4.5

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/136603-156699/MailerLite-vs-Klaviyo)

[VBOUT](https://www.capterra.com/p/152819/Vbout/)[4.80 (191)](https://www.capterra.com/p/152819/Vbout/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.35 (2,915)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$50/month

Price

$12/month

4.8

Features

4.2

4.5

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-152819/Constant-Contact-vs-Vbout)

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[4.64 (525)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.35 (2,915)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$20/month

Price

$12/month

4.6

Features

4.2

4.5

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-156699/Constant-Contact-vs-Klaviyo)