Opteo vs Adalysis: Which is a better fit?

Dima: Hi, my name's Dima. My job title is director. My rating for Opteo out of five stars is five. And for more reviews like this, click below. Prior to using Opteo, obviously it's an AdWords management tool. So for a very long time was just managing AdWords directly through the AdWords interface. But eventually, we tried WordStream, which is a very expensive tool. And I found that it was very beneficial for around about two, three months where it spit out a ton of good negative keyword suggestions, but it cost a small fortune. And apart from good negative keyword suggestions, it did very little. After WordStream, I was still looking for a tool that was going to help us with managing all our clients AdWords accounts and gave Opteo a go and immediately fell in love with, firstly, the variety of suggestions it gives because it doesn't just recommend negative keywords. It recommends all sorts of different changes in your AdWords account. And I loved the variety of changes it was recommending compared to WordStream, but I also absolutely loved the ease of use, and the user interface, and the price point as well, which was very reasonable. Getting started with Opteo was probably one of the smoothest onboarding processes with a new software that I've ever seen. Connecting the AdWords accounts was ridiculously simple and... Yeah. The way the suggestions work is fantastic as well. I really mean what I say. We used probably 30 different software tools or somewhere in that region for our agency. And out of all of them, I think Opteo is definitely like maybe the top one, definitely top two, in terms of ease of onboarding. Give it a go, frankly. I really couldn't recommend the tool highly enough. At that price point, it's incredible. Obviously, we still do a ton within the AdWords interface. It's not going to replace using the AdWords editor, but it supplements it brilliantly and it gives us a shortcut to finding some really good changes to implement in the AdWords accounts. That would be a lot tougher to dig for without a tool like Opteo. So yeah, it's absolutely fantastic. If you're considering it, give it a go. I don't think you'll be disappointed.

Vladislav P.: My name is Vlad. I'm working as senior marketing manager at RS Media. It's a marketing agency based in London, and I would say that I provide five star review to Adalysis. Okay, before it, I did almost manually by myself, so I try to explore each particular Quartz, Score, Headranks and so on by my all means. That's why I decided to try with Adalysis as it became complicated as a lot of accounts is by my management right now. I think it's quite easy to install and pretty comprehensive. I also like the newsletter when they cover some topics that might impact the PPC work in a better way. So I understand how it works and it's pretty obvious for me how I can improve my accounts with their software. I said quite easy, maybe navigation a bit complex, so you need to spend some time to really click on all of the buttons and try to understand where it goes. But in general, it's quite comprehensive and it was, I would say, easy for me. From my point of view, I would say that navigation should be improved in some way because it's really hard to estimate when you want to move between accounts and it's not so clear how you can find them easily because there are a lot of menus, particularly in account. Then you have MMC where a lot of accounts, and if you just wanted to be in the same window, but change some accounts to recheck, maybe some things, it became not so easy to do because you need to start all over again, or maybe I don't understand how I do more easily. So in this way, I would say that navigation the most crucial thing for me. But otherwise, it's quite comprehensive. You have all chats and all data seems to be reasonable and can be easily applied without going to Google Ads directly.