# Compare Fullstory vs Mouseflow 2026 | Capterra > Unsure of what to choose? Check Capterra to compare Fullstory and Mouseflow based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/153721-163517/FullStory-vs-Mouseflow --- # Fullstory vs Mouseflow Features and Cost Comparison Last updated March 13th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: FullstoryMouseflow2/4 selected [Fullstory](https://www.capterra.com/p/153721/FullStory/)[4.6 (67)](https://www.capterra.com/p/153721/FullStory/reviews/) [Mouseflow](https://www.capterra.com/p/163517/Mouseflow/)[4.7 (122)](https://www.capterra.com/p/163517/Mouseflow/reviews/) [## Fullstory](https://www.capterra.com/p/153721/FullStory/)[4.6 (67)](https://www.capterra.com/p/153721/FullStory/reviews/) Starting Price Contact vendor Value-for-Money 4.1 Functionality 4.5 Ease of Use 4.4 Customer Service 4.3 Reviews Sentiment Based on [67 reviews](#user-reviews) Positive 63 Neutral 4 Negative 0 [## Mouseflow](https://www.capterra.com/p/163517/Mouseflow/)[4.7 (122)](https://www.capterra.com/p/163517/Mouseflow/reviews/) Starting Price $31.00/year Value-for-Money 4.4 Functionality 4.6 Ease of Use 4.6 Customer Service 4.6 Reviews Sentiment Based on [122 reviews](#user-reviews) Positive 115 Neutral 6 Negative 1 ## Not a match? 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Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology \--%Fit Not enough reviews Feature ratings Heatmaps \-- Keyword Tracking \-- Conversion Tracking 4.0 Data Visualization 4.0 Reporting/Analytics 4.8 64%Fit Not enough reviews Feature ratings Heatmaps 4.8 Keyword Tracking \-- Conversion Tracking 4.6 Data Visualization 4.9 Reporting/Analytics \-- User satisfaction User satisfaction 4.6 User reviews[67](https://www.capterra.com/p/153721/FullStory/reviews/) Ease of use 4.4 Functionality 4.5 Value for money 4.1 Customer support 4.3 User satisfaction 4.7 User reviews[122](https://www.capterra.com/p/163517/Mouseflow/reviews/) Ease of use 4.6 Functionality 4.6 Value for money 4.4 Customer support 4.6 Price starts from Price starts from \-- - Free version - Free trial Price starts from $31Flat Rate, Per Year - Free version - Free trial Best for Best for Fullstory’s portfolio now offers behavioral data and AI agents for your customers, teams, and anywhere in your ecosystem. Best for Mouseflow is perfect for UX professionals, Product Managers, Digital Marketers, startups, small businesses, and enterprises that are looking to improve their website experiences and conversions. ## User reviews Pros & cons LH Lorenq H. VP of Operation > "It is one of the most useful software products I've ever encountered for B2B SaaS companies to quickly level up their product and sales..." [See full review](https://www.capterra.com/p/153721/FullStory/#Capterra___7036590) Yoav A. Head of Growth & Demand Generation > "It takes a few seconds to load the video, so I miss the action I was trying to look at." [See full review](https://www.capterra.com/p/153721/FullStory/#Capterra___2173539) [View Reviews](https://www.capterra.com/p/153721/FullStory/reviews/) Luciano Antonio B. Operations Manager > "There's no steep learning curve; the session replays, heatmaps, and funnel analytics are instantly accessible and..." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___7040384) MH Miles H. Product Analyst > "Scrolling through recorded history can be a drag." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___6855804) Luciano Antonio B. Operations Manager > "The primary benefit, however, is how effectively Mouseflow helps me optimize my website and significantly..." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___7040384) GF George F. Owner > "I'd have had a neutral to good experience, if they hadn't insistent on refusing a reasonable request to refund us..." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___4681654) YB Yasmin B. Product Manager > "I especially love how I can have an interactive mode on my website, and add new tags - so much easier than Google..." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___7040282) NN Nadia N. Coach > "Sometimes confusing to analyse the data..." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___4694457) Stephen J. Digital Marketer > "I love how much insight MouseFlow provides (especially click and attention maps), how easy it is to use, and how..." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___7039231) MM Martin M. sales assistant > "many bugs in recording, recordings not loading" [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3054386) MH Miles H. Product Analyst > "It’s more actionable than simple numbers in Google Analytics." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___6855804) GF George F. Owner > "Seemed shortsighted. " [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___4681654) Luciano Antonio B. Operations Manager > "The reports are always available, up to date and can be donloaded easily." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___7040384) SA Shahma A. Head of Front End > "Price is high compared to some competitors, and the user interface feels a bit old school." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3011558) Stacey N. COO > "Overall, Mouseflow has been a game changer for understanding customers’ journeys." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___7040325) PH Paul H. Directory > "Sometimes we have a popup that will be on top of the heatmap or animated elements don't appear because the..." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2706736) MK Mowshori K. Researcher > "Also, with features like the mouse tracker and different heatmaps tools, I can record a wide range of user..." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3840116) WK William K. Boss > "The color scheme is a bit off." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3025011) AT Atour T. Analyst > "This application offers heatmaps and visual analytic reports in addition to helping me increase usability and..." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___4139405) EK Elyssa K. Marketing Data Analyst > "Unable to export data, slow load time, doesn't work with all elements on our webpages" [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2780781) AS Ankur S. Sr.Manager > "We have been using mouseflow from last 1 month and so far we are able to take some big business decisions becuase..." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3923812) Leonardo R. CFO at Vivex > "the Prices is too expensive We can not afford it at begining." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3015320) SN Shivendra N. Software Engineer > "Apart from that it provides many other information like browser, device, geographic information, Time spent ..." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2994195) KS Kristin S. Actress > "I'm not really sure how to do other things, but I'm not really selling anything on the site." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3035882) BO Bill O. President > "With mouseflow, I can see how visitors scroll through my pages and interact with the buttons which was really..." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3005648) BY Brett Y. Marketer > "heatmaps seem glitched and didn't show clicks accurately." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2664172) Bart D. Owner View 360 Marketing > "Heat maps is one of my favorites." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3546190) AW Ann W. Owner > "I have been fully testing Mouseflow for almost 2 weeks, and cannot come up with any negatives, at this time." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2636385) ZkR Zdeněk R. UX designer > "Suitable range of tools - heatmaps, recordings, forms, funnels, feedback" [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2920990) GT Glen T. Co-Director > "based on our limited usage, we feel the cost is a bit high" [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2735441) PH Paul H. Directory > "MouseFlow also does a great job at ensuring end user privacy by automatically blocking users sensitive data, and..." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2706736) Matt M. Managing Partner > "Doesn't identify the company who visits your site very well." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2632604) BW Brian W. President & Co-Founder > "This software allows us to quickly view sessions on our website installs to help us determine if our features and..." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2421229) SP Sanya P. Product Manager > "But i do not like the User Interface it is quite outdated." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2627158) RK Rezaul K. Data Analyst > "Very easy to set up and other thinks like initial configuration can complete smoothly." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___4091450) AL Adisa L. developer > "i think running out of credits kinda sucks" [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2794245) GC Grant C. Marketing Coordinator > "Recordings to access where people leave the page and heat map is nice." [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3021247) BY Brett Y. Marketer > "Slightly less than enjoyable" [See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2664172) [View Reviews](https://www.capterra.com/p/163517/Mouseflow/reviews/) ## User interface [Fullstory](https://www.capterra.com/p/153721/FullStory/) 4.61 (67) [Mouseflow](https://www.capterra.com/p/163517/Mouseflow/) 4.67 (122) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit A/B Testing 207 Important Access Controls/Permissions 150 Important Activity Dashboard 120 Important Fullstory Top features 45/50 - A/B Testing - Access Controls/Permissions - Activity Dashboard - Activity Tracking - AI Copilot - Alerts/Escalation - Alerts/Notifications - API - Behavior Tracking - Campaign Analytics - Campaign Management - Charting - Conversion Rate Optimization - Conversion Tracking - Customer Journey Mapping - Customer Segmentation - Customizable Branding - Customizable Reports - Customizable Templates - Dashboard Creation - Data Import/Export - Data Visualization - Drag & Drop - Engagement Tracking - Funnel Analysis - Generative AI - Goal Setting/Tracking - Heatmaps - Keyword Tracking - Monitoring - Multiple Site Management - Pageview Tracking - Real-Time Analytics - Real-Time Data - Real-Time Monitoring - Real-Time Notifications - Real-Time Reporting - Referral Tracking - Reporting/Analytics - Reporting & Statistics - Sales Trend Analysis - Screen Activity Recording - Search/Filter - SEO Management - Site Search Tracking - Social Media Integration - Surveys & Feedback - Tagging - Third-Party Integrations - Time on Site Tracking [See all features](https://www.capterra.com/p/153721/FullStory/#features) Mouseflow 33/50 - A/B Testing - Access Controls/Permissions - Activity Dashboard - Activity Tracking - AI Copilot - Alerts/Escalation - Alerts/Notifications - API - Behavior Tracking - Campaign Analytics - Campaign Management - Charting - Conversion Rate Optimization - Conversion Tracking - Customer Journey Mapping - Customer Segmentation - Customizable Branding - Customizable Reports - Customizable Templates - Dashboard Creation - Data Import/Export - Data Visualization - Drag & Drop - Engagement Tracking - Funnel Analysis - Generative AI - Goal Setting/Tracking - Heatmaps - Keyword Tracking - Monitoring - Multiple Site Management - Pageview Tracking - Real-Time Analytics - Real-Time Data - Real-Time Monitoring - Real-Time Notifications - Real-Time Reporting - Referral Tracking - Reporting/Analytics - Reporting & Statistics - Sales Trend Analysis - Screen Activity Recording - Search/Filter - SEO Management - Site Search Tracking - Social Media Integration - Surveys & Feedback - Tagging - Third-Party Integrations - Time on Site Tracking [See all features](https://www.capterra.com/p/163517/Mouseflow/#features) ### Recognition No recognitions have been awarded to Fullstory Mouseflow is recognized as a top-rated tool in 1 Capterra Shortlist reports ### Deployment & support Fullstory Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Mouseflow Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details Fullstory - By fullstory - Located in United States - Founded in 2014 Mouseflow - By Mouseflow - Located in Denmark - Founded in 2009 ## Popular Comparisons [Fullstory](https://www.capterra.com/p/153721/FullStory/)[4.61 (67)](https://www.capterra.com/p/153721/FullStory/reviews/) vs [Lucky Orange](https://www.capterra.com/p/150695/Lucky-Orange/)[4.70 (260)](https://www.capterra.com/p/150695/Lucky-Orange/reviews/) Contact vendor for pricing Price $39/month 4.5 Features 4.6 4.4 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/150695-153721/Lucky-Orange-vs-FullStory) [Mouseflow](https://www.capterra.com/p/163517/Mouseflow/)[4.67 (122)](https://www.capterra.com/p/163517/Mouseflow/reviews/) vs [Lucky Orange](https://www.capterra.com/p/150695/Lucky-Orange/)[4.70 (260)](https://www.capterra.com/p/150695/Lucky-Orange/reviews/) $31/year Price $39/month 4.6 Features 4.6 4.6 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/150695-163517/Lucky-Orange-vs-Mouseflow) [Fullstory](https://www.capterra.com/p/153721/FullStory/)[4.61 (67)](https://www.capterra.com/p/153721/FullStory/reviews/) vs [Hotjar](https://www.capterra.com/p/163516/Hotjar/)[4.64 (540)](https://www.capterra.com/p/163516/Hotjar/reviews/) Contact vendor for pricing Price $39/month 4.5 Features 4.5 4.4 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/153721-163516/FullStory-vs-Hotjar) [Mouseflow](https://www.capterra.com/p/163517/Mouseflow/)[4.67 (122)](https://www.capterra.com/p/163517/Mouseflow/reviews/) vs [Hotjar](https://www.capterra.com/p/163516/Hotjar/)[4.64 (540)](https://www.capterra.com/p/163516/Hotjar/reviews/) $31/year Price $39/month 4.6 Features 4.5 4.6 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/163516-163517/Hotjar-vs-Mouseflow) [Fullstory](https://www.capterra.com/p/153721/FullStory/)[4.61 (67)](https://www.capterra.com/p/153721/FullStory/reviews/) vs [Microsoft Clarity](https://www.capterra.com/p/236349/Microsoft-Clarity/)[4.80 (56)](https://www.capterra.com/p/236349/Microsoft-Clarity/reviews/) Contact vendor for pricing Price $0 4.5 Features 4.6 4.4 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/153721-236349/FullStory-vs-Microsoft-Clarity) [Mouseflow](https://www.capterra.com/p/163517/Mouseflow/)[4.67 (122)](https://www.capterra.com/p/163517/Mouseflow/reviews/) vs [Microsoft Clarity](https://www.capterra.com/p/236349/Microsoft-Clarity/)[4.80 (56)](https://www.capterra.com/p/236349/Microsoft-Clarity/reviews/) $31/year Price $0 4.6 Features 4.6 4.6 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/163517-236349/Mouseflow-vs-Microsoft-Clarity) [Fullstory](https://www.capterra.com/p/153721/FullStory/)[4.61 (67)](https://www.capterra.com/p/153721/FullStory/reviews/) vs [Contentsquare](https://www.capterra.com/p/161591/ContentSquare/)[4.81 (116)](https://www.capterra.com/p/161591/ContentSquare/reviews/) Contact vendor for pricing Price €49/month 4.5 Features 4.7 4.4 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/153721-161591/FullStory-vs-ContentSquare) [Mouseflow](https://www.capterra.com/p/163517/Mouseflow/)[4.67 (122)](https://www.capterra.com/p/163517/Mouseflow/reviews/) vs [Tableau](https://www.capterra.com/p/208764/Tableau/)[4.56 (2,351)](https://www.capterra.com/p/208764/Tableau/reviews/) $31/year Price $15/month 4.6 Features 4.5 4.6 Ease of Use 4.1 [View full 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