Capterra Logo
Helping businesses choose better software since 1999

Freshsales vs Groove: Which is a better fit?

Updated on January 5th, 2025
Capterra offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links.
Summary
Key features rated by users
Features selected based on 1,879 reviews from Email Tracking users.
% Fit
Missing features
Not enough reviews
Feature ratings
Email Marketing
4.1
Email Distribution
3.5
Engagement Tracking
NA
Email Management
3.6
Reporting/Analytics
3.6
% Fit
Missing features
Not enough reviews
Feature ratings
Email Marketing
4.6
Email Distribution
NA
Engagement Tracking
4.0
Email Management
4.5
Reporting/Analytics
4.2
User satisfaction
4.5
User reviews616
Ease of use
4.4
Functionality
4.4
Value for money
4.4
Customer support
4.4
4.7
User reviews148
Ease of use
4.7
Functionality
4.5
Value for money
4.6
Customer support
4.7
Price starts from
--
Not provided by vendor
Free version
Free trial
Monthly subscription
Free version
Free trial
Best for

With Freshsales, businesses can attract, engage, close, and nurture their leads. You no longer need a CRM and five other tools to run your business, just Freshsales CRM will do.

Chief Sales Officer, SVP/RVP Sales, VP Sales, Chief Revenue Officer, Sales Director, Sales Manager, Sales Operations, Revenue Operations, Sales Enablement

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
Conor M
CEO
5.0

Conor M.: My name is Conor. I'm the CEO of my company. We have 15 employees, and I give Freshsales five out of five. We had HubSpot, but it was too hard to manage. Freshsales was also better value, in terms of entry points, so that's why we changed. I read some blogs on the internet that recommended Freshsales. They had the good points, the bad points, and everything in between. I did a trial demo, and I quite liked it, and the support was really quick, and the intro video call was really smooth, as well. So I started uploading my data and became a bit easier to use then. Relatively easy. There's kind of figuring out where to upload your Excels or migrate information from other systems over. That takes a bit of work, but the system has a great help desk and email chat that you get response within 15, 20 minutes. So if you have questions, you go ask them. With any new system, you're always going to be bamboozled the first while, but you get up to it after some time. And make sure it fits your company. It's very good for small companies starting out, but if you want to grow at scale and have more access, you may want to look at other tools. Freshsales can grow with you, but I think it really works well for small and medium-sized companies like ourselves.

How Capterra sources reviews
View all video reviews
Mike H
VP of Customer Success
4.0

Mike: Hey, my name is Mike. I'm a VP of customer success. I give Groove a four out of five. For more reviews like this, click below. In the past we've used different Salesforce plugins, even products designed by Salesforce itself. But what we're trying to solve for is creating a very automated flow for our account executives, for our sales people, to be able to push different opportunities, different leads through the pipeline. Not all of what the salesperson has to do is manual. We want to be able to put together certain emails with scripts laid out in them that can go at a regular cadence. And also even if it is going to be an actual phone call that's being made, having the script built into the flow like Groove allows you to do just makes it so intuitive, makes it so that the account executive can focus on closing and executing in those moments when they need to and letting the automation work for them. The reason why we chose Groove is because it does integrate so effectively with Salesforce, the way those two systems work together and the level of automation that you can do with Groove. There are still some elements where the account executive is going to need to interact with the customer directly and Groove is helpful as an outline for the conversation that needs to happen. But otherwise, so much of it is automated so that we can keep pushing those leads through the pipeline regardless if there's direct account executive contact with those. Getting started with Groove is relatively easy. Their customer success organization is great with training. Implementation in terms of actually plugging in with your Salesforce account is easy. Honestly, different companies may differ, but I would imagine that a company should be able to get going with Groove in three to four weeks. The big piece of advice for those looking to implement Groove is one mistake we made is originally we would build out the outline. We would do everything in Groove directly, in terms of structuring out that flow and it's not very efficient. You can't think about it really effectively as you're building it in Groove. Instead, I'll go into a Word doc and I'll put together the different steps, email here, text, text, phone call, text, email, the different stages and the different language, whether it be an automated email or it's a script that the account executive is going to be reading as they're going through the phone conversation with the customer. But if I'm doing that in Word, it's so much easier to build that out and see all the different steps and understand it, and then later putting that into Groove instead of the other way around.

How Capterra sources reviews
View all video reviews
User interface
155563 video thumbnail}
1 Video
177789 video thumbnail}
1 Video
155563
5 screenshots
177789
5 screenshots

Freshsales

Top Features
24/33
  • Customer Segmentation
  • Customizable Branding
  • Email Reminders
  • Engagement Tracking
  • Geolocation
  • Mailing List Management
  • Monitoring
  • Scheduling
  • Subscription Management
  • Activity Dashboard
  • Activity Tracking
  • API
  • Audience Targeting
  • Autoresponders
  • Campaign Management
  • Click Tracking
  • Contact Management
  • CRM
  • Customizable Fields
  • Data Import/Export
  • Drag & Drop
  • Drip Campaigns
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Event Triggered Actions
  • Location Tracking
  • Real-Time Notifications
  • Reporting/Analytics
  • Team Management
  • Third-Party Integrations
  • Workflow Management
See All features
Hide Email Tracking Software Features -

Groove

18/33
Show Email Tracking Software Features +
Freshsales
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Groove
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Freshsales
  • By Freshworks
  • Located in United States
  • Founded in 2011
Groove
  • By Groove.co
  • Located in United States
  • Founded in 2014
Recommendations

Products similar to those you're currently comparing: