# Compare CleverTap vs MoEngage 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare CleverTap and MoEngage based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/155737-164687/CleverTap-vs-Sherpa

---

# CleverTap vs MoEngage Features and Cost Comparison

Last updated March 13th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

CleverTapMoEngage2/4 selected

[CleverTap](https://www.capterra.com/p/155737/CleverTap/)[4.4 (59)](https://www.capterra.com/p/155737/CleverTap/reviews/)

[MoEngage](https://www.capterra.com/p/164687/Sherpa/)[4.3 (58)](https://www.capterra.com/p/164687/Sherpa/reviews/)

[## CleverTap](https://www.capterra.com/p/155737/CleverTap/)[4.4 (59)](https://www.capterra.com/p/155737/CleverTap/reviews/)

Starting Price

Contact vendor

Value-for-Money

4.1

Functionality

4.5

Ease of Use

4.3

Customer Service

4.4

Reviews Sentiment

Based on [59 reviews](#user-reviews)

Positive

54

Neutral

4

Negative

1

[## MoEngage](https://www.capterra.com/p/164687/Sherpa/)[4.3 (58)](https://www.capterra.com/p/164687/Sherpa/reviews/)

Starting Price

Contact vendor

Value-for-Money

4.4

Functionality

4.3

Ease of Use

4.3

Customer Service

4.6

Reviews Sentiment

Based on [58 reviews](#user-reviews)

Positive

56

Neutral

2

Negative

0

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## Summary

* * *

Features in Push Notifications Software

22 / 32

Best performer

29 / 32

Only MoEngage

-   AI/Machine Learning
-   Authentication
-   Contact Management

User satisfaction

User satisfaction

4.4

User reviews[59](https://www.capterra.com/p/155737/CleverTap/reviews/)

Ease of use

4.3

Functionality

4.5

Value for money

4.1

Customer support

4.4

User satisfaction

4.3

User reviews[58](https://www.capterra.com/p/164687/Sherpa/reviews/)

Ease of use

4.3

Functionality

4.3

Value for money

4.4

Customer support

4.6

Price starts from

Price starts from

\--

-   Free version
-   Free trial

Price starts from

\--

-   Free version
-   Free trial

Best for

Best for

CleverTap is built for B2C brands and used by teams responsible for retention, growth, engagement. That includes marketing, product, growth, retention, teams across multiple industries.

Best for

Consumer Internet businesses, Enterprise customers as well Small and Medium Business who are looking to proactively engage their users through the right channel, at the right time.

## User reviews

Pros & cons

AT

Alex T.

User Acquisition Analyst

> "CleverTap has so much functionality, I especially like the ease of use of journeys where you can set up automated..."

[See full review](https://www.capterra.com/p/155737/CleverTap/#Capterra___7073720)

Anirban S.

Senior Manager - Marketing

> "This leads to low effectivity of push notifications and increased reliance on costlier channels like SMS and WhatsApp."

[See full review](https://www.capterra.com/p/155737/CleverTap/#Capterra___6118250)

VR

Verified Reviewer

Tech Lead

> "I used for mobile applications, integration with BE. & mobile is too easy"

[See full review](https://www.capterra.com/p/155737/CleverTap/#Capterra___7111635)

KO

Kim O.

Owner

> "I can not afford to pay this amount and I’m told that if I do not, the current 10,000 I have already put in, I will..."

[See full review](https://www.capterra.com/p/155737/CleverTap/#Capterra___6287655)

SA

Sara A.

Social Media Manager

> "I love CleverTap because it enables us to seamlessly choose roadmaps and manage diverse customer segments efficiently."

[See full review](https://www.capterra.com/p/155737/CleverTap/#Capterra___6408724)

VR

Verified Reviewer

Campaign Associate

> "To dislike is that the few features are missing like editing of text in bold aur different scripts and styles"

[See full review](https://www.capterra.com/p/155737/CleverTap/#Capterra___3734822)

VR

Verified Reviewer

Tech Lead

> "I loved segmentation section in clevertap"

[See full review](https://www.capterra.com/p/155737/CleverTap/#Capterra___7111635)

KO

Kim O.

Owner

> "DO NOT TRUST THIS COMPANY, they will steal your money and run with it and get nothing In return."

[See full review](https://www.capterra.com/p/155737/CleverTap/#Capterra___6287655)

Anirban S.

Senior Manager - Marketing

> "With CleverTap, we can not only send communication but we also actively use it to build segments, save those and plan..."

[See full review](https://www.capterra.com/p/155737/CleverTap/#Capterra___6118250)

Alanna H.

Chief Marketing Officer

> "There are some UX/UI features that lack ease-of-use, like date & time pickers or the journey creation pages."

[See full review](https://www.capterra.com/p/155737/CleverTap/#Capterra___3723429)

MG

Moran G.

Mobile Marketing Lead

> "I love CleverTap's ready-made templates that always make starting campaigns smoother."

[See full review](https://www.capterra.com/p/155737/CleverTap/#Capterra___6620508)

Nitya K.

Email Marketing Manager

> "In Addition, there is no proper way to calculate campaign expenditure."

[See full review](https://www.capterra.com/p/155737/CleverTap/#Capterra___3565939)

KO

Kim O.

Owner

> "I was hired to work for this company on the back end clicking a button for pre written positive 5 star reviews for..."

[See full review](https://www.capterra.com/p/155737/CleverTap/#Capterra___6287655)

SB

Sagar B.

Sr. Executive Content Writer

> "Single click option is not available for the same."

[See full review](https://www.capterra.com/p/155737/CleverTap/#Capterra___3740516)

Nitya K.

Email Marketing Manager

> "In order to enhance the user experience, we use CleaverTap to understand how the user navigate our website and feel..."

[See full review](https://www.capterra.com/p/155737/CleverTap/#Capterra___3565939)

TG

Todd G.

CTO/Founder

> "Sometimes the web dashboard it a bit slow and clunky."

[See full review](https://www.capterra.com/p/155737/CleverTap/#Capterra___3723296)

AS

Anant S.

Assistant Product Manager

> "Customer Engagement and targetted notifications are 2 very powerful uses of this service."

[See full review](https://www.capterra.com/p/155737/CleverTap/#Capterra___3707979)

SS

Sulaiman S.

VP DIgital Marketing

> "Their online trainers are from India, but no offense, their dialects are hard to understand"

[See full review](https://www.capterra.com/p/155737/CleverTap/#Capterra___3709946)

VR

Verified Reviewer

Campaign Associate

> "The best part is the bundle of features and personalization experience when it comes to push notifications."

[See full review](https://www.capterra.com/p/155737/CleverTap/#Capterra___3734822)

LG

Lee G.

Digital Marketing Manager

> "The user guides can sometimes be very difficult to follow."

[See full review](https://www.capterra.com/p/155737/CleverTap/#Capterra___3707947)

[View Reviews](https://www.capterra.com/p/155737/CleverTap/reviews/)

RS

Rishabh S.

Product Marketing Executive

> "In my experience the best thing about MoEngage is the that you can create automated campaigns for users and also you can analyze how those campaigns are performing in real..."

[See full review](https://www.capterra.com/p/164687/Sherpa/#Capterra___5065823)

Anirban S.

Senior Manager - Marketing

> "Moreover, some flows do not work perfectly with filters due to the absence of Live-segmentation."

[See full review](https://www.capterra.com/p/164687/Sherpa/#Capterra___6103132)

Anirban S.

Senior Manager - Marketing

> "While MoEngage serves most of our problems very effectively, there are some points of improvement in terms of Live-Segment feature introduction for flows, more accurate..."

[See full review](https://www.capterra.com/p/164687/Sherpa/#Capterra___6103132)

AA

Amanda A.

Product Marketing

> "When creating email marketing I would notice that the templates would not be loyal to what I have created."

[See full review](https://www.capterra.com/p/164687/Sherpa/#Capterra___4862801)

AA

Amanda A.

Product Marketing

> "With moengage I was able to build workflows for push notifications and email marketing, which has helped me a lot to optimize my time"

[See full review](https://www.capterra.com/p/164687/Sherpa/#Capterra___4862801)

Nitya K.

Email Marketing Manager

> "Analytics has a problem with the database and doesn’t deliver the campaign to all user."

[See full review](https://www.capterra.com/p/164687/Sherpa/#Capterra___3736493)

RS

Rishabh S.

Product Marketing Executive

> "In my overall experience Moengage is an excellent tool to engage customers through various types of campaigns and also analyze data regarding how those campaigns are..."

[See full review](https://www.capterra.com/p/164687/Sherpa/#Capterra___5065823)

VR

Verified Reviewer

Digital Marketing Manager

> "Very Rare not often the notification delivery numbers are inflated and pulling reports takes time."

[See full review](https://www.capterra.com/p/164687/Sherpa/#Capterra___3262524)

[View Reviews](https://www.capterra.com/p/164687/Sherpa/reviews/)

## User interface

4.44 (59)

[MoEngage](https://www.capterra.com/p/164687/Sherpa/)

4.31 (58)

## Connect with a Capterra advisor for a free 15-minute consultation

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### Features

CleverTap

22/32

-   A/B Testing
-   AI Copilot
-   AI/Machine Learning
-   API
-   App Notifications
-   Authentication
-   Behavior Tracking
-   Campaign Analytics
-   Campaign Management
-   Communication Management
-   Contact Management
-   Conversion Tracking
-   Customer Journey Mapping
-   Customer Segmentation
-   Drag & Drop
-   Drip Campaigns
-   Engagement Tracking
-   Event Triggered Actions
-   Generative AI
-   Geotargeting
-   Multi-Channel Marketing
-   Multi-Language
-   Notification Editor
-   Notification Scheduling
-   Personalization
-   Process/Workflow Automation
-   Reporting/Analytics
-   SMS Notifications
-   Subscriber Management
-   Template Management
-   Visual Workflow Management
-   Web Notifications

[See all features](https://www.capterra.com/p/155737/CleverTap/#features)

MoEngage

Top features

29/32

-   A/B Testing
-   AI Copilot
-   AI/Machine Learning
-   API
-   App Notifications
-   Authentication
-   Behavior Tracking
-   Campaign Analytics
-   Campaign Management
-   Communication Management
-   Contact Management
-   Conversion Tracking
-   Customer Journey Mapping
-   Customer Segmentation
-   Drag & Drop
-   Drip Campaigns
-   Engagement Tracking
-   Event Triggered Actions
-   Generative AI
-   Geotargeting
-   Multi-Channel Marketing
-   Multi-Language
-   Notification Editor
-   Notification Scheduling
-   Personalization
-   Process/Workflow Automation
-   Reporting/Analytics
-   SMS Notifications
-   Subscriber Management
-   Template Management
-   Visual Workflow Management
-   Web Notifications

[See all features](https://www.capterra.com/p/164687/Sherpa/#features)

### Recognition

No recognitions have been awarded to CleverTap

No recognitions have been awarded to MoEngage

### Deployment & support

CleverTap

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

MoEngage

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

CleverTap

-   By CleverTap
-   Located in United States
-   Founded in 2013

MoEngage

-   By MoEngage
-   Located in United States
-   Founded in 2014

## Popular Comparisons

[CleverTap](https://www.capterra.com/p/155737/CleverTap/)[4.44 (59)](https://www.capterra.com/p/155737/CleverTap/reviews/)

vs

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Contact vendor for pricing

Price

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4.5

Features

4.6

4.3

Ease of Use

4.5

[View full comparison](https://www.capterra.com/compare/155423-155737/Appboy-vs-CleverTap)

[MoEngage](https://www.capterra.com/p/164687/Sherpa/)[4.31 (58)](https://www.capterra.com/p/164687/Sherpa/reviews/)

vs

[WebEngage](https://www.capterra.com/p/143401/WebEngage/)[4.47 (32)](https://www.capterra.com/p/143401/WebEngage/reviews/)

Contact vendor for pricing

Price

$1000/month

4.3

Features

4.3

4.3

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/143401-164687/WebEngage-vs-Sherpa)

[CleverTap](https://www.capterra.com/p/155737/CleverTap/)[4.44 (59)](https://www.capterra.com/p/155737/CleverTap/reviews/)

vs

[OneSignal](https://www.capterra.com/p/163452/OneSignal/)[4.70 (106)](https://www.capterra.com/p/163452/OneSignal/reviews/)

Contact vendor for pricing

Price

$9/month

4.5

Features

4.6

4.3

Ease of Use

4.5

[View full comparison](https://www.capterra.com/compare/155737-163452/CleverTap-vs-OneSignal)

[MoEngage](https://www.capterra.com/p/164687/Sherpa/)[4.31 (58)](https://www.capterra.com/p/164687/Sherpa/reviews/)

vs

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Contact vendor for pricing

Price

$25/month

4.3

Features

4.3

4.3

Ease of Use

3.8

[View full comparison](https://www.capterra.com/compare/164687-248536/Sherpa-vs-Salesforce-Marketing-Cloud)

[CleverTap](https://www.capterra.com/p/155737/CleverTap/)[4.44 (59)](https://www.capterra.com/p/155737/CleverTap/reviews/)

vs

[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[4.20 (529)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

Contact vendor for pricing

Price

$25/month

4.5

Features

4.3

4.3

Ease of Use

3.8

[View full comparison](https://www.capterra.com/compare/155737-248536/CleverTap-vs-Salesforce-Marketing-Cloud)