# Pipedrive vs Zoho CRM: Features and Cost Comparison 2026 | Capterra

> Pipedrive vs Zoho CRM: Which crm tool is right for you? Dive into our detailed comparison of their features, costs, and user experience to make your decision.

Source: https://www.capterra.com/compare/155928-132666/Zoho-CRM-vs-Pipedrive

---

# Pipedrive vs Zoho CRM Features and Cost Comparison

Last updated March 13th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

PipedriveZoho CRM2/4 selected

[Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[4.5 (3042)](https://www.capterra.com/p/132666/Pipedrive/reviews/)

[Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[4.3 (6964)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

[## Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[4.5 (3042)](https://www.capterra.com/p/132666/Pipedrive/reviews/)

[## Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[4.3 (6964)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

Starting Price

$19.00/month

Starting Price

$19.00/month

Value-for-Money

4.4

Functionality

4.3

Ease of Use

4.5

Customer Service

4.4

Starting Price

$14.00/month

Starting Price

$14.00/month

Value-for-Money

4.3

Functionality

4.3

Ease of Use

4.1

Customer Service

4.1

Reviews Sentiment

Based on [3,042 reviews](https://www.capterra.com/p/132666/Pipedrive/reviews/)

Positive

2,843

Neutral

138

Negative

61

Positive

2,843

Neutral

138

Negative

61

Reviews Sentiment

Based on [6,964 reviews](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

Positive

5,930

Neutral

782

Negative

252

Positive

5,930

Neutral

782

Negative

252

Best for (according to reviews)

-   **Business size**: Small businesses account for 64% of reviews (1952), suggesting strong market traction among this segment compared to midsize and enterprise users.
-   **Industry**: Computer software, marketing & advertising, and IT/services together represent 33% of reviews, indicating broad adoption across technology-driven sectors.
-   **Use cases**: CRM (65%), sales tracking (33%), and lead management (28%) are the main uses, reflecting a focus on sales process optimization.

Best for (according to reviews)

-   **Business size**: Small businesses account for 5,254 reviews, representing 75% of feedback, demonstrating broad uptake among smaller organizations.
-   **Industry**: Information technology, marketing, and computer software industries together contribute 28% of reviews, indicating notable adoption across these sectors.
-   **Use cases**: CRM, account management, and sales tracking make up 100% of use cases, highlighting a focus on customer and sales operations.

## Reviewer verdict

Pipedrive

Pipedrive users find it best for intuitive sales pipeline management, efficient lead and contact organization, and straightforward customization, especially for startups and small businesses. Reviewers appreciate its user-friendly interface, real-time reporting, and integrations with tools like Zapier, Gmail, Microsoft Outlook, Mailchimp, and Slack, saying these enhance productivity and streamline sales processes. However, they mention limitations with email integration and note that costs can rise for advanced features.

Zoho CRM

Zoho CRM users consider it ideal for those seeking a comprehensive, customizable CRM with strong automation and integration capabilities, particularly for businesses needing detailed contact and lead management. Reviewers highlight its competitive pricing, integration with Gmail, Microsoft Outlook, Mailchimp, and Zapier, and its ability to connect with other Zoho modules. They note that while it offers enterprise-level features and multiple pricing tiers, some find navigation complex and customer support lacking.

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## Features comparison

Choosing a crm solution like Pipedrive or Zoho CRM involves more than just comparing prices. Evaluating the features and capabilities of each option is key to finding the right fit. Selecting a solution that integrates well with your needs can improve efficiency and prevent spending on features you don't require. Here's how these two options measure up in key areas. \[[1](#source-item-1)\]

Key features rated by users

Features selected based on 43,479 reviews from CRM users.  
about the Fit Score methodology.

Fit Score methodology

To calculate the Fit Score, our proprietary methodology factors in the following:

  

-   The importance level for each feature. By default, this is determined by user reviews. They can rate a feature Critical, High, Low, or Not Used.
-   Feedback from real users on how the product performs for each key feature, derived from verified user reviews and ratings.

  

Please note:

  

-   To calculate the Fit Score, the number of reviews for those features and the actual rating carry the same weight. You might see that, in some cases, even though the ratings are the same, we still determine a winner because it had more reviews.
-   If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation.

Pipedrive

82%Fit

Feature ratings

Contact Database

4.4

Contact Management

4.4

Lead Management

4.4

Sales Pipeline Management

4.5

Zoho CRM

86%Fit

Feature ratings

Contact Database

4.4

Contact Management

4.4

Lead Management

4.4

Sales Pipeline Management

4.3

Contact Database

4.4 (289)

4.4 (520)

Pipedrive users appreciate its comprehensive contact database, which they find easy to customize, segment, and integrate with other tools. They highlight the intuitive interface, smart search, and mobile accessibility as key strengths. However, some users mention issues with usability and design. Zoho CRM users value its centralized contact database for storing and managing detailed customer information. They note its integration with other Zoho modules, customizable fields, and advanced search capabilities. Some users report navigation challenges and occasional bugs. Overall, users find Pipedrive's contact database intuitive and customizable, while they value Zoho CRM's integration and detailed organization.

Contact Management

4.4 (389)

4.4 (1215)

Pipedrive users find contact management easy and efficient, appreciating the customization options, smart search, and mobile app. They value the ability to categorize contacts and integrate with other software. However, some users mention issues with usability and duplicate contacts. Zoho CRM users appreciate its centralized contact management, integration with other tools, and automation capabilities. They highlight the ability to segment contacts and track interactions. Some users report complexity and time-consuming processes. In general, users find Pipedrive's contact management intuitive and customizable, while they value Zoho CRM's integration and automation features.

Lead Management

4.4 (372)

4.4 (1179)

Pipedrive users value its lead management for efficient organization, tracking, and follow-up. They appreciate the ability to segment leads, schedule follow-ups, and integrate with other tools. Some users mention limitations with the API and automation. Zoho CRM users find its lead management crucial for capturing, tracking, and nurturing leads. They highlight automation capabilities, lead scoring, and integration with other modules. Some users report issues with data transitions and distribution. Overall, users find Pipedrive's lead management efficient and organized, while they value Zoho CRM's automation and detailed tracking.

Sales Pipeline Management

4.5 (380)

4.3 (845)

Pipedrive users praise its sales pipeline management for visualizing and tracking the sales process. They appreciate the customizable stages, drag-and-drop functionality, and real-time monitoring. Some users mention the intuitive interface and ease of use. Zoho CRM users value its sales pipeline management for providing structure, transparency, and insights. They highlight the visual representation, customizable features, and integration with other modules. Some users report complexity and manual updates. In summary, users find Pipedrive's sales pipeline management intuitive and visual, while they value Zoho CRM's structured and insightful approach.

## Pricing comparison

### Starting prices

Pipedrive

$19.00

Per User

(Per Month)

Free Trial

Free Version

[View pricing plans](https://www.capterra.com/p/132666/Pipedrive/pricing/)

Zoho CRM

$14.00

Per User

(Per Month)

Free Trial

Free Version

[View pricing plans](https://www.capterra.com/p/155928/Zoho-CRM/pricing/)

### Value-for-money analysis

4.4 (3042)

4.3 (6964)

A dive into reviewer perceptions about the value for money of both Pipedrive and Zoho CRM demonstrates that Pipedrive reviewers consider it to offer affordable pricing and a variety of useful features, while Zoho CRM reviewers comment on its comprehensive feature set and integration capabilities at competitive prices. Reviewers find that Pipedrive offers good value for money, especially for startups and small businesses. They appreciate its affordable pricing, ease of use, and the availability of a free trial. However, some users note that advanced features and customizations can be expensive, and the cost may be prohibitive for small businesses or those needing extensive functionalities. When it comes to Zoho CRM, reviewers highlight its affordability and extensive range of features. They value the multiple pricing tiers, including a free version, and the integration capabilities with other Zoho products and third-party apps. Nonetheless, some users mention that the pricing can add up for advanced features and larger teams, and they find the customer support and customization options could be improved.

## Integrations

Popular Integrations

Compare available integrations between Pipedrive and Zoho CRM.

### Proposify

Pipedrive

Zoho CRM

### QuickBooks Online

Pipedrive

Zoho CRM

### Mailchimp

Pipedrive

Zoho CRM

### Microsoft 365

Pipedrive

Zoho CRM

### Operations Hub

Pipedrive

Zoho CRM

### Slack

Pipedrive

Zoho CRM

### Zapier

Pipedrive

Zoho CRM

### ActiveCampaign

Pipedrive

Zoho CRM

Total Integrations

96

Zapier

Users report that they use Zapier to automate tasks and integrate Pipedrive with various tools, which they say saves time and enhances their sales processes.

Gmail

Users mention that they integrate Gmail with Pipedrive to track email correspondence and centralize communication, noting that it improves efficiency and record-keeping.

Microsoft Outlook

Reviewers state that they use Microsoft Outlook with Pipedrive for email and calendar synchronization, which they indicate helps in tracking communications and scheduling.

Mailchimp

Users say that they integrate Mailchimp with Pipedrive to manage email campaigns and track engagement, citing that it helps in identifying and nurturing leads.

Slack

Reviewers report that they use Slack with Pipedrive to receive real-time updates on deals and activities, saying that it improves team communication and collaboration.

Pipedrive Integrations (96)

-   [Act-On](https://www.capterra.com/p/103468/Act-On/)
-   [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)
-   [ActiveDEMAND](https://www.capterra.com/p/142305/ActiveDEMAND/)
-   [ActiveIQ](https://www.capterra.com/p/86971/ActiveConversion/)
-   [Acuity Scheduling](https://www.capterra.com/p/191978/Acuity-Scheduling/)
-   [Aircall](https://www.capterra.com/p/184709/Aircall/)
-   [APIANT](https://www.capterra.com/p/155486/APIANT/)
-   [Apollo.io](https://www.capterra.com/p/158696/Apollo/)
-   [Asana](https://www.capterra.com/p/184581/Asana-PM/)
-   [Bedrock Data](https://www.capterra.com/p/156578/BedrockData/)
-   [Calendly](https://www.capterra.com/p/148036/Calendly/)
-   [CallHippo](https://www.capterra.com/p/159578/CallHippo/)
-   [Callmaker](https://www.capterra.com/p/152121/Callmaker/)
-   [Crossbeam](https://www.capterra.com/p/193156/Crossbeam/)
-   [Cyclr](https://www.capterra.com/p/158623/Cyclr/)
-   [Datananas](https://www.capterra.com/p/146879/Datananas/)
-   [Dealfront](https://www.capterra.com/p/154835/Leadfeeder/)
-   [Demodesk](https://www.capterra.com/p/180493/Demodesk/)
-   [Docusign](https://www.capterra.com/p/121506/Docusign/)
-   [Drip](https://www.capterra.com/p/164933/Drip/)
-   [Dropbox Business](https://www.capterra.com/p/143068/Dropbox-Business/)
-   [Dryrun](https://www.capterra.com/p/135515/Dryrun/)
-   [Dux-Soup](https://www.capterra.com/p/210406/Dux-Soup/)
-   [FormCrafts](https://www.capterra.com/p/211812/FormCrafts/)
-   [FreshBooks](https://www.capterra.com/p/142390/FreshBooks/)
-   [Front](https://www.capterra.com/p/132901/Front/)
-   [Gmail](https://www.capterra.com/p/202338/Gmail/)
-   [Google Calendar](https://www.capterra.com/p/213340/Google-Calendar/)
-   [Google Contacts](https://www.capterra.com/p/203196/Google-Contacts/)
-   [Google Drive](https://www.capterra.com/p/161425/Drive/)
-   [Google Maps](https://www.capterra.com/p/227511/Google-Maps/)
-   [Google Meet](https://www.capterra.com/p/176572/Google-Hangouts/)
-   [Google Workspace](https://www.capterra.com/p/247901/Google-Workspace/)
-   [Gravity Forms](https://www.capterra.com/p/206381/Gravity-Forms/)
-   [Grow](https://www.capterra.com/p/136247/Grow/)
-   [HappyFox Chat](https://www.capterra.com/p/122234/HappyFox-Chat/)
-   [Help Scout](https://www.capterra.com/p/136909/Help-Scout/)
-   [Highrise](https://www.capterra.com/p/146703/Highrise/)
-   [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)
-   [Integrate.io](https://www.capterra.com/p/153780/Xplenty/)
-   [IntelligenceBank](https://www.capterra.com/p/121110/IntelligenceBank-DAM/)
-   [Intercom](https://www.capterra.com/p/134347/Intercom/)
-   [Jotform](https://www.capterra.com/p/158456/JotForm-4-0/)
-   [JustCall](https://www.capterra.com/p/157853/JustCall/)
-   [Kixie PowerCall](https://www.capterra.com/p/135636/Kixie-PowerCall/)
-   [Klenty](https://www.capterra.com/p/147408/Klenty/)
-   [Lead Liaison](https://www.capterra.com/p/124417/Lead-Liaison/)
-   [LeadBoxer](https://www.capterra.com/p/141290/LeadBoxer/)
-   [LeadRebel](https://www.capterra.com/p/192907/LeadRebel/)
-   [lemlist](https://www.capterra.com/p/173776/lemlist/)
-   [Lime Connect](https://www.capterra.com/p/131558/Userlike-Live-Chat/)
-   [LiveChat](https://www.capterra.com/p/62194/LiveChat/)
-   [Livestorm](https://www.capterra.com/p/153937/Livestorm/)
-   [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)
-   [Mailjet](https://www.capterra.com/p/130105/Mailjet/)
-   [Microsoft 365](https://www.capterra.com/p/227157/Microsoft-365/)
-   [Microsoft Outlook](https://www.capterra.com/p/227138/Microsoft-Outlook/)
-   [Microsoft Power Automate](https://www.capterra.com/p/227210/Microsoft-Power-Automate/)
-   [Microsoft Teams](https://www.capterra.com/p/168668/Microsoft-Teams/)
-   [monday.com](https://www.capterra.com/p/147657/monday-com/)
-   [MRPeasy](https://www.capterra.com/p/134177/MRPEasy/)
-   [NativeForms](https://www.capterra.com/p/207543/NativeForms/)
-   [Operations Hub](https://www.capterra.com/p/226298/PieSync/)
-   [Outfunnel](https://www.capterra.com/p/181249/Outfunnel/)
-   [PandaDoc](https://www.capterra.com/p/131735/PandaDoc/)
-   [Plecto](https://www.capterra.com/p/160483/Plecto/)
-   [Proposable](https://www.capterra.com/p/122529/Proposable/)
-   [Proposify](https://www.capterra.com/p/133332/Proposify/)
-   [QuickBooks Online](https://www.capterra.com/p/190778/QuickBooks-Online/)
-   [QuickBooks Online Advanced](https://www.capterra.com/p/189398/QuickBooks-Online/)
-   [QuoteWerks](https://www.capterra.com/p/135691/QuoteWerks/)
-   [Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/)
-   [RightSignature](https://www.capterra.com/p/220507/RightSignature/)
-   [Ruler Analytics](https://www.capterra.com/p/161093/Ruler-Analytics/)
-   [Seamless](https://www.capterra.com/p/207295/Seamless-AI/)
-   [Slaask](https://www.capterra.com/p/151616/Slaask/)
-   [Slack](https://www.capterra.com/p/135003/Slack/)
-   [Slemma](https://www.capterra.com/p/153269/Slemma/)
-   [Snov.io](https://www.capterra.com/p/182902/Snovio/)
-   [SupportBee](https://www.capterra.com/p/132028/SupportBee/)
-   [Surfe](https://www.capterra.com/p/211913/Leadjet/)
-   [Survicate](https://www.capterra.com/p/132914/Survicate/)
-   [Talkdesk](https://www.capterra.com/p/132852/Talkdesk/)
-   [Talkspirit](https://www.capterra.com/p/157400/talkSpirit/)
-   [TimelinesAI](https://www.capterra.com/p/211597/TimelinesAI/)
-   [Toky](https://www.capterra.com/p/156115/Toky/)
-   [Tray.io](https://www.capterra.com/p/162651/Tray-io/)
-   [Trello](https://www.capterra.com/p/211559/Trello/)
-   [Wishpond](https://www.capterra.com/p/145745/Wishpond/)
-   [Wiza](https://www.capterra.com/p/187039/Wiza/)
-   [Woodpecker.co](https://www.capterra.com/p/150484/Woodpecker/)
-   [Woopra](https://www.capterra.com/p/155465/Woopra/)
-   [Xero](https://www.capterra.com/p/120109/Xero/)
-   [Yesware](https://www.capterra.com/p/136698/Yesware/)
-   [Zapier](https://www.capterra.com/p/130182/Zapier/)
-   [Zoom Workplace](https://www.capterra.com/p/144037/Zoom-Video-Conferencing/)

Total Integrations

69

Gmail

Users say that integrating Gmail with Zoho CRM helps track email responses and manage leads, noting that it simplifies communication and syncs calendars and events.

Microsoft Outlook

Reviewers mention that integrating Microsoft Outlook with Zoho CRM captures emails associated with contacts and syncs details, which they say improves communication and follow-ups.

Mailchimp

Users report that integrating Mailchimp with Zoho CRM keeps campaigns updated and manages mailing lists, citing that it simplifies marketing efforts and lead tracking.

Zapier

Reviewers state that integrating Zapier with Zoho CRM automates workflows and connects various apps, which they indicate saves time and enhances lead management.

Zoho CRM Integrations (69)

-   [2iNova Practice Management Software](https://www.capterra.com/p/142255/V-Tech-Platinum-Veterinary-Software/)
-   [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)
-   [Avaya Experience Platform](https://www.capterra.com/p/212871/Aura-Call-Center-Elite/)
-   [Bedrock Data](https://www.capterra.com/p/156578/BedrockData/)
-   [Box](https://www.capterra.com/p/148766/Box/)
-   [Dealfront](https://www.capterra.com/p/154835/Leadfeeder/)
-   [Docusign](https://www.capterra.com/p/121506/Docusign/)
-   [Dropbox Business](https://www.capterra.com/p/143068/Dropbox-Business/)
-   [Eventbrite](https://www.capterra.com/p/114949/Eventbrite/)
-   [GetResponse](https://www.capterra.com/p/153948/GetResponse/)
-   [Gmail](https://www.capterra.com/p/202338/Gmail/)
-   [Google Ads](https://www.capterra.com/p/213339/Google-Ads/)
-   [Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)
-   [Google Calendar](https://www.capterra.com/p/213340/Google-Calendar/)
-   [Google Drive](https://www.capterra.com/p/161425/Drive/)
-   [Google Workspace](https://www.capterra.com/p/247901/Google-Workspace/)
-   [GoTo Meeting](https://www.capterra.com/p/163332/GoToMeeting/)
-   [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)
-   [iQuoteXpress](https://www.capterra.com/p/119222/iQuote-Xpress/)
-   [Jotform](https://www.capterra.com/p/158456/JotForm-4-0/)
-   [Kixie PowerCall](https://www.capterra.com/p/135636/Kixie-PowerCall/)
-   [Klenty](https://www.capterra.com/p/147408/Klenty/)
-   [Knowlarity](https://www.capterra.com/p/240811/Knowlarity/)
-   [Kudosity](https://www.capterra.com/p/214344/BurstSMS/)
-   [LinkedIn for Business](https://www.capterra.com/p/213505/LinkedIn-for-Business/)
-   [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)
-   [mailparser.io](https://www.capterra.com/p/153243/mailparser-io/)
-   [Meta for Business](https://www.capterra.com/p/213257/Facebook/)
-   [Microsoft 365](https://www.capterra.com/p/227157/Microsoft-365/)
-   [Microsoft Outlook](https://www.capterra.com/p/227138/Microsoft-Outlook/)
-   [Operations Hub](https://www.capterra.com/p/226298/PieSync/)
-   [PandaDoc](https://www.capterra.com/p/131735/PandaDoc/)
-   [PayPal](https://www.capterra.com/p/207944/PayPal/)
-   [Proposify](https://www.capterra.com/p/133332/Proposify/)
-   [QuickBooks Online](https://www.capterra.com/p/190778/QuickBooks-Online/)
-   [Quoter](https://www.capterra.com/p/117768/Socket/)
-   [QuoteWerks](https://www.capterra.com/p/135691/QuoteWerks/)
-   [RingCX](https://www.capterra.com/p/242186/RingCentral-Contact-Center/)
-   [Saasu](https://www.capterra.com/p/128919/Saasu/)
-   [Shopify](https://www.capterra.com/p/83891/Shopify/)
-   [SimplyCast](https://www.capterra.com/p/111290/SimplyCast/)
-   [Skyvia](https://www.capterra.com/p/146167/Skyvia/)
-   [Slack](https://www.capterra.com/p/135003/Slack/)
-   [SMS-Magic](https://www.capterra.com/p/210549/SMS-Magic-Interact/)
-   [SurveyMonkey](https://www.capterra.com/p/253516/SurveyMonkey/)
-   [Trello](https://www.capterra.com/p/211559/Trello/)
-   [Twilio](https://www.capterra.com/p/180158/Twilio-Communications-Platform/)
-   [Twitter/X](https://www.capterra.com/p/214056/Twitter/)
-   [Xero](https://www.capterra.com/p/120109/Xero/)
-   [Zapier](https://www.capterra.com/p/130182/Zapier/)
-   [Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/)
-   [Zoho Analytics](https://www.capterra.com/p/129749/Zoho-Analytics/)
-   [Zoho Assist](https://www.capterra.com/p/112011/Zoho-Assist/)
-   [Zoho Billing](https://www.capterra.com/p/231293/Zoho-Subscriptions/)
-   [Zoho Books](https://www.capterra.com/p/163115/Zoho-Books/)
-   [Zoho Campaigns](https://www.capterra.com/p/253223/Zoho-Campaigns/)
-   [Zoho Cliq](https://www.capterra.com/p/167639/Zoho-Cliq/)
-   [Zoho Creator](https://www.capterra.com/p/211755/Zoho-Creator/)
-   [Zoho Desk](https://www.capterra.com/p/169505/Zoho-Desk/)
-   [Zoho Expense](https://www.capterra.com/p/142384/Zoho-Expense/)
-   [Zoho Forms](https://www.capterra.com/p/227463/Zoho-Forms/)
-   [Zoho Mail](https://www.capterra.com/p/174694/Zoho-Mail/)
-   [Zoho Meeting](https://www.capterra.com/p/202121/Zoho-Meeting/)
-   [Zoho Projects](https://www.capterra.com/p/169455/Zoho-Projects/)
-   [Zoho SalesIQ](https://www.capterra.com/p/168135/Zoho-SalesIQ/)
-   [Zoho Sign](https://www.capterra.com/p/215876/Zoho-Sign/)
-   [Zoho Social](https://www.capterra.com/p/159351/Zoho-Social/)
-   [Zoho Survey](https://www.capterra.com/p/131426/Zoho-Survey/)
-   [Zoho Writer](https://www.capterra.com/p/152720/Zoho-Writer/)

For each product, we show you the most common integrations according to our user reviews and analyze themes in what reviewers say to highlight what you need to know.

## How does the user experience compare on Pipedrive vs Zoho CRM?

### Overall rating

4.5 (3042)

4.3 (6964)

### User interface

Pipedrive

Zoho CRM

### Customer service and support

Pipedrive

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live rep)

Chat

Zoho CRM

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live rep)

Chat

## What users say about the pros and cons of Pipedrive vs Zoho CRM

Pipedrive and Zoho CRM are two software tools that have been evaluated and reviewed on Capterra by verified reviewers. Read genuine feedback from users to see how Pipedrive compares to Zoho CRM and decide which one is the best fit for your needs. Users appreciate Pipedrive for its effective sales management, noting its intuitive interface, task automation, and real-time reporting. They find its CRM system user-friendly and productive, highlighting insightful reports and solid integrations. Additionally, reviewers value its customizable sales pipeline, which simplifies deal tracking and management. Meanwhile, Zoho CRM users commend its comprehensive feature set and competitive pricing, indicating that it offers extensive customization and enterprise-level capabilities. They also appreciate its integration capabilities, noting seamless connections with various third-party applications and other Zoho products. When it comes to cons, Pipedrive users mention issues with email integration, citing difficulties with editing and lack of shared inboxes. They also find the pricing to be high and call management support lacking. At the same time, Zoho CRM users report problems with email management, including spam control and template creation. They also express dissatisfaction with customer support and note occasional user issues and glitches. \[[2](#source-item-2)\]

Pros

Pipedrive

Matt G

Account ExecutiveLegal Services, 2 - 10 employeesUsed the software for: 1-2 years.

“Overall it has helped me manage my funnel of leads much more effectively. If your company is sales focused it is built for that line of work“

February 19, 2026

DL

Daniela L

Sales ManagerComputer Software, 11 - 50 employeesUsed the software for: More than 2 years.

“It’s like having a chessboard where each piece represents a sales opportunity, and you can easily move them from one stage to another. Plus, the task automation is a lifesaver; it saves you tons of time on repetitive tasks. And the real-time reports are awesome for knowing exactly how your sales are doing without having to do any complicated calculations.“

August 21, 2024

Zoho CRM

Ben W

Project AnalystLogistics and Supply Chain, 51 - 200 employeesUsed the software for: 1-2 years.

“Zoho CRM made it easy to manage our Sales pipeline by providing a structured view of leads/deals, plentiful integration options, out of the box analytics and a helpful support team.“

March 4, 2026

Ben W

Project AnalystLogistics and Supply Chain, 51 - 200 employeesUsed the software for: 1-2 years.

“Zoho CRM is a solid product with a helpful support team and a strong product roadmap, Zoho CRM is a strong choice for any small business looking to manage their sales activity.“

March 4, 2026

Cons

Pipedrive

MS

Marvin S

Product Development LeadComputer Software, 11 - 50 employeesUsed the software for: More than 2 years.

“I'm only reporting/reviewing from the perspective of an admin user, and the only downside I can see is that with the mass of our leads we need to temper ourselves when updating because of the 10k a day rate limit.“

July 24, 2024

JA

Josh A

Co-founder, VP of MarketingFood & Beverages, 2 - 10 employeesUsed the software for: 1-2 years.

“All the customization can make it difficult to decide how to best implement the services across the company.“

October 17, 2024

Zoho CRM

Joseph T

CEOProfessional Training & Coaching, 11 - 50 employeesUsed the software for: 6-12 months.

“During that time, Zoho repeatedly threatened service suspension despite being unable to provide a functioning invoice or payment method. When a usable invoice and payment link were finally provided late on a Friday afternoon, Zoho suspended our services less than 48 hours later for “non-payment,” without prior notice that immediate payment was required and without allowing any reasonable payment window (e.g., net 7).“

February 11, 2026

AS

AJ S

CIO - Chief Information OfficerE-Learning, 11 - 50 employeesUsed the software for: More than 2 years.

“Advanced Analytics to get core business intelligence is tricky, Core Metric tracking can be complete pain if embedded system values are over-written with semantics that are friendly to a particular business case.“

October 14, 2025

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Sources

1.  Our research team identified features from vendor websites based on their analysis of what users find valuable or expect from crm software. This list is not exhaustive. For additional features, refer to the vendor’s website.
    
2.  Review excerpts are passages extracted from longer reviews written by verified reviewers. We obtain these excerpts by applying an algorithm that considers factors including, but not limited to, length, topic coverage, and thematic relevance. Excerpts are evaluated for positive or negative sentiment and receive a sentiment score. They represent user opinion and do not represent the views of, nor constitute, an endorsement by Capterra or its affiliates. Excerpts are not edited for clarity or grammar.
    

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