---
title: "Compare Zoho CRM vs Apollo.io 2026 | Capterra"
description: "Unsure of what to choose? Check Capterra to compare Zoho CRM and Apollo.io based on pricing, features, product details, and verified reviews."
source_url: "https://www.capterra.com/compare/155928-158696/Zoho-CRM-vs-Apollo"
page_type: "comparison"
language: "en"
---

# Zoho CRM vs Apollo.io Features and Cost Comparison

Last updated September 16th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

Zoho CRMApollo.io2/4 selected

[Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[4.3 (6,999)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

[Apollo.io](https://www.capterra.com/p/158696/Apollo/)[4.5 (398)](https://www.capterra.com/p/158696/Apollo/reviews/)

[## Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[4.3 (6,999)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

Starting Price

$14.00/month

Value-for-Money

4.3

Functionality

4.3

Ease of Use

4.2

Customer Service

4.1

Reviews Sentiment

Based on [6,999 reviews](#user-reviews)

Positive

5,962

Neutral

781

Negative

256

[## Apollo.io](https://www.capterra.com/p/158696/Apollo/)[4.5 (398)](https://www.capterra.com/p/158696/Apollo/reviews/)

Starting Price

Contact vendor

Value-for-Money

4.4

Functionality

4.5

Ease of Use

4.5

Customer Service

4.2

Reviews Sentiment

Based on [398 reviews](#user-reviews)

Positive

364

Neutral

16

Negative

18

What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 5,695 reviews from lead management software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

83%Fit

High performer

Feature ratings

CRM

4.6

Contact Management

4.4

Lead Capture

4.4

Prospecting Tools

4.4

Real-Time Data

4.5

78%Fit

High performer

Feature ratings

CRM

4.0

Contact Management

4.4

Lead Capture

4.5

Prospecting Tools

4.5

Real-Time Data

4.0

User satisfaction

User satisfaction

4.3

User reviews[6,999](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

Ease of use

4.2

Functionality

4.3

Value for money

4.3

Customer support

4.1

User satisfaction

4.5

User reviews[398](https://www.capterra.com/p/158696/Apollo/reviews/)

Ease of use

4.5

Functionality

4.5

Value for money

4.4

Customer support

4.2

Price starts from

Price starts from

$14Per User, Per Month

-   Free version
-   Free trial

Price starts from

\--

-   Free version
-   Free trial

Best for

Best for

Zoho CRM can be used by businesses of all sizes. Teams can even build a custom version of Zoho CRM.

Best for

Small businesses to enterprise organizations in B2B industries including technology, fintech, legal technology, AI research, and creative services.

## User reviews

Pros & cons

AD

Alexandre D.

Secretary General

> "The best I can say is that it’s a stable and solid option for properly midsize businesses such as ours, where we need a blend of capabilities in contact administration, e-mail..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7169340)

Joseph T.

CEO

> "During that time, Zoho repeatedly threatened service suspension despite being unable to provide a functioning invoice or payment method. When a usable invoice and payment link..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7094111)

RS

Radha S.

Legal Assistant

> "It’s a robust, feature‑rich platform that excels at centralizing customer data, automating workflows, and supporting end‑to‑end CRM processes."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7139286)

RS

Radha S.

Legal Assistant

> "In some areas, the user interface also felt a bit less intuitive or cluttered, particularly when navigating between modules or customizing layouts, which could slow things..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7139286)

Harshul S.

Senior. Technical Support Specialist for Network Operations

> "It helps me keep track of leads, follow‑ups and tasks without losing things in emails. Once everything is set up properly it runs smooth and fits into my daily workflow."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7131806)

AS

AJ S.

CIO - Chief Information Officer

> "Advanced Analytics to get core business intelligence is tricky, Core Metric tracking can be complete pain if embedded system values are over-written with semantics that are..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7026283)

KA

Khyan A.

Senior Business Development Representative

> "It's a flexible platform that offers a wide range of business functionality and can support a variety of teams and processes without needing multiple disconnected systems."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7188408)

KA

Khyan A.

Senior Business Development Representative

> "The biggest challenge is that the platform can sometimes feel like it's trying to do a lot of things at once. While the interface is generally good, certain areas can feel a..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7188408)

RS

Radha S.

Legal Assistant

> "I also appreciated how seamlessly it integrates with other Zoho applications—email, reporting, automation, and analytics—which made managing customer data and follow‑ups much..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7139286)

AS

AJ S.

CIO - Chief Information Officer

> "Customisation - especially for Zoho Books for users moving from Tally - is a very long drawn out and painful process - from a development as well as a psychological..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7026283)

SM

Sourav M.

Supervisor

> "The Workflow Management tools are highly customizable—you can automate almost any repetitive task if you take the time to map it out."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7161540)

VR

Verified Reviewer

Ceo

> "Zoho CRM's biggest drawbacks are its steep learning curve due to a cluttered interface and inconsistent customer support response times for non-premium users."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7100569)

VR

Verified Reviewer

Travel Consultant

> "My overall experience with Zoho CRM has been positive most times, once i set up my page, ZOHO CRM does an amazing job keeping everything organized from leads, contacts, deals..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7135940)

AS

AJ S.

CIO - Chief Information Officer

> "The CRM system is very difficult to customise - especially if you want a proper view of the business - Sales, Operations, Support, Accounts, Admin."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7026283)

PRAGATI S.

HR Manager

> "It helps streamline customer management, track leads, and organize sales activities in an efficient way."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7152340)

SM

Sourav M.

Supervisor

> "The platform's overall Design can feel a bit dated and cluttered compared to more modern CRMs. Because of its depth, Ease of Use takes a hit initially; there is a undeniably..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7161540)

VR

Verified Reviewer

Project Analyst

> "Zoho CRM made it easy to manage our Sales pipeline by providing a structured view of leads/deals, plentiful integration options, out of the box analytics and a helpful support..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7107263)

VR

Verified Reviewer

Commercial manager

> "I don't like how it displays the names together.it needs better google integration..its very weak on how it links your mail .i found other crm eadier.more options to not save..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7082808)

YN

Yasmine N.

Customer Services Manager

> "Use of the product has also enabled us to accurately forecast sales and visualise our sales pipelines."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7178329)

LG

Laura G.

Owner

> "I spend hours trying to fix my bank uploads and figuring out when their service broke down. "

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7176902)

EW

Evangeline W.

Small Business Owner

> "Zoho CRM offers powerful tool that allows me to manage sales, marketing and customer support procedures in one spot."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7008596)

RS

Radha S.

Legal Assistant

> "Some areas of the interface can feel a bit dense, which may slow down new users initially."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7139286)

CC

Connor C.

Data Analyst

> "We are able to design the software to fit our very specific needs, and it can be different for each of our separate teams."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7118584)

RR

Rasilkrishnan R.

Data analyst

> "It is very hard to create new developments inside zoho with is not default in Zoho"

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7136401)

KA

Khyan A.

Senior Business Development Representative

> "From a SaaS and SDR perspective, it provides good visibility into customer information, activities, and workflows while remaining relatively easy to use once you're familiar..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7188408)

VR

Verified Reviewer

Marketing Manager

> "The standard reports didn't quite fit what we required and it was difficult to find the relevant fields when creating custom reports."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7012119)

CC

Connor C.

Data Analyst

> "Overall, Zoho fits our needs well and the workflows and custom nature of the CRM are great, but also leads to it being complicated to manage."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7118584)

VR

Verified Reviewer

Travel Consultant

> "That being said, it's not perfect, in the early startup, it was a bit frustrating and every now and then, the platform looked a bit clustered."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7135940)

VR

Verified Reviewer

Project Analyst

> "Zoho CRM is a solid product with a helpful support team and a strong product roadmap, Zoho CRM is a strong choice for any small business looking to manage their sales activity."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7107263)

AM

Andrea M.

Academic Director

> "What’s worse, after simply requesting a demo, I was relentlessly bombarded with calls—up to 10 times a day, starting as early as 7 a.m. While I understand the intention is to..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6810176)

MND

Mamute Nicholas D.

Sales and Marketing Specialist

> "Its proficiency in assessing the effectiveness of marketing campaigns provides performance details, reach and outcomes that helps us understand the impact of our campaigns on..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6777466)

DM

David M.

Technical Support Engineer

> "I do not like that fields and reports require time to be customized; I still use our administrator to make more complicated changes."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7065659)

AS

Abhishek S.

Ops Manager

> "Two things I liked the most about Zoho CRM is the AI powered Sales Assistant Zia which has helped me analyze quicker and second the way I was able to Analyze and find a..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6656933)

MS

Mallory S.

Clinical Operations Manager

> "I do not always love the lay out, sometimes it is not super intuitive, especially if you are not in it on a daily basis."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7114287)

MRUR

MD RIAJ UDDIN R.

Marketing Manager

> "Its deal pipeline feature helps streamline lead management by organizing them according to their stages, making it easier to track progress and close deals efficiently."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6548669)

LG

Laura G.

Owner

> "On a quarterly basis the bank links do not work. "

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7176902)

EJ

Emily J.

Sales Manager

> "I used it to manage a pipeline of more than 100 prospects and the real-time analytics allowed me to recognize opportunities and close deals quicker."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6745866)

PB

Philip B.

Operations Manager

> "Impossible to get a timely or logical response to an obvious problem caused by Zoho."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7131331)

Arpit P.

IT Consultant

> "The platform allows you to customize modules, workflows, and dashboards to place with specific business needs which makes it highly adaptable."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6558299)

DJL

David J. L.

Creative Production Manager

> "The mobile app is slightly clunky compared with the desktop web interface, especially when updating project notes on the fly."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6800187)

MND

Mamute Nicholas D.

Sales and Marketing Specialist

> "Additionally , it is flexible and offers customization options to fit into our workflow and has allowed us to tailor it to our unique needs and requirements."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6777466)

NP

Narender P.

Pre-sales consultant

> "All is good, but scheduling a reminder calls sometimes i get frustrated because when we done the calls everytime they ask how much the duration of calls like they ask minutes..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6595893)

AS

Alan S.

IT Project Manager

> "It’s highly customizable — you can easily customize modules, fields, layouts, workflows, and dashboards to match business processes."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7001282)

VR

Verified Reviewer

Executive Assistant

> "Many users report that Zoho CRM's customer support can be slow and unresponsive, making it frustrating to resolve critical issues or seek assistance."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6618626)

MS

Mallory S.

Clinical Operations Manager

> "I like the various features within to help keep the team organized and easily locate our client's information."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7114287)

MK

Megan K.

Senior Marketing Manager

> "I came from HubSpot so maybe I have been spoilt but I’ve found the transition to Zoho difficult and cumbersome - it doesn’t have the built in basic functionality that HubSpot..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6739858)

JR

John R.

Social media marketer

> "We rely on it in our work and in the reports we provide due to its clarity and ease of understanding for non-specialists."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7159243)

OA

Okan A.

Director

> "One of them accepted to honor refund as per their terms and condition within 30 days, and then wasted 3 weeks to response only to be told it is passed the 30 days."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6564315)

Jamie Morgan W.

Sales Associate

> "Zoho CRM offers very reliable customer engagement tools that has helped us to streamline our interactions with customers and close sales deals quickly."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6754697)

TW

Toshia W.

Owner

> "The mobile app can feel clunky, and support response times can be slow, which can be frustrating when you need quick help."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6547855)

VR

Verified Reviewer

Business Analyst

> "I liked the dashboard analytics and AI features in the Zoho CRM, almost all the things have been automated by this crm software which are necessary to run your business and..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6599377)

DA

Dana A.

Managing Partner

> "I try to strip out the clutter to keep it user-friendly, but their limits on customization make that difficult—and that’s frustrating when I just want simplicity.""

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6797825)

SG

Sauve G.

Sales Representative

> "I really like how Zoho CRM centralize customer data and potential leads in one organized place .An"

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7161378)

Joseph T.

CEO

> "This occurred despite Zoho being fully aware that the delay was caused entirely by its own billing failures."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7094111)

PRAGATI S.

HR Manager

> "It makes it easy to track leads, manage sales pipelines, and follow up with clients efficiently."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7152340)

OP

Orla P.

Head of Sales

> "However, its steep learning curve and occasional performance issues can create initial challenges for new users, particularly those without prior CRM experience."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6564281)

AMM

Asan Mohammed M.

STRUCTURE DESIGN

> "Zoho CRM is user-friendly and versatile,affordable and accessible to businesses of all sizes,and offers multiple editions with different pricing plans,has improved their lead..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6617394)

DG

David G.

Head of Commercial Growth and Partnerships

> "The sheer number of options can sometimes be excessive, leading to features going unused or confusing users who don’t need advanced capabilities."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6584703)

Junko O.

Business Consultant

> "We implemented Zoho CRM in our company six months ago and it has been a remarkable transformation in our customer relationship management. Since incorporating sales..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6581301)

AS

Abhishek S.

Ops Manager

> "I was not able to perform a lot of customization probably because I have not explored all the customizations that is possible."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6656933)

AS

AJ S.

CIO - Chief Information Officer

> "It's been a 3+ year journey with Zoho. If the Zoho ecosystem had been a bit better thought-out with easy customisations the journey shouldn't have taken more than 1 year. If..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7026283)

FR

Farheen R.

Senior Manager- New Business

> "The reminders that we set only appears as web-based push notifications and I often tends to lose it."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6663851)

Jamie Morgan W.

Sales Associate

> "Zoho CRM has customer segmentation functions which help us to offer our customers with personalized services based on their preferences."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6754697)

AMM

Asan Mohammed M.

STRUCTURE DESIGN

> "Zoho CRM requires extensive customization to be usable,CRM has technical limitations, such as:"

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6617394)

KK

Krishna K.

Admin

> "Zoho CRM displays a high level of quality marketing automation capabilities, more so on striking a good balance between functionality, customization and affordability."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7000719)

OA

Okan A.

Director

> "Dishonest people, They just wasted time tool 3 weeks to respond and than told me it was passed due. if it wasn't upfront 1 year payment i would move my company, i will..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6564315)

SM

Sourav M.

Supervisor

> "Once properly configured, it’s an incredibly powerful engine for managing data and automating workflows."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7161540)

PG

Praveen G.

Assistant manager

> "While Zoho CRM integrates with many tools, setting up and maintaining these integrations can sometimes be tricky or unreliable"

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6582098)

MND

Mamute Nicholas D.

Sales and Marketing Specialist

> "We are reaping tons of benefits ranging from streamlined sales and marketing processes, improved customer relationships and retention to enhanced business performance."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6777466)

ICO

Ilhan Can O.

Senior Associate

> "Sometimes we experience minor errors/glitches; e.g. search bar (does not directly go to the page when you click on the search result) and new customer profile is not saved..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6101344)

Cristin H.

Office manager

> "The best part about Zoho CRM is it's incredible value for money and customization options."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7177143)

VR

Verified Reviewer

HR and Admin Manager

> "According to me the only con is - Content management limitations - Data import and data export limitations only."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7003720)

Junko O.

Business Consultant

> "With a wide range of features and functionalities, this system suits the needs of small and large businesses, allowing full control over the customer lifecycle."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6581301)

RR

Rasilkrishnan R.

Data analyst

> "It is no good at customisation."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7136401)

TW

Toshia W.

Owner

> "The automation features save me so much time, and I can customize it to fit my business perfectly. Plus, it’s budget-friendly, which is a huge plus for me as a small business..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6547855)

PB

Prasad B.

Web Developer

> "Zoho's Customer support is limited while integrating third-party apps with CRM"

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6727144)

KA

Khyan A.

Senior Business Development Representative

> "Being cloud-based made it easy to access information from anywhere, and it integrated reasonably well with other business systems."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7188408)

VR

Verified Reviewer

Director

> "One aspect of ZOHO CRM that some users may find less favorable is its pricing structure. While it offers a free version and various pricing tiers, the cost can add up,..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___5077735)

Cristin H.

Office manager

> "The platform makes tracking sales leads simple and highly effective"

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7177143)

PS

Peter S.

Director

> "Not keen on having to visit separate window for each module."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7096821)

Max P.

Sales Director of Channel

> "Ease of Adoption: Zoho CRM's intuitive interface, coupled with SMF360's expert guidance, made onboarding seamless."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#GetApp___6645121)

AS

AJ S.

CIO - Chief Information Officer

> "Customisation - especially for Zoho Books for users moving from Tally - is a very long drawn out and painful process - from a development as well as a psychological..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7026283)

VR

Verified Reviewer

Brand and Product Marketing lead

> "Zoho dashboards with all the detailed information with some very good colours"

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6584486)

RS

Radha S.

Legal Assistant

> "Some areas of the interface can feel a bit dense, which may slow down new users initially."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7139286)

Shelmith S.

Admin Virtual Assistant

> "The CRM has simplified my work and I have everything at a touch of a button."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6088264)

AK

Arif K.

Executive Assitant

> "The interface can feel a bit complex and overwhelming at first, especially for new users."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6567360)

Cris N.

Founder and Creative Director

> "Zoho CRM has an intuitive interface which is well laid and straightforward making it very user friendly."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___5057180)

EJ

Emily J.

Sales Manager

> "As a CRM newbie, the interface can seem cluttered and overwhelming at first."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6745866)

KA

Khyan A.

Senior Business Development Representative

> "Being cloud-based made it easy to access information from anywhere, and it integrated reasonably well with other business systems."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7188408)

PG

Praveen G.

Assistant manager

> "While Zoho CRM integrates with many tools, setting up and maintaining these integrations can sometimes be tricky or unreliable"

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6582098)

VR

Verified Reviewer

business development

> "Zoho CRM impresses with integrated apps, seamless integration, scalability, mobile accessibility , collaborative features and extensive support."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#GetApp___6039026)

AM

Alfred M.

Consultant

> "Integration with some third-party apps can be tricky and may require extra setup time."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6563316)

Hemant A.

Data Analyst

> "Also a thing that i like about zoho is that it integrates seamlessly with a wide range of third-party applications which allows us to connect various systems and helps in..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6429716)

RT

Robert T.

Marketing Director

> "It can be difficult to integrate with with other applications you might already have within your organization."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6004488)

Arpit P.

IT Consultant

> "The platform’s integration with other Zoho applications and third-party tools has helps a lot."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6558299)

CW

Christian W.

CEO

> "there is not integration testing between the different modules."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6169747)

Akhtar S.

Senior HR Executive

> "Overall experience has been very good from transitioning from a traditional software to all-in-one tool."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7178747)

MS

Mallory S.

Clinical Operations Manager

> "I do not always love the lay out, sometimes it is not super intuitive, especially if you are not in it on a daily basis."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7114287)

Mararia D.

UIUX Designer

> "What i like about Zoho CRM is software is versatile and can be used in a wide variety of ways."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6567270)

MK

Megan K.

Senior Marketing Manager

> "I came from HubSpot so maybe I have been spoilt but I’ve found the transition to Zoho difficult and cumbersome - it doesn’t have the built in basic functionality that HubSpot..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6739858)

VR

Verified Reviewer

Designer

> "An easy-to-use application that provides a good overview of open items and to-do."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6526470)

RB

Ryan B.

Software Developer

> "It is very busy, in the sense that there are alot of moving parts and is not as intuitive as it could be."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___5091281)

DA

Dana A.

Managing Partner

> "It was simple, reliable, and helped me stay organized."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6797825)

JG

Joshua G.

VP

> "Simply put, It was so complicated to use."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6865161)

KA

Khyan A.

Senior Business Development Representative

> "From a SaaS and SDR perspective, it provides good visibility into customer information, activities, and workflows while remaining relatively easy to use once you're familiar..."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7188408)

VR

Verified Reviewer

Ceo

> "Zoho CRM's biggest drawbacks are its steep learning curve due to a cluttered interface and inconsistent customer support response times for non-premium users."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___7100569)

Jamie Morgan W.

Sales Associate

> "Zoho CRM offers very reliable customer engagement tools that has helped us to streamline our interactions with customers and close sales deals quickly."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6754697)

VR

Verified Reviewer

Executive Assistant

> "Many users report that Zoho CRM's customer support can be slow and unresponsive, making it frustrating to resolve critical issues or seek assistance."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6618626)

Jamie Morgan W.

Sales Associate

> "Zoho CRM has customer segmentation functions which help us to offer our customers with personalized services based on their preferences."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6754697)

PB

Prasad B.

Web Developer

> "Zoho's Customer support is limited while integrating third-party apps with CRM"

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6727144)

MND

Mamute Nicholas D.

Sales and Marketing Specialist

> "We are reaping tons of benefits ranging from streamlined sales and marketing processes, improved customer relationships and retention to enhanced business performance."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6777466)

Himaanshu L.

Team Lead- Customer Success

> "The customer support services need to be little improved and sometimes I notice slight lags."

[See full review](https://www.capterra.com/p/155928/Zoho-CRM/#Capterra___6639432)

[View Reviews](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

SW

Shasta W.

Director of Sales Support

> "I also really value the all-in-one functionality—being able to find contacts, verify emails, and manage outreach in one system..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7115622)

AY

Abhishek Y.

Database Executive

> "Some contact information is outdated and credit can runs out quickly with heavy usage that need to be improve."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7187120)

Jordan V.

Sales Specialist

> "It has significantly streamlined our prospecting workflow. While you have to stay organized with your credits to maximize value,..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7151422)

RP

Ryan P.

Owner

> "The interface can feel a bit overwhelming at first, and I accidentally spent a bunch of time individually selecting people only..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7037500)

VR

Verified Reviewer

Account Development Manager

> "Apollo is a powerful tool that can be setup in many various applications, from initial prospecting, outbound contacting and CRM..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7157812)

Rafay A.

Research

> "Unclear pricing, forced waterfall verification, slow email access, and excessive credit consumption even for email-only exports."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7075631)

Ankita P.

Business Development Executive

> "I also found the advanced filters really useful for narrowing down leads based on industry, company size, job title, and other..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7182242)

SD

Sanket D.

Media Buyer Manager

> "The UI can feel slightly cluttered, and initial setup takes some time to get right."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7128521)

Ankita P.

Business Development Executive

> "It made prospecting much less time-consuming because I could easily search for the right companies and decision-makers, verify..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7182242)

Jordan V.

Sales Specialist

> "Apollo.io uses a credit-based system can be a bit tricky to manage at first."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7151422)

Jordan V.

Sales Specialist

> "Which is extremely useful when you are looking for a prospects and using the filter options which really helps in building a..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7151422)

VR

Verified Reviewer

Account Development Manager

> "The issue however is this data is often incorrect when compared to publicly and easily accessible data."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7157812)

NO

Nurudeen O.

Business Outreach Analyst

> "Being able to input a simple prompt and get highly relevant leads along with the exact information I need saves a lot of time and..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7138458)

Zaro D.

Owner

> "Very slow, if you save your search show you one number, next time is different"

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7185284)

Connor G.

Business Development Representative

> "I like how the contact information is very accurate, especially compared to other software where I sometimes get irrelevant..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7129091)

AM

Alessandro M.

Consultant

> "Sometimes, structuring a search requires a bit of lateral thinking; the search syntax may not fit everyone's intuition."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7015180)

AP

Aleksandra P.

Data and research lead

> "It helps our team save time by automating outreach and follow-up tasks, allowing us to focus on closing deals instead of busywork."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6575505)

VR

Verified Reviewer

Founder's Office

> "It's very frustrating to see them change credits usage so often and they don't pass on the benefits of new features and changes..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6858398)

Ellie A.

Co-Founder

> "I still verify key contacts separately, but Apollo is the tool I decided to keep using regularly."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7151869)

VR

Verified Reviewer

Account Executive

> "My biggest dislike or should i say learning curve was all the filters but a quick live meeting answered those questions for me."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7090907)

NO

Nurudeen O.

Business Outreach Analyst

> "It’s easy to navigate across different sections, and the built-in AI makes the experience even smoother."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7138458)

VR

Verified Reviewer

Founder's Office

> "The data quality is not that great and somehow they still haven't been able to decide the pricing and credits usage."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6858398)

AM

Alex M.

Sales Operations Manager

> "We use it for enrichment and it does this well. If it could guide people through its process better, and be very clear about the..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6712712)

VR

Verified Reviewer

Founder's Office

> "My experience was very bad with Apollo as they came up with a new credit usage system but didn't pass the benefits to us as we..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6858398)

MD

Melanie D.

Regional Director

> "I like being able to create email templates which can either use in sequences or have available in Gmail"

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6781044)

DB

Dishank B.

Head Of Business

> "My account got hacked & there has been no solution provided by their customer support team till now, it has been more than 3..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6580310)

Sarp O.

Founder

> "Awesome to be able to track everything in one app and access business intelligence and contact data like phone and email."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6644769)

MO

Maddy O.

Founder

> "There are a lot of features, so it can be a little confusing to muddle through the differences between plan levels."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6590466)

SW

Shasta W.

Director of Sales Support

> "What I like most about Apollo.io is how powerful and easy it is to use for prospecting and outbound sales."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7115622)

JS

Jon S.

Sales Manager

> "Had cases where sent messages didn’t appear, and had to double check outside."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6816756)

BJ

Benjamin J.

AE

> "I mainly rely on it to get prospect data into the CRM, which makes sequencing so much easier."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6757344)

MD

Melanie D.

Regional Director

> "I can see there has been some innovation with the use of new AI tools, but the tool still feels outdated."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6781044)

SS

Shawn S.

Business Relations

> "I liked that they had a single user offering that still had substantive tools that allowed you to have effective prospecting..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6564249)

AP

Aleksandra P.

Data and research lead

> "I'm not completely impressed with the accuracy of Apollo.ai's phone number database."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6575505)

VR

Verified Reviewer

Director of Market Research

> "Very positive, I don't think I've ever had to deal with technical support and the platform fulfill all our needs."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7137224)

VR

Verified Reviewer

Head of Sales

> "those dont work BUT you have to pay to get them - and then you can't downgrade. When they admit its their problem."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7000457)

AS

Ajay S.

Senior Business Development Associate

> "apollo is helping me get more direct and headquarter numbers as well as professional email ids of the hospitality and ecommerce..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6173489)

SA

Shakeel A.

Director Operations

> "Mobile credits traceability is very difficult."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6703374)

AM

Alex M.

Sales Operations Manager

> "Enrichment, Engagement, Conversations - and these were given to Admins to either turn on or off for users, it would be a lot..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6712712)

DH

David H.

Founder

> "Due to the company's weak support and broken functionality I was unable to properly execute an outreach campaign during an..."

[See full review](https://www.capterra.com/p/158696/Apollo/#GetApp___5057465)

SS

Shane S.

CEO

> "Apollo.i has enabled the distributions of messages for our targeted marketing campaigns."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6832108)

RR

Richard R.

IT Support Manager

> "Tech support was not that great when we could not validate our domain."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6835205)

NO

Nurudeen O.

Business Outreach Analyst

> "What I love most about Apollo is how intuitive the user interface is."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7138458)

VR

Verified Reviewer

CEO and Founder

> "This is on me, but there are a lot of features I dont know how to use or why theyd benefit me to use."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6651138)

AP

Aleksandra P.

Data and research lead

> "Apollo.ai is a solid tool that helps automate tasks and save time."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6575505)

NG

Nimish G.

SVP

> "Phone numbers accuracy is low and the click and open tracking is not accurate."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6059365)

MO

Maddy O.

Founder

> "I was involved in implementing it and work with my team on a weekly basis to make sure we're making the most of our use of it."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6590466)

AM

Alex M.

Sales Operations Manager

> "It is hard to know what to do when starting up."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6712712)

Eric N.

BDR

> "It has always been super useful especially the fact that it gives you emails for free."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7062603)

Rafay A.

Research

> "Apollo has become very disappointing."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7075631)

AS

Aryan S.

Project Manager

> "I checked the database against some information that we had about our prospects and it seemed pretty accurate."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6674875)

DH

David H.

Founder

> "Support is too based on copy and paste templates leading to wasted time."

[See full review](https://www.capterra.com/p/158696/Apollo/#GetApp___5057465)

LS

Lindsey S.

Director of Marketing Operations

> "Apollo is easy to use for sales enablement teams, it's a solid resource for sales development representatives."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7047296)

VR

Verified Reviewer

Senior Strategist

> "We export data and make it meaningful manually (which is also pretty time-consuming): since problems such as actual replies vs..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___4935347)

ML

Mor L.

Senior Presales Engineer

> "I loved its presentation style, where names and contact information are always clear."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6648121)

Luciana L.

Client Partner

> "Sometimes Apollo gets dry and it can take some time for it to find new companies/ prospects."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6338270)

VR

Verified Reviewer

Account Executive

> "I think its a great tool for sales management and is definitely a good value for the money!"

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7090907)

JA

Jordan A.

Founder

> "My account was hacked and Apollo took days to look into it and still couldn't keep account secure."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___5043842)

AM

Alessandro M.

Consultant

> "So far, my experience is very positive. If budget weren't a consideration, this would definitely be a tool I wouldn't mind..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7015180)

JA

Jordan A.

Founder

> "My account was hacked and Apollo took days to look into it and still couldn't keep account secure"

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___5043842)

YD

Yasmin D.

Ceo

> "I like the assistant feature I think that’s something a lot of people need for businesses especially small businesses."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6781877)

VR

Verified Reviewer

Head of Sales

> "They just dont understand thry are getting exactly what they paid for."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7000457)

JS

Jon S.

Sales Manager

> "I like filters, they help when you want very specific profiles."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6816756)

Rubesh D.

Business development manager

> "I feel disappointed with their customer support; sometimes they are not so responsive when you hardly need their support."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6022316)

SR

Suvankar R.

Lead generation specialist

> "I also generated a strong pipeline of leads using databases sourced from Apollo."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7003532)

DH

David H.

Founder

> "Many key functionalities don't work as expected."

[See full review](https://www.capterra.com/p/158696/Apollo/#GetApp___5057465)

AM

Alessandro M.

Consultant

> "Setting up the client on your machine is quick and painless. "

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7015180)

VR

Verified Reviewer

Business Development Associate

> "The paid feature is very costly and the UI/UX of navigation between pages of the free trial isn't that user-friendly."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___4634160)

JT

Joe T.

Head of Marketing

> "Great experience, simple to read instructions, easy set up, seems to have good support."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7119409)

JS

Juliette S.

Curator

> "Sometimes all the info is not entirely correct - however most of it is."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6039583)

Connor G.

Business Development Representative

> "I like Apollo, it's easy to set up and get started."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7129091)

Andy F.

Founder

> "Bills you for unused services, makes it impossible to cancel, and will steal your data and sell it."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___4568175)

AR

Andrei R.

CEO

> "Apollo has grown and become almost the default go to when it comes to leads contact data, as it consistently seem to be having..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6104123)

MN

Mike N.

CEO

> "They don't provide the leads they say they will, they give nonsense answers to why they don't provide unlimited emails in the..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___4957359)

Tommy M.

Growth Team

> "The contact database and filters are very robust and making finding ICP contacts easy and cheaper compared to other databases."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6403470)

VR

Verified Reviewer

Chief of Staff

> "I least liked the popups whilst using Apollo or the signposts to sign up to a higher tier membership it was distracting when..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___4847211)

Peter W.

Managing Consultant

> "Overall, I had some success with it, but I needed better phone data."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6649651)

VR

Verified Reviewer

Dir of Ops

> "Also, it's hard to track which clients we've pull on lists to import into other platforms."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___4683667)

Almir B.

SDR

> "The software offers a remarkable ability to integrate with other tools, including customer relationship management (CRM)..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___4844951)

RM

Rebecca M.

Marketing Lead

> "It often creates duplicate account records, so then I get errors when pushing leads (so I have to find the account in Apollo,..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___3583402)

NO

Nurudeen O.

Business Outreach Analyst

> "What I love most about Apollo is how intuitive the user interface is."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7138458)

RP

Ryan P.

Owner

> "The interface can feel a bit overwhelming at first, and I accidentally spent a bunch of time individually selecting people only..."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7037500)

JT

Joe T.

Head of Marketing

> "Great experience, simple to read instructions, easy set up, seems to have good support."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7119409)

SD

Sanket D.

Media Buyer Manager

> "The UI can feel slightly cluttered, and initial setup takes some time to get right."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7128521)

SG

Suzie G.

research analyst

> "The user-friendly and intuitive interface of Apollo is one of its best characteristics."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6133927)

VR

Verified Reviewer

Team Lead

> "The interface can be pretty overwhelming at first sight."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___4126734)

VR

Verified Reviewer

Junior Project Sales Executive

> "It was a pleasant experience using Apollo; very user-friendly, enhance customer interactions."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6157316)

TP

Tiago P.

Sales Development Representative

> "Sometimes the website is a bit hectic and confusing which doesn't show all the functionalities it may have."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___3390391)

VR

Verified Reviewer

marketing executive

> "The software is also very versatile and can be integrated with many different systems like LinkedIn."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___4631255)

AM

Alex M.

Sales Operations Manager

> "It is hard to know what to do when starting up."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6712712)

Steven S.

Owner | Creative Designer

> "I use the Chrome extension and the Gmail integration to utilize this software the best I can."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___3812040)

Rafay A.

Research

> "Apollo has become very disappointing."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7075631)

SS

Sherdah S.

Account Manager

> "It integrates very easily with Salesforce, so I don't need to make changes in both. "

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___3243795)

Steven C.

Consultant

> "A bit complicated and challenging to use for me. "

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___3594143)

HL

Hayan L.

SDR

> "The integrations with CRM platforms like Hubspot makes Apollo a must-have!"

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___3634026)

Rubesh D.

Business development manager

> "I feel disappointed with their customer support; sometimes they are not so responsive when you hardly need their support."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6022316)

Connor G.

Business Development Representative

> "I like Apollo, it's easy to set up and get started."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___7129091)

DH

David H.

Founder

> "Low quality customer support experience."

[See full review](https://www.capterra.com/p/158696/Apollo/#GetApp___5057465)

YD

Yasmin D.

Ceo

> "Overall Apollo.io is very good for scaling a business and very easy to use."

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___6781877)

CH

Clair H.

Account Manager

> "Never experience any aftersales service this bad!"

[See full review](https://www.capterra.com/p/158696/Apollo/#Capterra___3475518)

[View Reviews](https://www.capterra.com/p/158696/Apollo/reviews/)

## User interface

4.31 (6,999)

[Apollo.io](https://www.capterra.com/p/158696/Apollo/)

4.52 (398)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

Activity Dashboard

207

Important

AI Copilot

150

Important

Alerts/Notifications

120

Important

Zoho CRM

Top features

39/39

-   Activity Dashboard
-   AI Copilot
-   Alerts/Notifications
-   API
-   Calendar Management
-   Campaign Management
-   Contact Management
-   CRM
-   Customizable Fields
-   Document Storage
-   Drag & Drop
-   Email Marketing
-   Email Tracking
-   For Sales Teams/Organizations
-   Generative AI
-   Interaction Tracking
-   Lead Capture
-   Lead Distribution
-   Lead Generation
-   Lead Nurturing
-   Lead Qualification
-   Lead Segmentation
-   Monitoring
-   Opportunity Management
-   Pipeline Management
-   Prospecting Tools
-   Real-Time Data
-   Reminders
-   Reporting/Analytics
-   Sales Forecasting
-   Sales Reports
-   Sales Trend Analysis
-   Social Media Integration
-   Source Tracking
-   Task Management
-   Template Management
-   Third-Party Integrations
-   Web Forms
-   Workflow Management

[See all features](https://www.capterra.com/p/155928/Zoho-CRM/#features)

Apollo.io

29/39

-   Activity Dashboard
-   AI Copilot
-   Alerts/Notifications
-   API
-   Calendar Management
-   Campaign Management
-   Contact Management
-   CRM
-   Customizable Fields
-   Document Storage
-   Drag & Drop
-   Email Marketing
-   Email Tracking
-   For Sales Teams/Organizations
-   Generative AI
-   Interaction Tracking
-   Lead Capture
-   Lead Distribution
-   Lead Generation
-   Lead Nurturing
-   Lead Qualification
-   Lead Segmentation
-   Monitoring
-   Opportunity Management
-   Pipeline Management
-   Prospecting Tools
-   Real-Time Data
-   Reminders
-   Reporting/Analytics
-   Sales Forecasting
-   Sales Reports
-   Sales Trend Analysis
-   Social Media Integration
-   Source Tracking
-   Task Management
-   Template Management
-   Third-Party Integrations
-   Web Forms
-   Workflow Management

[See all features](https://www.capterra.com/p/158696/Apollo/#features)

### Recognition

Zoho CRM is recognized as a top-rated tool in 5 Capterra Shortlist reports

No recognitions have been awarded to Apollo.io

### Deployment & support

Zoho CRM

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Apollo.io

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Zoho CRM

-   By Zoho
-   Located in United States
-   Founded in 1996

Apollo.io

-   By Apollo.io
-   Located in United States
-   Founded in 2015

## Popular Comparisons

[Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[4.31 (6,999)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

vs

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$14/month

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4.3

Features

4.4

4.2

Ease of Use

4.0

[View full comparison](https://www.capterra.com/compare/61368-155928/Salesforce-vs-Zoho-CRM)

[Apollo.io](https://www.capterra.com/p/158696/Apollo/)[4.52 (398)](https://www.capterra.com/p/158696/Apollo/reviews/)

vs

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$0/month

Price

Contact vendor for pricing

4.5

Features

4.5

4.5

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/158696-207295/Apollo-vs-Seamless-AI)

[Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[4.31 (6,999)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

vs

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$14/month

Price

$20/month

4.3

Features

4.4

4.2

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/152373-155928/HubSpot-CRM-vs-Zoho-CRM)

[Apollo.io](https://www.capterra.com/p/158696/Apollo/)[4.52 (398)](https://www.capterra.com/p/158696/Apollo/reviews/)

vs

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$0/month

Price

$29/month

4.5

Features

4.6

4.5

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/158696-267486/Apollo-vs-useArtemis)

[Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[4.31 (6,999)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

vs

[Bigin by Zoho CRM](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/)[4.71 (744)](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/reviews/)

$14/month

Price

$7/year

4.3

Features

4.5

4.2

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/155928-204998/Zoho-CRM-vs-Bigin-by-Zoho-CRM)

[Apollo.io](https://www.capterra.com/p/158696/Apollo/)[4.52 (398)](https://www.capterra.com/p/158696/Apollo/reviews/)

vs

[Dripify](https://www.capterra.com/p/215082/Dripify/)[4.70 (477)](https://www.capterra.com/p/215082/Dripify/reviews/)

$0/month

Price

$39/month

4.5

Features

4.4

4.5

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/158696-215082/Apollo-vs-Dripify)

[Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[4.31 (6,999)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

vs

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$14/month

Price

$250/month

4.3

Features

4.7

4.2

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/155928-210630/Zoho-CRM-vs-Kylas)

[Apollo.io](https://www.capterra.com/p/158696/Apollo/)[4.52 (398)](https://www.capterra.com/p/158696/Apollo/reviews/)

vs

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$0/month

Price

$1000/month

4.5

Features

4.6

4.5

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/158696-169083/Apollo-vs-Cognism)

[Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[4.31 (6,999)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

vs

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$14/month

Price

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4.3

Features

4.3

4.2

Ease of Use

4.1

[View full comparison](https://www.capterra.com/compare/155928-157279/Zoho-CRM-vs-Dynamics-365)

[Apollo.io](https://www.capterra.com/p/158696/Apollo/)[4.52 (398)](https://www.capterra.com/p/158696/Apollo/reviews/)

vs

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$0/month

Price

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4.5

Features

4.5

4.5

Ease of Use

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[View full comparison](https://www.capterra.com/compare/79367-158696/ActiveCampaign-vs-Apollo)

[Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[4.31 (6,999)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

vs

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$14/month

Price

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4.3

Features

4.3

4.2

Ease of Use

4.5

[View full comparison](https://www.capterra.com/compare/132666-155928/Pipedrive-vs-Zoho-CRM)

[Apollo.io](https://www.capterra.com/p/158696/Apollo/)[4.52 (398)](https://www.capterra.com/p/158696/Apollo/reviews/)

vs

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$0/month

Price

$25/month

4.5

Features

4.4

4.5

Ease of Use

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