# Compare Klaviyo vs Hunter 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Klaviyo and Hunter based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/156699-161625/Klaviyo-vs-Hunter

---

# Klaviyo vs Hunter Features and Cost Comparison

Last updated May 12th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

KlaviyoHunter2/4 selected

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[4.6 (528)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

[Hunter](https://www.capterra.com/p/161625/Hunter/)[4.6 (708)](https://www.capterra.com/p/161625/Hunter/reviews/)

[## Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[4.6 (528)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

Starting Price

$20.00/month

Value-for-Money

4.3

Functionality

4.6

Ease of Use

4.5

Customer Service

4.3

Reviews Sentiment

Based on [528 reviews](#user-reviews)

Positive

502

Neutral

20

Negative

6

[## Hunter](https://www.capterra.com/p/161625/Hunter/)[4.6 (708)](https://www.capterra.com/p/161625/Hunter/reviews/)

Starting Price

$49.00/month

Value-for-Money

4.6

Functionality

4.5

Ease of Use

4.8

Customer Service

4.7

Reviews Sentiment

Based on [708 reviews](#user-reviews)

Positive

667

Neutral

36

Negative

5

## Not a match? Find software alternatives tailored to your priorities.

These software suggestions are similar to those you’re currently comparing.

### Marketo Engage

4.3 (710)

* * *

Starting Price

Contact vendor for pricing

Free Trial

Free Version

* * *

User rating

87%

of reviewers  
rated it above 4 stars

* * *

Highest Rated

### GMass

4.8 (1,383)

* * *

Starting Price

$25.00

Flat Rate,Per Month

Free Trial

Free Version

* * *

User rating

99%

of reviewers  
rated it above 4 stars

* * *

### HubSpot Marketing Hub

4.5 (6,230)

* * *

Starting Price

$15.00

Per User,Per Month

Free Trial

Free Version

* * *

User rating

93%

of reviewers  
rated it above 4 stars

* * *

### Brevo

4.6 (3,446)

* * *

Starting Price

$9.00

Usage Based,Per Month

Free Trial

Free Version

* * *

User rating

94%

of reviewers  
rated it above 4 stars

* * *

## Send this comparison chart to my inbox

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.

## Summary

* * *

Key features rated by users

Features selected based on 14,220 reviews from email marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

72%Fit

Not enough reviews

Feature ratings

Email Campaign Management

4.7

Campaign Scheduling

4.8

Newsletter Management

4.5

Email Tracking

\--

Customizable Branding

4.4

63%Fit

Missing features

Feature ratings

Email Campaign Management

4.6

Campaign Scheduling

4.3

Newsletter Management

NA

Email Tracking

4.7

Customizable Branding

NA

User satisfaction

User satisfaction

4.6

User reviews[528](https://www.capterra.com/p/156699/Klaviyo/reviews/)

Ease of use

4.5

Functionality

4.6

Value for money

4.3

Customer support

4.3

User satisfaction

4.6

User reviews[708](https://www.capterra.com/p/161625/Hunter/reviews/)

Ease of use

4.8

Functionality

4.5

Value for money

4.6

Customer support

4.7

Price starts from

Price starts from

$20Usage Based, Per Month

-   Free version
-   Free trial

Price starts from

$49Flat Rate, Per Month

-   Free version
-   Free trial

Best for

Best for

Klaviyo serves B2C businesses of all sizes with 400+ native integrations, including Shopify, WooCommerce, Magento, Salesforce Commerce Cloud, Square Online, Mindbody, and more.

Best for

Designed for businesses of all sizes, it is an email marketing solution that helps users identify leads upfront, send cold emails, Insert images in emails, export domain search results, and more.

## User reviews

Pros & cons

DN

Dmytro N.

CEO

> "Klaviyo deep data integration allows us to track exact customer behavior and trigger precise email campaigns based on purchase history, which heavily..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7151543)

Dan J.

Lead Strategist, Designer

> "They've continued to add features to try and justify the costs, but it gets harder to keep up as a small business."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7115526)

DN

Dmytro N.

CEO

> "It gives us deep insights into customer behavior and allows us to build complex, high-converting automated flows that consistently generate sales...."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7151543)

VR

Verified Reviewer

Sr Manager, Digital Marketing

> "Reporting is clunky and the UI buries things that should be front and center."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7128746)

LW

Lee W.

Owner

> "Easy ability to see how much money generated for each email sent, good visibility of who opened emails and who was active on the site and how long for..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7077455)

Doga I.

Director

> "Some features are not available for every account/business."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7096566)

VR

Verified Reviewer

Digital and Marketing senior specialist

> "During my time at Playmaker and Reper International, I’ve utilized Klaviyo to bridge the gap between complex data and personalized customer experiences."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7114621)

VR

Verified Reviewer

Marketing

> "The recent price increases have come unexpectedly where they now charge for x amount of profiles, this wasn't something we expected when we renewed our..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6857226)

Cody A.

President

> "You can make an infinite number of email flows, campaigns, text campaigns, form, etc."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7143026)

VR

Verified Reviewer

Sr Manager, Digital Marketing

> "The UX and support don't match what you're paying at scale."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7128746)

Linda S.

CEO Founder

> "As an agency, the majority of our clients use Klaviyo, so I’ve had extensive hands-on experience with it across a wide range of ecommerce brands and..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7134527)

ZP

Zenia P.

Marketing Coordinator

> "Also, it bills based on profiles, and takes ALL profiles from your Woocommerce account whether they're signed up for email or not. When I made noises..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4873198)

Elena D.

Marketing Manager

> "It provides a lot of emails templates and a lot of drag sections to quick launch a Email marketing campaign and also you could design workflows to..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6686651)

GD

Grant D.

Production and Product Line Manager formerly Marketing and Web Manager

> "A bit pricy and tiers and auto upgrades take a while to get used to"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6572455)

Sam Z.

Director Of Marketing And DTC

> "Klaviyo remains the easiest way for marketers to easily segment, personalize, and create behavior based automations."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7058703)

Raphael F.

Head of Ecommerce

> "It's a bit abusive even though the service is great."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6860235)

OC

Owen C.

MD

> "its huge amount of integrations with a range of ecommerce platforms, specifically in our case the tight integration with Shopify, helping us to easily..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6497002)

VR

Verified Reviewer

Chief of Staff

> "The interface can feel dense at first."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6823065)

Kennedy K.

freelancer

> "The thing I love is how powerful the tool is in terms of email marketing and how it can be easily integrated with big platforms such as Shopify and..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6689292)

Joseph E.

Ecommerce and IT Manager

> "I don't like the pricing structure for a lot of it."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7038090)

RO

Ricki O.

Owner

> "Klaviyo's best features include: 1) creating targeted campaigns and automating email workflows 2) detailed insights into email performance to be able..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6551659)

AW

Adam W.

eCommerce

> "The import from mailchimp was a bit of a hassle, and the sync between Klaviyo and Shopify has some unexpected issues that crop up, but that's likely..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4821411)

VR

Verified Reviewer

Digital and Marketing senior specialist

> "Being Klaviyo certified, I’ve seen firsthand how their predictive analytics and behavioral "Flows" outperform basic newsletters."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7114621)

Raphael F.

Head of Ecommerce

> "We didn't appreciate the drastic price increase last year in 2024."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6860235)

IS

Ilayda S.

Marketing Director

> "It’s improved email open rates and resulted in more sales as we can send our fashion customers targetted promotions and keep them engaged with new..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6783045)

Cody A.

President

> "Their pricing is honestly insane."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7143026)

DANIEL V.

Consultor

> "I have several clients with whom I have implemented the tool and at least 40% of sales are thanks to the flows, registration pages and campaigns that I..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6483491)

SK

Sabri K.

does not refund money

> "We canceled a plan by mistake, they do not take it back and do not give refunds"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6359313)

SO

Sophie O.

Head of ecommerce

> "More and more start-ups are launching complementary services to Klaviyo, such as Wax (Whatsapp solution) and Loyoly (loyalty program), so we've managed..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6728534)

KM

Kortney M.

Owner

> "The cost was getting high especially for a small list. And the support was not always available straight away"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6665441)

RO

Ricki O.

Owner

> "Its powerful segmentation and automation tools allow me to create highly targeted and personalized email campaigns."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6551659)

KC

Katie C.

Email Team LEad

> "Cost and pricing structure are not my favorite."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6813794)

VR

Verified Reviewer

Marketing

> "They host weekly webinars, which are usually worthwhile and useful for the team to attend to learn about email marketing best practices."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6857226)

IA

Isaac A.

Student

> "The only bad thing I found about this tool was that as the number of subscribers increased, the cost of Klaviyo also increased considerably, which can..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4907836)

LE

Lindsey E.

Owner - Head Designer

> "I love the ease of connecting Klaviyo to my Shopify store and other apps."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7090949)

MB

Miriam B.

Administrator

> "It was pretty complicated to manage the email domain switch."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6752033)

AW

Angela W.

Graphic Designer

> "We’ve seen better engagement, stronger results, and feel much more confident in our marketing since using Klaviyo."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7075018)

AS

Allison S.

Email Designer

> "It could take a while for the support team to understand what I was asking for help with."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6564905)

JV

Jeannie V.

Operations Manager

> "Klaviyo has got some major perks—think advanced segmentation, in-depth analytics, and automation that’s perfect for eCommerce."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6541060)

JF

Jonah F.

Manager of Product Development and Business Operations

> "We experienced issues with contacts being overwritten when multiple sign-ups/subscriptions came through the same form."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6234071)

KK

Kevin K.

Marketing Manager

> "The flow builder is powerful, flexible, and ideal for organizations that rely on data-driven automation."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7045217)

Bo K.

Customer Service Ambassador

> "Has lots of reporting and analytics features but customizing them are not so practical, high management might not see them appealing."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6019114)

Kennedy K.

freelancer

> "It has been the best which has helped me in my journey to e-commerce and selling online, thus bridging the gap between me and my customers."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6689292)

TA

Trevor A.

Owner

> "The lack of human response when you have an issue, while paying a premium price, makes us not want to recommend Klaviyo to any of our clients."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___5062600)

Samuel A.

Digital marketing manager

> "I enjoyed using Klaviyo especially for email marketing, it's easy integration with website to interact with signups makes a great option for me"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6652553)

SR

Steve R.

Digital Producer

> "Klaviyo list management is also poor, and like some other platforms (seems to be a trend), Klaviyo gears the system towards pushing you to pay for more..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___3934652)

Doga I.

Director

> "Best email marketing platform for D2C ecommerce businesses."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7096566)

MV

Mariana V.

Social media lead

> "It is a little more expensive than other similar tools."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6810154)

RG

Rob G.

CEO

> "good email campaigns with automation, easy to setup flows, integration with ecommerce stores worked well."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7006781)

LC

Lataysha C.

Owner

> "My overall experience has been difficult to where I’ve used it and gave up on understanding it."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6768547)

JN

Joshua N.

Application Specialist

> "Especially during the tough times of retail trade we have found it very successful in assisting with our conversion and driving traffic into our stores..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6366295)

KV

Katya V.

Developer

> "We had to download a separate integration tool and were still unable to integrate the emails without the automatic double confirmation email (even..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4159014)

VR

Verified Reviewer

CEO

> "I've used it for multiple clients and it's a very powerful and reliable app. If you've got the budget - go for it. If you're on a tight budget - there..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6621821)

SR

Steve R.

Digital Producer

> "Basic requirements for flows are unnecessarily difficult to implement. When you contact Klaviyo support, staff gives information that contradicts their..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___3934652)

MK

Madhura K.

Marketing Strategist

> "It’s a very good integration and this AI was able to capture the essence of our branding very well in a couple tryouts."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6367231)

NA

Ndifon A.

Founder and CEO

> "It's a significant drawback, especially for small businesses or those with limited budgets."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6008250)

SW

Simona W.

Head of marketing

> "For the structure our emails, Klaviyo has been an effective tool."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6862781)

VR

Verified Reviewer

Eigenaar

> "Klaviyo keeps deducting money from our creditcard"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6133256)

Linda S.

CEO Founder

> "I’ve been using the platform for around 8–10 years, so I have a strong understanding of how it works and what it can do."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7134527)

John S.

Social Media Consultant

> "One potential downside of this platform is its pricing structure. While there is a free version of Klaviyo available, the more advanced features and..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4607346)

JM

Javier M.

Project Manager

> "Flows are easy to create, user profiles are really complete with all the info on a specific contact (if you have an ecommerce integration active)"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6504218)

MC

Maria C.

Sales Executive

> "It's frustrating when Klaviyo slows down and we have to start over from scratch after making edits, especially if the Email we're creating has a lot of..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4679341)

IA

Isaac A.

Student

> "In addition, thanks to its advanced segmentation system, I was able to reach my target audience precisely, obtaining a higher opening and engagement..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4907836)

Md R.

Graphics Designe

> "I don't like Klaviyo campaign system it's take some times"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4821612)

CL

Carissa L.

Marketing and Sales Manager

> "I really like the ease of use with Klaviyo and how they are constantly updating and releasing new features like Ai components"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6825703)

RR

Ricardo R.

Marketing

> "Can get expensive, especially if using old email lists."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6292703)

Bo K.

Customer Service Ambassador

> "Klaviyo could be the best when it comes to behaviour based automations especially building customer profiles and targets the correct customers when..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6019114)

JP

Juliette P.

CEO

> "Klaviyo is a little expensive compared to sendinblue that we used before."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6007467)

BJ

Brittany J.

Operations Manager

> "I like that it has so many features that are one or two clicks to implement, like the follow up email feature."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6778473)

MO

Maria O.

Growth Hacking Analyst

> "It has some essential features in a small letter size which is complicated and complex to read; sometimes it isn't as intuitive as you would like it to..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___3685319)

Bill L.

Vice President of Sales and Operations

> "We like how the data graphs."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7089137)

GN

Gerald N.

Marketing

> "It's starting to get super expensive as our list grows."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6249682)

SL

Suzanne L.

Head of CRM

> "Great functionality for building automations"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6839745)

TB

Tanya B.

CRM Manager

> "You cannot add users to a list based on their engagement actions in a workflow."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___3547680)

SB

Sam B.

E-Commerce Manager

> "It integrates with Shopify remarkably well, and creating workflows via Shopify is very easy."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6746071)

VR

Verified Reviewer

Owner

> "I didn't know anything about email marketing before using Klaviyo."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6043278)

IL

Isaac L.

Director of Sales and Business Development

> "Their company continually develops new products that help merchants achieve greater success."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6859213)

KN

Kyle N.

Owner

> "It is a lot of work and their support is very limited."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6296706)

MK

Madhura K.

Marketing Strategist

> "I love how Klaviyo not only focuses on triggered flows and campaigns but sms too."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6367231)

Ben U.

CTO

> "a bit expensive if you dont know what your doing."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6060970)

[View Reviews](https://www.capterra.com/p/156699/Klaviyo/reviews/)

SM

Steven M.

Board Member

> "Hunter is an outstanding tool in your quest to pinpoint the most relevant contacts and their contact information."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___7126024)

MM

Martin M.

Director

> "Email communications could only be created as text (no images), which somewhat limited the scope of our creativity."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6498120)

RV

Rishi V.

Growth lead

> "The free plan is very generous, allowing up to 400 emails, and the interface is super intuitive."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___7105615)

CC

Christa C.

CEO

> "Sometimes the emails don't include a title, so obviously I can't use those if I don't know the person's role in the company."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6577862)

RV

Rishi V.

Growth lead

> "Hunter is a reliable and efficient email outreach tool with great deliverability, simple navigation, and clear analytics."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___7105615)

VR

Verified Reviewer

Co-Founder

> "Also sometimes I don't want leads to be saved as leads but they still get saved as such."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___7003701)

SA

Steve A.

Sales and Marketing Manager

> "The validation of the address gives you peace of mind and a way of categorising your data inventory with a go / no-go status. "

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___7049927)

LW

Lily W.

Founder

> "There is no contact information for the customers on the website, or only an email address for after-sales support."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6571262)

MO

Mihaela O.

Affiliate Marketing Manager

> "I've been using Hunter for over 5 years and it's still my favorite tool for finding B2B leads and contact details and managing..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6864530)

AB

Akashdeep B.

Professor

> "Free plan offers very limited search and verification while the paid plans are very costly."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6585513)

SA

Steve A.

Sales and Marketing Manager

> "free checks is a great way to begin to change your process and create a habit of cleaning your contacts with each marketing..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___7049927)

BS

Bryan S.

Owner

> "Could not verify my email address to verify my account and login, took a couple of days."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6813928)

AP

Aleksandra P.

Marketing Specialist

> "It’s super handy for finding email addresses and gathering contact information. Plus, it helps me verify whether an email is..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6719940)

JB

Juraj B.

Business Development Manager

> "That some servers prevent Hunter to verify the email."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6595520)

BB

Brody B.

CEO

> "As a growing company that can’t drop tens of thousands on heavyweight CRM and outreach tools, Hunter solved a real problem for..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6870367)

JG

Joe G.

Account Executive

> "The only con I have would be there are some businesses in which you guys do not have info about that business."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6562808)

Meredith E.

President

> "Hunter is one of my most effective secret weapons for finding people I need to communicate with."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___7075072)

SK

Somphop K.

Manager

> "Price is a bit high, needs a better save option for search results."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6006521)

JG

Joe G.

Account Executive

> "Hunter.io provides me with the opportunity to get the ball rolling so I can begin the negotiation process by being able to..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6562808)

ML

Marian L.

Co-Owner

> "It was hard to come up with any cons."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6574350)

SG

Scott G.

VP of Product and Operations

> "Love the ability to search website domains and have Hunter find all evidence of emails matching those domains."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6585979)

Ferhat Suat E.

Founder

> "Pricing can be changed - from $0 to $49 is too much (as a small business)"

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___4886190)

VR

Verified Reviewer

Co-Founder

> "Simple and easy to use interface, spam review score for email campaigns and various bulk upload-download functionalities."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___7003701)

Rick H.

Director of Sales

> "The only dislike is a minor quibble. When loading bulk lists if you make an error, for instance in assigning a field you need..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___3771917)

TE

Thomas E.

Executive Director

> "They are extremely helpful in determining whether an email address is valid or not and therefore can save you a lot of time..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6533954)

NP

Naveen P.

Digital Marketing Associate

> "There is nothing that i dislike or least like about this tool. But many times it shows outdated emails as correct emails, that..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___4794433)

AO

Ade O.

Content Writer

> "Very easy to use: Clean interface and quick onboarding—you can start finding emails in minutes"

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___7132928)

KC

Kathy C.

Sr. Account Executive

> "It's not entirely intuitive when I'm looking for the domain name."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6302823)

FC

Fatima C.

Consultant

> "We use it a lot to get contacts in companies that we are interesting to meet."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6843472)

VR

Verified Reviewer

Assistant

> "I didn't like the limitations on how many contacts you could import or find, however I understand that all companies need to..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___3615497)

André V.

Project manager

> "Everything is possible great d-base of companies, AI will increase their effectiveness."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___7139059)

PK

Priyanka K.

Associate Manager

> "Not easy to use or validate the data provided."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___4847649)

VR

Verified Reviewer

Senior Software Development Engineer

> "Part of my job today is to retain engineering and development talent, the program also allows me to maintain an updated list..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6289424)

VR

Verified Reviewer

Marketing Support

> "It is pricey."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6075450)

NN

Neda N.

Business developer

> "Hunter’s email verification is highly accurate and easy to use, helping us keep our email lists clean and improve campaign..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6586564)

Alexia R.

Marketing coordinator

> "I had a hard time finding emails for small Francophone companies."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___4147776)

ML

Michele L.

Freelance journalist and content writer

> "I was able to find a new email address or confirm a correct email address within seconds using Hunter."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6586068)

VR

Verified Reviewer

Manager

> "Unfortunately ,the paid version is too pricey even with the lowest plan."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___4775725)

VR

Verified Reviewer

Co-Founder

> "I really like using Hunter.io for prospection and outreach activities."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___7003701)

DM

Darko M.

Lead Generation Specialist

> "Also, their email finder feature is not good."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___3580200)

ML

Marian L.

Co-Owner

> "Hunter.io is a tool that makes it so much easier to find and verify emails with just a few clicks."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6574350)

Jaymie T.

Chief Technology Officer

> "There's also an upper limit on the number of contacts you can add to a campaign, but it's a seemingly-random number and this..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___3175551)

PS

Paul S.

Vice President

> "This is very easy to use and provides the right contacts and emails for the decision makers we are looking to grow our..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___7015847)

KJ

Kristal J.

CEO

> "Most of the emails listed in your results are either outdated or not in use anymore, so most times the data you collect is..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___2898513)

Pedro A.

Marketing & Growth Ops

> "Very good email validator that is instant (Normally we need to wait to validate emails, but hunter is very fast);- API &..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___5084210)

SH

Shawn H.

Digital Strategist

> "Sometimes it take a little bit of time to load and if you click off the site while it's loading emails you have to start over."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___3161512)

MR

Michael R.

Senior Vice President

> "I cannot say enough about how Hunter has helped us and whenever we have an e-mail campaign, we will use Hunter."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6858085)

RB

Rajat B.

Manager Delivery and Operations

> "The pricing and the credits deduction is not very good."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___3611118)

TW

Tim W.

Technical Operations Director

> "Excellent tool kit for finding email addresses and validating them."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6587266)

BD

Brigitte D.

Executive Director

> "Many returns but these are less and less."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___3587831)

SG

Scott G.

VP of Product and Operations

> "Such a quick and easy way to validate domains and better understand email patterns when prospecting."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6585979)

BS

Bradley S.

Partner, Operations

> "There's not really a lot to integrate. If I were to change anything, the copy button is not super intuitive, but that's a..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___3015939)

GW

Gregg W.

Sr. Director Health Systems Strategy

> "Highly recommend Hunter for a fast, easy to use solution for harvesting accurate email addresses for more effective outreach..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6572219)

SB

Sofia B.

Client Executive

> "Sometimes e-mail finder feature does not find results but only in rare cases."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___3456221)

JW

Joe W.

Account Executive

> "Highly professional website along with the accuracy to locate email addresses!"

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6587950)

VR

Verified Reviewer

Business Development Manager

> "I feel like it wasn't doing anything i couldnt do on my own with guessing an email address based on other employee's..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___2885372)

ML

Michele L.

Freelance journalist and content writer

> "I like being able to track down sources for articles quickly."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6586068)

Vijeta C.

Senior Manager - Marketing & Communications

> "Most of the organizations' email addresses are not available when searched through Hunter."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___3405620)

SR

Seth R.

Director Of Business Development

> "Works great for my work, gives me an extra tool for outreach."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6586132)

FI

Fritzo I.

CDOO

> "Sometimes the URLs where mail addresses were found are out of date."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___3183097)

SN

Scott N.

Business Development Manager

> "How easy it was to find emails for new leads and had about 95% of companies I searched for."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6571551)

Matt H.

Managing Director

> "The inability to bulk edit Leads is frustrating because editing a field one by one on a bulk domain search is not really an..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___2398131)

BR

Brock R.

Principal

> "The free version is still strong for light searches."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6572383)

Sergio A.

Freelance Digital Marketer & E-commerce Specialist

> "Paid plans are a little expensive for newbie freelancers and email marketers who are just getting started."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___3377327)

CR

Conor R.

Chief Actuary

> "Their support is great; you can often get a response in the same hour you message them."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6808988)

Jaymie T.

Chief Technology Officer

> "Loading campaigns is quite slow (10 to 20 seconds for me)."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___3175551)

MG

Mike G.

Sr Regional Sales Mgr

> "The intuitive format of the tool is fabulous. "

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6869744)

NVS

Nakul Vikram S.

Research Analyst

> "Email verifier doesn't really gives accurate answers."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___3510094)

Raihan R.

Full Stack Developer, UI/UX, Marketing Specialist

> "To gather prospective leads and valid email addresses, which helps me to set up the email marketing campaign successfully. "

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___4846530)

BB

Brooke B.

CEO

> "I wish there was a mobile friendly version of the website or an app. If you're trying to look at contact information for one..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___2667831)

SYW

Shou Yee W.

CEO and Director

> "For someone who has no experience in cold emailing, everything was very intuitive which made it very easy for me to get..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6758207)

CC

Cody C.

appt setter

> "might have been my fault for not running verification 2sx"

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___3324321)

FC

Fatima C.

Consultant

> "It is pretty intuitive to use, and does not create problems."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6843472)

VR

Verified Reviewer

Executive Director

> "Lists don't provide contacts' Linkedin profiles directly. Although it is easy to harvest a large number of contact emails,..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___2730940)

Raihan R.

Full Stack Developer, UI/UX, Marketing Specialist

> "To find valid leads and identify targeted leads, Hunter.io is one of the trusted and reliable lead generation tools."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___4846530)

LC

LanceJN C.

Account Manager

> "Difficult for paid ( not support local country payment, like Alipay or Wechat), and the price for china maybe a little..."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___2379065)

PJ

Peter J.

Market Researcher

> "I think Hunter is a great tool to make sure that you are contacting the people that you want to."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6586247)

JD

Jit D.

Solutions Architect

> "a lot of the time they are either outdated information, or just guesswork based on the URL of the company's website."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___2868814)

PK

Przemek K.

Business Development Manager

> "It's very accurate, has different features and lets you research companies"

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___6745292)

EL

Emily L.

Business development representative

> "Doesn’t always give you the right email address as it guesses some based on other constituents."

[See full review](https://www.capterra.com/p/161625/Hunter/#Capterra___2595532)

[View Reviews](https://www.capterra.com/p/161625/Hunter/reviews/)

## User interface

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)

4.64 (528)

[Hunter](https://www.capterra.com/p/161625/Hunter/)

4.64 (708)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

Klaviyo

Top features

45/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/156699/Klaviyo/#features)

Hunter

22/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/161625/Hunter/#features)

### Recognition

Klaviyo is recognized as a top-rated tool in 5 Capterra Shortlist reports

No recognitions have been awarded to Hunter

### Deployment & support

Klaviyo

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Hunter

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Klaviyo

-   By Klaviyo
-   Located in United States
-   Founded in 2012

Hunter

-   By Hunter
-   Located in France
-   Founded in

## Popular Comparisons

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[4.64 (528)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

vs

[Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,446)](https://www.capterra.com/p/132996/brevo/reviews/)

$20/month

Price

$9/month

4.6

Features

4.5

4.5

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/132996-156699/brevo-vs-Klaviyo)

[Hunter](https://www.capterra.com/p/161625/Hunter/)[4.64 (708)](https://www.capterra.com/p/161625/Hunter/reviews/)

vs

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,411)](https://www.capterra.com/p/202338/Gmail/reviews/)

$49/month

Price

$0

4.5

Features

4.7

4.8

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/161625-202338/Hunter-vs-Gmail)

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[4.64 (528)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

vs

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,604)](https://www.capterra.com/p/110228/MailChimp/reviews/)

$20/month

Price

$13/month

4.6

Features

4.4

4.5

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/110228-156699/MailChimp-vs-Klaviyo)

[Hunter](https://www.capterra.com/p/161625/Hunter/)[4.64 (708)](https://www.capterra.com/p/161625/Hunter/reviews/)

vs

[Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,446)](https://www.capterra.com/p/132996/brevo/reviews/)

$49/month

Price

$9/month

4.5

Features

4.5

4.8

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/132996-161625/brevo-vs-Hunter)

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[4.64 (528)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

vs

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,411)](https://www.capterra.com/p/202338/Gmail/reviews/)

$20/month

Price

$0

4.6

Features

4.7

4.5

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/156699-202338/Klaviyo-vs-Gmail)

[Hunter](https://www.capterra.com/p/161625/Hunter/)[4.64 (708)](https://www.capterra.com/p/161625/Hunter/reviews/)

vs

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,604)](https://www.capterra.com/p/110228/MailChimp/reviews/)

$49/month

Price

$13/month

4.5

Features

4.4

4.8

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/110228-161625/MailChimp-vs-Hunter)

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[4.64 (528)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/)

$20/month

Price

$10/month

4.6

Features

4.5

4.5

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/136603-156699/MailerLite-vs-Klaviyo)

[Hunter](https://www.capterra.com/p/161625/Hunter/)[4.64 (708)](https://www.capterra.com/p/161625/Hunter/reviews/)

vs

[Success.ai](https://www.capterra.com/p/10013316/Success-ai/)[4.83 (417)](https://www.capterra.com/p/10013316/Success-ai/reviews/)

$49/month

Price

$33/month

4.5

Features

4.8

4.8

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/161625-10013316/Hunter-vs-Success-ai)

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[4.64 (528)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

vs

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

$20/month

Price

$15/month

4.6

Features

4.5

4.5

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/79367-156699/ActiveCampaign-vs-Klaviyo)

[Hunter](https://www.capterra.com/p/161625/Hunter/)[4.64 (708)](https://www.capterra.com/p/161625/Hunter/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/)

$49/month

Price

$10/month

4.5

Features

4.5

4.8

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/136603-161625/MailerLite-vs-Hunter)

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[4.64 (528)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,923)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$20/month

Price

$12/month

4.6

Features

4.2

4.5

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-156699/Constant-Contact-vs-Klaviyo)

[Hunter](https://www.capterra.com/p/161625/Hunter/)[4.64 (708)](https://www.capterra.com/p/161625/Hunter/reviews/)

vs

[EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/)

$49/month

Price

$9/month

4.5

Features

4.5

4.8

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/147415-161625/EmailOctopus-vs-Hunter)