---
title: "Compare Klaviyo vs Attentive 2026 | Capterra"
description: "Unsure of what to choose? Check Capterra to compare Klaviyo and Attentive based on pricing, features, product details, and verified reviews."
source_url: "https://www.capterra.com/compare/156699-179576/Klaviyo-vs-Attentive"
page_type: "comparison"
language: "en"
---

# Klaviyo vs Attentive Features and Cost Comparison

Last updated September 16th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

KlaviyoAttentive2/4 selected

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[4.6 (539)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

[Attentive](https://www.capterra.com/p/179576/Attentive/)[4.8 (110)](https://www.capterra.com/p/179576/Attentive/reviews/)

[## Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[4.6 (539)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

Starting Price

$20.00/month

Value-for-Money

4.3

Functionality

4.6

Ease of Use

4.5

Customer Service

4.3

Reviews Sentiment

Based on [539 reviews](#user-reviews)

Positive

511

Neutral

21

Negative

7

[## Attentive](https://www.capterra.com/p/179576/Attentive/)[4.8 (110)](https://www.capterra.com/p/179576/Attentive/reviews/)

Starting Price

Contact vendor

Value-for-Money

4.4

Functionality

4.5

Ease of Use

4.7

Customer Service

4.8

Reviews Sentiment

Based on [110 reviews](#user-reviews)

Positive

108

Neutral

1

Negative

1

What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 5,472 reviews from sms marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

82%Fit

High performer

Feature ratings

Mass Texting

4.5

Campaign Scheduling

4.7

Message Personalization

4.8

2-Way Messaging

4.7

Contact Management

4.4

80%Fit

High performer

Feature ratings

Mass Texting

4.8

Campaign Scheduling

5.0

Message Personalization

4.5

2-Way Messaging

4.0

Contact Management

4.0

User satisfaction

User satisfaction

4.6

User reviews[539](https://www.capterra.com/p/156699/Klaviyo/reviews/)

Ease of use

4.5

Functionality

4.6

Value for money

4.3

Customer support

4.3

User satisfaction

4.8

User reviews[110](https://www.capterra.com/p/179576/Attentive/reviews/)

Ease of use

4.7

Functionality

4.5

Value for money

4.4

Customer support

4.8

Price starts from

Price starts from

$20Usage Based, Per Month

-   Free version
-   Free trial

Price starts from

\--

-   Free version
-   Free trial

Best for

Best for

Klaviyo serves B2C businesses of all sizes with 400+ native integrations, including Shopify, WooCommerce, Magento, Salesforce Commerce Cloud, Square Online, Mindbody, and more.

Best for

Mid-market to enterprise retail and e-commerce brands in apparel, footwear, beauty, wellness, food and beverage, home goods, luxury retail, and sports and entertainment.

## User reviews

Pros & cons

DN

Dmytro N.

CEO

> "Klaviyo deep data integration allows us to track exact customer behavior and trigger precise email campaigns based on purchase history,..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7151543)

Dan J.

Lead Strategist, Designer

> "They've continued to add features to try and justify the costs, but it gets harder to keep up as a small business."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7115526)

DN

Dmytro N.

CEO

> "It gives us deep insights into customer behavior and allows us to build complex, high-converting automated flows that consistently..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7151543)

AD

Alexandre D.

Secretary General

> "Customer support is quick, however at the peak time it is sometimes slow which is frustrating for troubleshooting."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7175900)

VR

Verified Reviewer

Digital and Marketing senior specialist

> "During my time at Playmaker and Reper International, I’ve utilized Klaviyo to bridge the gap between complex data and personalized..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7114621)

VR

Verified Reviewer

Sr Manager, Digital Marketing

> "Reporting is clunky and the UI buries things that should be front and center."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7128746)

AD

Alexandre D.

Secretary General

> "It is an excellent solution for an IT related business such as ours where security and organization matter, but may not be worth the..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7175900)

VR

Verified Reviewer

Sr Manager, Digital Marketing

> "The UX and support don't match what you're paying at scale."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7128746)

Cody A.

President

> "You can make an infinite number of email flows, campaigns, text campaigns, form, etc."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7143026)

Doga I.

Director

> "Some features are not available for every account/business."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7096566)

Linda S.

CEO Founder

> "As an agency, the majority of our clients use Klaviyo, so I’ve had extensive hands-on experience with it across a wide range of ecommerce..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7134527)

VR

Verified Reviewer

Marketing

> "The recent price increases have come unexpectedly where they now charge for x amount of profiles, this wasn't something we expected when..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6857226)

LW

Lee W.

Owner

> "Easy ability to see how much money generated for each email sent, good visibility of who opened emails and who was active on the site and..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7077455)

GD

Grant D.

Production and Product Line Manager formerly Marketing and Web Manager

> "A bit pricy and tiers and auto upgrades take a while to get used to"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6572455)

Elena D.

Marketing Manager

> "It provides a lot of emails templates and a lot of drag sections to quick launch a Email marketing campaign and also you could design..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6686651)

Joseph E.

Ecommerce and IT Manager

> "I don't like the pricing structure for a lot of it."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7038090)

OC

Owen C.

MD

> "its huge amount of integrations with a range of ecommerce platforms, specifically in our case the tight integration with Shopify, helping..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6497002)

Cody A.

President

> "Their pricing is honestly insane."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7143026)

Kennedy K.

freelancer

> "The thing I love is how powerful the tool is in terms of email marketing and how it can be easily integrated with big platforms such as..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6689292)

KM

Kortney M.

Owner

> "The cost was getting high especially for a small list. And the support was not always available straight away"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6665441)

RO

Ricki O.

Owner

> "Klaviyo's best features include: 1) creating targeted campaigns and automating email workflows 2) detailed insights into email..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6551659)

KC

Katie C.

Email Team LEad

> "Cost and pricing structure are not my favorite."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6813794)

VR

Verified Reviewer

Digital and Marketing senior specialist

> "Being Klaviyo certified, I’ve seen firsthand how their predictive analytics and behavioral "Flows" outperform basic newsletters."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7114621)

MB

Miriam B.

Administrator

> "It was pretty complicated to manage the email domain switch."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6752033)

IS

Ilayda S.

Marketing Director

> "It’s improved email open rates and resulted in more sales as we can send our fashion customers targetted promotions and keep them engaged..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6783045)

AS

Allison S.

Email Designer

> "It could take a while for the support team to understand what I was asking for help with."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6564905)

SO

Sophie O.

Head of ecommerce

> "More and more start-ups are launching complementary services to Klaviyo, such as Wax (Whatsapp solution) and Loyoly (loyalty program), so..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6728534)

JF

Jonah F.

Manager of Product Development and Business Operations

> "We experienced issues with contacts being overwritten when multiple sign-ups/subscriptions came through the same form."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6234071)

RO

Ricki O.

Owner

> "Its powerful segmentation and automation tools allow me to create highly targeted and personalized email campaigns."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6551659)

Raphael F.

Head of Ecommerce

> "It's a bit abusive even though the service is great."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6860235)

SG

Sauve G.

Sales Representative

> "Also many pre bulit tempates that helps to make emails very quick."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7169381)

Bo K.

Customer Service Ambassador

> "Has lots of reporting and analytics features but customizing them are not so practical, high management might not see them appealing."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6019114)

Sam Z.

Director Of Marketing And DTC

> "Klaviyo remains the easiest way for marketers to easily segment, personalize, and create behavior based automations."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7058703)

VR

Verified Reviewer

Chief of Staff

> "The interface can feel dense at first."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6823065)

JV

Jeannie V.

Operations Manager

> "Klaviyo has got some major perks—think advanced segmentation, in-depth analytics, and automation that’s perfect for eCommerce."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6541060)

Raphael F.

Head of Ecommerce

> "We didn't appreciate the drastic price increase last year in 2024."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6860235)

KK

Kevin K.

Marketing Manager

> "The flow builder is powerful, flexible, and ideal for organizations that rely on data-driven automation."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7045217)

TA

Trevor A.

Owner

> "The lack of human response when you have an issue, while paying a premium price, makes us not want to recommend Klaviyo to any of our..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___5062600)

SO

Shane O.

Operations

> "While we only used it for around six months, we found it very handing and did get sales from Klaviyo"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7185783)

SR

Steve R.

Digital Producer

> "Klaviyo list management is also poor, and like some other platforms (seems to be a trend), Klaviyo gears the system towards pushing you..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___3934652)

Kennedy K.

freelancer

> "It has been the best which has helped me in my journey to e-commerce and selling online, thus bridging the gap between me and my..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6689292)

MV

Mariana V.

Social media lead

> "It is a little more expensive than other similar tools."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6810154)

Samuel A.

Digital marketing manager

> "I enjoyed using Klaviyo especially for email marketing, it's easy integration with website to interact with signups makes a great option..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6652553)

LC

Lataysha C.

Owner

> "My overall experience has been difficult to where I’ve used it and gave up on understanding it."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6768547)

VR

Verified Reviewer

CEO

> "I've used it for multiple clients and it's a very powerful and reliable app. If you've got the budget - go for it. If you're on a tight..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6621821)

ZP

Zenia P.

Marketing Coordinator

> "Also, it bills based on profiles, and takes ALL profiles from your Woocommerce account whether they're signed up for email or not. When I..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4873198)

VR

Verified Reviewer

Marketing

> "They host weekly webinars, which are usually worthwhile and useful for the team to attend to learn about email marketing best practices."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6857226)

KV

Katya V.

Developer

> "We had to download a separate integration tool and were still unable to integrate the emails without the automatic double confirmation..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4159014)

LE

Lindsey E.

Owner - Head Designer

> "I love the ease of connecting Klaviyo to my Shopify store and other apps."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7090949)

SR

Steve R.

Digital Producer

> "Basic requirements for flows are unnecessarily difficult to implement. When you contact Klaviyo support, staff gives information that..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___3934652)

Linda S.

CEO Founder

> "I’ve been using the platform for around 8–10 years, so I have a strong understanding of how it works and what it can do."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7134527)

NA

Ndifon A.

Founder and CEO

> "It's a significant drawback, especially for small businesses or those with limited budgets."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6008250)

JM

Javier M.

Project Manager

> "Flows are easy to create, user profiles are really complete with all the info on a specific contact (if you have an ecommerce integration..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6504218)

AW

Adam W.

eCommerce

> "The import from mailchimp was a bit of a hassle, and the sync between Klaviyo and Shopify has some unexpected issues that crop up, but..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4821411)

Bo K.

Customer Service Ambassador

> "Klaviyo could be the best when it comes to behaviour based automations especially building customer profiles and targets the correct..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6019114)

VR

Verified Reviewer

Eigenaar

> "Klaviyo keeps deducting money from our creditcard"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6133256)

BJ

Brittany J.

Operations Manager

> "I like that it has so many features that are one or two clicks to implement, like the follow up email feature."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6778473)

SK

Sabri K.

does not refund money

> "We canceled a plan by mistake, they do not take it back and do not give refunds"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6359313)

AW

Angela W.

Graphic Designer

> "We’ve seen better engagement, stronger results, and feel much more confident in our marketing since using Klaviyo."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7075018)

IA

Isaac A.

Student

> "The only bad thing I found about this tool was that as the number of subscribers increased, the cost of Klaviyo also increased..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4907836)

SB

Sam B.

E-Commerce Manager

> "It integrates with Shopify remarkably well, and creating workflows via Shopify is very easy."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6746071)

John S.

Social Media Consultant

> "One potential downside of this platform is its pricing structure. While there is a free version of Klaviyo available, the more advanced..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4607346)

Doga I.

Director

> "Best email marketing platform for D2C ecommerce businesses."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7096566)

MC

Maria C.

Sales Executive

> "It's frustrating when Klaviyo slows down and we have to start over from scratch after making edits, especially if the Email we're..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4679341)

RG

Rob G.

CEO

> "good email campaigns with automation, easy to setup flows, integration with ecommerce stores worked well."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7006781)

RR

Ricardo R.

Marketing

> "Can get expensive, especially if using old email lists."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6292703)

DANIEL V.

Consultor

> "I have several clients with whom I have implemented the tool and at least 40% of sales are thanks to the flows, registration pages and..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6483491)

JP

Juliette P.

CEO

> "Klaviyo is a little expensive compared to sendinblue that we used before."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6007467)

JW

Joe W.

Marketing Lead

> "Email templates, data analysis, contact management are all great"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6590782)

GN

Gerald N.

Marketing

> "It's starting to get super expensive as our list grows."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6249682)

Kennedy K.

freelancer

> "also, it is highly customizable that also connects perfectly with the vendors and customers."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6689292)

VR

Verified Reviewer

Owner

> "I didn't know anything about email marketing before using Klaviyo."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6043278)

Pedro A.

Marketing & Growth Ops

> "Despite me not being from Ecommerce, I can see this tool to be the best one to use on that usecase;- All in one solution for all of your..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___5084255)

KN

Kyle N.

Owner

> "It is a lot of work and their support is very limited."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6296706)

VR

Verified Reviewer

CEO

> "My favorite is the automation builder, I think it's the most advanced and customizable out there."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6621821)

Ben U.

CTO

> "a bit expensive if you dont know what your doing."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6060970)

SW

Simona W.

Head of marketing

> "For the structure our emails, Klaviyo has been an effective tool."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6862781)

SL

Simon L.

Manager

> "Pricing seems a little high compared to others"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6281452)

CL

Carissa L.

Marketing and Sales Manager

> "I really like the ease of use with Klaviyo and how they are constantly updating and releasing new features like Ai components"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6825703)

Mariia S.

Cosmetic Selling Manager

> "Not being able simply to transfer the email list of customers from our customer service database"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4777891)

BM

Brian M.

Data Analyst and IT

> "I have been the administrator which creates the list in Klavyo and so far everything has been smooth."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6830020)

VR

Verified Reviewer

Chief of Staff

> "The interface can feel dense at first."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6823065)

JM

Javier M.

Project Manager

> "The interface is one of the cleanest we've worked with, and it actually works!"

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6504218)

KS

Kanneeswari S.

Owner

> "A little bit of the Email tools are not easy to use and not a lot of HTML tools are available to design."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4459471)

CX

Caitlin X.

Retention Manager

> "Easy to use, intuitive platform."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7055645)

SR

Steve R.

Digital Producer

> "Generally also poor UI for the visual builder."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___3934652)

AK

Anthony K.

Head of E-commerce

> "Intuitive and easy to use."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6737511)

JK

John K.

K

> "The interface is clunky and difficult to use, and it does not provide users' needed features."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___3612260)

SB

Sam B.

E-Commerce Manager

> "It integrates with Shopify remarkably well, and creating workflows via Shopify is very easy."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6746071)

KV

Katya V.

Developer

> "Integrations and deliverability were where Klaviyo fell short."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4159014)

MK

Madhura K.

Marketing Strategist

> "It’s a very good integration and this AI was able to capture the essence of our branding very well in a couple tryouts."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6367231)

LC

Lataysha C.

Owner

> "My overall experience has been difficult to where I’ve used it and gave up on understanding it."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6768547)

VR

Verified Reviewer

Marketing Operations Specialist

> "Integrations work great, event if it takes a couple of minutes to trigger the actions."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6223377)

Toluwanimi O.

Growth marketer

> "It was difficult to understand at first."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___2756529)

EA

Enis A.

Founder

> "It integrates well with Shopify enabling you to observe customer data."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4072429)

AD

Alexandre D.

Secretary General

> "Customer support is quick, however at the peak time it is sometimes slow which is frustrating for troubleshooting."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7175900)

Cristian F.

Manager

> "It's software that is very easy to use once you get the hang of it."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___4722915)

VR

Verified Reviewer

Sr Manager, Digital Marketing

> "The UX and support don't match what you're paying at scale."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7128746)

VR

Verified Reviewer

Growth Consultant

> "Klaviyo is extremely easy to use."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___3595871)

AS

Allison S.

Email Designer

> "It could take a while for the support team to understand what I was asking for help with."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6564905)

DN

Dmytro N.

CEO

> "It gives us deep insights into customer behavior and allows us to build complex, high-converting automated flows that consistently..."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___7151543)

Raphael F.

Head of Ecommerce

> "It's a bit abusive even though the service is great."

[See full review](https://www.capterra.com/p/156699/Klaviyo/#Capterra___6860235)

[View Reviews](https://www.capterra.com/p/156699/Klaviyo/reviews/)

MO

Mihaela O.

Senior affiliate program manager

> "I love the possibility of reaching prospective buyers and re-engaging existing customers where they spend most of their..."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___5095416)

AB

Alec B.

Sales Manager

> "No real downside to Attentive other than it being more expensive compared to some of their competitors."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___6533426)

ZP

Zenia P.

Marketing Coordinator

> "They've done great things for our email sign ups, and while SMS has been slower to grow, we see good returns and that..."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___6085489)

SF

Sarah F.

Owner

> "It wouldnt finalize the sign up for text alerts if the customer clicked the landing page from facebook"

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___6486865)

RD

Rachel D.

Owner

> "It is great for a small business like ours and the scheduling and analytics are extremely helpful."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___6168079)

SF

Sarah F.

Owner

> "I didnt like the pricing, and their landing page to sign up for texts was awful"

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___6486865)

RD

Rachel D.

Owner

> "I love the ease of use, the extremely quick and efficient customer service, and how often they launch new products."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___6168079)

TH

Timothy H.

Owner

> "We NEVER joined their lists but somehow they are spamming us."

[See full review](https://www.capterra.com/p/179576/Attentive/#GetApp___3837882)

MH

Melissa H.

Merchandising Director

> "Features that are the most impactful are the ease of setting up a campaign and the reporting feature allowing us to..."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___3826168)

TH

Timothy H.

Owner

> "We've told them to STOP EMAILING us but they keep persisting."

[See full review](https://www.capterra.com/p/179576/Attentive/#GetApp___3837882)

ZP

Zenia P.

Marketing Coordinator

> "The platform works well and we've seen good returns."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___6085489)

TH

Timothy H.

Owner

> "They are annoying and spammers."

[See full review](https://www.capterra.com/p/179576/Attentive/#GetApp___3837882)

LW

Lauren W.

Assistant Chief of Communications

> "We have tailored our customer journey to our needs and have been able to build segments for more effective targeted..."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___3796181)

MH

Melissa H.

Merchandising Director

> "Some journey and campaign editing functions are confusing."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___3826168)

KP

Katie P.

Executive Director

> "What is most beneficial is that we have a partner in Attentive and not just a software."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___3862105)

EH

Evan H.

Senior Brand Manager

> "The hardest things about SMS is just the carrier fees"

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___3792620)

JD

Jeremy D.

VP of Digital Commerce

> "The SMS industry is nascent so it is important to find a partner that helps navigate regulatory challenges to a..."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___3795026)

CC

Connor C.

Marketing Coordinator

> "I would also appreciate if they would fix a bug with their message notifications - it constantly shows more notifications..."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___2976670)

PB

Paige B.

Digital Marketing Manager

> "From the increased consumer data we've been able to gather to grow our email list size, as well as SMS capture which has..."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___2733196)

SS

Steph S.

Digital Marketing & Ecommerce Manager

> "We waste a lot of $$ each month getting people's grocery lists and unintentional texts that we do not want."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___2969410)

VR

Verified Reviewer

Director of Marketing and Design

> "I love the format for sending text messages with the Link shortening and the layout they provide that looks like an..."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___2733188)

VR

Verified Reviewer

Director of Marketing and Design

> "Setting up the campaigns when I was getting started was a bit confusing for the sign up marketing box on the website."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___2733188)

Eszter D.

Marketing manager

> "Attentive offered the best free trial when we reviews our sms marketing options."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___3116770)

EB

Evan B.

Marketing Manager

> "Does not easily integrate with non Shopify Plus accounts."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___2733575)

LP

Lisa P.

Email Marketing Lead

> "I'd say the best parts are the communication with the Whiteglove service & our Account Manager; it's quick and business..."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___2733172)

PT

Paula T.

E-commerce

> "There are still parts of the platform that are a little clunky"

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___2748727)

AB

Andres B.

Sr. Digital Marketing Manager, Retention

> "The interface is very user-friendly, making the messaging scheduling process far more effective and streamlined."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___3797009)

MC

Marcos C.

Business Development Consultant

> "It's expensive and sometimes it's difficult to anticipate results."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___2969704)

AD

Abbe D.

Email, Affiliate & Social Marketing Manager

> "Attentive also hosts regular events to demo how other brands are using the platform - offering great ideas, demo'ing new..."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___2733165)

MJ

Madeline J.

Content Marketing Manager

> "Attentive seemed to over promise and under deliver."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___2733101)

CC

Connor C.

Marketing Coordinator

> "Attentive has a user-friendly interface that allows a user to get familiar with the application quickly to deploy SMS..."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___2976670)

EB

Evan B.

Marketing Manager

> "Does not easily integrate with non Shopify Plus accounts."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___2733575)

Jordan C.

Digital Marketing Specialist

> "Great for launching sms marketing for our company."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___3795168)

SS

Steph S.

Digital Marketing & Ecommerce Manager

> "We waste a lot of $$ each month getting people's grocery lists and unintentional texts that we do not want."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___2969410)

LP

Lisa P.

Email Marketing Lead

> "I love that they schedule calls with their customers so their Product Team can get a real insight into what we would like..."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___2733172)

PT

Paula T.

E-commerce

> "There are still parts of the platform that are a little clunky"

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___2748727)

LM

Lauren M.

Marketing Manager

> "Setting up a text message campaign only takes a few minutes and we've seen great results with text messaging quickly..."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___2757174)

MJ

Madeline J.

Content Marketing Manager

> "Attentive seemed to over promise and under deliver."

[See full review](https://www.capterra.com/p/179576/Attentive/#Capterra___2733101)

[View Reviews](https://www.capterra.com/p/179576/Attentive/reviews/)

## User interface

4.63 (539)

[Attentive](https://www.capterra.com/p/179576/Attentive/)

4.78 (110)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

2-Way Messaging

207

Important

Activity Dashboard

150

Important

Activity Tracking

120

Important

Klaviyo

Top features

34/50

-   2-Way Messaging
-   Activity Dashboard
-   Activity Tracking
-   AI Copilot
-   AI SMS
-   Alerts/Notifications
-   API
-   API Integration
-   Audience Targeting
-   Automated Responses
-   Automated Scheduling
-   Automatic Replies
-   Automatic URL Shortening
-   Autonomous Task Execution
-   Autoresponders
-   Bulk SMS
-   Campaign Management
-   Campaign Planning
-   Campaign Scheduling
-   Chat/Messaging
-   Communication Management
-   Compliance Management
-   Consent Management
-   Contact Database
-   Contact Management
-   Cross-system Integration
-   Customer Segmentation
-   Customizable Fields
-   Customizable Templates
-   Decision Making
-   Drip Campaigns
-   Engagement Tracking
-   Event Triggered Actions
-   Generative AI
-   Interaction Tracking
-   Keyword Tracking
-   Landing Pages/Web Forms
-   Link Shortening
-   Marketing Automation
-   Mass Texting
-   Message Personalization
-   MMS
-   MMS Marketing
-   Mobile Alerts
-   Mobile Coupons
-   Mobile Keywords
-   Multi-Campaign
-   Multi-Language
-   Multi-step Planning
-   Natural Language Interaction

[See all features](https://www.capterra.com/p/156699/Klaviyo/#features)

Attentive

22/50

-   2-Way Messaging
-   Activity Dashboard
-   Activity Tracking
-   AI Copilot
-   AI SMS
-   Alerts/Notifications
-   API
-   API Integration
-   Audience Targeting
-   Automated Responses
-   Automated Scheduling
-   Automatic Replies
-   Automatic URL Shortening
-   Autonomous Task Execution
-   Autoresponders
-   Bulk SMS
-   Campaign Management
-   Campaign Planning
-   Campaign Scheduling
-   Chat/Messaging
-   Communication Management
-   Compliance Management
-   Consent Management
-   Contact Database
-   Contact Management
-   Cross-system Integration
-   Customer Segmentation
-   Customizable Fields
-   Customizable Templates
-   Decision Making
-   Drip Campaigns
-   Engagement Tracking
-   Event Triggered Actions
-   Generative AI
-   Interaction Tracking
-   Keyword Tracking
-   Landing Pages/Web Forms
-   Link Shortening
-   Marketing Automation
-   Mass Texting
-   Message Personalization
-   MMS
-   MMS Marketing
-   Mobile Alerts
-   Mobile Coupons
-   Mobile Keywords
-   Multi-Campaign
-   Multi-Language
-   Multi-step Planning
-   Natural Language Interaction

[See all features](https://www.capterra.com/p/179576/Attentive/#features)

### Recognition

Klaviyo is recognized as a top-rated tool in 1 Capterra Shortlist reports

No recognitions have been awarded to Attentive

### Deployment & support

Klaviyo

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Attentive

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Klaviyo

-   By Klaviyo
-   Located in United States
-   Founded in 2012

Attentive

-   By Attentive
-   Located in United States
-   Founded in

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