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Klaviyo vs Pemcards: Which is a better fit?

Updated on February 16th, 2025
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Summary
Key features rated by users
Features selected based on 1,549 reviews from Brand Management users.
% Fit
Missing features
Feature ratings
Customizable Templates
4.5
Customizable Branding
4.4
Content Management
NA
Image Editing
NA
Search/Filter
NA
% Fit
Missing features
Feature ratings
Customizable Templates
NA
Customizable Branding
NA
Content Management
NA
Image Editing
NA
Search/Filter
NA
User satisfaction
4.6
User reviews471
Ease of use
4.4
Functionality
4.6
Value for money
4.3
Customer support
4.3
4.8
User reviews38
Ease of use
4.7
Functionality
4.7
Value for money
4.9
Customer support
4.9
Price starts from
Monthly subscription
Free version
Free trial
One-time payment
Free version
Free trial
Best for

Klaviyo serves businesses of all sizes with a DTC presence through seamless integrations with Shopify, WooCommerce, Magento, Salesforce Commerce Cloud, Square Online, Mindbody, and hundreds more.

Travel company, DMO, event organizers, all companies that want to differentiate marketing strategies, marketing agency, ecommerce.

User reviews
pros & cons
1 / 4
View Reviews
Not enough reviews
View Reviews
Video reviews
Steve R
Marketing Manager
5.0

Steve: My name's Steve, I'm the marketing manager at Base London footwear company. And I'm giving Klaviyo five stars. Before Klaviyo, we were using Mailchimp. It was okay to begin with, but we found we outgrew it. The functionality that we needed wasn't quite there for the customer data platform perspective. Also, the editing of the templates was a little bit rudimentary. Good platform, but we just needed to scale up. The reasons we went for Klaviyo. It had great integrations with Magento, which we were with at the time. We're now with Shopify, even better integrations with that. It had very flexible pricing model. It had an incredibly easy to use drag and drop editor. And it was especially good at editing for mobile first. But yeah, it just had a lot of features. And like I said, the price, the scaling price, made it easy to get on board with and then grow with as time goes on. It was incredibly easy to onboard Klaviyo. They have very detailed help articles on how to transition from something like Mailchimp, which I think a lot of people do. So importing all the customer data was very simple. Then I believe it was just a bit of code I think to add to Magento. On Shopify, it's even easier. I think that there's a Shopify plugin for it. So there wasn't really any dev work needed. I think it was all done in-house. First of all, Klaviyo is an incredible platform regardless of your business size, whether you are a small, medium business or an enterprise level. The flexible pricing makes it incredibly easy to start. It's very intuitive. There's a huge amount of features, that I don't even use yet. But as far as scheduling campaigns and stuff and building templates, pop-ups, managing your customer data, it's all there. And one of the best things about them is that they continually innovate and they seem to bring new features for no extra cost all the time. One thing I would say be careful of is as they introduce SMS, it is very easy to go over your usage, so be careful of that. But again, if you get bumped up automatically to another pricing level, you can just knock it down again the next month. So it is very flexible, very easy to use and I thoroughly recommend it.

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156699
5 screenshots
200079
4 screenshots

Klaviyo

Top Features
13/44
  • Access Controls/Permissions
  • Approval Process Control
  • Artwork Management
  • Brand Guidelines
  • Brand Tracking
  • Change Management
  • Collaboration Tools
  • Commenting/Notes
  • Competitive Analysis
  • Compliance Management
  • Content Library
  • Content Management
  • Content Scheduling
  • Digital Asset Management
  • File Management
  • Fulfillment Distribution
  • Image Editing
  • Metadata Management
  • Multiple Output Formats
  • Project Management
  • Reputation Management
  • Search/Filter
  • Sentiment Analysis
  • Single Sign On
  • Social Media Monitoring
  • Storytelling
  • Strategic Planning
  • Tagging
  • Version Control
  • Visual Analytics
  • Workflow Management
  • Activity Dashboard
  • Alerts/Notifications
  • API
  • Campaign Management
  • Customizable Branding
  • Customizable Templates
  • Data Import/Export
  • Drag & Drop
  • Engagement Tracking
  • Multi-Channel Marketing
  • Real-Time Data
  • Reporting & Statistics
  • Third-Party Integrations
See All features
Hide Brand Management Software Features -

Pemcards

1/44
Show Brand Management Software Features +
Klaviyo
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Pemcards
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Klaviyo
  • By Klaviyo
  • Located in United States
  • Founded in 2012
Pemcards
  • By Emotion
  • Located in Italy
  • Founded in 2017
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