# Compare Thryv vs Act! 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Thryv and Act! based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/156926-175860/Thryv-vs-Act

---

# Thryv vs Act! Features and Cost Comparison

Last updated May 11th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

ThryvAct!2/4 selected

[Thryv](https://www.capterra.com/p/156926/Thryv/)[4.2 (515)](https://www.capterra.com/p/156926/Thryv/reviews/)

[Act!](https://www.capterra.com/p/175860/Act/)[3.9 (907)](https://www.capterra.com/p/175860/Act/reviews/)

[## Thryv](https://www.capterra.com/p/156926/Thryv/)[4.2 (515)](https://www.capterra.com/p/156926/Thryv/reviews/)

Starting Price

$244.00/month

Value-for-Money

4

Functionality

4.1

Ease of Use

4.1

Customer Service

4.2

Reviews Sentiment

Based on [515 reviews](#user-reviews)

Positive

417

Neutral

29

Negative

69

[## Act!](https://www.capterra.com/p/175860/Act/)[3.9 (907)](https://www.capterra.com/p/175860/Act/reviews/)

Starting Price

$30.00/month

Value-for-Money

3.9

Functionality

3.9

Ease of Use

3.9

Customer Service

3.6

Reviews Sentiment

JS

Based on [907 reviews](#user-reviews)

Positive

648

Neutral

107

Negative

152

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## Send this comparison chart to my inbox

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What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 17,521 reviews from crm software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

67%Fit

Not enough reviews

Feature ratings

Data Security

\--

Contact Management

4.3

Lead Management

4.3

Sales Pipeline Management

3.9

Activity Dashboard

3.5

77%Fit

High performer

Feature ratings

Data Security

4.5

Contact Management

4.3

Lead Management

4.0

Sales Pipeline Management

4.0

Activity Dashboard

4.2

User satisfaction

User satisfaction

4.2

User reviews[515](https://www.capterra.com/p/156926/Thryv/reviews/)

Ease of use

4.1

Functionality

4.1

Value for money

4.0

Customer support

4.2

User satisfaction

3.9

User reviews[907](https://www.capterra.com/p/175860/Act/reviews/)

Ease of use

3.9

Functionality

3.9

Value for money

3.9

Customer support

3.6

Price starts from

Price starts from

$244Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

$30Per User, Per Month

-   Free version
-   Free trial

Best for

Best for

Thryv helps small and midsize service businesses manage CRM, marketing, scheduling, payments, and customer communication from one platform.

Best for

Act! Advantage is a front-office CRM solution that unites sales, marketing, and customer management in one affordable platform to help you stay organized, and turn relationships into results.

## User reviews

Pros & cons

GD

Gary D.

President

> "I have been working with the Thryv platform and \[sensitive content hidden\] for the last few years to improve my CRM communications,..."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___7137750)

IS

Ilayda S.

Marketing Director

> "The UI isn’t as smooth as seen on some newer platforms, and some features (email campaign tools, for example) feel somewhat basic..."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___6788333)

TC

TJ C.

Owner

> "It does streamline the process of running a business and bringing back existing customers"

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___7134487)

GD

Gary D.

President

> "Many of the general posts did not reflect the quality of work that we perform."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___7137750)

TC

TJ C.

Owner

> "Email function is good and invoice sending is simple. "

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___7134487)

GD

Gary D.

President

> "The standard Social media post program was a little hit or miss."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___7137750)

IS

Ilayda S.

Marketing Director

> "The automated reminders and review prompts brought in more feedback, which we’ve leveraged to refine our marketing."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___6788333)

Leigha R.

Marketing Director

> "We were miscategorized, leading to not only fewer calls, but calls for another industry taking vital time away from business."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___6550351)

JR

Justin R.

General Manager

> "My favorite part of Thryv was the single inbox for all of our channels. "

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___6827868)

RT

Ricki T.

Owner

> "It's not really worth it for me as a small business owner."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___7079737)

RA

Rahman A.

Marketing Specialist

> "It has simplified our system for working with customers and tracking their responses."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___6793855)

TD

Tom D.

Owner and Lead Photographer

> "Thryv became too costly and quirky, and they outsourced their tech support overseas."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___6724193)

BB

Brandon B.

Owner

> "Overall, switching to this hosting company has made my online experience seamless and enjoyable!"

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___7137403)

JJ

Jenny J.

Manager

> "Customer service was terrible and critical errors about our business including the wrong phone number, the WRONG type of medical..."

[See full review](https://www.capterra.com/p/156926/Thryv/#SoftwareAdvice___5004229)

BB

Brandon B.

Owner

> "I love my new internet hosting company for several reasons."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___7137403)

VR

Verified Reviewer

V.P.

> "they admittedly didn't provide proper services to us, we asked for one option to be credit back on our credit card while we figure..."

[See full review](https://www.capterra.com/p/156926/Thryv/#GetApp___4857415)

DR

Deanna R.

Sales Account Manager

> "We appreciate customer support and the ease of invoicing. "

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___7132231)

AL

Andrew L.

ownder

> "Very little accountability on the side of upper management."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___6551245)

IJ

Idania J.

President owner

> "I have received good leads and enjoy the contacts i have made."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___7138243)

Leigha R.

Marketing Director

> "It was difficult to get them to attend to our account."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___6550351)

JR

Justin R.

General Manager

> "I also enjoyed they would auto post social items for us."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___6827868)

BH

Bridget H.

Owner/Operator

> "Lack of integration, timezone challenges from the start with scheduling, cannot load my logo or photos onto the Google My Business..."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4569645)

IS

Ilayda S.

Marketing Director

> "It saves time and standardizes the tone across our brand."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___6788333)

LS

Lisa S.

Directpr

> "I can't pull reports that include all my customers due to line restrictions."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___6223018)

TC

TJ C.

Owner

> "Great service from my team and the product suite is great. "

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___7134487)

VR

Verified Reviewer

V.P.

> "Then the 2 representatives we were working with decided it was best to stop communicating back with us. If I/we did that as a..."

[See full review](https://www.capterra.com/p/156926/Thryv/#GetApp___4857415)

IJ

Idania J.

President owner

> "Customer support is always available."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___7138243)

MA

Melanie A.

Office Manager

> "Some areas refer to open invoices as payments which is not just inaccurate, but the opposite of what they are."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4897400)

Tyrell T.

Owner

> "Everyone that I have encountered in Thryv has been extremely professional, genuine, and knowledgeable."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___7137840)

MA

Melanie A.

Office Manager

> "I am not happy with the search function in the Billing & Invoicing section."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4897400)

Charles T.

COO and Franchise Development

> "The team is great to work with."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___7137821)

TP

Tyrone P.

Franchise owner

> "The mobile app doesn't go back to home that easy, you have to either close app or hit back a bunch of times."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4907277)

JL

Jeromy L.

Owner and Founder

> "The customization you can develop and the ease to adapt to the ever changing business world is crucial and central to the small..."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4907442)

CL

Cesar L.

Construction

> "Was using software for a while and was told if I add an seo it would put me on 1st spot in richland wa on Google search, 4 days..."

[See full review](https://www.capterra.com/p/156926/Thryv/#SoftwareAdvice___3594363)

AL

Andrew L.

ownder

> "My experience with Thryv started off great; I was super excited to find a CRM that really seemed to cater towards small business."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___6551245)

CM

Christopher M.

CEO

> "Poor at best."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___6629877)

JL

Jeromy L.

Owner and Founder

> "They designed a beautiful website and created a professional image both for me, my clients, and my competition. "

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4907442)

HS

Hannah S.

Owner/Life Integration Consultant

> "I don't think they are set up to work well with Neurodivergent folks, but that's systemic."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4897244)

NG

Nicholas G.

President

> "I love the scheduling function as well as the automated reminders as well as the ease in sending out newsletters"

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4901338)

MA

Melanie A.

Office Manager

> "I find the reporting to be clunky and cumbersome as well."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4897400)

WC

Wanita C.

Owner

> "I like how everything i need to run my business is intergrated into the one easy to use app"

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___6413634)

MK

Michelle K.

owner

> "It's as if someone came up with a good concept and then hired I don't know who to develop lousy software, thinking that if they..."

[See full review](https://www.capterra.com/p/156926/Thryv/#SoftwareAdvice___3543603)

DC

Danielle C.

Owner, Holistic Nutritionist

> "The appt reminders are great. And the fact that I can pot on my social media accounts right form Thryv is pretty efficient as well."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4913985)

BH

Bridget H.

Owner/Operator

> "Lack of integration with obvious things like Google My Business, lack of timezone integration for a month and just too many to mention"

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4569645)

LW

Lisa W.

Operations Manager

> "This multi-functional CRM not only allows you to monitor, post & interact with clients via your website but they are constantly..."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___3602787)

JL

Jeff L.

president

> "Can't believe that you cancelled the "work as" function."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4897153)

MP

Melanie P.

Owner/Operator

> "The only features that I found really useful for my business was the showing what and who owes for payment and the invoices sent at..."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___3577984)

BF

Benjamin F.

Owner

> "They took me money with no returns. when I tried to cancel they said I had to pay for more moths even though i didn't sign a contract..."

[See full review](https://www.capterra.com/p/156926/Thryv/#SoftwareAdvice___4649043)

DS

Dawn S.

Co Owner/CEO

> "Automation, added efficiencies have bought us more views, more customers with less time devoted to posts, marketing and has improved..."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___3609150)

SB

Susan B.

Vice President

> "Still being charged 5 months after cancellation letter was received."

[See full review](https://www.capterra.com/p/156926/Thryv/#SoftwareAdvice___6109610)

LM

Lita M.

Owner

> "Well worth the investment"

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___6872713)

SB

Susan B.

Vice President

> "Unable to cancel after several attempts."

[See full review](https://www.capterra.com/p/156926/Thryv/#SoftwareAdvice___6109610)

JT

Jonathon T.

Co-owner

> "It makes administration much more manageable for invoicing, scheduling appointments, and managing multiple social media profiles in..."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___3771340)

DA

Dave A.

Operations Manager

> "The inability to send booking notifications and emails to multiple customers. "

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___3549133)

AS

Austin S.

Compliance Officer

> "Inbound, Outbound, anywhere, anytime, you can access your full customer base from laptop or smartphone."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4907867)

JM

Jonathan M.

CPA

> "Fictitious customers created, duplicates, anything with a street address of "PO Box" in QuickBooks get deleted randomly, characters..."

[See full review](https://www.capterra.com/p/156926/Thryv/#SoftwareAdvice___3316801)

AL

Andrew L.

ownder

> "It initially seemed really well organized and easy to onboard with."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___6551245)

RW

Rafer W.

Founder

> "there's a reason they lock you into a 6-month contract--because the platform sucks and they know after two months people will cancel."

[See full review](https://www.capterra.com/p/156926/Thryv/#GetApp___3668232)

BK

Bob K.

IT Manager

> "I like CRM features that makes the tool capableIn addition, it also comes with social media management and marketing features."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4352489)

TW

Tony W.

President

> "I have to physically enter every appointment that does not come through the software."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___3996912)

LB

Laura B.

Administrative Coordinator

> "Thryv has enabled us to keep our patients up to date through our website, which has been tremendously helpful with the continuing..."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___3591381)

LB

Laura B.

Administrative Coordinator

> "As a small office with limited resources, we can't always make use of some of the software on the market. "

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___3591381)

EM

Elvira M.

Administration Manager

> "As a relatively new user of the program, I'm excited to grow with Thryv in promoting our Business on Social Media Platforms."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4898454)

AB

Adam B.

Owner

> "Provided zero leads and all I got was 10-15 robo spam calls"

[See full review](https://www.capterra.com/p/156926/Thryv/#SoftwareAdvice___4294252)

DS

Donna S.

Referral Development Coordinator

> "This in turn, allows us to update referral source on how the partnership has made a difference in a persons recovery."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___3750108)

MP

Melanie P.

Owner/Operator

> "The employees associated with Thry were good at what they did, but just were not able to get the software program to where I needed..."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___3577984)

MP

Michele P.

Client Services Coordinator

> "This product works well for our nonprofit food pantry to schedule our clients and remind them of their appointments."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4052094)

JH

Jorge H.

Painting

> "Never recommend this company just waisted Time and money"

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___6005824)

MA

Melanie A.

Office Manager

> "Even though some areas still need work, the software team is consistently making improvements and updates."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4897400)

CB

Chris B.

Operations Mgr

> "one problem is the invoicing and the small text, the other is when your texting your constantly refreshing to stay with the..."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___2943461)

BM

Brandi M.

Owner

> "The CRM functions, scheduling, and automated reminders work great for my small business."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4618300)

MK

Michelle K.

owner

> "I've wasted so much time trying to get Thryv to work, both by myself and with customer support, that it's maddening. "

[See full review](https://www.capterra.com/p/156926/Thryv/#SoftwareAdvice___3543603)

MC

Matt C.

GM

> "Thryv has made our social media marketing much easier."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4897460)

SA

Samuel A.

public adjuster/office help

> "The email marketing campaigns are a little confusing to know when they start."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___3745233)

RB

Richie B.

President

> "I love the scheduling part and being able to automatically send reminders about the appointments and thanking them afterwards."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4585099)

AM

Andrew M.

President

> "I canceled my account after about 1 year, and they continued billing me."

[See full review](https://www.capterra.com/p/156926/Thryv/#GetApp___4333134)

DA

Dave A.

Operations Manager

> "by far, the best feature is the optimization of my website with the 45+ search engines. "

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___3549133)

AM

Andrew M.

President

> "Customer service confirmed the cancellation, but the bills kept on coming."

[See full review](https://www.capterra.com/p/156926/Thryv/#GetApp___4333134)

PG

Patrick G.

Piano Tuner/Technician

> "I would definitely recommend this software for others who are looking for an appointment management system."

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___4907324)

SB

Shawn B.

Owner

> "reminder process seems a bit too aggressive"

[See full review](https://www.capterra.com/p/156926/Thryv/#Capterra___3706048)

[View Reviews](https://www.capterra.com/p/156926/Thryv/reviews/)

JS

Jack S.

Owner

> "Full data management / CRM making it easy to systematically process the collection, storing, updating and utilizing..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7054063)

BC

Brian C.

Director

> "By tying our database to online forms, we increase the risk of bad info overwriting good data."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7118161)

DS

Dominic S.

Financial advisor

> "The contact management features are especially helpful, allowing us to keep detailed records of client interactions,..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7140809)

PR

Paul R.

sales manager

> "Sometimes the phone connection is a little hard to hear and the screen were you need to add new contacts can be..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7145195)

JW

Janet W.

President

> "What I like best is the fact that I can find ANYTHING in my database in seconds - before someone finishes telling..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7114606)

DM

Daniel M.

President

> "We are being slowly pushed into a cloud service that does not integrate well with how we store documents."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7142090)

DM

Dan M.

President

> "Their technical teams have repeatedly demonstrated an extraordinary willingness to solve problems completely—whether..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7142909)

LT

Lydia T.

Chief of Staff

> "They then hung up on our internal I.T. guy when they got confused, and then lied about it in the log notes; saying..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7145927)

RT

Ron T.

Owner

> "I need to use my CRM even when I do not have acces to internet, and ACT is the only company I know of that offers a..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7051782)

TG

Tyler G.

Director of Business Development

> "Also, the I beleive texting out of ACT should not be a feature that I need to pay extra for. "

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135262)

LT

Lydia T.

Chief of Staff

> "I am giving 2 stars instead of 1 because the customer success department is decent. As mentioned, if there weren't..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7145927)

LT

Lydia T.

Chief of Staff

> "Formatting issues with the notes section, and constant glitching."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7145927)

DM

Dan M.

President

> "As of 2026, this represents a 29-year business relationship—one of the longest and most important professional..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7142909)

AH

Andres H.

Sales Engineer

> "Crashes my outlook and often loses setting with Google Integration."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7142777)

PR

Paul R.

sales manager

> "The productivity and efficiency has freed up time to focus on getting more customers and service my current..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7145195)

JF

Jennifer F.

Owner

> "The issues with time it takes screen to change when completing activities."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7140286)

RP

Rachel P.

Business Assistant

> "The amount of customization and details you can add to an email makes our emails unique. "

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135346)

LB

Lori B.

president

> "I can't get it to sync with my Google calendar--just doesn't work."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7141576)

BN

BRAD N.

SALES ENGINEER

> "This new form of note taking tool has helped to keep me on track with all of my customers."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7081335)

VT

Vanessa T.

School Board President

> "Also having trouble figuring out a way to NOTE all at once and then delete those from a lookup."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7136965)

AP

Andrew P.

VP

> "At first it was an adjustment with the cloud base system but now i like it because i can access on my phone, tablet..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135256)

RD

Regina D.

Administrator

> "The way the group emails feature works is less than idea."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135427)

JM

James M.

REALTOR

> "The pro I like the most about Act is the customer tables, however I am still learning how to effectively design and..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7123845)

SM

Scott M.

Managing Director

> "It not always accessible and sometimes locks us out for no reason so needs a customer service call."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7068325)

KW

Kevin W.

Manager

> "I like the software's ability to track my emails to clients for future reference."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7079631)

RD

Regina D.

Administrator

> "For example, when using a mail merge, the formatting can be strange."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135427)

BR

Barbie R.

Office Manager

> "I love being able to have all my contacts and information about my contacts all in one app."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135231)

PR

PAUL R.

President

> "Act does not work well with the new version of MS Outlook."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7140394)

KW

Kevin W.

Manager

> "In my business, tracking calls and setting meetings is very important."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7079631)

JR

Jim R.

Regional VP Sales, NA

> "Sometimes the features don't work properly requiring a restart."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7140174)

RW

Robert W.

Owner

> "Additional features that support my marketing efforts and the improved Outlook integration are real time savers."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6856052)

KA

Kevin A.

Sales

> "The desktop version is a very old format and data can be old."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7140390)

MF

Myles F.

Applications Engineer

> "I had to make some major changes (users and setup), and my Customer Service Rep was fantastic. Once he started, we..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7118197)

DB

Danny B.

Recruiter

> "It has been one problem after another including an update that changed all the search functions without getting so..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6837404)

BG

Bev G.

Director

> "We don't currently use it to it's full potential but are loving the way we can customise it to suit our business. "

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7122838)

VR

Verified Reviewer

Regional Sales Manager

> "Slow operating and outdated, needs to be updated to join the 21st century."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7110141)

JL

Jeffrey L.

FA

> "The product provides an excellent way to maintain a list of contacts."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7082918)

JR

James R.

President

> "I have trouble if I have to move fields around."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7088048)

MR

Micky R.

Operations Manager

> "I recommend it to my clients and usually setup a custom contact screen and fields for them."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7139649)

MT

Mike T.

Vistage Chair

> "I feel like I am sitting forever and often go to other tasks during wait."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7140154)

Kevin H.

Sr. Registered Client Service Associate

> "Sharing a calendar and viewing others event is helpful."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7136807)

JB

John B.

Senior Vice President

> "Don’t like high price increase after using for so many years with no assistance from ACT."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7140665)

TR

Tammy R.

Admin Sales management

> "I am able to use it for organizing out data for the most part."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135260)

MR

Micky R.

Operations Manager

> "A few bugs that have been around for years and never fixed."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7139649)

KA

Kevin A.

Sales

> "Have used Act to keep up with vendors and customers, and the history is invaluable."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7140390)

JR

James R.

Business owner

> "Until two weeks ago there were 45 items on the list as well as screen grabs showing the error messages and bizarre..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6451770)

MC

Marianne C.

Office Manager

> "Customer Support is responsive understandable and easy to understand when trying to provide support for complex..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7140642)

MH

Mike H.

Sales Manager

> "The Marketing Automation component seems difficult to use."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135269)

NA

Nita A.

Secretary

> "ALSO LOVE that when I do have an issue, I can call in and get a real English speaking person."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7136794)

TF

Thom F.

Owner

> "I wish they had longer hours or 24/7 because of my schedule I work with people all over the world and sometimes wind..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6629605)

MR

Micky R.

Operations Manager

> "Having groups and fields really make it possible to do so much."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7139649)

LB

Lori B.

president

> "The cloud version is clunky."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7141576)

AH

Andres H.

Sales Engineer

> "Good for keeping track of custoemrs"

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7142777)

RP

Rachel P.

Business Assistant

> "Customer Service can be hard to understand at times."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135346)

VT

Vanessa T.

School Board President

> "Customer Support was great when we were having trouble installing due to our internet."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7136965)

JM

Janet M.

Real Estate Broker

> "As a result, I often have to end the call and try again until I reach someone who can help."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7002106)

DM

Dan M.

President

> "For nearly 30 years, ACT! has been one of the most valuable business relationships I’ve had—including compared to my..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7142909)

NL

Nick L.

VP

> "I don't like having to be online to access it. "

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7142080)

BG

Bev G.

Director

> "I had used Act many years ago and loved it. When it came to us needing CRM, we had tried a couple of free ones..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7122838)

TG

Tyler G.

Director of Business Development

> "The marketing automation is not easy to work with. "

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135262)

RU

Russ U.

Representative

> "I find it very easy to schedule activities and maintain contact with the important people in my life!"

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7151350)

MR

Micky R.

Operations Manager

> "I love the desktop but really hate the online version."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7139649)

TR

Tammy R.

Admin Sales management

> "Easy to organize lists once created for sorting and selection."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135260)

FL

Frank L.

Owner

> "There's no integration between it, and Google Contacts, or the integration is not comprehensive..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6642410)

SB

Shonna B.

Office administrator

> "I have used ACT for over 10+ years and the upgrade is a huge difference from the old 16 version."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7090828)

JR

James R.

Business owner

> "For example having to restart the program 11 times in one eight hour period of time because it crashed.... among..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6451770)

NL

Nick L.

VP

> "I like that it keeps me organized and can set meetings. "

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7142080)

TF

Thom F.

Owner

> "The mobile app for your phone is not up to the high standards that I have come to expect from act for over 30 years."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6629605)

AP

Andrew P.

VP

> "The tech and support team respond fast to inquires and any help i may need!"

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135256)

LB

Lori B.

president

> "Tech support told me there is no fix for this."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7141576)

NA

Nita A.

Secretary

> "I like the automatic saving feature best."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7136794)

SS

Shawna S.

Senior Manager Marketing and Business Development

> "It can sometimes be a little buggy, especially at the company level and the marketing automation."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6771216)

LB

Lou B.

Director

> "The product is very easy to work with and is continually updating to make using the database even more efficient."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7136739)

SB

Stephen B.

CIO

> "a year ago, and no one has reached out to us from the client success team (or an equivalent) to check on us or..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6647306)

DM

Dan M.

President

> "ACT! is far more than just a CRM to my business—it has been a foundational operational tool for nearly 30 years."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7142909)

LE

Lance E.

Owner

> "My frustration was so high that I started contacting members of the ACT management team, up to including the..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6509749)

GC

Geary C.

Managing Partner

> "It syncs to my Android with ease."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7137758)

JR

James R.

Business owner

> "Each time the customer service has gotten worse and the program updates have gotten more expensive. "

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6451770)

GC

Geary C.

Managing Partner

> "It syncs to my Android with ease."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7137758)

JW

John W.

Sales Representative

> "I have had problems with Outlook and Act!"

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7147276)

[View Reviews](https://www.capterra.com/p/175860/Act/reviews/)

## User interface

[Thryv](https://www.capterra.com/p/156926/Thryv/)

4.19 (515)

[Act!](https://www.capterra.com/p/175860/Act/)

3.89 (907)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

Activity Dashboard

207

Important

AI Copilot

150

Important

Alerts/Notifications

120

Important

Thryv

26/40

-   Activity Dashboard
-   AI Copilot
-   Alerts/Notifications
-   API
-   Calendar Management
-   Campaign Management
-   Contact Management
-   Customer Journey Mapping
-   Customizable Fields
-   Customizable Reports
-   Data Import/Export
-   Data Security
-   Document Storage
-   Drag & Drop
-   Email Management
-   Email Marketing
-   Email Templates
-   Forecasting
-   Generative AI
-   Interaction Tracking
-   Lead Capture
-   Lead Generation
-   Lead Management
-   Lead Qualification
-   Lead Scoring
-   Marketing Automation
-   Mobile Access
-   Multi-Channel Communication
-   Predictive Analytics
-   Quotes/Estimates
-   Referral Tracking
-   Reminders
-   Reporting/Analytics
-   Sales Pipeline Management
-   Sales Reports
-   Segmentation
-   Task Management
-   Territory Management
-   Third-Party Integrations
-   Workflow Management

[See all features](https://www.capterra.com/p/156926/Thryv/#features)

Act!

Top features

36/40

-   Activity Dashboard
-   AI Copilot
-   Alerts/Notifications
-   API
-   Calendar Management
-   Campaign Management
-   Contact Management
-   Customer Journey Mapping
-   Customizable Fields
-   Customizable Reports
-   Data Import/Export
-   Data Security
-   Document Storage
-   Drag & Drop
-   Email Management
-   Email Marketing
-   Email Templates
-   Forecasting
-   Generative AI
-   Interaction Tracking
-   Lead Capture
-   Lead Generation
-   Lead Management
-   Lead Qualification
-   Lead Scoring
-   Marketing Automation
-   Mobile Access
-   Multi-Channel Communication
-   Predictive Analytics
-   Quotes/Estimates
-   Referral Tracking
-   Reminders
-   Reporting/Analytics
-   Sales Pipeline Management
-   Sales Reports
-   Segmentation
-   Task Management
-   Territory Management
-   Third-Party Integrations
-   Workflow Management

[See all features](https://www.capterra.com/p/175860/Act/#features)

### Recognition

Thryv is recognized as a top-rated tool in 3 Capterra Shortlist reports

Act! is recognized as a top-rated tool in 5 Capterra Shortlist reports

### Deployment & support

Thryv

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Act!

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Thryv

-   By Thryv
-   Located in United States
-   Founded in 2011

Act!

-   By Act!
-   Located in United States
-   Founded in 1987

## Popular Comparisons

[Thryv](https://www.capterra.com/p/156926/Thryv/)[4.19 (515)](https://www.capterra.com/p/156926/Thryv/reviews/)

vs

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4.1

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[Act!](https://www.capterra.com/p/175860/Act/)[3.89 (907)](https://www.capterra.com/p/175860/Act/reviews/)

vs

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[View full comparison](https://www.capterra.com/compare/61368-175860/Salesforce-vs-Act)

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4.1

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[Act!](https://www.capterra.com/p/175860/Act/)[3.89 (907)](https://www.capterra.com/p/175860/Act/reviews/)

vs

[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[4.52 (4,458)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/)

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[View full comparison](https://www.capterra.com/compare/152373-175860/HubSpot-CRM-vs-Act)

[Thryv](https://www.capterra.com/p/156926/Thryv/)[4.19 (515)](https://www.capterra.com/p/156926/Thryv/reviews/)

vs

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4.3

4.1

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4.2

[View full comparison](https://www.capterra.com/compare/155928-156926/Zoho-CRM-vs-Thryv)

[Act!](https://www.capterra.com/p/175860/Act/)[3.89 (907)](https://www.capterra.com/p/175860/Act/reviews/)

vs

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$30/month

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3.9

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[View full comparison](https://www.capterra.com/compare/155928-175860/Zoho-CRM-vs-Act)

[Thryv](https://www.capterra.com/p/156926/Thryv/)[4.19 (515)](https://www.capterra.com/p/156926/Thryv/reviews/)

vs

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$244/month

Price

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4.1

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4.3

4.1

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[View full comparison](https://www.capterra.com/compare/156926-157279/Thryv-vs-Dynamics-365)

[Act!](https://www.capterra.com/p/175860/Act/)[3.89 (907)](https://www.capterra.com/p/175860/Act/reviews/)

vs

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Price

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3.9

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[View full comparison](https://www.capterra.com/compare/157279-175860/Dynamics-365-vs-Act)

[Thryv](https://www.capterra.com/p/156926/Thryv/)[4.19 (515)](https://www.capterra.com/p/156926/Thryv/reviews/)

vs

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4.1

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[Act!](https://www.capterra.com/p/175860/Act/)[3.89 (907)](https://www.capterra.com/p/175860/Act/reviews/)

vs

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[Thryv](https://www.capterra.com/p/156926/Thryv/)[4.19 (515)](https://www.capterra.com/p/156926/Thryv/reviews/)

vs

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[Act!](https://www.capterra.com/p/175860/Act/)[3.89 (907)](https://www.capterra.com/p/175860/Act/reviews/)

vs

[eWay-CRM](https://www.capterra.com/p/152769/eWay-CRM/)[4.47 (822)](https://www.capterra.com/p/152769/eWay-CRM/reviews/)

$30/month

Price

$20/month

3.9

Features

4.3

3.9

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/152769-175860/eWay-CRM-vs-Act)