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Format vs Divi: Which is a better fit?

Updated on January 12th, 2025
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Summary
Key features rated by users
Features selected based on 9,211 reviews from Website Builder users.
% Fit
Missing features
Not enough reviews
Feature ratings
Website Management
4.0
Design Management
--
SSL Security
--
Customizable Fields
NA
Real Time Editing
4.6
% Fit
Missing features
Feature ratings
Website Management
NA
Design Management
NA
SSL Security
NA
Customizable Fields
NA
Real Time Editing
4.7
User satisfaction
4.7
User reviews210
Ease of use
4.7
Functionality
4.4
Value for money
4.6
Customer support
4.8
4.8
User reviews1,110
Ease of use
4.6
Functionality
4.7
Value for money
4.8
Customer support
4.9
Price starts from
/user
Monthly subscription
Free version
Free trial
Yearly subscription
Free version
Free trial
Best for

Photographers, videographers, artists, designers, models, architects and all creative professionals that are looking to build an online portfolio or portfolio website.

WordPress Professionals, web designers, site owners, marketers, developers.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
Matthew P
Photographer
4.0

Mathew: Hi, I'm Matthew. I am a photographer. I give Format four stars out of five. For more reviews like this, click the link below. Before I settled on format, I looked at a few other options. The only one that I really tried in earnest was Squarespace, which came highly recommended, very beautiful, it was just a little bit outside my price point. And I really liked the ease of use of Format, compared to Squarespace, and the fact that it came in within my budget. I chose format because it provided just what I needed at the time. I was looking for something fairly simple, so I came in at a level which allowed me to have the galleries that I needed, just an attractive web presence, and something that was fairly easy to use. I like being able to get in and get started fairly quickly, without too much mucking around. I did also really like the fact that I had the option for HTML customization, so that I could come in, and where I wanted to, I could tweak and update and add a bit more functionality to the galleries or to the pages that I was offering to my clients. That was a really appealing at functionality to me, of Format. And again, it came in at a good price point for me. Getting started with Format was actually quite painless. There's always obviously a bit of time you have to invest when you go into a platform, but Format made it pretty easy to get started, to get going, to get things up and running. And their customer service, I didn't use the customer service directly many times, but when I did, they were really very responsive and very helpful. And I found that, compared to where I had used Squarespace beforehand, I found myself getting a bit lost in that environment. Format, I didn't have that problem. For anyone who is thinking about using Format, I would definitely say they're worth a look. There's obviously a lot of products to consider when you're making a decision like this, but Format's definitely one I would put in the list of things to consider. Jump In, they offer a trial, so you can come in and have a look for free, to see what you like, and to see if it works for you. I guess that would be my recommendation. Just try it. It's definitely worth having a look. They've got some really nice templates, they're fairly easy to use, and their customer service is very good.

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Joel B
Pastor
5.0

Joel: Hi, my name is Joel. I'm the pastor of a growing church called Pentecostal Lighthouse Church in Ajax, Ontario, and I give Divi a five out of five rating. We switched from using Squarespace to run our website platform. We were really trying to use something that was easy to navigate and edit on the fly without knowing a lot of backend code. So we ended up switching from Squarespace to Divi based on the cost. We chose Divi because there was, A, lot more cost savings. Squarespace was raising its prices to the point where it was getting too much to navigate on a monthly basis. And then, we loved the flexibility of Divi. It gave us a little bit more customization than we had with Squarespace. Onboarding with Divi was a little bit more of a curve, learning curve than it was with Squarespace. There was a little bit more of learning the how things work. Thankfully, we had someone walking us through it, so there was some great tutorials available online, which helped a lot. And also, we had an expert graphic designer who had used Divi before, and he helped us navigate some of the challenges that we had. So onboarding it was a little bit more laborious than it was with Squarespace, but the end result is better. My recommendation, if you're considering using Divi, is find someone who's used it before. They are super helpful in walking you through some of the learning curve issues. If you don't have that ability, really lean heavily into their training videos. Take the time. I know a lot of times you just want to get it up and get it going, but do take the time to invest in your learning the back end so that you can use it to its full extent.

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User interface
157153 video thumbnail}
1 Video
201958 video thumbnail}
1 Video
157153
1 screenshot
201958
5 screenshots
Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
Access Controls/Permissions
207
Important
Activity Dashboard
388
Important

Format

Top Features
16/38
  • Access Controls/Permissions
  • API
  • CRM
  • Custom Domains
  • Customizable Branding
  • Customizable Fields
  • Customizable Forms
  • eCommerce Management
  • Media Library
  • Multi-Language
  • Online Booking Tools
  • Reporting/Analytics
  • Shopping Cart
  • Social Media Integration
  • Survey Builder
  • Third-Party Integrations
  • Visitor Tracking
  • Website Analytics
  • Website Hosting
  • Website Integration
  • Widgets
  • WYSIWYG Editor
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Auto Update
  • Content Management
  • Customizable Templates
  • Data Import/Export
  • Design Management
  • Drag & Drop
  • Landing Pages/Web Forms
  • Online Store Builder
  • Pre-built Templates
  • Real Time Editing
  • SEO Management
  • SSL Security
  • Website Management
See All features
Hide Website Builder Software Features -

Divi

12/38
Show Website Builder Software Features +

Format

--

Divi

Format
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Divi
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Format
  • By Ideaform
  • Located in Canada
  • Founded in 2010
Divi
  • By Elegant Themes
  • Located in United States
  • Founded in 2008
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