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Social Animal vs Loomly: Which is a better fit?

Updated on December 6th, 2024
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Summary
Key features rated by users
Features selected based on 3,409 reviews from Content Marketing users.
% Fit
Missing features
Not enough reviews
Feature ratings
Content Management
NA
Social Media Integration
NA
SEO Management
5.0
Reporting & Statistics
NA
Engagement Tracking
NA
% Fit
Missing features
Not enough reviews
Feature ratings
Content Management
4.5
Social Media Integration
4.8
SEO Management
NA
Reporting & Statistics
4.2
Engagement Tracking
3.7
User satisfaction
4.6
User reviews76
Ease of use
4.6
Functionality
4.5
Value for money
4.6
Customer support
4.6
4.7
User reviews500
Ease of use
4.6
Functionality
4.4
Value for money
4.6
Customer support
4.7
Price starts from
Monthly subscription
Free version
Free trial
Monthly subscription
Free version
Free trial
Best for

Social Animal has features that cater to B2B Content Marketers and Social Media Marketers. It also has plans that accommodate small, medium and large marketing organizations.

Loomly is an ideal solution for any social media marketer, from brands to agencies, freelancers, startups, non-profit organizations, creators, influencers & individuals.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
video-e08e588d-0e0e-4e4d-b9da-08d8c31fabd1
Tom P
Co-Founder
5.0

Tom P.: Hey. I'm Tom, and I'm the co-founder of a marketing agency. I give Social Animal a five out of five. The other products we looked at before using the Social Animal was Ninja Outreach, but we found that it was a bit too expensive and too many features for what we needed it for, really. The reason we chose Social Animal, in the end, was that for the value for money, it was just a bit of a no-brainer. They had some incredible features, it did everything we needed it to do in terms of the content marketing research. It's also got some great features on there for influencer outreach as well. It just ticked all the boxes for us. The onboarding and integration process for Social Animal was pretty much flawless, really. They had a bunch of tutorials and on-screen walkthroughs to get the app up and running when you first sign into the account, and from there, it was smooth sailing. Everything's relatively where you'd expect it to be. It's very, very self-explanatory and easy to get started with. The main recommendation I'd give to anyone who is considering using Social Animal is just to really think about what you need the tool for first, because some of the other competitors in the space, like Ninja Outreach, do give you more flexibility and features in terms of being able to do outreach to influencers. If you are, for example, working in the influencer marketing space, Social Animal might not give you everything you need. However, if you're using it for content marketing research purposes, Social Animal is a great tool.

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video-7e8df239-f84c-404c-ed76-08d911b44095
Kelly H
Owner
5.0

Kelly H.: My name is Kelly and I am the founder of my company, and I give Loomly five out of five. And for more reviews like this, please click the link below. Before my company and my clients used Loomly, we were using Hootsuite. We were using the paid version. Although, Hootsuite did what it was supposed to do, we were looking for more of a better user-friendly model for our clients, something very easy where they could easily see the post, they can easily approve the post. And so that's why we decided to go with Loomly, because only from the contributor and the editor standpoint, from the client standpoint, it's very easy for them to just go through the post and say, "Yes, I like this," and if they don't like it, they can leave a comment and we can make the changes. So that's, again, why we decided to go with something more user-friendly and a little bit more just pleasing on the eyes and easier for our clients to use. So there are several reasons why we chose to go with Loomly for my company. One of the big reasons was because, for my team, it is very easy to publish our content in there and to create our content in there and you have a really beautiful snapshot of what it would look like on all the social media channels that you're publishing to. Another reason we chose it is for the client interface. Our clients, it takes a quick onboarding session to teach them how to use the program and they're pretty much often running. And then also for price, I think it is very, very affordable for small businesses. My company, myself, is a small business, although we are growing, it is a small business, and I do like the features and the price and the customer support from Loomly has been just nothing but amazing. Getting started with Loomly was very easy. I, myself, in previous positions have used several different social media schedulers and Loomly was by far one of the easiest. When I brought different team members on who are now part of the company, having them learn the program was even easier. And then when we bring the clients on, I've had not one client complain about it. They love the interface and it's such an easy program to use and the onboarding process is very, very, very simple. So if you're on the fence and you're looking at different social media publishing programs, Loomly, again, I have tried several for my company and for other companies that I've been a part of, and Loomly to me has been by far one of the easiest programs to integrate into our company and to our business. Again, the clients love, and it's very simple. It's very easy to use. The calendars are very well mapped out. And then when you put the post in, you can see the post, you can see what it looks like. And so, if you really want something that is easy to use, and especially if you have a team that is helping with your social media efforts, I would really suggest Loomly because to me, again, it's very easy, it's very simple, and again, for the price and for what you get out of Loomly, I would highly recommend it.

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User interface
No videos provided by vendor
166498 video thumbnail}
1 Video
159302
5 screenshots
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5 screenshots
Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
Activity Dashboard
207
Important
Activity Tracking
388
Important

Social Animal

6/32
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • API
  • Approval Process Control
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Content Library
  • Content Management
  • Conversion Tracking
  • Customizable Branding
  • Customizable Templates
  • Data Import/Export
  • Data Visualization
  • Drag & Drop
  • Email Marketing
  • Engagement Tracking
  • Filtering
  • Reporting & Statistics
  • Social Media Integration
  • Social Media Monitoring
  • Social Promotion
  • Template Management
  • Third-Party Integrations
  • Workflow Management
  • Audience Targeting
  • Categorization/Grouping
  • Editorial Calendar
  • Multi-Channel Campaigns
  • Publish Scheduling
  • SEO Management
See All features
Hide Content Marketing Software Features -

Loomly

Top Features
17/32
Show Content Marketing Software Features +
Social Animal
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Loomly
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Social Animal
  • By Social Animal
  • Located in United States
  • Founded in 2016
Loomly
  • By Loomly
  • Located in United States
  • Founded in 2016
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