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Outreach vs B2B Intent: Which is a better fit?

Updated on January 19th, 2025
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Summary
Features in Account Based Marketing
18
Best performer
31
  • Activity Dashboard
  • Communication Management
  • Contact Database
11
31
  • Behavior Tracking
  • Data Synchronization
  • Marketing Automation
User satisfaction
4.4
User reviews298
Ease of use
4.2
Functionality
4.4
Value for money
4.2
Customer support
4.1
4.1
User reviews33
Ease of use
4.1
Functionality
4.0
Value for money
3.8
Customer support
4.4
Price starts from
--
Monthly subscription
Free version
Free trial
--
Not provided by vendor
Free version
Free trial
Best for

Outreach can be used by every member of your sales and revenue teams, from account executives and sales managers to sales leaders and RevOps.

B2B software marketing and sales leaders seeking to capture demand, work smarter (not harder), and book more business with their best-fit prospects.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
video-e94bf150-b671-45cd-6142-08db0642c89d
Jamie G
Senior Account Manager
4.0

Jamie G.: Hi, my name is Jamie. I'm a senior account manager. I would give Outreach four stars. And for more reviews like this, click below. So prior to using Outreach, we weren't using anything at all for email automation. We were just scheduling emails through Salesforce, but we didn't have a dedicated tool. When I introduced Outreach to the business, I'd previously been a power user at another company, so I knew them really well. I was familiar with the analytics and reporting that they offered, so I introduced them to my current business because I thought they'd offer a lot of value. The onboarding process was okay, but the support from Outreach, we didn't buy the support package, so we had to set it all up ourselves, which wasn't difficult. It's not a difficult product to kind of configure. But to get maximum value from it, I would recommend going with a supporting package in future. Yeah, so I think the key thing with Outreach is to make sure that you are really going to be making the most out of it and that the business is ready for it. It's a very powerful tool with fantastic analytics. It's almost a CRM in its own right. So it's really important that if you are thinking about using Outreach, the business is the right size, that you have a great business development team that you want to optimize and make more efficient. And if you've got that use case and you are ready for Outreach, then it's the perfect tool for you.

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4 screenshots
206206
5 screenshots

Outreach

Top Features
18/31
  • Behavior Tracking
  • Campaign Analytics
  • Campaign Management
  • Campaign Personalization
  • Content Creation
  • Data Synchronization
  • Lead Scoring
  • Marketing Automation
  • Personalization
  • Prioritization
  • Segmentation
  • Target Account Identification
  • Trend Analysis
  • Activity Dashboard
  • AI/Machine Learning
  • Alerts/Notifications
  • Communication Management
  • Contact Database
  • Contact Management
  • Content Delivery
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Multi-Channel Communication
  • Performance Metrics
  • Pipeline Management
  • Pipeline Reports
  • Real-Time Data
  • Reporting/Analytics
  • Search/Filter
  • Third-Party Integrations
See All features
Hide Account Based Marketing Software Features -

B2B Intent

11/31
Show Account Based Marketing Software Features +

Outreach

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B2B Intent

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Outreach
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
B2B Intent
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Outreach
  • By Outreach
  • Located in United States
  • Founded in 2014
B2B Intent
  • By Gartner Digital Markets
  • Located in United States
  • Founded in 1999
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