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Mailgun vs Zoho Campaigns: Which is a better fit?

Updated on January 12th, 2025
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Summary
Key features rated by users
Features selected based on 14,191 reviews from Email Marketing users.
% Fit
Missing features
Not enough reviews
Feature ratings
Email Campaign Management
3.7
Campaign Scheduling
NA
Customizable Branding
NA
Activity Dashboard
NA
Mobile Optimization
NA
% Fit
Missing features
Not enough reviews
Feature ratings
Email Campaign Management
4.7
Campaign Scheduling
4.8
Customizable Branding
NA
Activity Dashboard
4.0
Mobile Optimization
4.7
User satisfaction
4.3
User reviews161
Ease of use
4.2
Functionality
4.1
Value for money
4.0
Customer support
3.9
4.3
User reviews309
Ease of use
4.1
Functionality
4.2
Value for money
4.4
Customer support
4.2
Price starts from
Monthly subscription
Free version
Free trial
Monthly subscription
Free version
Free trial
Best for

Our product is built for developers that need a simple email API integration to send, receive & track email in their app whether using Python, Ruby, PHP, C#, Node.js or Java across multiple industries

Email and SMS marketing software that is ideal for small, medium, and large business platforms across the world. Manage your leads and contacts with this software to drive sales.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
Albert H
Web Developer and IT
5.0

Albert: Hi, I'm Albert. I'm a web developer at a nonprofit organization in Nova Scotia, and my company has 25 to 30 staff in total, and I give Mailgun five out of five. Prior to Mailgun, I was using the default SMTP mail server inside LearnWorlds, and the problem was it just kept going to spam. Customers didn't receive the emails, and we couldn't track whether they got it or not. So we looked at several mail platforms, and based on the YouTube channel, knowledge base and developer resources, we found that Mailgun was the best choice for our particular instance of our learning management system and our website and batching platform. It was very easy to get started. Their YouTube channel covered everything, and whenever I encountered a problem that wasn't covered by YouTube channel, I reached out to their staff and they were very prompt to help me and assist me every step of the way. So before choosing this platform, I recommend watching the YouTube channel to make sure it fits your specific use case. And also, don't buy it right away, use their free trial. Every pricing plan on their platform has a free trial, so use that for 30 days to make sure it fits your business case. And then if that works, then I recommend going forward because it makes email delivery and email tracking a lot better.

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Art H
COO
5.0

Art: Hi, my name's Art. I'm COO of a small marketing company in Maryland, working with not-for-profit organizations since 1997. This is a review of Zoho Campaigns, which we're using for a email marketing campaign, and we give it a five star rating. We've been using a variety of tools over the years. We have some homegrown email marketing tools. We've also used Constant Contact, MailChimp, a few of the other big name delivery systems, but we were looking for something a little more cost effective for the client that we're currently working with. We chose Zoho because of its price and the features available for the price. The campaign reach in this case was about 5,000 out of a 65,000 member organization, and it was the sweet spot in the cost per month and cost per contact that we could use. Onboarding and integrating was a pretty smooth process. The documentation is outstanding. The ability to get online help while we were setting up and answer some questions, because every email provider has a little different flavor of how they do their development. It was just a really simple process and they were very helpful in doing so. Don't let the fact that Zoho is a relatively new player in the email and SMS marketing scare you. They are an excellent tool. They have a full suite of products, help desk and other things that are not really necessary for our current client, but we are exploring for future use. They are very friendly, they're quick to respond to questions and offer some really great advice.

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User interface
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1 Video
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Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
A/B Testing
207
Important
Activity Dashboard
388
Important

Mailgun

9/44
  • Activity Dashboard
  • AI Content Creation
  • Campaign Analytics
  • Campaign Scheduling
  • CAN-SPAM Compliance
  • Click Tracking
  • Contact Management
  • Customer Journey Mapping
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Drip Campaigns
  • Dynamic Content
  • Email Sequences
  • Email Tracking
  • Engagement Tracking
  • GDPR Compliance
  • HTML Editor
  • Image Library
  • Landing Pages/Web Forms
  • Lead Capture
  • Mobile Optimization
  • Multi-Channel Marketing
  • Multi-Language
  • Newsletter Management
  • Personalization
  • Preview Functionality
  • Process/Workflow Automation
  • Product Recommendations
  • Real-Time Analytics
  • ROI Tracking
  • Third-Party Integrations
  • WYSIWYG Editor
  • A/B Testing
  • API
  • Autoresponders
  • Email Campaign Management
  • Event Triggered Actions
  • List Management
  • Reporting/Analytics
  • Subscriber Management
  • Template Management
See All features
Hide Email Marketing Software Features -

Zoho Campaigns

Top Features
30/44
Show Email Marketing Software Features +
Mailgun
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Zoho Campaigns
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Mailgun
  • By Sinch
  • Located in Belgium
Zoho Campaigns
  • By Zoho
  • Located in United States
  • Founded in 1996
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