# Compare SiteGuru vs Surfer 2026 | Capterra > Unsure of what to choose? Check Capterra to compare SiteGuru and Surfer based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/160464-218703/Siteguru-vs-Surfer --- # SiteGuru vs Surfer Features and Cost Comparison Last updated May 14th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: SiteGuruSurfer2/4 selected [SiteGuru](https://www.capterra.com/p/160464/Siteguru/)[4.8 (182)](https://www.capterra.com/p/160464/Siteguru/reviews/) [Surfer](https://www.capterra.com/p/218703/Surfer/)[4.9 (421)](https://www.capterra.com/p/218703/Surfer/reviews/) [## SiteGuru](https://www.capterra.com/p/160464/Siteguru/)[4.8 (182)](https://www.capterra.com/p/160464/Siteguru/reviews/) Starting Price $49.00/month Value-for-Money 4.7 Functionality 4.6 Ease of Use 4.8 Customer Service 4.6 Reviews Sentiment Based on [182 reviews](#user-reviews) Positive 180 Neutral 1 Negative 1 [## Surfer](https://www.capterra.com/p/218703/Surfer/)[4.9 (421)](https://www.capterra.com/p/218703/Surfer/reviews/) Starting Price $182.00 Value-for-Money 4.6 Functionality 4.8 Ease of Use 4.8 Customer Service 4.8 Reviews Sentiment Based on [421 reviews](#user-reviews) Positive 416 Neutral 3 Negative 2 ## Not a match? 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These software suggestions are similar to those you’re currently comparing. ### Semrush 4.6 (2,317) * * * Starting Price $139.95 Flat Rate,Per Month Free Trial Free Version * * * User rating 96% of reviewers rated it above 4 stars * * * ### Google Search Console 4.8 (217) * * * Starting Price Contact vendor for pricing Free Trial Free Version * * * User rating 98% of reviewers rated it above 4 stars * * * ### Semji 4.8 (54) * * * Starting Price Contact vendor for pricing Free Trial Free Version * * * User rating 98% of reviewers rated it above 4 stars * * * Highest Rated ### Scalenut 4.8 (397) * * * Starting Price $59.00 Flat Rate,Per Month Free Trial Free Version * * * User rating 99% of reviewers rated it above 4 stars * * * ## Send this comparison chart to my inbox ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. ## Summary * * * Key features rated by users Features selected based on 6,866 reviews from seo software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology 80%Fit High performer Feature ratings SEO Management 4.8 Keyword Rank Tracking 4.5 Keyword Tracking 4.6 Keyword Research Tools 4.1 Competitive Analysis 3.9 83%Fit High performer Feature ratings SEO Management 4.8 Keyword Rank Tracking 4.7 Keyword Tracking 4.6 Keyword Research Tools 4.7 Competitive Analysis 4.4 User satisfaction User satisfaction 4.8 User reviews[182](https://www.capterra.com/p/160464/Siteguru/reviews/) Ease of use 4.8 Functionality 4.6 Value for money 4.7 Customer support 4.6 User satisfaction 4.9 User reviews[421](https://www.capterra.com/p/218703/Surfer/reviews/) Ease of use 4.8 Functionality 4.8 Value for money 4.6 Customer support 4.8 Price starts from Price starts from $49Flat Rate, Per Month - Free version - Free trial Price starts from $182Other, Not provided by vendor - Free version - Free trial Best for Best for SiteGuru is-suited for small to medium-size marketing agencies and inhouse marketers. No detailed SEO knowledge is required to start. The user-friendly interface makes it easy to get started. Best for CMOs, Marketers, Creators, Copywriters, SEOs, teams, agencies, and enterprises looking to grow organic traffic and build brands. ## User reviews Pros & cons Brad N. Owner > "SiteGuru offers unbelieveable value by providing me with a todo list and recommendations to target specific keywords that bring more traffic and..." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6863232) DK Dennis K. Web Developer > "Keyword tracking is basic compared to dedicated rank trackers. If you need deep competitor analysis or enterprise-level crawling, this isn't it...." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___7141871) Alexandre D. CEO > "I got actionable data from SiteGuru right away, and was able to increase my Google search volume significantly over the next couple of months...." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___7067394) Brad N. Owner > "My only issue with SiteGuru is that searches for the business name take up space as top keywords." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6863232) Jason G. Owner Manager > "What really impressed me was how it explains technical issues in plain English - no more deciphering cryptic error messages or wondering what..." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___7143810) AA Adam A. CEO > "The AI text suggestions are usually off by a long shot but this can be due to my sites language." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6858337) VR Verified Reviewer Founder > "SiteGuru helped me catch missing technical SEO issues, which I thought were being automatically added with a popular SEO plugin. " [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___7124955) Sabina G. Blogger > "Having a very large website, it makes it difficult for me to afford the extra pages." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6874206) VR Verified Reviewer CMO > "I like the ability to see links, page titles, meta descriptions, and more." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___7129154) Leanid L. Founder > "I have only a fairly basic understanding of SEO, and for a long time I wasn’t sure whether it was worth paying for a subscription." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___7121681) RB Ralf B. Marketing Manager > "Functions such as keyword tracking, content evaluations, technical audits and soon backlink monitoring as well as webhooks provide valuable..." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6753896) Roy Edvard E. Managing Director > "Leaves quite a bit to be desired compared to SEMrush, but that is not a fair comparison." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___7119963) ST Sebastian T. Helping Busy Parents Build Wealth Without Missing Family Time > "Instead of manually checking Google Search Console and trying to interpret complex data, I get a clean prioritized to-do list that actually..." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___7010638) EV Ernest V. Owner > "What I value least about Siteguru is that some of the SEO recommendations are very general and not very specific to my website." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6664091) EV Ederson V. CEO > "This tool can scan my web page and help me improve my content by showing me what my web page needs to improve SEO." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6610523) KS Kolleen S. Owner > "I think the only issue is that it is AI so there will be mistakes that the user has to overlook and know it doesn't apply to their site." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6612247) JW Josh W. Marketing Coordinator > "The core features tick all the boxes for simple SEO tracking and management of small/medium websites." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6834734) MM Murah M. Marketing > "Limited reporting functionality for LTD customers without upgrading subscription." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6614631) Sabina G. Blogger > "I have been using SiteGuru for over 4 months now having found it by chance on AppSumo. When I first began using it, my site SEO was less than..." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6874206) HS Haley S. Brand Designer > "No major issues really. If I had to complain sometime trying to link to search console is a little laggy/weird." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6613405) Dorota B. Web Designer > "SiteGuru gives clear, simple tips you can actually do something with—like fixing broken links, missing titles, or improving page speed." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6868417) FS Francescah S. Consultant > "T made suggestions but it.did not help me.follpw through and fix the issues" [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___7043729) CF Christian F. Senior SEO specialist > "This is due to the high amount of detail presented in a very useful way. When it detects an error on the page, it gives an explanation and a..." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6721369) RS Raphael S. Founder > "Agency Plan costs extra and there is no backlink analysis" [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6609405) ST Sebastian T. Helping Busy Parents Build Wealth Without Missing Family Time > "SiteGuru transformed my SEO workflow by giving me prioritized weekly action items instead of overwhelming technical reports." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___7010638) NG Noel G. SEO Consultant > "The colour scheme isn't my favourite, but its a small issue considering." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6610693) Brad N. Owner > "Its feature set is perfect for my needs and I'm having great results on the first client site on which I'm using SiteGuru." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6863232) CR Caelan R. Founder > "I haven't discovered anything that is a major issue with SiteGuru yet." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6658325) RB Ralf B. Marketing Manager > "For small agencies and (private) website operators, SiteGuru offers an efficient way to manage SEO measures without complicated setups." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6753896) GV George V. CEO > "All the others are substandard in comparison." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6617031) MM Michelle M. Office Administrator > "Time will tell if this improves our rankings substantially, but so far, the insight has been a huge help and I'm confident as we work through..." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___6886738) Lisa F. Owner > "Downloadable reports are lacking polish." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___3069911) DJ David J. Founder > "Other SEO tools are like a database and spreadsheet while SiteGuru is organised and easy to understand." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___7077778) Nathan V. SEO Specialist > "I can't say SiteGuru is cheap because it isn't. But no useful tool is actually." [See full review](https://www.capterra.com/p/160464/Siteguru/#Capterra___2518608) [View Reviews](https://www.capterra.com/p/160464/Siteguru/reviews/) ID Istiaque D. Content Writer > "Its top-notch content optimization tools, detailed SERP analysis, and user-friendly interface are game-changers for content writers." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6444933) AN Amin N. CMO > "At nearly five times the cost of comparable tools, Surfer AI simply doesn't deliver enough unique value to justify the premium. While the..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6775836) SO Samuel O. Marketer > "I really appreciate the keyword optimization features, in Surfer SEO the "insert term" tool that speeds up content creation by suggesting..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6408085) AN Amin N. CMO > "The platform's core functionality also works against itself - while it can generate SEO-optimized content, any attempt to humanize or refine the..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6775836) PT Paul T. Managing Director > "These were originally used with freelancer and in-house writers however frequently I can use it with generative AI to create great results mixed..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___7001538) CE Chuvic E. SEO Writer > "The AI Humanized plan lacks a chat feature for requesting specific edits to refine the human-like quality of the content" [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6560534) HP Hrishikesh P. Founder > "However, apart from entity optimisation, its keyword research tool, topical map creation & audits are equally robust as well." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6602206) AN Amin N. CMO > "I consistently found myself double-checking the statistics and references provided by the AI, only to discover they were either inaccurate or..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6775836) IK Ivelin K. SEO And Marketing Specialist > "The Content Editor, now with Topic coverage, is super useful and really makes a difference. As the team lead, I fell in love with the Topical..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6597670) FoA Fran�ois A. CEO > "originally the price, sometimes the articles generated by AI in other languages than english are not as good" [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6598475) SO Samuel O. Marketer > "The real time editing tools give me feedback on how I use keywords and structure my articles to be more SEO friendly." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6408085) AN Amin N. CMO > "The most glaring issue is the unreliable data quality." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6775836) IK Ivelin K. SEO And Marketing Specialist > "Very unique Content Editor that helps you boost both the SEO performance and the user-friendliness of your articles." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6597670) AK Alex K. Marketing Specialist > "The limitation on NLP credits is a notable drawback, restricting advanced content analysis for larger projects or multiple sites." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6124588) CE Chuvic E. SEO Writer > "SurferSEO helps me boost the ranking of articles with its variety of features." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6560534) AC Ana C. Marketing > "I attempt to use Surfer on a daily basis, but occasionally, the demands of my business divert my attention, leaving me with insufficient time to..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6119156) AP Aleksandra P. SEO Specialist > "What truly sets it apart, in my opinion, is its data-driven approach, providing actionable insights that have significantly improved my website's..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6103744) DS Dennis S. CEO > "Can't integrate tables in editor, only with WordPress or G Drive connection." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6153545) VR Verified Reviewer CEO > "We use this daily with our teams and also has an easy integration with WordPress so we can have our current content analyzed consistently." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6156851) AJ Ajay J. Growth Marketing Lead > "It doesn’t do any good to the content." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6847682) LP Luv P. SEO > "It optimizes content effortlessly, refines keywords, and provides valuable competitive insights. While its transparency about content sources is..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6111081) SC Sean C. Founder > "Surfer SEO is not inexpensive compared to its peers, so I'd say it's a bit pricey." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4993832) Mariel Gia G. Copywriter > "The ability to analyze top-performing pages and seamlessly integrate those insights into my content strategy is a game-changer." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6095417) AM Alex M. Marketing Manager > "You can't add tables inside the Content Editor, and this means spending additional time creating them outside the Content Editor." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4800156) HP Hrishikesh P. Founder > "I am a heavy user of Ahrefs and use it for content & keyword research." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6602206) Caroline N. SEO > "It can be clunky, and there are times when I can't edit my content properly because I'm unable to click where I need to." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4789686) AK Alex K. Marketing Specialist > "SurferSEO stands out for its in-depth data analysis, which is highly customizable to fit any project's specific needs." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6124588) SD Stephen D. Principal > "The only con is Surfer lacks dashboards to allow you to see overall numbers and content but it's not a big deal." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3534767) HP Hrishikesh P. Founder > "Surfer is my go-to tool for entity optimisation." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6602206) WB William B. Director of Everything > "It reduces my ability to work in a bulk mode, doing one stage at a time for multiple articles. When you pay a thousand dollars for a service, you..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3010469) KU Kasia U. Product Marketing Manager > "Helps to better understand how to use SEO to gain a marketing advantage." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6641395) BA Bert A. CEO > "In addition, their training videos are not well organized, lots of information is skipped over and too much is assumed that you know. " [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3748408) DR Donna R. Editor > "It really does work with respect to meeting Google's content criteria." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6606032) AM Astrid M. CEO > "Sometimes I run an audit and it conflicts with the results of the Content Editor, which can be pretty confusing." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3743645) CM Carolina M. Content Specialist > "The customer support is excellente, they always answer fast and help you." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___7027238) TD Tom D. Founder and CEO > "One small issue I noticed is that the Chrome extension for Google Docs doesn't play nicely with other sidebars like Grammarly or Docs to..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___2889212) PT Paul T. Managing Director > "Also, good training and certification opportunities." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___7001538) Caroline N. SEO > "The integration with Google Docs with the software isn't ideal." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4789686) VR Verified Reviewer CEO > "Surfer SEO gives us an easy-to-follow rubric to optimize our SEO scores on our content to match and exceed what the currently top-ranked websites..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6156851) LB Luca B. SEO Manager > "That the keywords cannot be added in the content editor" [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4677934) CT Christa T. Owner > "I have used it for many years, and when I started my own agency, it was the first software I subscribed to." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6809870) JF Jacob F. Owner > "It is a little pricey and could be hard to see the ROI if you are just getting started." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4472065) VR Verified Reviewer Owner > "I can see the improvement in the performance of my blogs." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6466193) TH Tyler H. SEO > "Keyword research is not as full-formed as some of the other tools available. " [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4032063) AC Alison C. CEO > "We use Surfer for our six websites and recommend it to our clients." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6595363) Kevin Y. Owner > "The NLP feature was a little confusing for a while and you had to spend specific NLP credits to get that info included in your results, BUT they..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3102083) AC Alison C. CEO > "We've been using it since the beginning, and it continues to improve its services each year." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6595363) SL Sean L. Blogger > "Content Planner and Keyword research feature are difficult and confusing to use" [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3584165) SC Sean C. Founder > "Using this platform, I was able to streamline our SEO activities and achieve higher rankings on Google." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4993832) Charles M. Business developper > "The keyword research is not really good, I'm french and the result are not very accurate." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3767843) RB Ryan B. SEO Manager > "The serp analysis is pretty comprehensive" [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6493376) GS Gordon S. Manager > "Like when I'm writing a particular article, if I switch tabs or sometimes just on its own it reloads (saying that the connection was interrupted)..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___2880861) PT Paul T. Managing Director > "It's a good tool, quick and easy to use and having compared other similar tools on the market, still the best one that I've found." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___7001538) MK Mike K. Founder/Blogger > "The cost is a bit high so if you're a casual blogger this might not be the product for you. " [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3735036) BA Bert A. CEO > "Surfer is allowing me to write review articles that have a high possibility for ranking on the first page of my target keyword within minutes of..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3748408) FM Fatima M. Owner > "The cons is the cost and the help support delay one day to answer." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4609412) LP Luv P. SEO > "With streamlined content optimization, keyword precision, and competitive insights, it's a game-changer." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6111081) VR Verified Reviewer Founder > "For usability, it doesn't support keyboard navigation while selecting words and phrases for the content editor." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3227602) Josef M. Content Marketer > "It offers keyword research, real-time insights into a website's performance, competitor analysis, page speed optimization, and more." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4586763) KD Kasper D. Co-Founder > "The pay-pr-article credit-structure is annoying." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4074498) Josef M. Content Marketer > "It provides detailed keyword research, real-time insights into performance, competitor analysis, page speed optimization, and more." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4586763) RS Raghunath S. Digital Marketing Executive > "Compare to other website auditor tools, I don't find surfer much useful when it comes to auditing my website. And sometimes the keyword research..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3470581) MB Matt B. Managing Director > "The gamified element of updating your article and seeing that score update in real-time based on adding keywords to your writing is fun, but also..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4136723) Eric A. Owner, Head Planner > "I no longer waste time writing things that don't produce any SEO value." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4219106) Brett L. Owner and Founder > "It offers a wide range of features including:-Improved visibility and increased web traffic-Better search engine rankings-Increased customer..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4043640) DB David B. Writter > "When you run out of credits each month it kinda sucks." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4207479) Brett L. Owner and Founder > "When using SurferSEO, you can solve the following problems: - Finding the best keywords for your site- Generating more traffic to your website-..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4043640) Mariana K. Senior Content Marketer > "Sometimes the content generated is not relevant." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3748810) Andreas B. Freelancer > "By using SurferSEO, I can benefit from higher website traffic and increased online visibility, leading to more business opportunities and growth..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4772615) AS Anneke S. Freelance Writer & Researcher > "I can't think of any cons except for the fact that the price gets a bit steep if you need to create more than 30 SEO optimized articles per month." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3352924) AS Ankit S. Owner > "It also has features like domain comparison, where we can compare our domain with the domain that ranks in the first position of google." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3599891) Bartosiewicz D. Content Specialist > "You can't unpin or hide the guidelines bar in Google Docs or Wordpress, which sometimes drives me crazy." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3107812) Mariana K. Senior Content Marketer > "It allows me to see where my articles are ranking against competitors and helps me quickly identify areas that need improvement." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3748810) Steven C. student > "There's nothing specific to Surfer about this, but SEO content software may be difficult, and the keywords may not be relevant to the niche in..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3204266) NW Nathan W. Owner > "There is also the "optimize" feature which helps in getting a better SEO score. " [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6292432) Kirsty A. Head of Marketing > "The Search Console integration does not seem to be useful for me yet, but this may be due to our own site performance." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___2868248) JF Jacob F. Owner > "I have been utilizing Surfer SEO for a while now and it has proven to be an invaluable tool for gaining insight into the search engine results..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4472065) GM Gautier M. CEO > "A little bit expensive compared to what is given" [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4572300) BH Brendan H. Marketing Specialist > "Surfer has allowed us to really optimize content in a measurable way, we have gained position and ranking on blogs optimized and/or newly written..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4550557) VT Vlad T. Director > "You need to use single lines, and if you hit enter by accident, you lost your credit point." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3051778) [View Reviews](https://www.capterra.com/p/218703/Surfer/reviews/) ## User interface [SiteGuru](https://www.capterra.com/p/160464/Siteguru/) 4.79 (182) [Surfer](https://www.capterra.com/p/218703/Surfer/) 4.86 (421) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit A/B Testing 207 Important Activity Dashboard 150 Important Advertising Management 120 Important SiteGuru Top features 29/50 - A/B Testing - Activity Dashboard - Advertising Management - AI Copilot - Alerts/Notifications - API - Audit Management - Backlink Monitoring - Campaign Analytics - Campaign Management - Click Tracking - Competitive Analysis - Content Management - Conversion Rate Optimization - Customizable Branding - Customizable Reports - Customizable Templates - Dashboard - Data Visualization - Email Marketing - Generative AI - Google Analytics Integration - Keyword Rank Tracking - Keyword Research Tools - Keyword Tracking - Landing Pages/Web Forms - Link Management - Localization Automation - Mobile Keywords - Monitoring - Multi-Campaign - Multi-Language - Multi-Location - Performance Management - Performance Metrics - Real-Time Data - Real-Time Notifications - Real-Time Updates - Reporting & Statistics - ROI Tracking - Scheduled/Automated Reports - SEO Management - Social Media Integration - Third-Party Integrations - Trend Analysis - User Management - Visual Analytics - Website Analytics - Website Management - Web Traffic Reporting [See all features](https://www.capterra.com/p/160464/Siteguru/#features) Surfer 24/50 - A/B Testing - Activity Dashboard - Advertising Management - AI Copilot - Alerts/Notifications - API - Audit Management - Backlink Monitoring - Campaign Analytics - Campaign Management - Click Tracking - Competitive Analysis - Content Management - Conversion Rate Optimization - Customizable Branding - Customizable Reports - Customizable Templates - Dashboard - Data Visualization - Email Marketing - Generative AI - Google Analytics Integration - Keyword Rank Tracking - Keyword Research Tools - Keyword Tracking - Landing Pages/Web Forms - Link Management - Localization Automation - Mobile Keywords - Monitoring - Multi-Campaign - Multi-Language - Multi-Location - Performance Management - Performance Metrics - Real-Time Data - Real-Time Notifications - Real-Time Updates - Reporting & Statistics - ROI Tracking - Scheduled/Automated Reports - SEO Management - Social Media Integration - Third-Party Integrations - Trend Analysis - User Management - Visual Analytics - Website Analytics - Website Management - Web Traffic Reporting [See all features](https://www.capterra.com/p/218703/Surfer/#features) ### Recognition SiteGuru is recognized as a top-rated tool in 1 Capterra Shortlist reports Best Value SEOSoftware (2026)  Best Value SEOSoftware (2025)  Surfer is recognized as a top-rated tool in 3 Capterra Shortlist reports ### Deployment & support SiteGuru Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Surfer Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details SiteGuru - By SiteGuru - Located in Netherlands - Founded in 2014 Surfer - By Surfer - Located in Poland - Founded in ## 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