# Compare Supermetrics vs Power My Analytics 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Supermetrics and Power My Analytics based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/162846-214290/Supermetrics-vs-Power-My-Analytics

---

# Supermetrics vs Power My Analytics Features and Cost Comparison

Last updated April 21st, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

SupermetricsPower My Analytics2/4 selected

[Supermetrics](https://www.capterra.com/p/162846/Supermetrics/)[4.4 (109)](https://www.capterra.com/p/162846/Supermetrics/reviews/)

[Power My Analytics](https://www.capterra.com/p/214290/Power-My-Analytics/)[4.7 (182)](https://www.capterra.com/p/214290/Power-My-Analytics/reviews/)

[## Supermetrics](https://www.capterra.com/p/162846/Supermetrics/)[4.4 (109)](https://www.capterra.com/p/162846/Supermetrics/reviews/)

Starting Price

$29.00/month

Value-for-Money

3.8

Functionality

4.3

Ease of Use

4.1

Customer Service

3.8

Reviews Sentiment

Based on [109 reviews](#user-reviews)

Positive

96

Neutral

6

Negative

7

[## Power My Analytics](https://www.capterra.com/p/214290/Power-My-Analytics/)[4.7 (182)](https://www.capterra.com/p/214290/Power-My-Analytics/reviews/)

Starting Price

Contact vendor

Value-for-Money

4.7

Functionality

4.6

Ease of Use

4.6

Customer Service

4.6

Reviews Sentiment

Based on [182 reviews](#user-reviews)

Positive

175

Neutral

4

Negative

3

## Not a match? Find software alternatives tailored to your priorities.

These software suggestions are similar to those you’re currently comparing.

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* * *

Starting Price

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Flat Rate,Per Month

Free Trial

Free Version

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User rating

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of reviewers  
rated it above 4 stars

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Highest Rated

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of reviewers  
rated it above 4 stars

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### HubSpot Marketing Hub

4.5 (6,229)

* * *

Starting Price

$15.00

Per User,Per Month

Free Trial

Free Version

* * *

User rating

93%

of reviewers  
rated it above 4 stars

* * *

### Improvado

4.5 (22)

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Starting Price

Contact vendor for pricing

Free Trial

Free Version

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User rating

95%

of reviewers  
rated it above 4 stars

* * *

## Send this comparison chart to my inbox

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.

What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 2,714 reviews from reporting software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

\--%Fit

Missing features

Not enough reviews

Feature ratings

Customizable Reports

\--

Reporting/Analytics

4.4

Workflow Management

NA

Real-Time Data

\--

Customizable Templates

\--

\--%Fit

Missing features

Not enough reviews

Feature ratings

Customizable Reports

4.4

Reporting/Analytics

4.8

Workflow Management

NA

Real-Time Data

NA

Customizable Templates

5.0

User satisfaction

User satisfaction

4.4

User reviews[109](https://www.capterra.com/p/162846/Supermetrics/reviews/)

Ease of use

4.1

Functionality

4.3

Value for money

3.8

Customer support

3.8

User satisfaction

4.7

User reviews[182](https://www.capterra.com/p/214290/Power-My-Analytics/reviews/)

Ease of use

4.6

Functionality

4.6

Value for money

4.7

Customer support

4.6

Price starts from

Price starts from

$29Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

\--

-   Free version
-   Free trial

Best for

Best for

Digital marketing agencies, e-commerce, publishers, startups, any company or organization looking to get a better understanding of their marketing data.

Best for

Digital marketing agencies and in-house marketing professionals looking to save time through reporting automation, consolidate metrics across platforms, and retain valuable marketing data over time.

## User reviews

Pros & cons

PT

Paul T.

Traffic Manager

> "It connects seamlessly with most major marketing platforms (Google Ads, Meta, LinkedIn, TikTok, etc.) and pulls data directly into tools..."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___7020105)

AJ

Andi J.

Web and Mobile Analytics Specialist

> "However, one thing I didn’t like was that authentication often has to be done multiple times, which can interrupt workflows and slow down..."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___7022122)

AJ

Andi J.

Web and Mobile Analytics Specialist

> "It connects multiple marketing and analytics platforms seamlessly and allows users to automate reporting workflows that would otherwise take..."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___7022122)

Marina C.

President

> "What I did not like so much, would be the cost of the tool. While I understand that it provides significant value and saves me a lot of time..."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___4914788)

PT

Paul T.

Traffic Manager

> "The flexibility to customize queries and schedule automatic updates makes it ideal for ongoing campaign tracking and performance analysis."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___7020105)

MH

Martin H.

Head of Ecommerce

> "The pricing can be a bit steep for smaller businesses, and there's a learning curve when setting up more complex data queries."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___5079033)

AJ

Andi J.

Web and Mobile Analytics Specialist

> "The interface is intuitive, and the flexibility to use it with Google Sheets, Looker Studio, and BigQuery makes it a powerful tool for us."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___7022122)

MH

Martin H.

Head of Ecommerce

> "Additionally, occasional connectivity issues can be frustrating, but these are rare"

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___5079033)

AJ

Andi J.

Web and Mobile Analytics Specialist

> "What I liked most about Supermetrics was how it simplifies complex data integration."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___7022122)

SS

Stephanie S.

Digital Director

> "Sometimes the data might not pull through and I find it really hard to troubleshoot - customer service is an old fashioned enquiry on the..."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3763857)

CA

Chris A.

SVP Growth and Insight

> "It connects to all of our key data sources and makes report generation easy."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___7020831)

Andrea S.

Digital Advertising Team Leader

> "The Data Studio connector can get slow when connected to multiple ad accounts at once."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3613180)

Mayerly G.

bachelor

> "The ability to connect all my data sources on the same platform and use it to generate custom reports has been a real boon to my day-to-day..."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___4816099)

AW

Amity W.

Media Coordinator

> "As a media coordinator I feel as though I don't use the software to it's full potential and is unable to provide proper feedback for cons."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3539508)

MW

Marina W.

Paid Media Lead

> "The overall experience is positive though the relation cost/value may be better, as there are other platforms which offer similar service..."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___6545800)

CB

Christian B.

Growth consultant

> "The increase came out of nowhere and it makes it difficult for individual/freelancer usage"

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3536399)

DK

Daniel K.

Associate Media Director

> "The data aggregation and integrations are unmatched."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___6456469)

UK

Udi K.

Demand Gen

> "There has been an issue with the HubSpot connector for more than 4 weeks (still not resolved)."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3700703)

SP

Siim P.

CMO

> "I really like how they have a lot of options to pull in data from and I can create a powerful dashboard right in google sheets."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___4827813)

AS

Alexandre S.

Owner

> "You can't compare the prices, Supermetrics is really hard to afford, specially living outside US."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___4604599)

Marina C.

President

> "This tool has greatly simplified my marketing analytics by centralizing data from different platforms in one place."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___4914788)

Dr David S.

Director

> "Customer service - when I approached with a problem, no energy to solve it \[Sensitive Content \]and just pushing the problem around, refusing..."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3358228)

CC

Chris C.

SEO Specialist

> "The best things about Supermetrics is the simple connection to Looker Studios and Google Sheets."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___4805797)

Chhaya S.

Marketing Manager

> "Supermetrics is quite expensive in comparison with other tool available in the market."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3840759)

AE

Alaa E.

Technical Outsourcing Specialist

> "Supermetrics has enabled us to easily set up and create comprehensive dashboards that include aggregated and combined data from many..."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3591926)

VR

Verified Reviewer

Growth Marketing Manager

> "Also a bit costly."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3536073)

MC

Marah C.

Marketing and Social Media

> "We have a more complete picture of the outcomes and have incorporated them directly into our marketing goals and plans thanks to..."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___4459275)

UK

Udi K.

Demand Gen

> "A great deal of frustration"

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3700703)

Marlyn G.

Marketing Operations Manager

> "It is a tool that saves time and takes advantage of the data from Facebook ads, Instagram, LinkedIn, Tik Tok among others, I like that it..."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___4544565)

UK

Udi K.

Demand Gen

> "It is such a huge disappointment and frustration. "

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3700703)

Henri H.

Web designer

> "You directly import the data and it provides you with the best analysis tools"

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___5034627)

Maximilian E.

Founder

> "The reliability of the Google Sheets integration is quite bad."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___2999102)

KR

Kelly R.

Data Analyst

> "The functionality makes it easy to pull into data directly from our platforms with great level of detail that makes reporting and marketing..."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3535919)

GZ

Gabriel Z.

Performance Marketing Manager

> "Terrible."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3542880)

MH

Martin H.

Head of Ecommerce

> "It's incredibly versatile, simplifying the data collection and reporting process."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___5079033)

SP

Santosh P.

Head of Search Marketing

> "Connectors break way too often than we'd like."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3359285)

Raúl S.

Account Director

> "The best thing is the versatility it gives you when it comes to connecting with countless sources, which, unlike Data Studio, is much more..."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3588479)

PF

Pedro F.

analyst

> "Some parts are not very intuitive in my experience"

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3522069)

JB

Jay B.

Director of Strategy

> "This product is perfect for local business listings data on multi-location accounts."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3535940)

HC

Henry C.

Digital Strategist

> "I emailed support to cancel."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___2947407)

JP

Jack P.

Senior Paid Media Specialist

> "I find it essential in making good marketing decisions by utilizing actionable reports with clean visualizations."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3539086)

DJ

Daniel J.

Head of Marketing

> "It's difficult to find out how to get started with building data sheets, but the worst part of the product?"

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___2554167)

VR

Verified Reviewer

Growth Marketing Manager

> "I love being able to log in to tableau and see all of my dashes automatically updated each morning."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3536073)

MH

Martina H.

Digital Specialist

> "Sometimes gets confusing because it changes settings slowly and interface is monotone"

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___2770421)

AS

Alexandre S.

Owner

> "Supermetrics is a complete tool to extract data from multiple sources."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___4604599)

Serbay Arda A.

Managing director

> "User numbers are extremely low even if you pay 300+ USD/month"

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___2380374)

UK

Udi K.

Demand Gen

> "Even though it's not very user-friendly, confusing, or expensive, I've used it for years, because it did the job I needed, which was to..."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3700703)

HC

Henry C.

Digital Strategist

> "Frustrating and slow."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___2947407)

DT

Davy T.

CEO

> "I like the way you can connect multiple sources and use them in Google Sheets."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___3535504)

DJ

Daniel J.

Head of Marketing

> "I have tried to get started with Supermetrics for 28 days now, and this is by far the worst experience I have ever had with a software..."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___2554167)

SP

Siim P.

CMO

> "Their support is also really good and they can help with pretty much anything."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___4827813)

VR

Verified Reviewer

Senior Digital Marketing Manager

> "Not always very intuitive, queries can cause lots of nightmares - definitely could be more user-friendly."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___2389711)

KF

Kenneth F.

Accounting

> "Supermetrics enables simple yet powerful data analysis, and the user interface is simple to grasp."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___4628788)

Serbay Arda A.

Managing director

> "It is very expensive also they are packages arent clear."

[See full review](https://www.capterra.com/p/162846/Supermetrics/#Capterra___2380374)

[View Reviews](https://www.capterra.com/p/162846/Supermetrics/reviews/)

Olle A.

Founder

> "Simple and cost-effective solution to get necessary advertising and analytics data displayed on a dashboard."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___7038357)

LF

Lorenzo F.

Marketing and Sales Manager

> "The only downside I noticed was that some of the more advanced LinkedIn metrics required a higher-tier plan."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___6794852)

AS

Anastasia S.

SEO Strategist

> "I was looking for a reasonably priced platform that integrates with Data Studio and can pull information from..."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___6619671)

IG

Ilaria G.

head of performance

> "Missing dimensions and the connection is not always updated so I missed some data"

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___6799823)

IG

Ilaria G.

head of performance

> "We had a lot of Connectors and the pricing is gorgeous and so competitive with others"

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___6799823)

NS

Nitsan S.

CEO

> "The connectors are constantly failing, rendering the service completely unreliable."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___6478207)

LF

Lorenzo F.

Marketing and Sales Manager

> "I liked how easy it was to connect my LinkedIn Pages and Business Manager accounts to Looker Studio."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___6794852)

NS

Nitsan S.

CEO

> "I paid for an Enterprise yearly plan expecting a professional experience, but instead, I’ve been drowning in..."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___6478207)

SK

Sap K.

Marketing Manager

> "It got api connection with different platform, I can easily connect ad platform like linkedin to Google data..."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___5010386)

ZC

Zachary C.

Director

> "The Shopify connector doesn't work, and I'm sure they know this because its taken them 6 weeks since I..."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___5081194)

PG

Paul G.

support

> "So far so good, we just used the free trial and we have automated creating all reports unlike before when our..."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___6137373)

TV

Tejas V.

Consultant

> "I clicked dashboards, and all my existing sheets got deleted without any warning message."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___4813315)

FG

Fabrice G.

Global Search Manager

> "It can easily bring in your data sources into Data Studio to help with data visualization"

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___5010200)

PZ

Peter Z.

Analtics

> "it takes too much steps to optimize and i cant see the data i get from the connectors"

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___5088346)

Abhishek M.

Marketing Manager

> "It significantly reduces the time and effort required to generate comprehensive reports and engaging..."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___4823026)

NS

Nitsan S.

CEO

> "It’s a complete disaster of a service."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___6478207)

JS

Jack S.

Creative Director

> "After trialling multiple competitors PMA stands out as a simple, but robust solution to connect data across..."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___6154706)

HN

Harry N.

Media Performance

> "Sometimes it takes so long to access to the data"

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___4965624)

JS

Jack S.

Creative Director

> "In particular it allows those without API or development experience to easily integrate platforms into their..."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___6154706)

GG

Gintarė G.

Meta Advertising Specialist

> "That sometimes it's have some errors to connect with account."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___5031508)

RK

Rebecca K.

Digital MArketing

> "I had tried a few data connectors for Linkedin ads and found this is the only one that had all the connectors..."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___5092268)

NM

Nicolas M.

Head of Digital Consulting

> "Price structure a bit confusing until the last step"

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___6174286)

Derick D.

Growth Marketing

> "The combination of affordability, quick data integration, and ease of use makes it an excellent choice for..."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___6170726)

SA

Salman A.

Digital Media Performance Assistant Manager

> "The hardship of connecting Amazon ads."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___6082922)

TM

Terrel M.

Paid Media Manager

> "The easy setup with looker studio and connecting the ad platforms with analytics data is key"

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___4851541)

VR

Verified Reviewer

Marketing Executive

> "Trial/evaluation period is too short, considering the testing phase for larger organization adoption takes a..."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___4738963)

LMD

Liza Mariz D.

Junior Accountant/Analyst

> "Built-in template for Looker Studio is neat and helpful so you won't have to start from scratch."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___4833067)

PF

Peter F.

Managing Director

> "So far there's nothing specific that we don't like compared to other solutions we trialled."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___4980731)

AC

Antonino C.

Performance Marketing

> "PMA has helped us getting a real help when it came to make decisions data-based in our marketing team."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___4949619)

ZC

Zachary C.

Director

> "Don't fall for the cheap pricing."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___5081194)

Muhammad Faisal J.

Data Analyst

> "The data extraction into google sheets and the Power My Analytics own template for any data source is..."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___3719526)

EM

Emily M.

Senior SEO Consultant

> "I don't love how you are charged per location as this is always increasing and so the charge will increase..."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___3711423)

ST

Stephen T.

Communication and audiovisual expert

> "I did not use it extensively yet, but my first impression is that it's reliable, easy to set-up, and the data..."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___6051068)

WC

Werner C.

Digital Lead

> "The naming conventions could be much better - I kept finding myself changing the naming conventions"

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___3574057)

MA

Michelle A.

Finance and Operations Manager

> "I am trying to get useful yet automated information to quickly and easily understand the effectiveness of our..."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___3537150)

LT

Le T.

Content

> "The price is high compared to me, and developing countries"

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___4714196)

ZH

Zachariah H.

Head of Marketing

> "Power My Analytics is easy to set-up and connects most of your marketing data needs."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___6156876)

DH

David H.

Owner

> "Until now, I did not encounter any issues or anything I wouldn't like with this software."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___3704537)

HN

Heather N.

Senior Performance Marketing Manager

> "I like that there is a hub with all my data connectors"

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___6134225)

YB

Yann B.

account manager

> "Unfortunately, I didn't have enough time to check if every kpi's were available during the trial."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___3481376)

NM

Nicolas M.

Head of Digital Consulting

> "Good connectors, easy integration for Social Media reporting"

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___6174286)

BR

Ben R.

Paid Media Consultant

> "My client reporting was becoming way too expensive with other data connection providers..."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___3400228)

Abhishek M.

Marketing Manager

> "I highly recommend this tool to anyone looking for a powerful and efficient solution for their reporting and..."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___4823026)

AK

Akshay K.

Digital Marketing Manager

> "sometimes data is not imported fast in data studio"

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___3516016)

AB

Andrew B.

Marketing

> "The easy link in to Google Data Studio has made this a vital tool in setting up data views for the team at..."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___3769610)

FD

Filippa D.

Analyst

> "Not being able to include pinterest ads"

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___3390608)

LMD

Liza Mariz D.

Junior Accountant/Analyst

> "Free onboarding sessions are also helpful."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___4833067)

LM

Laura M.

co-founder

> "Only cons of the product is naming conventions aren't exactly the same as other platforms."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___3377458)

LP

Laura P.

Consultant, Data Strategy

> "It was easy to connect Campaign Monitor to Google Data Studio using Power My Analytics which was my main..."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___3577268)

JP

Julia P.

Intern

> "I needed to integrate hubspot and power my analytics, but it's not possible to filter the data."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___2665567)

HN

Heather N.

Senior Performance Marketing Manager

> "The free dashboard templates are very useful"

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___6134225)

NH

Nicholas H.

Art Director

> "I guess the only downside is that its not free :)"

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___3303740)

SC

Spero C.

Consultant

> "I approached PMA with a need to automate my API connection to Amazon AWS & ADS for client reporting. "

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___3740024)

BP

Brittany P.

Partnership

> "Well kinda sucks I only have a free trial, unless my online business makes income"

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___2683404)

FA

Fabian A.

Data Scientist

> "Easy to use and have an useful metrics in for differents apps."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___4817603)

Azril A.

Director, Marketing & Analytics

> "Some features do not work."

[See full review](https://www.capterra.com/p/214290/Power-My-Analytics/#Capterra___2843102)

[View Reviews](https://www.capterra.com/p/214290/Power-My-Analytics/reviews/)

## User interface

[Supermetrics](https://www.capterra.com/p/162846/Supermetrics/)

4.39 (109)

[Power My Analytics](https://www.capterra.com/p/214290/Power-My-Analytics/)

4.68 (182)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

Access Controls/Permissions

207

Important

Activity Dashboard

150

Important

Ad hoc Query

120

Important

Supermetrics

Top features

28/38

-   Access Controls/Permissions
-   Activity Dashboard
-   Ad hoc Query
-   Ad hoc Reporting
-   AI Copilot
-   Alerts/Notifications
-   API
-   Audit Management
-   Collaboration Tools
-   Customizable Branding
-   Customizable Dashboard
-   Customizable Reports
-   Customizable Templates
-   Dashboard Creation
-   Data Connectors
-   Data Import/Export
-   Data Synchronization
-   Data Visualization
-   Drag & Drop
-   Financial Reporting
-   Forecasting
-   Generative AI
-   Marketing Reports
-   Multiple Data Sources
-   OLAP
-   Performance Metrics
-   Real-Time Data
-   Real-Time Reporting
-   Reporting/Analytics
-   Sales Reports
-   Scheduled/Automated Reports
-   Search/Filter
-   Single Sign On
-   Third-Party Integrations
-   Trend Analysis
-   Visual Analytics
-   Widgets
-   Workflow Management

[See all features](https://www.capterra.com/p/162846/Supermetrics/#features)

Power My Analytics

20/38

-   Access Controls/Permissions
-   Activity Dashboard
-   Ad hoc Query
-   Ad hoc Reporting
-   AI Copilot
-   Alerts/Notifications
-   API
-   Audit Management
-   Collaboration Tools
-   Customizable Branding
-   Customizable Dashboard
-   Customizable Reports
-   Customizable Templates
-   Dashboard Creation
-   Data Connectors
-   Data Import/Export
-   Data Synchronization
-   Data Visualization
-   Drag & Drop
-   Financial Reporting
-   Forecasting
-   Generative AI
-   Marketing Reports
-   Multiple Data Sources
-   OLAP
-   Performance Metrics
-   Real-Time Data
-   Real-Time Reporting
-   Reporting/Analytics
-   Sales Reports
-   Scheduled/Automated Reports
-   Search/Filter
-   Single Sign On
-   Third-Party Integrations
-   Trend Analysis
-   Visual Analytics
-   Widgets
-   Workflow Management

[See all features](https://www.capterra.com/p/214290/Power-My-Analytics/#features)

### Recognition

No recognitions have been awarded to Supermetrics

Power My Analytics is recognized as a top-rated tool in 2 Capterra Shortlist reports

Best Value Marketing AnalyticsSoftware (2022) 

### Deployment & support

Supermetrics

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Power My Analytics

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Supermetrics

-   By Supermetrics
-   Located in Finland
-   Founded in

Power My Analytics

-   By Power My Analytics
-   Located in United States
-   Founded in

## Popular Comparisons

[Supermetrics](https://www.capterra.com/p/162846/Supermetrics/)[4.39 (109)](https://www.capterra.com/p/162846/Supermetrics/reviews/)

vs

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Price

Contact vendor for pricing

4.3

Features

4.6

4.1

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/162846-177042/Supermetrics-vs-Google-Analytics)

[Power My Analytics](https://www.capterra.com/p/214290/Power-My-Analytics/)[4.68 (182)](https://www.capterra.com/p/214290/Power-My-Analytics/reviews/)

vs

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4.6

Features

4.6

4.6

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/177042-214290/Google-Analytics-vs-Power-My-Analytics)

[Supermetrics](https://www.capterra.com/p/162846/Supermetrics/)[4.39 (109)](https://www.capterra.com/p/162846/Supermetrics/reviews/)

vs

[Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/)[4.58 (1,879)](https://www.capterra.com/p/176586/Power-BI/reviews/)

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4.3

Features

4.5

4.1

Ease of Use

4.1

[View full comparison](https://www.capterra.com/compare/162846-176586/Supermetrics-vs-Power-BI)

[Power My Analytics](https://www.capterra.com/p/214290/Power-My-Analytics/)[4.68 (182)](https://www.capterra.com/p/214290/Power-My-Analytics/reviews/)

vs

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,229)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

$0

Price

$15/month

4.6

Features

4.4

4.6

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/171840-214290/HubSpot-Marketing-vs-Power-My-Analytics)

[Supermetrics](https://www.capterra.com/p/162846/Supermetrics/)[4.39 (109)](https://www.capterra.com/p/162846/Supermetrics/reviews/)

vs

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$29/month

Price

$15/month

4.3

Features

4.5

4.1

Ease of Use

4.1

[View full comparison](https://www.capterra.com/compare/162846-208764/Supermetrics-vs-Tableau)

[Power My Analytics](https://www.capterra.com/p/214290/Power-My-Analytics/)[4.68 (182)](https://www.capterra.com/p/214290/Power-My-Analytics/reviews/)

vs

[Jungle Scout](https://www.capterra.com/p/249574/Jungle-Scout/)[4.67 (284)](https://www.capterra.com/p/249574/Jungle-Scout/reviews/)

$0

Price

$29/month

4.6

Features

4.5

4.6

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/214290-249574/Power-My-Analytics-vs-Jungle-Scout)

[Supermetrics](https://www.capterra.com/p/162846/Supermetrics/)[4.39 (109)](https://www.capterra.com/p/162846/Supermetrics/reviews/)

vs

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$29/month

Price

$24/month

4.3

Features

4.5

4.1

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/162846-180418/Supermetrics-vs-Reportei)

[Power My Analytics](https://www.capterra.com/p/214290/Power-My-Analytics/)[4.68 (182)](https://www.capterra.com/p/214290/Power-My-Analytics/reviews/)

vs

[Reportei](https://www.capterra.com/p/180418/Reportei/)[4.71 (241)](https://www.capterra.com/p/180418/Reportei/reviews/)

$0

Price

$24/month

4.6

Features

4.5

4.6

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/180418-214290/Reportei-vs-Power-My-Analytics)

[Supermetrics](https://www.capterra.com/p/162846/Supermetrics/)[4.39 (109)](https://www.capterra.com/p/162846/Supermetrics/reviews/)

vs

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$29/month

Price

$19.9/month

4.3

Features

4.8

4.1

Ease of Use

4.5

[View full comparison](https://www.capterra.com/compare/162846-228181/Supermetrics-vs-Better-Reports)

[Power My Analytics](https://www.capterra.com/p/214290/Power-My-Analytics/)[4.68 (182)](https://www.capterra.com/p/214290/Power-My-Analytics/reviews/)

vs

[Tableau](https://www.capterra.com/p/208764/Tableau/)[4.56 (2,351)](https://www.capterra.com/p/208764/Tableau/reviews/)

$0

Price

$15/month

4.6

Features

4.5

4.6

Ease of Use

4.1

[View full comparison](https://www.capterra.com/compare/208764-214290/Tableau-vs-Power-My-Analytics)

[Supermetrics](https://www.capterra.com/p/162846/Supermetrics/)[4.39 (109)](https://www.capterra.com/p/162846/Supermetrics/reviews/)

vs

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$29/month

Price

Contact vendor for pricing

4.3

Features

4.6

4.1

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/162846-255521/Supermetrics-vs-Quire)

[Power My Analytics](https://www.capterra.com/p/214290/Power-My-Analytics/)[4.68 (182)](https://www.capterra.com/p/214290/Power-My-Analytics/reviews/)

vs

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$0

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4.6

Features

4.5

4.6

Ease of Use

4.6

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