# Compare Mouseflow vs Microsoft Clarity 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Mouseflow and Microsoft Clarity based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/163517-236349/Mouseflow-vs-Microsoft-Clarity

---

# Mouseflow vs Microsoft Clarity Features and Cost Comparison

Last updated March 15th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

MouseflowMicrosoft Clarity2/4 selected

[Mouseflow](https://www.capterra.com/p/163517/Mouseflow/)[4.7 (122)](https://www.capterra.com/p/163517/Mouseflow/reviews/)

[Microsoft Clarity](https://www.capterra.com/p/236349/Microsoft-Clarity/)[4.8 (56)](https://www.capterra.com/p/236349/Microsoft-Clarity/reviews/)

[## Mouseflow](https://www.capterra.com/p/163517/Mouseflow/)[4.7 (122)](https://www.capterra.com/p/163517/Mouseflow/reviews/)

Starting Price

$31.00/year

Value-for-Money

4.4

Functionality

4.6

Ease of Use

4.6

Customer Service

4.6

Reviews Sentiment

Based on [122 reviews](#user-reviews)

Positive

115

Neutral

6

Negative

1

[## Microsoft Clarity](https://www.capterra.com/p/236349/Microsoft-Clarity/)[4.8 (56)](https://www.capterra.com/p/236349/Microsoft-Clarity/reviews/)

Starting Price

Contact vendor

Value-for-Money

4.9

Functionality

4.6

Ease of Use

4.7

Customer Service

4.6

Reviews Sentiment

Based on [56 reviews](#user-reviews)

Positive

56

Neutral

0

Negative

0

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## Summary

* * *

Features in Heatmap Software

Best performer

35 / 50

Only Mouseflow

-   Access Controls/Permissions
-   Data Analysis Tools
-   Element Analytics

26 / 50

Only Microsoft Clarity

-   A/B Testing
-   Real-Time Analytics
-   Real-Time Data

User satisfaction

User satisfaction

4.7

User reviews[122](https://www.capterra.com/p/163517/Mouseflow/reviews/)

Ease of use

4.6

Functionality

4.6

Value for money

4.4

Customer support

4.6

User satisfaction

4.8

User reviews[56](https://www.capterra.com/p/236349/Microsoft-Clarity/reviews/)

Ease of use

4.7

Functionality

4.6

Value for money

4.9

Customer support

4.6

Price starts from

Price starts from

$31Flat Rate, Per Year

-   Free version
-   Free trial

Price starts from

\--

-   Free version
-   Free trial

Best for

Best for

Mouseflow is perfect for UX professionals, Product Managers, Digital Marketers, startups, small businesses, and enterprises that are looking to improve their website experiences and conversions.

Best for

For every website owner

## User reviews

Pros & cons

Luciano Antonio B.

Operations Manager

> "There's no steep learning curve; the session replays, heatmaps, and funnel analytics are instantly accessible and..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___7040384)

MH

Miles H.

Product Analyst

> "Scrolling through recorded history can be a drag."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___6855804)

Luciano Antonio B.

Operations Manager

> "The primary benefit, however, is how effectively Mouseflow helps me optimize my website and significantly increase..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___7040384)

GF

George F.

Owner

> "I'd have had a neutral to good experience, if they hadn't insistent on refusing a reasonable request to refund us..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___4681654)

YB

Yasmin B.

Product Manager

> "I especially love how I can have an interactive mode on my website, and add new tags - so much easier than Google..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___7040282)

NN

Nadia N.

Coach

> "Sometimes confusing to analyse the data..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___4694457)

Stephen J.

Digital Marketer

> "I love how much insight MouseFlow provides (especially click and attention maps), how easy it is to use, and how..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___7039231)

MM

Martin M.

sales assistant

> "many bugs in recording, recordings not loading"

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3054386)

Luciano Antonio B.

Operations Manager

> "The reports are always available, up to date and can be donloaded easily."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___7040384)

GF

George F.

Owner

> "Seemed shortsighted. "

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___4681654)

Stacey N.

COO

> "Overall, Mouseflow has been a game changer for understanding customers’ journeys."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___7040325)

SA

Shahma A.

Head of Front End

> "Price is high compared to some competitors, and the user interface feels a bit old school."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3011558)

MH

Miles H.

Product Analyst

> "It’s more actionable than simple numbers in Google Analytics."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___6855804)

PH

Paul H.

Directory

> "Sometimes we have a popup that will be on top of the heatmap or animated elements don't appear because the..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2706736)

MK

Mowshori K.

Researcher

> "Also, with features like the mouse tracker and different heatmaps tools, I can record a wide range of user behavior..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3840116)

WK

William K.

Boss

> "The color scheme is a bit off."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3025011)

AT

Atour T.

Analyst

> "This application offers heatmaps and visual analytic reports in addition to helping me increase usability and..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___4139405)

EK

Elyssa K.

Marketing Data Analyst

> "Unable to export data, slow load time, doesn't work with all elements on our webpages"

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2780781)

AS

Ankur S.

Sr.Manager

> "We have been using mouseflow from last 1 month and so far we are able to take some big business decisions becuase of..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3923812)

Leonardo R.

CFO at Vivex

> "the Prices is too expensive We can not afford it at begining."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3015320)

SN

Shivendra N.

Software Engineer

> "Apart from that it provides many other information like browser, device, geographic information, Time spent which..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2994195)

KS

Kristin S.

Actress

> "I'm not really sure how to do other things, but I'm not really selling anything on the site."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3035882)

BO

Bill O.

President

> "With mouseflow, I can see how visitors scroll through my pages and interact with the buttons which was really..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3005648)

AL

Adisa L.

developer

> "i think running out of credits kinda sucks"

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2794245)

Bart D.

Owner View 360 Marketing

> "Heat maps is one of my favorites."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___3546190)

BY

Brett Y.

Marketer

> "heatmaps seem glitched and didn't show clicks accurately."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2664172)

VE

Vilius E.

CRO Manager

> "We are constantly changing our user interfce according to the findings from this tool, and our conversion rates are..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2832897)

AW

Ann W.

Owner

> "I have been fully testing Mouseflow for almost 2 weeks, and cannot come up with any negatives, at this time."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2636385)

Youssef H.

CTO

> "I can say that this tool will let you know where is the customer pain from the UI and UX and it's easy to see the..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2819197)

GT

Glen T.

Co-Director

> "based on our limited usage, we feel the cost is a bit high"

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2735441)

ZkR

Zdeněk R.

UX designer

> "Suitable range of tools - heatmaps, recordings, forms, funnels, feedback"

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2920990)

Matt M.

Managing Partner

> "Doesn't identify the company who visits your site very well."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2632604)

PH

Paul H.

Directory

> "MouseFlow also does a great job at ensuring end user privacy by automatically blocking users sensitive data, and..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2706736)

SP

Sanya P.

Product Manager

> "But i do not like the User Interface it is quite outdated."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2627158)

GA

Gowarthanan A.

Business Head

> "Mouseflow has been quite helpful in identifying the glitches that consumers face which otherwise we would have..."

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2842639)

BY

Brett Y.

Marketer

> "Slightly less than enjoyable"

[See full review](https://www.capterra.com/p/163517/Mouseflow/#Capterra___2664172)

[View Reviews](https://www.capterra.com/p/163517/Mouseflow/reviews/)

VR

Verified Reviewer

Product Marketing Manager

> "we used this mainly for seeing our website visitors and their locations, and also we got daily, weekly and monthly visitors metrics of our website..."

[See full review](https://www.capterra.com/p/236349/Microsoft-Clarity/#Capterra___6644568)

VR

Verified Reviewer

Manager

> "customer support needs to be improved and there is no any choatbot or helpine number to directly reachout to them for instant querry resolution."

[See full review](https://www.capterra.com/p/236349/Microsoft-Clarity/#Capterra___6644550)

ML

Maddison L.

Senior Project Manager

> "It gives so much information around what users are doing on your website and where they are coming from."

[See full review](https://www.capterra.com/p/236349/Microsoft-Clarity/#Capterra___7084959)

RC

Ripon C.

IT Executive

> "Microsoft Clarity only offers basic analytics, and doesn’t offer advanced features such as A/B testing or e-commerce trackingMicrosoft Clarity doesn’t..."

[See full review](https://www.capterra.com/p/236349/Microsoft-Clarity/#Capterra___4804791)

CB

Christie B.

Communications

> "It provides heatmaps for your sites, Microsoft Clarity also lets you explore a user's experience using your website - in real time."

[See full review](https://www.capterra.com/p/236349/Microsoft-Clarity/#Capterra___6319159)

Simon P.

Chief Operating Officer

> "It's hard to get started on it, i find as a non-technical person that it's hard to get used to it, learning curve about what kind of things you can do..."

[See full review](https://www.capterra.com/p/236349/Microsoft-Clarity/#Capterra___6382922)

VR

Verified Reviewer

Manager

> "The reporting metrics and user wise screen recording are very great and it provides very deep information about your website."

[See full review](https://www.capterra.com/p/236349/Microsoft-Clarity/#Capterra___6644550)

VR

Verified Reviewer

Seo Manager

> "The data processing delay and limited historical data availability can make it difficult to get real-time insights and track long-term trends on the..."

[See full review](https://www.capterra.com/p/236349/Microsoft-Clarity/#Capterra___4475868)

AB

Andrei B.

Manager

> "Reports are very good and complex, you got a lot of data which you can use it to increase your websites traffic and user interaction."

[See full review](https://www.capterra.com/p/236349/Microsoft-Clarity/#Capterra___6254647)

KT

Karan T.

Creative Consultant

> "Sometimes the recordings are off, the session duration doesn't sync with the actual recording."

[See full review](https://www.capterra.com/p/236349/Microsoft-Clarity/#Capterra___6031535)

LW

Lee W.

Manager

> "Setting up a project for the first time is easy and you dont have to have programing skills, tracking code can be added via plugins in wordpress or..."

[See full review](https://www.capterra.com/p/236349/Microsoft-Clarity/#Capterra___6369609)

VR

Verified Reviewer

Business Analyst

> "User interface is quite confusing."

[See full review](https://www.capterra.com/p/236349/Microsoft-Clarity/#Capterra___6645359)

AV

Alex V.

Digital Strategist

> "I think in general is a very powerful tool because it gives you data not only from the heatmaps but also from the recordings."

[See full review](https://www.capterra.com/p/236349/Microsoft-Clarity/#Capterra___6611475)

VR

Verified Reviewer

Research Assistant

> "You cannot get demographic info of the users interacting with your site."

[See full review](https://www.capterra.com/p/236349/Microsoft-Clarity/#Capterra___3500890)

Deepak P.

UX and Product Designer

> "The variety of reporting metrics are very good (heatmaps and video records)."

[See full review](https://www.capterra.com/p/236349/Microsoft-Clarity/#Capterra___6644563)

AT

Atour T.

Analyst

> "Using a shared login can cause login ambiguity."

[See full review](https://www.capterra.com/p/236349/Microsoft-Clarity/#Capterra___4152863)

LW

Lee W.

Manager

> "Microsoft Clarity is a well build app, is has a nice and intuitive design, getting to features you want fast."

[See full review](https://www.capterra.com/p/236349/Microsoft-Clarity/#Capterra___6369609)

KT

Karan T.

Creative Consultant

> "I experience this issue 2/10 times."

[See full review](https://www.capterra.com/p/236349/Microsoft-Clarity/#Capterra___6031535)

[View Reviews](https://www.capterra.com/p/236349/Microsoft-Clarity/reviews/)

## User interface

[Mouseflow](https://www.capterra.com/p/163517/Mouseflow/)

4.67 (122)

[Microsoft Clarity](https://www.capterra.com/p/236349/Microsoft-Clarity/)

4.80 (56)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Mouseflow

Top features

35/50

-   A/B Testing
-   Access Controls/Permissions
-   Activity Tracking
-   AI Copilot
-   Alerts/Escalation
-   API
-   Behavioral Analytics
-   Behavior Tracking
-   Conversion Rate Optimization
-   Conversion Tracking
-   Customer Activity Tracking
-   Customer Journey Mapping
-   Customer Segmentation
-   Customizable Reports
-   Customizable Templates
-   Dashboard
-   Data Analysis Tools
-   Data Visualization
-   Drag & Drop
-   Dynamic Content
-   Element Analytics
-   Embeddable Maps
-   Engagement Tracking
-   Floor Plans & Maps
-   Form Analytics
-   For Sales Teams/Organizations
-   For Science
-   Funnel Analysis
-   Generative AI
-   Geographic Maps
-   Heatmaps
-   Hierarchical Mapping
-   Hover Maps
-   Image Overlay
-   Mobile Access
-   Radial Mapping
-   Real-Time Analytics
-   Real-Time Data
-   Reporting & Statistics
-   Sales Trend Analysis
-   Screen Activity Recording
-   Scroll Maps
-   Search/Filter
-   Surveys & Feedback
-   Tagging
-   Templates
-   Territorial Mapping
-   Third-Party Integrations
-   Visitor Tracking
-   Visual Analytics

[See all features](https://www.capterra.com/p/163517/Mouseflow/#features)

Microsoft Clarity

26/50

-   A/B Testing
-   Access Controls/Permissions
-   Activity Tracking
-   AI Copilot
-   Alerts/Escalation
-   API
-   Behavioral Analytics
-   Behavior Tracking
-   Conversion Rate Optimization
-   Conversion Tracking
-   Customer Activity Tracking
-   Customer Journey Mapping
-   Customer Segmentation
-   Customizable Reports
-   Customizable Templates
-   Dashboard
-   Data Analysis Tools
-   Data Visualization
-   Drag & Drop
-   Dynamic Content
-   Element Analytics
-   Embeddable Maps
-   Engagement Tracking
-   Floor Plans & Maps
-   Form Analytics
-   For Sales Teams/Organizations
-   For Science
-   Funnel Analysis
-   Generative AI
-   Geographic Maps
-   Heatmaps
-   Hierarchical Mapping
-   Hover Maps
-   Image Overlay
-   Mobile Access
-   Radial Mapping
-   Real-Time Analytics
-   Real-Time Data
-   Reporting & Statistics
-   Sales Trend Analysis
-   Screen Activity Recording
-   Scroll Maps
-   Search/Filter
-   Surveys & Feedback
-   Tagging
-   Templates
-   Territorial Mapping
-   Third-Party Integrations
-   Visitor Tracking
-   Visual Analytics

[See all features](https://www.capterra.com/p/236349/Microsoft-Clarity/#features)

### Recognition

No recognitions have been awarded to Mouseflow

No recognitions have been awarded to Microsoft Clarity

### Deployment & support

Mouseflow

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Microsoft Clarity

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Mouseflow

-   By Mouseflow
-   Located in Denmark
-   Founded in 2009

Microsoft Clarity

-   By Microsoft
-   Located in United States
-   Founded in 1975

## Popular Comparisons

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vs

[Smartlook](https://www.capterra.com/p/164713/Smartlook/)[4.68 (136)](https://www.capterra.com/p/164713/Smartlook/reviews/)

$31/year

Price

$55/month

4.6

Features

4.6

4.6

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/163517-164713/Mouseflow-vs-Smartlook)

[Microsoft Clarity](https://www.capterra.com/p/236349/Microsoft-Clarity/)[4.80 (56)](https://www.capterra.com/p/236349/Microsoft-Clarity/reviews/)

vs

[Zoho PageSense](https://www.capterra.com/p/172116/PageSense/)[4.47 (17)](https://www.capterra.com/p/172116/PageSense/reviews/)

$0

Price

$12/month

4.6

Features

4.8

4.7

Ease of Use

4.9

[View full comparison](https://www.capterra.com/compare/172116-236349/PageSense-vs-Microsoft-Clarity)

[Microsoft Clarity](https://www.capterra.com/p/236349/Microsoft-Clarity/)[4.80 (56)](https://www.capterra.com/p/236349/Microsoft-Clarity/reviews/)

vs

[Contentsquare](https://www.capterra.com/p/161591/ContentSquare/)[4.81 (116)](https://www.capterra.com/p/161591/ContentSquare/reviews/)

$0

Price

€49/month

4.6

Features

4.7

4.7

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/161591-236349/ContentSquare-vs-Microsoft-Clarity)

[Microsoft Clarity](https://www.capterra.com/p/236349/Microsoft-Clarity/)[4.80 (56)](https://www.capterra.com/p/236349/Microsoft-Clarity/reviews/)

vs

[Matomo](https://www.capterra.com/p/182627/Matomo-Analytics/)[4.69 (62)](https://www.capterra.com/p/182627/Matomo-Analytics/reviews/)

$0

Price

$9/month

4.6

Features

4.5

4.7

Ease of Use

4.5

[View full comparison](https://www.capterra.com/compare/182627-236349/Matomo-Analytics-vs-Microsoft-Clarity)