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Selligent by Marigold vs GMass: Which is a better fit?

Updated on January 22nd, 2025
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Summary
Key features rated by users
Features selected based on 14,312 reviews from Email Marketing users.
% Fit
Not enough reviews
Feature ratings
Email Campaign Management
5.0
Campaign Scheduling
5.0
Customizable Branding
--
Activity Dashboard
--
Mobile Optimization
5.0
% Fit
Missing features
Not enough reviews
Feature ratings
Email Campaign Management
4.7
Campaign Scheduling
4.8
Customizable Branding
NA
Activity Dashboard
5.0
Mobile Optimization
4.4
User satisfaction
4.6
User reviews15
Ease of use
4.3
Functionality
4.7
Value for money
4.7
Customer support
4.5
4.8
User reviews1,252
Ease of use
4.7
Functionality
4.7
Value for money
4.7
Customer support
4.7
Price starts from
Yearly subscription
Free version
Free trial
Monthly subscription
Free version
Free trial
Best for

Marigold Engage works with B2C relationship marketers in nearly every industry, but with strong representation in Retail, Entertainment, Travel & Hospitality, Publishing & Finance.

Whether you need to send cold emails, mail merges, email marketing messages, internal comms, or invitations, GMass can do it all — and all inside Gmail with the best deliverability you've ever had.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
No video reviews yet
Eli B
CEO
5.0

Eli B.: Hey, I'm Eli. I'm a co-founder. GMass, I rate it five stars for more reviews, click the link below. My company uses GMass to send emails out to cold leads that we find through a app called PropStream. We drive around the neighborhood and look for off market properties, skip trace their contact information, and send cold emails out to see if they're interested in selling us their property. What I like most about GMass is the ability to personalize subject lines. What I've found in my business is if I incorporate the property address of a cold email, they are much more likely to open and convert. The only thing I have a challenge with GMass about is the fact that you have to set up your own SMTP server. So what that basically does is ensure that you don't get stopped by Gmail's daily send limits. So if you want to send up to 2,000 emails a day, you have to set up your own server, which is tedious if you're not completely tech savvy, but it's perfectly doable.

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Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
A/B Testing
207
Important
Activity Dashboard
388
Important

Selligent by Marigold

Top Features
40/44
  • Email Sequences
  • Newsletter Management
  • Process/Workflow Automation
  • Product Recommendations
  • A/B Testing
  • Activity Dashboard
  • AI Content Creation
  • API
  • Autoresponders
  • Campaign Analytics
  • Campaign Scheduling
  • CAN-SPAM Compliance
  • Click Tracking
  • Contact Management
  • Customer Journey Mapping
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • GDPR Compliance
  • HTML Editor
  • Image Library
  • Landing Pages/Web Forms
  • Lead Capture
  • List Management
  • Mobile Optimization
  • Multi-Channel Marketing
  • Multi-Language
  • Personalization
  • Preview Functionality
  • Real-Time Analytics
  • Reporting/Analytics
  • ROI Tracking
  • Subscriber Management
  • Template Management
  • Third-Party Integrations
  • WYSIWYG Editor
See All features
Hide Email Marketing Software Features -

GMass

25/44
Show Email Marketing Software Features +

Selligent by Marigold

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GMass

  • Best Value Personalization
    Software (2022)
Selligent by Marigold
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
GMass
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Selligent by Marigold
  • By Marigold
  • Located in United States
GMass
  • By GMass
  • Located in United States
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