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Iconosquare vs Snapchat: Which is a better fit?

Updated on February 17th, 2025
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Summary
Key features rated by users
Features selected based on 5,607 reviews from Social Media Marketing users.
% Fit
Missing features
Not enough reviews
Feature ratings
Social Media Integration
--
Email Marketing
NA
Post Scheduling
4.5
Campaign Planning
NA
Data Import/Export
NA
% Fit
Missing features
Feature ratings
Social Media Integration
NA
Email Marketing
NA
Post Scheduling
4.2
Campaign Planning
NA
Data Import/Export
NA
User satisfaction
4.4
User reviews51
Ease of use
4.4
Functionality
4.2
Value for money
4.1
Customer support
4.5
4.6
User reviews1,114
Ease of use
4.6
Functionality
4.5
Value for money
4.5
Customer support
4.3
Price starts from
/user
Monthly subscription
Free version
Free trial
Not provided by vendor
Free version
Free trial
Best for

Social Media Marketers working for Major Brands, Multi-site Businesses and Marketing Agencies.

Social media platform that helps businesses of all sizes engage with targeted audiences based on locations, interests, behaviors, and other user attributes.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
No video reviews yet
video-33d3faa0-9680-48a5-f20a-08dafa794d01
Roger L
Consultant
4.0

Roger L.: My name is Roger. I'm a consultant. I give Snapchat a four out of five rating, and for more reviews like this, click below. We use Snapchat as a platform to be more engaged with our members and our community. Let them know what events that we're having and things of that nature. What I like most about Snapchat is it not only appeals to the younger generation, it's very, I guess in right now. So we reach a very large amount of people. What I dislike about Snapchat is the fact that it's mostly for personal use, but it has been starting to branch out commercially more recently, so there's hope.

How Capterra sources reviews
View all video reviews
User interface
No videos provided by vendor
210733 video thumbnail}
1 Video
166110
5 screenshots
210733
3 screenshots
Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
A/B Testing
207
Important
Activity Dashboard
388
Important

Iconosquare

Top Features
25/40
  • A/B Testing
  • Campaign Management
  • Campaign Planning
  • Click Tracking
  • Contact Management
  • Conversion Tracking
  • Customer Segmentation
  • Customizable Branding
  • Customizable Templates
  • Data Import/Export
  • Email Marketing
  • Multi-Channel Marketing
  • Social Promotion
  • Third-Party Integrations
  • Workflow Management
  • Activity Dashboard
  • Automated Publishing
  • Automated Scheduling
  • Calendar Management
  • Campaign Analytics
  • Commenting/Notes
  • Content Library
  • Content Management
  • Customizable Reports
  • Data Visualization
  • Drag & Drop
  • Engagement Tracking
  • Image Library
  • Keyword Filtering
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Management
  • Performance Metrics
  • Post Scheduling
  • Real-Time Data
  • Reporting/Analytics
  • Social Media Integration
  • Social Media Monitoring
  • Tagging
  • Trend Analysis
See All features
Hide Social Media Marketing Software Features -

Snapchat

18/40
Show Social Media Marketing Software Features +

Iconosquare

--

Snapchat

--

Iconosquare
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Snapchat
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Iconosquare
  • By Tripnity
  • Located in France
Snapchat
  • By Snap
  • Located in United States
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