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Loomly vs Instagram: Which is a better fit?

Updated on January 24th, 2025
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What's your intended use case?
Summary
Key features rated by users
Features selected based on 5,579 reviews from Social Media Marketing users.
% Fit
Missing features
Not enough reviews
Feature ratings
Social Media Integration
4.7
Email Marketing
NA
Post Scheduling
4.6
Campaign Planning
4.8
Data Import/Export
4.0
% Fit
Missing features
Feature ratings
Social Media Integration
4.6
Email Marketing
NA
Post Scheduling
4.3
Campaign Planning
NA
Data Import/Export
NA
User satisfaction
4.7
User reviews504
Ease of use
4.6
Functionality
4.4
Value for money
4.6
Customer support
4.7
4.7
User reviews4,958
Ease of use
4.7
Functionality
4.6
Value for money
4.6
Customer support
4.1
Price starts from
Monthly subscription
Free version
Free trial
--
Not provided by vendor
Free version
Free trial
Best for

Loomly is an ideal solution for any social media marketer, from brands to agencies, freelancers, startups, non-profit organizations, creators, influencers & individuals.

Social media application that enables users to share photos and videos, comment on other users posts, send private messages, search for relevant content, and more using Android and iOS devices.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
video-7e8df239-f84c-404c-ed76-08d911b44095
Kelly H
Owner
5.0

Kelly H.: My name is Kelly and I am the founder of my company, and I give Loomly five out of five. And for more reviews like this, please click the link below. Before my company and my clients used Loomly, we were using Hootsuite. We were using the paid version. Although, Hootsuite did what it was supposed to do, we were looking for more of a better user-friendly model for our clients, something very easy where they could easily see the post, they can easily approve the post. And so that's why we decided to go with Loomly, because only from the contributor and the editor standpoint, from the client standpoint, it's very easy for them to just go through the post and say, "Yes, I like this," and if they don't like it, they can leave a comment and we can make the changes. So that's, again, why we decided to go with something more user-friendly and a little bit more just pleasing on the eyes and easier for our clients to use. So there are several reasons why we chose to go with Loomly for my company. One of the big reasons was because, for my team, it is very easy to publish our content in there and to create our content in there and you have a really beautiful snapshot of what it would look like on all the social media channels that you're publishing to. Another reason we chose it is for the client interface. Our clients, it takes a quick onboarding session to teach them how to use the program and they're pretty much often running. And then also for price, I think it is very, very affordable for small businesses. My company, myself, is a small business, although we are growing, it is a small business, and I do like the features and the price and the customer support from Loomly has been just nothing but amazing. Getting started with Loomly was very easy. I, myself, in previous positions have used several different social media schedulers and Loomly was by far one of the easiest. When I brought different team members on who are now part of the company, having them learn the program was even easier. And then when we bring the clients on, I've had not one client complain about it. They love the interface and it's such an easy program to use and the onboarding process is very, very, very simple. So if you're on the fence and you're looking at different social media publishing programs, Loomly, again, I have tried several for my company and for other companies that I've been a part of, and Loomly to me has been by far one of the easiest programs to integrate into our company and to our business. Again, the clients love, and it's very simple. It's very easy to use. The calendars are very well mapped out. And then when you put the post in, you can see the post, you can see what it looks like. And so, if you really want something that is easy to use, and especially if you have a team that is helping with your social media efforts, I would really suggest Loomly because to me, again, it's very easy, it's very simple, and again, for the price and for what you get out of Loomly, I would highly recommend it.

How Capterra sources reviews
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video-7c05926c-f834-4ae1-d6ed-08dc3d706756
Leah T
Research Specialist and Program Manager
4.0

Leah: My name is Leah. I'm a research specialist. In my area... In the department it is about 11 to 50, and I would rate Instagram about a four. I use the Instagram for social media marketing, networking with other people in my area of focus for work, and being able to connect and recruit individuals interested in our programs. I chose Instagram for... Our area of focus is to provide a platform to connect on a more personal level. Working with other businesses and organizations and making it fun for everyone, not just in a serious setting and to also have the more aesthetic side and being able to attract people to our programs and organizations. I think the one thing about Instagram that I would like to improve for work use is being able to connect more with other apps, other social media platforms. I know it's capable, but the accessibility sometimes... And I don't know if it's on Instagram side or not, but we have struggled with the use of connecting with Meta. The admin services, it's old school and we want to have an easier way to provide all of our social media platforms connected with Instagram without having the hassle of stalling with verification or admin, even if we are the admin.

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User interface
166498 video thumbnail}
1 Video
210721 video thumbnail}
1 Video
166498
5 screenshots
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Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
A/B Testing
207
Important
Activity Dashboard
388
Important

Loomly

Top Features
36/40
  • A/B Testing
  • Contact Management
  • Conversion Tracking
  • Email Marketing
  • Activity Dashboard
  • Automated Publishing
  • Automated Scheduling
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Click Tracking
  • Commenting/Notes
  • Content Library
  • Content Management
  • Customer Segmentation
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Data Import/Export
  • Data Visualization
  • Drag & Drop
  • Engagement Tracking
  • Image Library
  • Keyword Filtering
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Performance Metrics
  • Post Scheduling
  • Real-Time Data
  • Reporting/Analytics
  • Social Media Integration
  • Social Media Monitoring
  • Social Promotion
  • Tagging
  • Third-Party Integrations
  • Trend Analysis
  • Workflow Management
See All features
Hide Social Media Marketing Software Features -

Instagram

17/40
Show Social Media Marketing Software Features +
Loomly
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Instagram
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Loomly
  • By Loomly
  • Located in United States
  • Founded in 2016
Instagram
  • By Meta
  • Located in United States
  • Founded in 2018
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