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Trustpilot vs Loyalty and Rewards: Which is a better fit?

Updated on February 9th, 2025
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Summary
Key features rated by users
Features selected based on 1,900 reviews from Customer Loyalty users.
% Fit
Missing features
Feature ratings
Loyalty Program
NA
Rewards Management
NA
Gift Card Management
NA
Loyalty Cards
NA
Referral Tracking
NA
% Fit
Not enough reviews
Feature ratings
Loyalty Program
--
Rewards Management
5.0
Gift Card Management
--
Loyalty Cards
--
Referral Tracking
--
User satisfaction
4.5
User reviews1,183
Ease of use
4.6
Functionality
4.4
Value for money
4.2
Customer support
4.3
4.6
User reviews11
Ease of use
4.5
Functionality
4.5
Value for money
4.2
Customer support
4.5
Price starts from
Monthly subscription
Free version
Free trial
/user
Monthly subscription
Free version
Free trial
Best for

Trustpilot serves all of the Internet economy. - Ecommerce - Retail - Financial services - Consumer services - Consumer goods - Insurance - Healthcare - Auto - Travel

Medium & Large Brand Entreprise, focus industry F&B, Beauty, Fashion, Banking, Insurance, Consumer Goods, Automotive.

User reviews
pros & cons
1 / 4
View Reviews
Not enough reviews
View Reviews
Video reviews
video-106e24ad-b72a-4ff1-64c1-08dc116f1ea4
Ibadat S
agent
5.0

Ibadat S.: Hi, my name is Ibadat. I'm from an engineering background and working with Purolator. Purolator is a final-mile delivery company in transportation in Canada, with the highest postal codes in Canada. My job there is to have continuous improvement in the organization. So my title there is Continuous Improvement Manager, and for me, it's important to look at initiatives where we can improve our processes. That's where I rely a lot on Trustpilot, which is a review system, review-based platform. I would definitely rate a five-star to Trustpilot because I rely on their reviews and I think they're doing a great job. Other than Trustpilot, we definitely rely on Google reviews. They have a broader scope of business reach, I would say, and more reviews. But Trustpilot is someone where you have more reliable reviews. It's more like quantity over quality, and that's where we definitely think Trustpilot comes a bit on a higher perspective than Google review. Yeah, I would say Trustpilot has more reliable reviews, and the way they list the businesses is more secure and trustworthy than Google reviews. I don't think Google reviews do a proper background check for all the businesses with their contacts and addresses as much as Trustpilot does. Since we are looking for partnering with some of the businesses, we definitely need someone who is more trustworthy. Google reviews looks like more of a public thing, and Trustpilot seems more trustworthy. So, as I said previously as well, it's more like quantity versus quality. So quality is what Trustpilot delivers, and we rely more on their reviews. I think it's not tough if you have basic computer knowledge, you know how to use the softwares, a simple form register, and then, the audience that Trustpilot has, you definitely need to capture those kinds of good reviews to show it to your customers. It's not at all complicated. Very easy. I would say if you are running a business and looking for more leads, and if you want to... Or if you are a customer and looking for reliable businesses, Trustpilot should be your go-to junction. They have a very wide range of businesses listed with proper ratings, and if you're a business owner, you want to have Trustpilot as a review software so that your customers can look at the reviews your other customers have given, and then it'll definitely prosper your business. For Trustpilot, I would say just expand the horizon on reaching out to more businesses because, the way Google reviews has more, bigger reach, Trustpilot doesn't have and has limited businesses listed. So expand the horizon is what my suggestion is to Trustpilot.

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1 Video
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5 screenshots
177012
5 screenshots

Trustpilot

9/39
  • Campaign Analytics
  • Campaign Planning
  • Client Portal
  • Communication Management
  • CRM
  • Customer Activity Tracking
  • Customer History
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable Templates
  • Discount Management
  • eCommerce Management
  • Email Marketing
  • Gamification
  • Gift Card Management
  • Loyalty Cards
  • Loyalty Program
  • Member Portal
  • Membership Management
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Point of Sale (POS)
  • Promotions Management
  • Referral Tracking
  • Rewards Management
  • SMS Marketing
  • Transaction History
  • Activity Dashboard
  • API
  • Campaign Management
  • Customer Database
  • Engagement Tracking
  • Performance Metrics
  • Social Promotion
  • Survey/Poll Management
  • Third-Party Integrations
See All features
Hide Customer Loyalty Software Features -

Loyalty and Rewards

Top Features
26/39
Show Customer Loyalty Software Features +

Trustpilot

--

Loyalty and Rewards

--

Trustpilot
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Loyalty and Rewards
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Trustpilot
  • By Trustpilot
  • Located in Denmark
  • Founded in 2007
Loyalty and Rewards
  • By TADA
  • Located in Indonesia
  • Founded in 2012
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