# Compare HubSpot Marketing Hub vs Success.ai 2026 | Capterra > Unsure of what to choose? Check Capterra to compare HubSpot Marketing Hub and Success.ai based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/171840-10013316/HubSpot-Marketing-vs-Success-ai --- # HubSpot Marketing Hub vs Success.ai Features and Cost Comparison Last updated May 13th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: HubSpot Marketing HubSuccess.ai2/4 selected [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.5 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) [Success.ai](https://www.capterra.com/p/10013316/Success-ai/)[4.8 (417)](https://www.capterra.com/p/10013316/Success-ai/reviews/) [## HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.5 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting Price $15.00/month Value-for-Money 4.2 Functionality 4.4 Ease of Use 4.3 Customer Service 4.4 Reviews Sentiment Based on [6,228 reviews](#user-reviews) Positive 5,785 Neutral 360 Negative 83 [## Success.ai](https://www.capterra.com/p/10013316/Success-ai/)[4.8 (417)](https://www.capterra.com/p/10013316/Success-ai/reviews/) Starting Price $33.00/month Value-for-Money 4.7 Functionality 4.8 Ease of Use 4.8 Customer Service 4.8 Reviews Sentiment Based on [417 reviews](#user-reviews) Positive 409 Neutral 4 Negative 4 ## Send this comparison chart to my inbox ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. ## Summary * * * Key features rated by users Features selected based on 14,179 reviews from email marketing software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology \--%Fit Missing features Not enough reviews Feature ratings Email Campaign Management 4.6 Campaign Scheduling 4.6 Newsletter Management NA Email Tracking 5.0 Customizable Branding NA \--%Fit Missing features Feature ratings Email Campaign Management 4.8 Campaign Scheduling NA Newsletter Management NA Email Tracking 4.7 Customizable Branding NA User satisfaction User satisfaction 4.5 User reviews[6,228](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Ease of use 4.3 Functionality 4.4 Value for money 4.2 Customer support 4.4 User satisfaction 4.8 User reviews[417](https://www.capterra.com/p/10013316/Success-ai/reviews/) Ease of use 4.8 Functionality 4.8 Value for money 4.7 Customer support 4.8 Price starts from Price starts from $15Per User, Per Month - Free version - Free trial Price starts from $33Flat Rate, Per Month - Free version - Free trial Best for Best for Over 100,000 customers in more than 120 countries use HubSpot's software to attract, engage, and delight their customers. Best for Not provided by vendor ## User reviews Pros & cons CC Christine C. Administrator > "What I liked about HubSpot Marketing Hub is how seamlessly it connects email campaigns, landing pages, automation workflows, and analytics in one intuitive..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7102332) James P. Owner > "Terrible - we thought we would give it our best shot, but on signing the contract, the sales team had changed us from a month-to-month contract to an..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7107184) KM Karen M. Managing Editor > "I like HubSpot Marketing Hub because, within one dashboard, it offers top quality in lead generation, bulk emailing, and campaign management." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7044013) DGF Daniel Gabriel F. Administrator > "She explicitly stated that it was not her responsibility to speak with a manager regarding my issue, left me waiting without any communication, and..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7087454) Tony U. Head of Growth Marketing > "It is one of the most user-friendly marketing platforms I have worked with, especially for email marketing, automation, contact management, and campaign..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7124609) Tony U. Head of Growth Marketing > "The main downside is pricing, especially once you start needing the more advanced features or larger contact limits." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7124609) YM Yasmin M. Operation Assistant > "It’s a powerful, all-in-one marketing platform that makes it easy to manage campaigns, track performance, and nurture leads in one place." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7128713) NN Nitta N. Manager Sales and Marketing. > "The least thing I like about HubSpot Marketing Hub is that it can get expensive as you grow, especially if you need advanced features or a larger contact..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6837550) Tony U. Head of Growth Marketing > "The email builder is straightforward, contact segmentation is powerful, and the workflows make it much easier to automate repetitive tasks." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7124609) FC Fergus C. Marketing Executive > "There is a lack of flexibility in the email template creator, making it difficult to design emails that stand out visually." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6856186) Eric N. Business Development Representative > "Honestly great for tracking campaigns, managing sequences, outreaching existing and potential customers." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7054437) Jonathan L. Product Strategist > "For example there's no way of hosting the images, such as award logos." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7091588) YM Yasmin M. Operation Assistant > "I also liked the drag-and-drop tools for creating emails and landing pages, since they don’t require any technical skills." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7128713) VR Verified Reviewer Paid User Acquisition Specialist > "The number of marketing contacts is not an agile package. Once the number extends the limit, the package is automatically upgraded and is quite expensive..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6458707) GR Gaven R. Hybrid Transformation Expert > "The Hub is a powerful tool for the small business I am a part of as it includes more professional-like features compared to entry-level marketing softwares." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6863717) DGF Daniel Gabriel F. Administrator > "After that, he simply stopped responding while I was still on the line, forcing me to end the call myself." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7087454) KW Kelvin W. Chief Executive Officer > "The entire lead process can be mapped and organized using this tool, saving you a lot of work and making new customer acquisition more efficient." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7017355) KW Kate W. Office Manager > "For what we needed it was too advanced and too expensive to justify using all the features." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7121542) GC Graziana C. Customer Operations Lead > "HubSpot is a brilliant approach that supports marketing, ensuring that every operations that supports advertising is well supported" [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7077786) EO Emple O. Principal Project Manager > "Contact filters for smart lists do not have well-developed filtering for intricate interconnection of filters." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6775582) AH Amir H. E-Commerce Manager > "I do this as it helps me to centralize our marketing efforts and automate our email flows." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7106743) NP Nicola P. Director > "I found it difficult to navigate as a beginner and I couldn't find any help resources that worked for me." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6824654) MC Milena C. Office Manager > "It also houses a ton of data for your company and can give you a ton of statistics and tools." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7045401) NH Nicky H. Account Manager > "Higher pricing tiers can be costly for small businesses, and customisation options are more limited compared to other platforms." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6571930) LF Luis F. Sales Development Rep > "The platform is intuitive, well-integrated, and offers a comprehensive suite of tools that make managing marketing campaigns efficient and effective." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6841457) RM Rian M. Founder > "It becomes complicated to use another CRM epically because some CRM don’t have that specific feature and have criteria’s different from HubSpot to use." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6775372) EL Eurie L. Senior Brand Manager > "My overall experience in Hubspot Marketing Hub are the clean platform design, the strealine marketing features in email marketing, landing page creation,..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6596397) AA Armando A. Head of Product Development > "It's very limited to connections with other platforms outside of it's own environment, making it difficult to integrate with some projects." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6493816) JW Jordan W. Head of Digital > "A great all in one platform for email management, lead tracking and fully realised CRM system." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7139008) NW Nicola W. Co-founder > "Absolute basics are fine but overall it's super frustrating as the menu system still shows all the features, but inevitably you just get pinged over to an..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6457029) Gisel B. Marketing and Digital Communication Specialist > "We are able to use this complete package of tools to coordinate our marketing activities, starting with the leads and ending with the customers." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6508538) MK Matt K. Growth Marketer > "Sometimes the editor doesn't work at all, and I have to edit elements directly in the source code." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6538346) JW Jeffrey W. Owner > "By leveraging its powerful features, businesses can streamline their marketing efforts, engage with customers more effectively, and ultimately drive..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6381371) SG Sammy G. Product Designer > "Customization on emailing tools and cta popups are really limited." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6449269) Anna B. Founder and CEO > "It is unmatched in terms of email management on a large scale and tracking emails." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7104608) AN André N. VP > "Of course, they give promotions to smaller business as try outs, but compared to Zoho One, the price is too high for the value you get." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6568966) Gisel B. Marketing and Digital Communication Specialist > "In this series, HubSpot’s Marketing Hub is particularly possible thanks to being an integrated solution that functions as CRM, marketing automation tool,..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6508538) MT Mahmoud T. geologist > "Among the defects of the application on the mobile phone is that it requires updating, which provides application development services and puts a package..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___4819456) NSM Ngwanagae Sabina M. Design > "this is one of the best platforms with marketing, sales and customer support.it has its own CMS and they a powerful marketing and sale automation. " [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6414769) MK Matt K. Growth Marketer > "Actually even tough it's way more expensive than alternatives, it's way worse, and it takes much more time for sending our marketing emails in comparison..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6538346) TN Thayná N. Payments Team > "The way it allows us to send tasks from one team to another, automations for emails, pipelines, everything is wonderful." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6382554) AM Amanda M. Managing Editor > "Having to be logged in to certain accounts in order to connect them to Hubspot was tedious at times." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6411106) SV Shameek V. Director > "The platform’s seamless integration with CRM, email marketing, automation, and lead nurturing tools has made it easy to manage campaigns from one place." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6797407) DGF Daniel Gabriel F. Administrator > "I will be filing an international complaint regarding this incident." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7087454) AG Aviral G. Manager > "I like the their landing page tool which is super easy with drag and drop feature, other thing is super easy to create web forms for your website , and ..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6418075) AP Alyssa P. VP of Customer Success > "The cost was way too high for my small startup company to afford." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6835323) Dipak P. Director > "The interface is intuitive, workflows are easy to set up, and integration with CRM makes campaign tracking much smoother." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7072628) Yolandi E. Founder > "Contact Limits Can Be Painful – If your list grows, so does your bill." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6714530) YM Yasmin M. Operation Assistant > "I really appreciated how well it integrates with the CRM and other tools, which helps keep everything organized and connected." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7128713) NW Nicola W. Co-founder > "Absolutely detest their pricing structure and use of paid marketing contact thresholds." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6457029) KW Kate W. Office Manager > "Really impressed with the set up and customer support, however for a smaller business who needs to dip into different features the pricing just gets too..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7121542) MC Miranda C. IT Director > "Overall we were disappointed because what we were told it could do was only on the really expensive plan and there was nothing in between the basic and..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6677259) VR Verified Reviewer Marketing Admin > "Easy to export data and good entry level pricing, especially considering all of the available features such as automation for email management" [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7063230) SG Stephenie G. Sales and Marketing Manager > "The calling feature in Hubspot can be a little wonky." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6576278) MA Md. A. Sales Executive > "The most interesting thing about HubSpot Hum, it has dedicated AD service options on various platforms like Facebook, Google, LinkedIn, etc." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6381851) AB Ann B. IT Expert > "There is no live support for free users and it is inflexible." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6544622) JG Jamie G. Account Manager > "Its all-in-one platform makes it easy to manage everything from email campaigns to SEO, landing pages, and social media, with a strong focus on automation." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6545954) AM Anna M. owner, designer, webdeveloper > "I am not sure if all the options and possibilities are as crucial as they seem, but this might be my lack of experience in this specific field." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6803375) AJ Antoine J. Creative Director > "Hubspot is more than a marketing automation platform, it is a community of marketers, an ecosystem of people with experiences that is willing to share to..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6602783) CT Christian T. Technical Lead > "This made it challenging to access all the tools I wanted without stretching my budget." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6314325) VR Verified Reviewer Ops Director > "This platform feels very cohesive and brings together everything we need for our very small marketing team." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7061572) AP Anthony P. Director of Marketing Operations and Automation > "It's the kind of product that starts out cheap but every add-on is going to add additional costs." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6307839) Marc G. Digital CRM marketing senior specialist > "As a senior consultant with certification, hubspot is the best CRM for entry level but also for bigger scale companies." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7112919) VR Verified Reviewer Owner > "Make it difficult to have a conversation to discuss options." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7023552) VR Verified Reviewer Marketing Operations Analyst > "Plenty of resources between customer service, knowledge base, user groups and consultants." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7124481) AP Andrew P. Senior Web Developer & SEO Specialist > "There is some limitations with Hubspot, on the technical side the Domain control, email control and security SSL settings are limited and could be better." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___5062779) MK Megan K. Marketing > "HubSpot Marketing makes campaigns as seamless and easy as possible - having everything in one platform makes sure your data is connected and you can..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6751529) NW Nicola W. Co-founder > "Talk about NOT offering a transition plan for their customers as they grow." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6457029) RB Ritu B. Computer Facilitator > "Getting to create segmented workflows and witnessing the response of the audiences in real-time helped greatly in understanding the interests of various..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6775316) HJ Himanshu J. Real estate Sales Specialist > "It require little time for learning and basic understanding otherwise it will be a big problem." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6615087) GC Graziana C. Customer Operations Lead > "HubSpot is a vibrant platform that ensures marketing is successful supported and well centralized" [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7077786) JL Jenna L. Owner > "I have not had the best customer service experience which is not an indicator of the product itself (that has been wonderful) but more so the company." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6497571) Hannah K. Vice President > "I like the follow up reminders and pipeline features available on the platform." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7070756) DT Durgesh T. Business Development Executive > "they keep spamming about renewal which is a bit irritating." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6690539) NP Nicola P. Director > "I'd heard good things and was assured it was the correct system id need to send email marketing and track my emails, and could use as a CRM." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6824654) MI Mitchell I. Marketing Generalist > "I don't have much to complain about hubspot but the navigation can be a little difficult sometimes." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6419997) RL Ruth L. Digital Marketing and Growth Strategist > "Between emails and landing pages, everything is better connected and easier to manage on a daily basis." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7054541) Blair Mychal J. CEO > "While HubSpot Marketing Hub offers many valuable features, one potential downside is its pricing structure, which may be prohibitive for smaller businesses..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6158735) SH Shir H. Social Media Manager > "I love how HubSpot captures every detail from the source and provides very detailed data that helps me reach better targeting." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6649418) BN Brittney N. Marketing Manager > "A little confusing for the other functions but did not receive proper training on the system." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6579263) [View Reviews](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) VR Verified Reviewer Virtual Assistant > "Capterra provides a massive advantage in B2B marketing by placing our product directly in front of buyers who are ready to purchase, and it shortens..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7053539) JP Jelly P. Admin Staff > "In addition, the customization options for dashboards and reports feel limited, and integrations with other tools occasionally require manual..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7010243) Bela Eka P. Digital Marketing > "It helps me create relevant emails quickly, and the sender warm-up tool gave me more confidence that my emails actually reach inboxes." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7089976) AbdElaziz A. Jobless > "Some buttons take a second longer to respond after logging in, especially when switching between campaign views." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7051877) Ardia Pramesti N. Virtual Assistant > "It helps reduce manual work and allows me to focus more on strategy rather than execution. While there are a few areas that could be refined, the core..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7087721) Makinde M. Marketing > "I noticed slower performance when handling large email campaigns, with delays in sending and processing emails, which impacted campaign effectiveness..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6520028) Mardi R. Funnel Strategist > "I saved hours each week and got better results compared to doing everything manually. While there’s room for improvement with data accuracy, the..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6876488) Bela Eka P. Digital Marketing > "Occasionally, tasks duplicated or transitions froze, which was slightly annoying, but easy to fix." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7089976) Alviyah S. Admin > "Success.ai has solved my deliverability issues, granting access to 700M+ B2B contacts and significantly increase my leads and meeting schedule with." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6880474) EU Edbonessa U. Junior Graphic Designer and Copywriter > "The email display popping up on the start page felt a bit distracting and overwhelming at first, especially for non-SaaS users like me." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6886252) TM Tomya M. Product Manager > "It simplifies and streamlines my outreach process, helping me save time, stay organized, and connect with a larger number of qualified leads more..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7032975) DN Daniel N. Head of Human Resource > "Sometimes the interface feels slightly crowded when too many options are open, which can confuse first-time users." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7016582) Jacob T. Freelance > "It’s streamlined my overall client outreach process which made my lead generation much faster, as well as helping me run more personalized email..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6847370) AL Amanda L. Web Developer > "It's also less flexible for long-form or creative content" [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7087780) EM Erisha M. Admin > "I also like the AI email writer feature, which helps me write polite and clear offer emails, even though I'm not a copywriting expert." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6845869) JP Jelly P. Admin Staff > "I’ve also observed that customer support response times can vary, which can delay issue resolution." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7010243) RA Rachmawati A. IT Support > "I also appreciate the quality of the AI-generated content, especially for outreach and email writing, as it saves a lot of time and effort." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7087147) Praise O. Email Copywriter > "There are instances where analytics data may not accurately reflect campaign performance, causing uncertainty about the effectiveness of my strategies..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6494639) BB Brandon B. Vice President Operations > "The inbox warming tool has been essential in maintaining our domain health—before implementing it, many of our emails were going straight to spam...." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6840070) VR Verified Reviewer Founder > "Ordered this product 24 hours ago to replace instantly, glad i didn't cancel instantly yet cause these guys just took my money, there support keeps..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6380556) Lucia M. Former Co-Leader of Community Relation > "AI ensures that messages arrive in inboxes with no manual effort and actively manages sender reputation through automated warm-up methods." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6831583) Chaima T. marketing manager > "Before that, outreach took a lot of manual time and wasn’t very consistent." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7086119) Mellika K. Freelancer > "The platform allows me to track user behavior and optimize both emails and landing pages for maximum conversions." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6864240) Nnenna I. Copywriting, Cold email marketing > "Managing leads within the platform is difficult, leading to inefficiencies in lead nurturing and conversion efforts." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6503414) Abereowo D. Email marketer > "In just a few months, I have closed a deal that gives me an amazing 1000% ROI by providing high-ticket marketing and email services to coaches and..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7007225) MaM María M. Digital Marketing > "The free trial is quite limited, the interface is not very user-friendly, and there are restrictions on the number of emails that can be sent." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6537349) EC Eana C. VP > "Its user-friendly interface and customizable templates make it simple to create compelling content that resonates with my audience." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6845726) VR Verified Reviewer Digital Marketing > "The system can feel slightly heavy if too many tasks run at once." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7017787) Chaima T. marketing manager > "I really like how the AI helps with personalization and writing variations that sound natural and not robotic." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7086119) Raphael M. Digital Marketing Executive > "Moreover, its over-reliance on writing could potentially devalue human creativity and critical thinking skills if not used judiciously as a..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6304826) Yulia Handayani H. Compliance officer > "With the unlimited accounts feature, I can perform my work while saving time." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7089933) JE Jennifer E. Email marketing > "Collaborating on email campaigns with team members and stakeholders may be difficult without built-in collaboration features and tools." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6505692) Amalia A. Digital Marketing > "This platform is great for people who want to simplify prospecting and cold email using AI and automation." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7087632) VR Verified Reviewer Owner > "Some formats don’t upload easily." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7087073) Praise O. Email Copywriter > "By providing customisable templates and automation features for me, it allows me to respond promptly to market changes and stay ahead of the..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6494639) LW Lindsey W. Social Media Expert and Owner of Magenta Strategies > "The learning curve could be a bit steeper for users unfamiliar with marketing automation platforms.." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6820887) Ascar A. Digital Marketing > "Success.ai has solved my deliverability issues, granting access to 700M+ B2B contacts, and significantly increased my leads and meeting schedules, all..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6399643) VR Verified Reviewer Strategist > "Occasional glitches that rarely impact its performance." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6861802) DECMAMILA E. Web Developer > "It provides a steady monthly value and makes it easy to justify costs to my team by showing visible returns." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7080246) VR Verified Reviewer Netsuite consultant > "Lack of information on pricing, success rates, and specific features makes it difficult to assess value" [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6340648) Imad D. Senior editor > "The AI-powered personalization, unlimited email accounts, and advanced analytics have transformed our campaigns, boosting deliverability and response..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6404268) CE Candra E. Staff > "Sometimes the filters feel a little overwhelming when you’re new." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7010214) BB Barnabas B. Real estate firm > "Success.ai is a powerful solution for automating and scaling email outreach while it takes time to master the benefits in terms of efficiency, better..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6507510) NS Nabila S. Virtual Assistant > "One thing I was slightly disappointed on was the user interface of success.ai when using my phone." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6850149) BB Barnabas B. Real estate firm > "its AI-driven tools make lead generation more efficient, helping boost engagement and response rates, the platform is intuitive to use, and features..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6507510) SG Samuel G. No code App Developer > "Scaling campaigns within the platform seems challenging, limiting expansion opportunities" [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6525551) Abioye S. Content Writer > "The platform's limitless sending capabilities and cutting-edge analytics empower me to reach a wider audience, personalize messages, and achieve..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6511052) Abdallah M. Digital Marketing Executive > "Segmentation options within Success.ai can be limited and somewhat difficult to navigate." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6747407) Abiodun B. Email marketer > "I am amazed by the insight I've gained from the platform and unlimited stability with the ability to manage unlimited email accounts and warm-ups and..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6478479) VR Verified Reviewer Sales. > "What I don't like about success ai is that it's abit expensive compared with other companies that offer the same same product that success ai gives." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6530641) Vonny P. Dealer > "The AI tools are really helpful for generating ideas and saving time, especially when working on outreach and content." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7087311) VR Verified Reviewer Teaching > "The least that I don't like to success ai is this is an artificial intelligence sometimes they are not true about the information because it is like a..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6745391) Polina S. COO > "ai helps me attract better leads by crafting targeted and engaging emails." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7094195) BB Barnabas B. Real estate firm > "Sometimes, the platform can be a bit slow, and there may be a few bugs." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6507510) Deividas I. CEO > "They're reliable and fast ROI, we have calculated that it would need 2800$ total investment to get maximum of the Success.ai so after three or months..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6745646) AP Agbelusi P. Website Designer > "I was previously dealing with low-intent lists that wasted my effort." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7031598) MaM María M. Digital Marketing > "It makes it easier for me to choose the most effective words to capture my customers' attention and also assists me with automatic responses when I’m..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6537349) UA Ugonna A. Writer > "At first I found it hard to navigate the site." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6847602) Intan R. Virtual Assistant to SLP > "Success.ai seems like a useful tool for businesses and freelancers who want to simplify lead generation and email outreach." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7094005) JM Joe M. CEO > "They kept stalling and trying to get me past the 14 day refund window." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6460455) Alviyah S. Admin > "The unlimited email accounts and warm-ups have transformed my outreach strategy, allowing me to connect with vast network effortlessly" [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6880474) JM Joe M. CEO > "You are unable to get leads outside a major city in CA." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6460455) Allysa Putri K. Social Media Content Strategy > "It simplifies email marketing and sales outreach with smart automation, saving me time and improving engagement. While there’s a bit of a learning..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6709632) Kunle Emmanuel A. Senior Content Writer > "Its bulky and could be overwhelming to newbies in the marketing space" [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6486340) Favour M. Creative Writing > "Success.ai has helped me create personalized emails that are specific to different clients, and has helped me improve my brand loyalty and growth." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6526377) Julie P. Freelance Book Reviewer, Writer, and Editor > "Technicians are often unavailable for demonstrations or answering questions." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6730506) VR Verified Reviewer Executive Virtual Assistant > "It frees up my time so I can focus on actual conversations with prospects instead of research." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7069782) DM Dmitri M. CEO > "Can be complicated to learn it if you're not experienced in using such products." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6780580) Ivana C. quality control > "Success.ai understands the challenges of email marketing and sales outreach, which is why they offer smart automation designed to save you time and..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6729863) Precious '. Content Marketer > "The difficulty of navigating the features is what I disliked most." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6492337) BB Brandon B. Vice President Operations > "We rely on Success.ai as part of our sales and growth stack, and it's been key in improving our outreach performance without risking deliverability." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6840070) JM Joe M. CEO > "This may be a great product when they work out all the bugs, but I would not buy it right now." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6460455) Ramadan A. Engineer > "It ensures my workflow remains uninterrupted and makes my daily tasks easier." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7072729) Ivana C. quality control > "I experience occasional bugs." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6729863) Pamela O. Recruitment specialist > "Success.ai delivers a revolutionary approach to email outreach, empowering businesses to scale their campaigns witgout limits and achieve remarkable..." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6410780) Liveleth O. Marketer > "Success ai technology is a bit complex to use." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6360615) ST Seema T. Teaching > "The verified contacts are dependable and the warmup improves inbox placement" [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___7053312) PA Paul A. Content Writer > "The pricing is a bit on the expensive side." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6501662) AS Aldo S. Copywriter > "Now, with Success.ai's lead intelligence, I can quickly filter and access potential leads that match my target audience." [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6813714) Awele E. Email marketer > "Having to learn how to use them can be difficult" [See full review](https://www.capterra.com/p/10013316/Success-ai/#Capterra___6510832) [View Reviews](https://www.capterra.com/p/10013316/Success-ai/reviews/) ## User interface 4.51 (6,228) [Success.ai](https://www.capterra.com/p/10013316/Success-ai/) 4.83 (417) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit A/B Testing 207 Important Activity Dashboard 150 Important AI Copilot 120 Important HubSpot Marketing Hub Top features 32/45 - A/B Testing - Activity Dashboard - AI Copilot - API - Autoresponders - Campaign Analytics - Campaign Scheduling - CAN-SPAM Compliance - Click Tracking - Contact Management - Customer Journey Mapping - Customer Segmentation - Customer Surveys - Customizable Branding - Customizable CTAs - Customizable Fields - Drip Campaigns - Dynamic Content - Email Campaign Management - Email Sequences - Email Tracking - Engagement Tracking - Event Triggered Actions - GDPR Compliance - Generative AI - HTML Editor - Image Library - Landing Pages/Web Forms - Lead Capture - List Management - Mobile Optimization - Multi-Channel Marketing - Multi-Language - Newsletter Management - Personalization - Preview Functionality - Process/Workflow Automation - Product Recommendations - Real-Time Analytics - Reporting/Analytics - ROI Tracking - Subscriber Management - Template Management - Third-Party Integrations - WYSIWYG Editor [See all features](https://www.capterra.com/p/171840/HubSpot-Marketing/#features) Success.ai 16/45 - A/B Testing - Activity Dashboard - AI Copilot - API - Autoresponders - Campaign Analytics - Campaign Scheduling - CAN-SPAM Compliance - Click Tracking - Contact Management - Customer Journey Mapping - Customer Segmentation - Customer Surveys - Customizable Branding - Customizable CTAs - Customizable Fields - Drip Campaigns - Dynamic Content - Email Campaign Management - Email Sequences - Email Tracking - Engagement Tracking - Event Triggered Actions - GDPR Compliance - Generative AI - HTML Editor - Image Library - Landing Pages/Web Forms - Lead Capture - List Management - Mobile Optimization - Multi-Channel Marketing - Multi-Language - Newsletter Management - Personalization - Preview Functionality - Process/Workflow Automation - Product Recommendations - Real-Time Analytics - Reporting/Analytics - ROI Tracking - Subscriber Management - Template Management - Third-Party Integrations - WYSIWYG Editor [See all features](https://www.capterra.com/p/10013316/Success-ai/#features) ### Recognition HubSpot Marketing Hub is recognized as a top-rated tool in 4 Capterra Shortlist reports No recognitions have been awarded to Success.ai ### Deployment & support HubSpot Marketing Hub Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Success.ai Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details HubSpot Marketing Hub - By HubSpot - Located in United States - Founded in 2012 Success.ai - By Success.ai - Located in United States - Founded in ## Popular Comparisons [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/) $15/month Price $9/month 4.4 Features 4.5 4.3 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/132996-171840/brevo-vs-HubSpot-Marketing) [Success.ai](https://www.capterra.com/p/10013316/Success-ai/)[4.83 (417)](https://www.capterra.com/p/10013316/Success-ai/reviews/) vs [Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,397)](https://www.capterra.com/p/202338/Gmail/reviews/) $33/month Price $0 4.8 Features 4.7 4.8 Ease of Use 4.8 [View full comparison](https://www.capterra.com/compare/202338-10013316/Gmail-vs-Success-ai) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,599)](https://www.capterra.com/p/110228/MailChimp/reviews/) $15/month Price $13/month 4.4 Features 4.4 4.3 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/110228-171840/MailChimp-vs-HubSpot-Marketing) [Success.ai](https://www.capterra.com/p/10013316/Success-ai/)[4.83 (417)](https://www.capterra.com/p/10013316/Success-ai/reviews/) vs [Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/) $33/month Price $9/month 4.8 Features 4.5 4.8 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/132996-10013316/brevo-vs-Success-ai) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/) $15/month Price $10/month 4.4 Features 4.5 4.3 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/136603-171840/MailerLite-vs-HubSpot-Marketing) [Success.ai](https://www.capterra.com/p/10013316/Success-ai/)[4.83 (417)](https://www.capterra.com/p/10013316/Success-ai/reviews/) vs [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,599)](https://www.capterra.com/p/110228/MailChimp/reviews/) $33/month Price $13/month 4.8 Features 4.4 4.8 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/110228-10013316/MailChimp-vs-Success-ai) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) $15/month Price $15/month 4.4 Features 4.5 4.3 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/79367-171840/ActiveCampaign-vs-HubSpot-Marketing) [Success.ai](https://www.capterra.com/p/10013316/Success-ai/)[4.83 (417)](https://www.capterra.com/p/10013316/Success-ai/reviews/) vs [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/) $33/month Price $10/month 4.8 Features 4.5 4.8 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/136603-10013316/MailerLite-vs-Success-ai) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,922)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) $15/month Price $12/month 4.4 Features 4.2 4.3 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/31898-171840/Constant-Contact-vs-HubSpot-Marketing) [Success.ai](https://www.capterra.com/p/10013316/Success-ai/)[4.83 (417)](https://www.capterra.com/p/10013316/Success-ai/reviews/) vs [EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/) $33/month Price $9/month 4.8 Features 4.5 4.8 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/147415-10013316/EmailOctopus-vs-Success-ai) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/) $15/month Price $9/month 4.4 Features 4.5 4.3 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/147415-171840/EmailOctopus-vs-HubSpot-Marketing) [Success.ai](https://www.capterra.com/p/10013316/Success-ai/)[4.83 (417)](https://www.capterra.com/p/10013316/Success-ai/reviews/) vs [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) $33/month Price $15/month 4.8 Features 4.5 4.8 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/79367-10013316/ActiveCampaign-vs-Success-ai)