# Compare HubSpot Marketing Hub vs Flodesk 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare HubSpot Marketing Hub and Flodesk based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/171840-207268/HubSpot-Marketing-vs-Flodesk

---

# HubSpot Marketing Hub vs Flodesk Features and Cost Comparison

Last updated July 12th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

HubSpot Marketing HubFlodesk2/4 selected

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.5 (6,243)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

[Flodesk](https://www.capterra.com/p/207268/Flodesk/)[4.5 (167)](https://www.capterra.com/p/207268/Flodesk/reviews/)

[## HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.5 (6,243)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting Price

$15.00/month

Value-for-Money

4.2

Functionality

4.4

Ease of Use

4.3

Customer Service

4.4

Reviews Sentiment

Based on [6,243 reviews](#user-reviews)

Positive

5,799

Neutral

361

Negative

83

[## Flodesk](https://www.capterra.com/p/207268/Flodesk/)[4.5 (167)](https://www.capterra.com/p/207268/Flodesk/reviews/)

Starting Price

$38.00/month

Value-for-Money

4.5

Functionality

4.4

Ease of Use

4.7

Customer Service

4.4

Reviews Sentiment

Based on [167 reviews](#user-reviews)

Positive

147

Neutral

7

Negative

13

## Send this comparison chart to my inbox

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## Summary

* * *

Key features rated by users

Features selected based on 14,491 reviews from email marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

\--%Fit

Missing features

Not enough reviews

Feature ratings

Email Campaign Management

4.6

Campaign Scheduling

4.6

Newsletter Management

NA

Email Tracking

5.0

Customizable Branding

NA

64%Fit

Missing features

Not enough reviews

Feature ratings

Email Campaign Management

4.5

Campaign Scheduling

4.8

Newsletter Management

NA

Email Tracking

\--

Customizable Branding

4.8

User satisfaction

User satisfaction

4.5

User reviews[6,243](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Ease of use

4.3

Functionality

4.4

Value for money

4.2

Customer support

4.4

User satisfaction

4.5

User reviews[167](https://www.capterra.com/p/207268/Flodesk/reviews/)

Ease of use

4.7

Functionality

4.4

Value for money

4.5

Customer support

4.4

Price starts from

Price starts from

$15Per User, Per Month

-   Free version
-   Free trial

Price starts from

$38Flat Rate, Per Month

-   Free version
-   Free trial

Best for

Best for

Over 100,000 customers in more than 120 countries use HubSpot's software to attract, engage, and delight their customers.

Best for

Small business owners who want to send beautiful emails with easy to use online marketing tools and great design without hiring help.

## User reviews

Pros & cons

SS

Stacy S.

Sales Marketing Coordinator

> "From email marketing and social media scheduling to landing pages, forms, workflows, and campaign reporting, everything works together seamlessly."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7175865)

SS

Stacy S.

Sales Marketing Coordinator

> "Additionally, some customization options for emails and landing pages can feel limiting compared to specialized design tools."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7175865)

CC

Christine C.

Administrator

> "What I liked about HubSpot Marketing Hub is how seamlessly it connects email campaigns, landing pages, automation workflows, and analytics in one..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7102332)

James P.

Owner

> "Terrible - we thought we would give it our best shot, but on signing the contract, the sales team had changed us from a month-to-month contract to an..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7107184)

SS

Stacy S.

Sales Marketing Coordinator

> "The automation capabilities have saved our team a significant amount of time by streamlining repetitive tasks and ensuring leads receive timely,..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7175865)

DGF

Daniel Gabriel F.

Administrator

> "She explicitly stated that it was not her responsibility to speak with a manager regarding my issue, left me waiting without any communication, and..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7087454)

Tony U.

Head of Growth Marketing

> "It is one of the most user-friendly marketing platforms I have worked with, especially for email marketing, automation, contact management, and campaign..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7124609)

Tony U.

Head of Growth Marketing

> "The main downside is pricing, especially once you start needing the more advanced features or larger contact limits."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7124609)

KM

Karen M.

Managing Editor

> "I like HubSpot Marketing Hub because, within one dashboard, it offers top quality in lead generation, bulk emailing, and campaign management."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7044013)

FC

Fergus C.

Marketing Executive

> "There is a lack of flexibility in the email template creator, making it difficult to design emails that stand out visually."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6856186)

VR

Verified Reviewer

VP Marketing

> "Hubspot is a great CRM that can be used for sales process and contact management, email marketing, and email automation."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7179445)

Jonathan L.

Product Strategist

> "For example there's no way of hosting the images, such as award logos."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7091588)

YM

Yasmin M.

Operation Assistant

> "It’s a powerful, all-in-one marketing platform that makes it easy to manage campaigns, track performance, and nurture leads in one place."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7128713)

VR

Verified Reviewer

Paid User Acquisition Specialist

> "The number of marketing contacts is not an agile package. Once the number extends the limit, the package is automatically upgraded and is quite expensive..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6458707)

Tony U.

Head of Growth Marketing

> "The email builder is straightforward, contact segmentation is powerful, and the workflows make it much easier to automate repetitive tasks."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7124609)

DGF

Daniel Gabriel F.

Administrator

> "After that, he simply stopped responding while I was still on the line, forcing me to end the call myself."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7087454)

YM

Yasmin M.

Operation Assistant

> "I also liked the drag-and-drop tools for creating emails and landing pages, since they don’t require any technical skills."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7128713)

KW

Kate W.

Office Manager

> "For what we needed it was too advanced and too expensive to justify using all the features."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7121542)

GR

Gaven R.

Hybrid Transformation Expert

> "The Hub is a powerful tool for the small business I am a part of as it includes more professional-like features compared to entry-level marketing..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6863717)

EO

Emple O.

Principal Project Manager

> "Contact filters for smart lists do not have well-developed filtering for intricate interconnection of filters."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6775582)

ES

Ellie S.

Marketing Manager

> "Having landing pages, email flows, and contact tracking all in one place is useful."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7162691)

NN

Nitta N.

Manager Sales and Marketing.

> "The least thing I like about HubSpot Marketing Hub is that it can get expensive as you grow, especially if you need advanced features or a larger contact..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6837550)

KW

Kelvin W.

Chief Executive Officer

> "The entire lead process can be mapped and organized using this tool, saving you a lot of work and making new customer acquisition more efficient."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7017355)

NH

Nicky H.

Account Manager

> "Higher pricing tiers can be costly for small businesses, and customisation options are more limited compared to other platforms."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6571930)

KC

Kaycee C.

Senior marketing executive

> "It has a lot of useful functions and tools for both email marketing and social media posts and ads management."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7176514)

Dipati S.

Digital Marketing Manager

> "Keep up with the expense is difficult for small businesses."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7146126)

SG

Sauve G.

Sales Representative

> "Creating and sending targeted email campaigns to clients and prospects is what I like most about HubSpot Marketing Hub .Easy to use interface and..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7165029)

PC

Patrick C.

VP Strategy

> "The learning curve was less than I've experieced with some similar projects."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7151924)

GC

Graziana C.

Customer Operations Lead

> "HubSpot is a brilliant approach that supports marketing, ensuring that every operations that supports advertising is well supported"

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7077786)

RM

Rian M.

Founder

> "It becomes complicated to use another CRM epically because some CRM don’t have that specific feature and have criteria’s different from HubSpot to use."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6775372)

AH

Amir H.

E-Commerce Manager

> "I do this as it helps me to centralize our marketing efforts and automate our email flows."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7106743)

AA

Armando A.

Head of Product Development

> "It's very limited to connections with other platforms outside of it's own environment, making it difficult to integrate with some projects."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6493816)

EL

Eurie L.

Senior Brand Manager

> "My overall experience in Hubspot Marketing Hub are the clean platform design, the strealine marketing features in email marketing, landing page creation,..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6596397)

NW

Nicola W.

Co-founder

> "Absolute basics are fine but overall it's super frustrating as the menu system still shows all the features, but inevitably you just get pinged over to..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6457029)

JW

Jordan W.

Head of Digital

> "A great all in one platform for email management, lead tracking and fully realised CRM system."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7139008)

MK

Matt K.

Growth Marketer

> "Sometimes the editor doesn't work at all, and I have to edit elements directly in the source code."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6538346)

Gisel B.

Marketing and Digital Communication Specialist

> "We are able to use this complete package of tools to coordinate our marketing activities, starting with the leads and ending with the customers."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6508538)

SG

Sammy G.

Product Designer

> "Customization on emailing tools and cta popups are really limited."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6449269)

JW

Jeffrey W.

Owner

> "By leveraging its powerful features, businesses can streamline their marketing efforts, engage with customers more effectively, and ultimately drive..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6381371)

AN

André N.

VP

> "Of course, they give promotions to smaller business as try outs, but compared to Zoho One, the price is too high for the value you get."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6568966)

Anna B.

Founder and CEO

> "It is unmatched in terms of email management on a large scale and tracking emails."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7104608)

VR

Verified Reviewer

VP Marketing

> "The main downside of Hubspot is pricing."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7179445)

Gisel B.

Marketing and Digital Communication Specialist

> "In this series, HubSpot’s Marketing Hub is particularly possible thanks to being an integrated solution that functions as CRM, marketing automation tool,..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6508538)

MK

Matt K.

Growth Marketer

> "Actually even tough it's way more expensive than alternatives, it's way worse, and it takes much more time for sending our marketing emails in comparison..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6538346)

NSM

Ngwanagae Sabina M.

Design

> "this is one of the best platforms with marketing, sales and customer support.it has its own CMS and they a powerful marketing and sale automation. "

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6414769)

AM

Amanda M.

Managing Editor

> "Having to be logged in to certain accounts in order to connect them to Hubspot was tedious at times."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6411106)

TN

Thayná N.

Payments Team

> "The way it allows us to send tasks from one team to another, automations for emails, pipelines, everything is wonderful."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6382554)

DGF

Daniel Gabriel F.

Administrator

> "I will be filing an international complaint regarding this incident."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7087454)

SV

Shameek V.

Director

> "The platform’s seamless integration with CRM, email marketing, automation, and lead nurturing tools has made it easy to manage campaigns from one place."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6797407)

NP

Nicola P.

Director

> "I found it difficult to navigate as a beginner and I couldn't find any help resources that worked for me."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6824654)

AG

Aviral G.

Manager

> "I like the their landing page tool which is super easy with drag and drop feature, other thing is super easy to create web forms for your website , and ..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6418075)

Yolandi E.

Founder

> "Contact Limits Can Be Painful – If your list grows, so does your bill."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6714530)

YM

Yasmin M.

Operation Assistant

> "I really appreciated how well it integrates with the CRM and other tools, which helps keep everything organized and connected."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7128713)

NW

Nicola W.

Co-founder

> "Absolutely detest their pricing structure and use of paid marketing contact thresholds."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6457029)

KW

Kate W.

Office Manager

> "Really impressed with the set up and customer support, however for a smaller business who needs to dip into different features the pricing just gets too..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7121542)

MC

Miranda C.

IT Director

> "Overall we were disappointed because what we were told it could do was only on the really expensive plan and there was nothing in between the basic and..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6677259)

LV

Luis V.

Account Executive

> "It makes client communication and workflow management easier with multiple accounts."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7169333)

SG

Stephenie G.

Sales and Marketing Manager

> "The calling feature in Hubspot can be a little wonky."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6576278)

MA

Md. A.

Sales Executive

> "The most interesting thing about HubSpot Hum, it has dedicated AD service options on various platforms like Facebook, Google, LinkedIn, etc."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6381851)

AB

Ann B.

IT Expert

> "There is no live support for free users and it is inflexible."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6544622)

Eric N.

Business Development Representative

> "Honestly great for tracking campaigns, managing sequences, outreaching existing and potential customers."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7054437)

AM

Anna M.

owner, designer, webdeveloper

> "I am not sure if all the options and possibilities are as crucial as they seem, but this might be my lack of experience in this specific field."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6803375)

JG

Jamie G.

Account Manager

> "Its all-in-one platform makes it easy to manage everything from email campaigns to SEO, landing pages, and social media, with a strong focus on..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6545954)

VR

Verified Reviewer

Owner

> "Make it difficult to have a conversation to discuss options."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7023552)

AJ

Antoine J.

Creative Director

> "Hubspot is more than a marketing automation platform, it is a community of marketers, an ecosystem of people with experiences that is willing to share to..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6602783)

AP

Andrew P.

Senior Web Developer & SEO Specialist

> "There is some limitations with Hubspot, on the technical side the Domain control, email control and security SSL settings are limited and could be better."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___5062779)

Marc G.

Digital CRM marketing senior specialist

> "As a senior consultant with certification, hubspot is the best CRM for entry level but also for bigger scale companies."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7112919)

NW

Nicola W.

Co-founder

> "Talk about NOT offering a transition plan for their customers as they grow."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6457029)

VR

Verified Reviewer

Marketing Operations Analyst

> "Plenty of resources between customer service, knowledge base, user groups and consultants."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7124481)

HJ

Himanshu J.

Real estate Sales Specialist

> "It require little time for learning and basic understanding otherwise it will be a big problem."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6615087)

MK

Megan K.

Marketing

> "HubSpot Marketing makes campaigns as seamless and easy as possible - having everything in one platform makes sure your data is connected and you can..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6751529)

JL

Jenna L.

Owner

> "I have not had the best customer service experience which is not an indicator of the product itself (that has been wonderful) but more so the company."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6497571)

Jordan V.

Sales Specialist

> "I like being able to easily track all my daily tasks to complete."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7147641)

DT

Durgesh T.

Business Development Executive

> "they keep spamming about renewal which is a bit irritating."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6690539)

RB

Ritu B.

Computer Facilitator

> "Getting to create segmented workflows and witnessing the response of the audiences in real-time helped greatly in understanding the interests of various..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6775316)

MI

Mitchell I.

Marketing Generalist

> "I don't have much to complain about hubspot but the navigation can be a little difficult sometimes."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6419997)

GC

Graziana C.

Customer Operations Lead

> "HubSpot is a vibrant platform that ensures marketing is successful supported and well centralized"

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7077786)

Blair Mychal J.

CEO

> "While HubSpot Marketing Hub offers many valuable features, one potential downside is its pricing structure, which may be prohibitive for smaller..."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6158735)

MC

Milena C.

Office Manager

> "It also houses a ton of data for your company and can give you a ton of statistics and tools."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7045401)

BN

Brittney N.

Marketing Manager

> "A little confusing for the other functions but did not receive proper training on the system."

[See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6579263)

[View Reviews](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Stephanie P.

American Accent Coach

> "Their ecommerce option is also the most intuitive I've encountered online and makes setting up landing pages and checkouts a breeze. And whenever I get stuck on..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7093846)

SI

Samantha I.

Owner

> "Not sure if it's an issue still. When I pause a workflow to update, if I remember correctly, it does something janky to the email people who are in the midst of..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7104144)

Natasha W.

Founder, Coach

> "I spent hours comparing all the email service providers and settled on Flodesk because of its ability to design beautiful and elegant emails that really reflect..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7098322)

Julia D.

Dr Julia Dalalba

> "It doesn't offer a direct link to Zenler, so I have to use Zapier as a third-party. And, it doesn't provide a section to keep the phone numbers of my e-mail list."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7062665)

CW

Candy W.

Founder, Content Creator

> "It helps me to create a seamless relationship between my personal brand and audience that leads to loyalty, added value, sales, and brand awareness."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7028992)

GD

Gloria D.

Owner

> "I don't have anything negative to say, but the only beef I have is that there is no way to find out who the unsent emails are without manually going through the..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7082396)

KL

Kayla L.

CEO and Creative Director

> "It saves me (and my clients) so much time because the drag-and-drop builder is seamless, the layouts are stunning, and the branding stays consistent without..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7035267)

Tiziana S.

owner

> "Setting up the workflows can be a bit challenging, and bulk actions are slow."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7101561)

Sara R.

Large Ensembles Festival Coordinator

> "Importing contacts is easy, duplicates are dealt with and we don't end up with duplicate contact records, and best of all, I don't dread the process of laying..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7096095)

ER

Ellie R.

Speech Language Pathologist and CEO

> "Sometimes I get a little held up in my creation flow due to those limitations."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7099331)

Natasha W.

Founder, Coach

> "Flodesk's onboarding is fantastic - webinars, tutorials, a help function that actually helps, meant that I was up and running really quickly."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7098322)

MD

Mieko D.

Marketing Coach for Creative Entrepreneurs

> "I can’t use the Checkout feature because of where I live, and I really wish this function were available anywhere Stripe works."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7034397)

JS

Jake S.

Founder

> "Pricing based on functionality rather than audience size also felt a lot less punitive than MailChimp (which I used for almost 10 years before finally migrating,..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7036717)

FM

Faran M.

Life coach

> "When a client unsubscribe and change their mind, it’s not possible to add them manually, unless this has changed"

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7025948)

MD

Mieko D.

Marketing Coach for Creative Entrepreneurs

> "Being able to upload my own fonts is one of my favorite features because it helps me keep my brand consistent and unique."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7034397)

MU

Mel U.

Photographer

> "I don’t love all the template options available and sometimes want to do more than simply adding the image as is."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7026259)

ER

Ellie R.

Speech Language Pathologist and CEO

> "What I love the most about Flodesk is the ability to customize it to your brand and your needs. "

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7099331)

JD

Joane D.

CEO and Brand Strategist

> "That is how my whole business is set up as I serve mostly USA/Canada-based clients and so I couldn't use this feature (after spending hours setting up a..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___5013520)

Tanya B.

Wedding and Event Planner

> "I has allowed me to send email campaigns to potential clients and grow my email list."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7103810)

Sue D.

Creative Founder

> "Sometimes have trouble centering my photos."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7034013)

Mona F.

CEO

> "Even my marketing coaching clients, many of whom are new to email marketing, adapt to it quickly and feel confident creating campaigns on their own."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7039081)

Michelle K.

Founder

> "I used aweber for many years, but it seemed like the software was outdated. "

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7034747)

Stephanie P.

American Accent Coach

> "In the rare event that I can't find what I'm looking for in their help articles, their support team is so quick to reply and incredibly patient in answering..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7093846)

BH

Brienne H.

Founder

> "Sometimes the lead magnet pages are not as optimized on mobile view. "

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___6241836)

MD

Mieko D.

Marketing Coach for Creative Entrepreneurs

> "I started my business just two months ago and currently have only 27 subscribers, but thanks to Flodesk’s beautiful and intuitive interface, I’ve been able to..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7034397)

RM

Rebecca M.

Writer and Marketer

> "There's no way to track the revenue generated by an e-mail campaign."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___6180866)

MS

Mel S.

Founder and Lead Designer

> "I've been a Flodesk user for years, and have built my entire workflow with their email and checkout products. "

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7096649)

VR

Verified Reviewer

Founder

> "An auto-responder emailed me, "This is our third and final attempt to complete your set-up," threatening to cancel my subscription."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___4964633)

Sara R.

Large Ensembles Festival Coordinator

> "I use it in my own personal business and loved it so much that I suggested it to some of my contracts, and now we have started using it there too."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7096095)

Faisal S.

Project Manager

> "I have tried to contact them through social media, but they don't reply their- If you are running a business through Flodesk, change your software now, otherwise..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___4871134)

VR

Verified Reviewer

Director

> "It's super easy to get up and running quickly and I'm finding the ability to track customer click behaviour and segments very useful."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7082386)

Faisal S.

Project Manager

> "They will suspend your account without any notice or warning- After account suspension, they will not initiate a refund for the remaining days- They will not..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___4871134)

Emiko R.

Funder, Busineness and Brand Consultant

> "Creating polls takes seconds, and I can download the results instantly, making communication feel personal and fun."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7041400)

RM

Rebecca M.

Writer and Marketer

> "Flodesk is not designed for e-commerce."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___6180866)

SL

Stephanie L.

Rhythm-Led Business Coach and Retreat Host

> "I can stay connected with my audience without adding more noise or complexity to my business."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7109179)

KC

Kierra C.

Director of Operations

> "I don't like that I have to create a new segment when starting a new workflow and add people to a new segment for a workflow to work."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___4578247)

JW

Julianne W.

Owner

> "The fact that you get unlimited emails and subscribers, allows you to grow your audience without having to pay a penny more."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7012262)

VR

Verified Reviewer

CEO

> "Even though you can do it, the workflows can be glitchy and lack some of the options of more robust email platforms."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___4551353)

VR

Verified Reviewer

Founder

> "I like that the pricing structure is all inclusive no matter how many subscribers I have or emails I send."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7097570)

VR

Verified Reviewer

Founder

> "Not because the product is simple to use but because the setup and service were a complete failure."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___4964633)

MU

Mel U.

Photographer

> "I love the ability to make everything match my branding and just really customize it to how I want it."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7026259)

JW

Jade W.

Designer

> "On top of this, I'm running into issues with domain verification with Flodesk, which wasn't an issue with Mailerlite."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___4324313)

Jennifer H.

Owner

> "They have great customer service, pricing has been fair, and I love the simplicity and beauty of their newsletter templates."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7106707)

VR

Verified Reviewer

Founder

> "my account is STILL under review a month later."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___4964633)

MS

Mandy S.

Owner

> "Flodesk has allowed us to save several hundred dollars a year on email marketing + spend less time designing emails than we did formerly."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___6501314)

KC

Kierra C.

Director of Operations

> "There aren't any capabilities that allow you to test subject lines B)"

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___4578247)

ED

Erica D.

Founder

> "Emails actually look like my brand, automations are simple to build, and Checkout means I can launch and sell from the same dashboard."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7012819)

Faisal S.

Project Manager

> "I have send mails to all employees, CEO, CO, marketing team but did not get any respond from anywhere-"

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___4871134)

Betsy M.

Principal

> "There's a bit of humor attached to using it and that's a welcome perk when you're feeling inundated with things to get done."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7093445)

JD

Judy D.

Director

> "The first week most of the emails were delivered, the second - and for a reason unknown to me - Flodesk suspended my account and demanded we supply them with our..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___3486535)

SP

Shannon P.

Brand Designer and Web Designer

> "I have played with several other ESPs, and Flodesk has them all beat. Besides the beautiful designs, intuitive user interface, and ease of use - the customer..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7029191)

LR

Laura R.

Life Coach- Founder

> "The workflow creation and management is a little tricky and not the easiest to edit once it is already created!"

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___4097130)

JS

Jake S.

Founder

> "In addition, customer service has been phenomenal from the get-go, which really helped me to quickly get started after migrating from MailChimp."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7036717)

JW

Jade W.

Designer

> "Significantly fewer subscribers are able to actually see my emails."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___4324313)

HV

Haseeb V.

Lead - Online Ops

> "Simple, super cost effective and allows everything that a small business like mine needs at the fraction of a cost."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7036967)

VR

Verified Reviewer

Sales Director

> "Occasionally, I have trouble linking websites in my emails."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___4153261)

Sue D.

Creative Founder

> "Creatives templates that I can use for my business and keeping in touch with my subscribers."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7034013)

VR

Verified Reviewer

Founder

> "I find Flodesk's forms to be a bit limiting."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___4292095)

SS

Sherrylee S.

Head cook and bottle washer

> "I found creating a work was fast with a map to see where everything went next."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7106549)

KC

Kierra C.

Director of Operations

> "This makes it hard when I'm looking for specific segments C)"

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___4578247)

AG

Amy G.

Founder

> "It has been such an incredible relief in a sea of programming that we all have to use for our online businesses to find something that is always a burden lifted..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7033674)

MH

Marianne H.

photographer

> "There's no public API and your only option for atomization is Zapier, a very pricey software."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___3489303)

Emiko R.

Funder, Busineness and Brand Consultant

> "The platform makes it effortless to see who’s engaging and tailor my emails accordingly."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7041400)

Daryle D.

CEO

> "We operate in the Food & Beverage recruiting sector, and once the pandemic hit, a lot of our clients and contracts lost their jobs, thus losing their email..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___2648980)

DO

Diego O.

Consultant

> "There’s no need to wrestle with complicated menus or templates; the platform guides you step by step with simplicity and elegance."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7041869)

LH

Lauren H.

Founder

> "I am not one to write negative reviews about a product or service (I never do) but I am sitting here trying to get help from this company to send a weekly email..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___3495393)

JV

Jenniffer V.

Founder and Website Designer

> "You actually get to talk to a real person who takes the time to understand your question, helps you out, and even follows up if you’re still having issues."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7035851)

Daryle D.

CEO

> "Flodesk immediately suspended our account and demanded we supply them with our subscriber's information, date and the exact time they subscribed, and their IP..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___2648980)

DP

Dafhtne P.

Creator

> "I am a creative blogger, which makes some of the "office tasks" pretty boring to me. But email is for sure one of my favorite things to do, and I honestly..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7040728)

JW

Jade W.

Designer

> "I regret making the switch."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___4324313)

MD

Mieko D.

Marketing Coach for Creative Entrepreneurs

> "I really appreciate the unlimited subscribers feature — even though my list is still small, I don’t have to worry about scaling later."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7034397)

AR

Adrienne R.

Owner

> "They will send you canned responses and not help resolve your issues."

[See full review](https://www.capterra.com/p/207268/Flodesk/#SoftwareAdvice___3601910)

Michelle K.

Founder

> "I love the visual element of flodesk along with the ease of setting up workflows, lists and audiences."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7034747)

AC

Anna C.

Director

> "Some clients have found it difficult to move their lists over from previous providers due to the quality checks that need to be done, and support can be slow to..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___2707366)

Emiko R.

Funder, Busineness and Brand Consultant

> "Managing and segmenting my audience is also incredibly easy, which is especially helpful during launch periods when organization is key."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7041400)

VR

Verified Reviewer

Head of acquisition

> "Setup: getting customer service to approve your account and email lists they ask for very private data for every record, but still don't approve..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___2515637)

JV

Jenniffer V.

Founder and Website Designer

> "Most platforms overcomplicate everything and make it overwhelming, but Flodesk stays true to its original idea and keeps things beautifully simple."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7035851)

SJ

Stephanie J.

Copywriter

> "They just have online FAQ pages, no comments for further support, and don't take suggestions from users (THEIR CUSTOMERS)."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___2673579)

Aubre W.

Website and brand designer

> "It actually makes email marketing enjoyable. With it being similarly priced to other email marketing platforms, it makes Flodesk an even easier choice!"

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___7039220)

ER

Erin R.

Creator & Host

> "I recently went to customer support with an issue, I had received a coupon code and figured I'd need to create a new account, lose all my data and start over in..."

[See full review](https://www.capterra.com/p/207268/Flodesk/#Capterra___2879211)

[View Reviews](https://www.capterra.com/p/207268/Flodesk/reviews/)

## User interface

4.51 (6,243)

[Flodesk](https://www.capterra.com/p/207268/Flodesk/)

4.53 (167)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

HubSpot Marketing Hub

Top features

32/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   Workflow Automation
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/171840/HubSpot-Marketing/#features)

Flodesk

26/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   Workflow Automation
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/207268/Flodesk/#features)

### Recognition

HubSpot Marketing Hub is recognized as a top-rated tool in 4 Capterra Shortlist reports

Flodesk is recognized as a top-rated tool in 5 Capterra Shortlist reports

### Deployment & support

HubSpot Marketing Hub

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Flodesk

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

HubSpot Marketing Hub

-   By HubSpot
-   Located in United States
-   Founded in 2012

Flodesk

-   By Flodesk
-   Located in United States
-   Founded in

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4.4

[View full comparison](https://www.capterra.com/compare/110228-207268/MailChimp-vs-Flodesk)

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,243)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

vs

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,565)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

$15/month

Price

$15/month

4.4

Features

4.5

4.3

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/79367-171840/ActiveCampaign-vs-HubSpot-Marketing)

[Flodesk](https://www.capterra.com/p/207268/Flodesk/)[4.53 (167)](https://www.capterra.com/p/207268/Flodesk/reviews/)

vs

[Success.ai](https://www.capterra.com/p/10013316/Success-ai/)[4.83 (417)](https://www.capterra.com/p/10013316/Success-ai/reviews/)

$38/month

Price

$33/month

4.4

Features

4.8

4.7

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/207268-10013316/Flodesk-vs-Success-ai)

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,243)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,934)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$15/month

Price

$12/month

4.4

Features

4.2

4.3

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-171840/Constant-Contact-vs-HubSpot-Marketing)

[Flodesk](https://www.capterra.com/p/207268/Flodesk/)[4.53 (167)](https://www.capterra.com/p/207268/Flodesk/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,318)](https://www.capterra.com/p/136603/MailerLite/reviews/)

$38/month

Price

$12/month

4.4

Features

4.5

4.7

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/136603-207268/MailerLite-vs-Flodesk)

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,243)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

vs

[Systeme.io](https://www.capterra.com/p/198994/Systeme/)[4.82 (2,128)](https://www.capterra.com/p/198994/Systeme/reviews/)

$15/month

Price

$17/month

4.4

Features

4.7

4.3

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/171840-198994/HubSpot-Marketing-vs-Systeme)

[Flodesk](https://www.capterra.com/p/207268/Flodesk/)[4.53 (167)](https://www.capterra.com/p/207268/Flodesk/reviews/)

vs

[EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/)

$38/month

Price

$9/month

4.4

Features

4.5

4.7

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/147415-207268/EmailOctopus-vs-Flodesk)