# Compare HubSpot Marketing Hub vs Encharge 2026 | Capterra > Unsure of what to choose? Check Capterra to compare HubSpot Marketing Hub and Encharge based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/171840-228178/HubSpot-Marketing-vs-Encharge --- # HubSpot Marketing Hub vs Encharge Features and Cost Comparison Last updated May 13th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: HubSpot Marketing HubEncharge2/4 selected [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.5 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) [Encharge](https://www.capterra.com/p/228178/Encharge/)[4.9 (297)](https://www.capterra.com/p/228178/Encharge/reviews/) [## HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.5 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting Price $15.00/month Value-for-Money 4.2 Functionality 4.4 Ease of Use 4.3 Customer Service 4.4 Reviews Sentiment Based on [6,228 reviews](#user-reviews) Positive 5,785 Neutral 360 Negative 83 [## Encharge](https://www.capterra.com/p/228178/Encharge/)[4.9 (297)](https://www.capterra.com/p/228178/Encharge/reviews/) Starting Price $49.00/month Value-for-Money 4.8 Functionality 4.7 Ease of Use 4.8 Customer Service 4.8 Reviews Sentiment Based on [297 reviews](#user-reviews) Positive 293 Neutral 3 Negative 1 ## Send this comparison chart to my inbox ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. ## Summary * * * Key features rated by users Features selected based on 5,690 reviews from marketing automation software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology 75%Fit Missing features Feature ratings Email Marketing 4.5 Marketing Automation 4.6 CRM 4.6 Lead Capture 4.5 Customizable Branding NA 72%Fit Missing features Feature ratings Email Marketing 4.9 Marketing Automation 4.8 CRM 4.0 Lead Capture NA Customizable Branding 4.6 User satisfaction User satisfaction 4.5 User reviews[6,228](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Ease of use 4.3 Functionality 4.4 Value for money 4.2 Customer support 4.4 User satisfaction 4.9 User reviews[297](https://www.capterra.com/p/228178/Encharge/reviews/) Ease of use 4.8 Functionality 4.7 Value for money 4.8 Customer support 4.8 Price starts from Price starts from $15Per User, Per Month - Free version - Free trial Price starts from $49Flat Rate, Per Month - Free version - Free trial Best for Best for Over 100,000 customers in more than 120 countries use HubSpot's software to attract, engage, and delight their customers. Best for Startups Digital businesses Digital content creators Marketers Agencies Digital services ## User reviews Pros & cons CC Christine C. Administrator > "What I liked about HubSpot Marketing Hub is how seamlessly it connects email campaigns, landing pages, automation workflows, and analytics in one intuitive..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7102332) James P. Owner > "Terrible - we thought we would give it our best shot, but on signing the contract, the sales team had changed us from a month-to-month contract to an..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7107184) KM Karen M. Managing Editor > "I like HubSpot Marketing Hub because, within one dashboard, it offers top quality in lead generation, bulk emailing, and campaign management." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7044013) DGF Daniel Gabriel F. Administrator > "She explicitly stated that it was not her responsibility to speak with a manager regarding my issue, left me waiting without any communication, and..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7087454) Tony U. Head of Growth Marketing > "It is one of the most user-friendly marketing platforms I have worked with, especially for email marketing, automation, contact management, and campaign..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7124609) Tony U. Head of Growth Marketing > "The main downside is pricing, especially once you start needing the more advanced features or larger contact limits." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7124609) YM Yasmin M. Operation Assistant > "It’s a powerful, all-in-one marketing platform that makes it easy to manage campaigns, track performance, and nurture leads in one place." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7128713) NN Nitta N. Manager Sales and Marketing. > "The least thing I like about HubSpot Marketing Hub is that it can get expensive as you grow, especially if you need advanced features or a larger contact..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6837550) Tony U. Head of Growth Marketing > "The email builder is straightforward, contact segmentation is powerful, and the workflows make it much easier to automate repetitive tasks." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7124609) FC Fergus C. Marketing Executive > "There is a lack of flexibility in the email template creator, making it difficult to design emails that stand out visually." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6856186) Eric N. Business Development Representative > "Honestly great for tracking campaigns, managing sequences, outreaching existing and potential customers." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7054437) Jonathan L. Product Strategist > "For example there's no way of hosting the images, such as award logos." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7091588) YM Yasmin M. Operation Assistant > "I also liked the drag-and-drop tools for creating emails and landing pages, since they don’t require any technical skills." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7128713) VR Verified Reviewer Paid User Acquisition Specialist > "The number of marketing contacts is not an agile package. Once the number extends the limit, the package is automatically upgraded and is quite expensive..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6458707) GR Gaven R. Hybrid Transformation Expert > "The Hub is a powerful tool for the small business I am a part of as it includes more professional-like features compared to entry-level marketing softwares." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6863717) DGF Daniel Gabriel F. Administrator > "After that, he simply stopped responding while I was still on the line, forcing me to end the call myself." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7087454) KW Kelvin W. Chief Executive Officer > "The entire lead process can be mapped and organized using this tool, saving you a lot of work and making new customer acquisition more efficient." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7017355) KW Kate W. Office Manager > "For what we needed it was too advanced and too expensive to justify using all the features." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7121542) GC Graziana C. Customer Operations Lead > "HubSpot is a brilliant approach that supports marketing, ensuring that every operations that supports advertising is well supported" [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7077786) EO Emple O. Principal Project Manager > "Contact filters for smart lists do not have well-developed filtering for intricate interconnection of filters." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6775582) AH Amir H. E-Commerce Manager > "I do this as it helps me to centralize our marketing efforts and automate our email flows." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7106743) NP Nicola P. Director > "I found it difficult to navigate as a beginner and I couldn't find any help resources that worked for me." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6824654) MC Milena C. Office Manager > "It also houses a ton of data for your company and can give you a ton of statistics and tools." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7045401) NH Nicky H. Account Manager > "Higher pricing tiers can be costly for small businesses, and customisation options are more limited compared to other platforms." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6571930) LF Luis F. Sales Development Rep > "The platform is intuitive, well-integrated, and offers a comprehensive suite of tools that make managing marketing campaigns efficient and effective." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6841457) RM Rian M. Founder > "It becomes complicated to use another CRM epically because some CRM don’t have that specific feature and have criteria’s different from HubSpot to use." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6775372) EL Eurie L. Senior Brand Manager > "My overall experience in Hubspot Marketing Hub are the clean platform design, the strealine marketing features in email marketing, landing page creation,..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6596397) AA Armando A. Head of Product Development > "It's very limited to connections with other platforms outside of it's own environment, making it difficult to integrate with some projects." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6493816) JW Jordan W. Head of Digital > "A great all in one platform for email management, lead tracking and fully realised CRM system." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7139008) NW Nicola W. Co-founder > "Absolute basics are fine but overall it's super frustrating as the menu system still shows all the features, but inevitably you just get pinged over to an..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6457029) Gisel B. Marketing and Digital Communication Specialist > "We are able to use this complete package of tools to coordinate our marketing activities, starting with the leads and ending with the customers." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6508538) MK Matt K. Growth Marketer > "Sometimes the editor doesn't work at all, and I have to edit elements directly in the source code." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6538346) JW Jeffrey W. Owner > "By leveraging its powerful features, businesses can streamline their marketing efforts, engage with customers more effectively, and ultimately drive..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6381371) SG Sammy G. Product Designer > "Customization on emailing tools and cta popups are really limited." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6449269) Anna B. Founder and CEO > "It is unmatched in terms of email management on a large scale and tracking emails." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7104608) AN André N. VP > "Of course, they give promotions to smaller business as try outs, but compared to Zoho One, the price is too high for the value you get." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6568966) Gisel B. Marketing and Digital Communication Specialist > "In this series, HubSpot’s Marketing Hub is particularly possible thanks to being an integrated solution that functions as CRM, marketing automation tool,..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6508538) MT Mahmoud T. geologist > "Among the defects of the application on the mobile phone is that it requires updating, which provides application development services and puts a package..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___4819456) NSM Ngwanagae Sabina M. Design > "this is one of the best platforms with marketing, sales and customer support.it has its own CMS and they a powerful marketing and sale automation. " [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6414769) MK Matt K. Growth Marketer > "Actually even tough it's way more expensive than alternatives, it's way worse, and it takes much more time for sending our marketing emails in comparison..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6538346) TN Thayná N. Payments Team > "The way it allows us to send tasks from one team to another, automations for emails, pipelines, everything is wonderful." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6382554) AM Amanda M. Managing Editor > "Having to be logged in to certain accounts in order to connect them to Hubspot was tedious at times." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6411106) SV Shameek V. Director > "The platform’s seamless integration with CRM, email marketing, automation, and lead nurturing tools has made it easy to manage campaigns from one place." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6797407) DGF Daniel Gabriel F. Administrator > "I will be filing an international complaint regarding this incident." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7087454) AG Aviral G. Manager > "I like the their landing page tool which is super easy with drag and drop feature, other thing is super easy to create web forms for your website , and ..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6418075) AP Alyssa P. VP of Customer Success > "The cost was way too high for my small startup company to afford." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6835323) Dipak P. Director > "The interface is intuitive, workflows are easy to set up, and integration with CRM makes campaign tracking much smoother." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7072628) Yolandi E. Founder > "Contact Limits Can Be Painful – If your list grows, so does your bill." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6714530) YM Yasmin M. Operation Assistant > "I really appreciated how well it integrates with the CRM and other tools, which helps keep everything organized and connected." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7128713) NW Nicola W. Co-founder > "Absolutely detest their pricing structure and use of paid marketing contact thresholds." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6457029) KW Kate W. Office Manager > "Really impressed with the set up and customer support, however for a smaller business who needs to dip into different features the pricing just gets too..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7121542) MC Miranda C. IT Director > "Overall we were disappointed because what we were told it could do was only on the really expensive plan and there was nothing in between the basic and..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6677259) VR Verified Reviewer Marketing Admin > "Easy to export data and good entry level pricing, especially considering all of the available features such as automation for email management" [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7063230) SG Stephenie G. Sales and Marketing Manager > "The calling feature in Hubspot can be a little wonky." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6576278) MA Md. A. Sales Executive > "The most interesting thing about HubSpot Hum, it has dedicated AD service options on various platforms like Facebook, Google, LinkedIn, etc." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6381851) AB Ann B. IT Expert > "There is no live support for free users and it is inflexible." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6544622) JG Jamie G. Account Manager > "Its all-in-one platform makes it easy to manage everything from email campaigns to SEO, landing pages, and social media, with a strong focus on automation." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6545954) AM Anna M. owner, designer, webdeveloper > "I am not sure if all the options and possibilities are as crucial as they seem, but this might be my lack of experience in this specific field." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6803375) AJ Antoine J. Creative Director > "Hubspot is more than a marketing automation platform, it is a community of marketers, an ecosystem of people with experiences that is willing to share to..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6602783) CT Christian T. Technical Lead > "This made it challenging to access all the tools I wanted without stretching my budget." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6314325) VR Verified Reviewer Ops Director > "This platform feels very cohesive and brings together everything we need for our very small marketing team." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7061572) AP Anthony P. Director of Marketing Operations and Automation > "It's the kind of product that starts out cheap but every add-on is going to add additional costs." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6307839) Marc G. Digital CRM marketing senior specialist > "As a senior consultant with certification, hubspot is the best CRM for entry level but also for bigger scale companies." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7112919) VR Verified Reviewer Owner > "Make it difficult to have a conversation to discuss options." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7023552) VR Verified Reviewer Marketing Operations Analyst > "Plenty of resources between customer service, knowledge base, user groups and consultants." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7124481) AP Andrew P. Senior Web Developer & SEO Specialist > "There is some limitations with Hubspot, on the technical side the Domain control, email control and security SSL settings are limited and could be better." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___5062779) MK Megan K. Marketing > "HubSpot Marketing makes campaigns as seamless and easy as possible - having everything in one platform makes sure your data is connected and you can..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6751529) NW Nicola W. Co-founder > "Talk about NOT offering a transition plan for their customers as they grow." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6457029) RB Ritu B. Computer Facilitator > "Getting to create segmented workflows and witnessing the response of the audiences in real-time helped greatly in understanding the interests of various..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6775316) HJ Himanshu J. Real estate Sales Specialist > "It require little time for learning and basic understanding otherwise it will be a big problem." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6615087) GC Graziana C. Customer Operations Lead > "HubSpot is a vibrant platform that ensures marketing is successful supported and well centralized" [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7077786) JL Jenna L. Owner > "I have not had the best customer service experience which is not an indicator of the product itself (that has been wonderful) but more so the company." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6497571) Hannah K. Vice President > "I like the follow up reminders and pipeline features available on the platform." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7070756) DT Durgesh T. Business Development Executive > "they keep spamming about renewal which is a bit irritating." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6690539) NP Nicola P. Director > "I'd heard good things and was assured it was the correct system id need to send email marketing and track my emails, and could use as a CRM." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6824654) MI Mitchell I. Marketing Generalist > "I don't have much to complain about hubspot but the navigation can be a little difficult sometimes." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6419997) RL Ruth L. Digital Marketing and Growth Strategist > "Between emails and landing pages, everything is better connected and easier to manage on a daily basis." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7054541) Blair Mychal J. CEO > "While HubSpot Marketing Hub offers many valuable features, one potential downside is its pricing structure, which may be prohibitive for smaller businesses..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6158735) SH Shir H. Social Media Manager > "I love how HubSpot captures every detail from the source and provides very detailed data that helps me reach better targeting." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6649418) BN Brittney N. Marketing Manager > "A little confusing for the other functions but did not receive proper training on the system." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6579263) [View Reviews](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Jong Hyuk P. Administrative Coordinator > "I appreciate its ability to connect different flows and create complex automations, which allows for effective and sophisticated..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7052488) SB Sabre B. Systems Strategist > "That I can’t create appealing forms for the form page." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7099855) Jong Hyuk P. Administrative Coordinator > "It enables us to send unlimited emails to many subscribers and integrates with systems like Pavly and Google Form." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7052488) D Dubravko Ž. CEO > "Also, the lack of native A/B testing within the flow builder limits direct experimentation unless you create workaround branches." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6843375) Jong Hyuk P. Administrative Coordinator > "Its drag-and-drop builder simplifies email design, eliminating the need for coding, saving us time and resources." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7052488) Joe M. Founder > "Contact management is the only part of the Encharge experience which can feel a little clunky at times." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6869335) VR Verified Reviewer sales > "Overall, Encharge is a capable marketing automation tool that offers flexibility and control. Once you get past the learning..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7077389) Yash P. Founder > "Things I didn't like is the lack of Newer payment API integrations, as well as newer trendy tools that people are using." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6794480) Jong Hyuk P. Administrative Coordinator > "This feature is a game-changer because it eliminates the need for coding emails, which can often be a time-consuming and..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7052488) DP David P. Teacher > "The interface can be a bit slow to load at times, especially when you have several active flows." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6789089) MR Michelle R. Crafter > "I use it to follow up with customers, onboard new subscribers, and promote products and classes and it’s helped increase my..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6808262) VR Verified Reviewer Academic Dean > "I still can’t get one of my domains recognized, and that’s a basic thing I expected to have resolved." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7013947) Jeremy B. Owner Founder > "Instead of needing third-party integrations, I can spin up a branded form in minutes, connect it to any automation, and start..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7034991) GA Geeno A. Allround creative > "The easy interface makes it easy not to like the platform" [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6832257) AM Annemarie M. Owner > "I came from tools where I constantly felt limited in tracking and personalization, and Encharge finally gives me everything I need..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7054340) VR Verified Reviewer Academic Dean > "That said, the onboarding wasn’t smooth." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7013947) Jeremy B. Owner Founder > "What sets it apart is how effortless it makes connecting forms, automations, and behavior-based email sequences — all without the..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7034991) Andrey K. Marketing > "The true reason they disabled it is because they sold a lifetime deal on Appsumo, so these clients are just causing them..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___3644825) Jong Hyuk P. Administrative Coordinator > "Encharge also allows automation through complex flows, and supports A/B email testing." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7052488) Sergey Z. CEO > "The premium features like Segment Integration, Salesforce Integration, Event-Based Segments, Transactional Emails, are missing." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2850438) D Dubravko Ž. CEO > "Instead, we’ve built an end-to-end system that sends welcome messages, check-ins, reminders, and post-program follow-ups all..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6843375) Santiago R. Inbuond Leader > "We were very frustrated with the lack of a native form builder inside the software, we have to go to an external app to connect..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2856103) Jong Hyuk P. Administrative Coordinator > "Encharge serves as a comprehensive solution by enabling everything to be done within a single system." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7052488) VR Verified Reviewer Marketing & Metrics Specialist > "Ad the answers from customer services are vague and problems are not solved." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___4476685) VR Verified Reviewer CEO > "When I evaluate a tech platform, I’m looking for more than features; I want flow, intuitive working, ease and efficiency." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7081929) VR Verified Reviewer Founder > "So far, there isn't a native Woocommerce integration so far, meaning I have to rely on expensive third-party tools to get the..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2854741) D Dubravko Ž. CEO > "Integrating with Google Sheets and others works smoothly, and the behavioral triggers help us create dynamic and personalized..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6843375) Andrey K. Marketing > "The company disabled my account and said I broke their terms of service." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___3644825) DN Danica N. Founder > "I especially love the built-in A/B testing feature, which helps me optimize my messaging and subject lines for better engagement." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6797223) VR Verified Reviewer Marketing Lead > "It also takes a lot of work to set up segmentations and sequences, especially when tracking visitors/users behaviors." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2915023) TP Terri P. Coach > "I also really appreciate being able to send emails based on the reader’s time zone without having to upgrade my plan (something..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6829429) Sergey Z. CEO > "Importing from your existing email marketing provider can be a headache as tags can't be programmatically added in the CSV. Or am..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2850438) Joe M. Founder > "Encharge is a powerful, clean, and focused on automations that actually supports product-led growth and SaaS funnels." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6869335) VR Verified Reviewer Senior Creative Designer > "The explanation for my poor attendance at my activities was a lack of hype and excitement leading up to the event until everyone..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2845240) MR Michelle R. Crafter > "As someone who juggles crafting, product sales, and online classes, I appreciate how easy it is to create personalized email flows..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6808262) VR Verified Reviewer Digital Marketing Specialist > "The lack of native integrations with other tools has been a bit difficult for me to get going in some things." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2868910) Jeremy B. Owner Founder > "I’ve used nearly every automation and email tool out there, from Mailchimp to ActiveCampaign, and nothing has been as intuitive..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7034991) Andrey K. Marketing > "No integrity from Encharge's team what so ever." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___3644825) VR Verified Reviewer CEO > "The standout feature for me is the visual flow builder." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7079898) VR Verified Reviewer Digital Marketing Specialist > "I don't like that I can't actually build landing pages in the email software. " [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2868910) AD Alex D. CEO > "I was happy to discover that all other tools I'm using for my business were possible to connect to Encharge quite easily." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7062294) Gabriel G. CEO > "That it does not integrate with FB Lead Ads only audiences" [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___3053093) VR Verified Reviewer Academic Dean > "The automation flows are intuitive, the segmentation is solid, and the integrations give you plenty of flexibility." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7013947) AK Alexander K. CEO > "The fact that the website tracking totally does not work" [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___3230903) AD Alex D. CEO > "There's an easy to use tagging system, you can build easy or more complicated flows, depending on your needs." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7062294) MS Mario S. Director > "I guess too many functionalities can make the tool a bit overwhelming." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2941751) Daniel K. B. Owner Operator > "I had a friend suggest a different scheduling program, but after getting to know this program (it only took a couple hours), I'm..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7062765) ICO Ivan Camilo O. CEO > "They allow you to move the contacts you don't need to archive, but sometimes you don't want to see them anymore and you just want..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2830494) Mario S. CEO > "Encharge helped me centralize my email marketing and reduced the need for multiple tools." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7012610) Juliette S. Visibility Strategist > "My email marketing is more about nurturing than sales and having to pay huge fees without direct ROI is what ActiveCampaign has..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2820495) MlR Mjølner R. Solopreneur > "I am really looking forward to using it more and will be making it my primary mode of sending emails as soon as I’ve moved all my..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6811740) Juliette S. Visibility Strategist > "I have been a loyal ActiveCampaign user for years, but it has become very expensive if you really want to grow your audience, plus..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2820495) Jeremy B. Owner Founder > "It gives you true control of your automations and makes email marketing something you can actually enjoy again." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7034991) Tyson B. Director > "Unable to auto-map/add tags using the CSV import at the moment" [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2782064) Mario S. CEO > "I managed to connect my website sign-ups to email sequences without needing any technical skills." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7012610) Tiger S. Owner > "I can't really search for things, I have to scroll for things when building emails and automation." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2786360) DN Danica N. Founder > "I really needed to up my game when it comes to emails (for sales, newsletters, etc.) and Encharge is the perfect tool to make this..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6797223) RC Renato C. Content Creator > "Also broadcasting speed needs to improve as I find it a bit slow broadcasting even with only to subscribers." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2790705) JV Josef V. Owner > "I’ve been using Encharge for several months and it’s now my go-to tool for email marketing automation." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6832202) SB Sanjeev B. Director > "They are missing some ecommerce integrations and they don't have Thrive Leads integration YET." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2807184) VR Verified Reviewer Founder > "I didn’t have to deal with a steep learning curve, and I moved all my automations over from Kit in less than hour." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7011208) Selle E. CEO > "No e-commerce integrations currently and it lacks some automation functionality" [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2823461) SB Sabre B. Systems Strategist > "As a systems strategist who loves automations, and seeing the data." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7099855) VR Verified Reviewer Writer > "There is (currently) no sign-up form for new users, so they have to be added manually." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2821590) Eddy C. Buisness owner > "Customer service is fast and super helpfull as and when needed." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7079985) Omær B. CEO > "I will replace the current email marketing tool I have which is very expensive and has too many features I don't use." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2787608) WG Wojciech G. Kursy online > "Support has also been responsive whenever I had questions, which is a big plus." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7075209) WS William S. owner > "I do use some less than popular softwares and I noticed that this software doesn't integrate with them but then again neither do..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2790360) AM Annemarie M. Owner > "What I like most about Encharge is how intuitive the entire platform feels." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7054340) VR Verified Reviewer Owner > "No WooCommerce integration and integrations overall are lacking a bit." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2827726) MR Michelle R. Crafter > "It’s user-friendly, reliable, and powerful enough to handle advanced automations without the learning curve you get with other..." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6808262) CS Calvin S. Research > "Lack of embedded surveys in newsletters" [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2836858) TP Terri P. Coach > "Folders are a game-changer for organisation." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6829429) CJ S. Digital Marketing Consultant > "Overall, I find that the host of features that Encharge provides would cost you a lot more elsewhere." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2807965) Sara V. Teacher and Consultant > "The statistics are very easy to read with many useful information." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7073391) JD Jeroen D. CEO > "I'm missing some e-commerce integrations." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2803070) TP Terri P. Coach > "The interface is much cleaner and more user-friendly than ActiveCampaign." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6829429) DV Darshan V. CTO > "it reduce customer support ticket" [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2835112) DP David P. Teacher > "I started with the free trial and ended up subscribing because it genuinely made my marketing workflow easier." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6789089) FW Fabian W. Marketer > "A few little features are still missing but nothing crucial." [See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2783851) [View Reviews](https://www.capterra.com/p/228178/Encharge/reviews/) ## User interface 4.51 (6,228) [Encharge](https://www.capterra.com/p/228178/Encharge/) 4.90 (297) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit A/B Testing 207 Important Activity Dashboard 150 Important AI Copilot 120 Important HubSpot Marketing Hub Top features 34/44 - A/B Testing - Activity Dashboard - AI Copilot - API - Campaign Analytics - Campaign Management - Conversion Tracking - CRM - Customizable Branding - Customizable CTAs - Customizable Forms - Data Import/Export - Drag & Drop - Drip Campaigns - Dynamic Content - Email Marketing - Email Tracking - Engagement Tracking - Event Triggered Actions - Generative AI - Landing Pages/Web Forms - Lead Capture - Lead Generation - Lead Management - Lead Qualification - Marketing Automation - Marketing Calendar - Mobile Access - Multi-Campaign - Multi-Channel Communication - Multi-Channel Marketing - Multivariate Testing - Real-Time Data - ROI Tracking - Sales Analytics - Search Marketing - Segmentation - SMS Marketing - Social Marketing - Template Management - Third-Party Integrations - Visual Analytics - Website Visitor Tracking - Workflow Management [See all features](https://www.capterra.com/p/171840/HubSpot-Marketing/#features) Encharge 29/44 - A/B Testing - Activity Dashboard - AI Copilot - API - Campaign Analytics - Campaign Management - Conversion Tracking - CRM - Customizable Branding - Customizable CTAs - Customizable Forms - Data Import/Export - Drag & Drop - Drip Campaigns - Dynamic Content - Email Marketing - Email Tracking - Engagement Tracking - Event Triggered Actions - Generative AI - Landing Pages/Web Forms - Lead Capture - Lead Generation - Lead Management - Lead Qualification - Marketing Automation - Marketing Calendar - Mobile Access - Multi-Campaign - Multi-Channel Communication - Multi-Channel Marketing - Multivariate Testing - Real-Time Data - ROI Tracking - Sales Analytics - Search Marketing - Segmentation - SMS Marketing - Social Marketing - Template Management - Third-Party Integrations - Visual Analytics - Website Visitor Tracking - Workflow Management [See all features](https://www.capterra.com/p/228178/Encharge/#features) ### Recognition HubSpot Marketing Hub is recognized as a top-rated tool in 4 Capterra Shortlist reports Encharge is recognized as a top-rated tool in 1 Capterra Shortlist reports Best Value Marketing AutomationSoftware (2026)  ### Deployment & support HubSpot Marketing Hub Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Encharge Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details HubSpot Marketing Hub - By HubSpot - Located in United States - Founded in 2012 Encharge - By Encharge - Located in Bulgaria - Founded in ## Popular Comparisons [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/) $15/month Price $9/month 4.4 Features 4.5 4.3 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/132996-171840/brevo-vs-HubSpot-Marketing) [Encharge](https://www.capterra.com/p/228178/Encharge/)[4.90 (297)](https://www.capterra.com/p/228178/Encharge/reviews/) vs [Systeme.io](https://www.capterra.com/p/198994/Systeme/)[4.83 (2,127)](https://www.capterra.com/p/198994/Systeme/reviews/) $49/month Price $17/month 4.7 Features 4.7 4.8 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/198994-228178/Systeme-vs-Encharge) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,600)](https://www.capterra.com/p/110228/MailChimp/reviews/) $15/month Price $13/month 4.4 Features 4.4 4.3 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/110228-171840/MailChimp-vs-HubSpot-Marketing) [Encharge](https://www.capterra.com/p/228178/Encharge/)[4.90 (297)](https://www.capterra.com/p/228178/Encharge/reviews/) vs [Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/) $49/month Price $9/month 4.7 Features 4.5 4.8 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/132996-228178/brevo-vs-Encharge) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/) $15/month Price $10/month 4.4 Features 4.5 4.3 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/136603-171840/MailerLite-vs-HubSpot-Marketing) [Encharge](https://www.capterra.com/p/228178/Encharge/)[4.90 (297)](https://www.capterra.com/p/228178/Encharge/reviews/) vs [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) $49/month Price $15/month 4.7 Features 4.5 4.8 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/79367-228178/ActiveCampaign-vs-Encharge) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) $15/month Price $15/month 4.4 Features 4.5 4.3 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/79367-171840/ActiveCampaign-vs-HubSpot-Marketing) [Encharge](https://www.capterra.com/p/228178/Encharge/)[4.90 (297)](https://www.capterra.com/p/228178/Encharge/reviews/) vs [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/) $49/month Price $10/month 4.7 Features 4.5 4.8 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/136603-228178/MailerLite-vs-Encharge) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,923)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) $15/month Price $12/month 4.4 Features 4.2 4.3 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/31898-171840/Constant-Contact-vs-HubSpot-Marketing) [Encharge](https://www.capterra.com/p/228178/Encharge/)[4.90 (297)](https://www.capterra.com/p/228178/Encharge/reviews/) vs [ContactPigeon](https://www.capterra.com/p/168153/ContactPigeon/)[4.95 (285)](https://www.capterra.com/p/168153/ContactPigeon/reviews/) $49/month Price Contact vendor for pricing 4.7 Features 4.9 4.8 Ease of Use 4.9 [View full comparison](https://www.capterra.com/compare/168153-228178/ContactPigeon-vs-Encharge) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/) $15/month Price $9/month 4.4 Features 4.5 4.3 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/147415-171840/EmailOctopus-vs-HubSpot-Marketing) [Encharge](https://www.capterra.com/p/228178/Encharge/)[4.90 (297)](https://www.capterra.com/p/228178/Encharge/reviews/) vs [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,600)](https://www.capterra.com/p/110228/MailChimp/reviews/) $49/month Price $13/month 4.7 Features 4.4 4.8 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/110228-228178/MailChimp-vs-Encharge)