# Compare HubSpot Marketing Hub vs Ocoya 2026 | Capterra > Unsure of what to choose? Check Capterra to compare HubSpot Marketing Hub and Ocoya based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/171840-232714/HubSpot-Marketing-vs-Ocoya --- # HubSpot Marketing Hub vs Ocoya Features and Cost Comparison Last updated May 13th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: HubSpot Marketing HubOcoya2/4 selected [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.5 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) [Ocoya](https://www.capterra.com/p/232714/Ocoya/)[4.6 (367)](https://www.capterra.com/p/232714/Ocoya/reviews/) [## HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.5 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting Price $15.00/month Value-for-Money 4.2 Functionality 4.4 Ease of Use 4.3 Customer Service 4.4 Reviews Sentiment Based on [6,228 reviews](#user-reviews) Positive 5,785 Neutral 360 Negative 83 [## Ocoya](https://www.capterra.com/p/232714/Ocoya/)[4.6 (367)](https://www.capterra.com/p/232714/Ocoya/reviews/) Starting Price $59.00/month Value-for-Money 4.6 Functionality 4.5 Ease of Use 4.7 Customer Service 4.6 Reviews Sentiment Based on [367 reviews](#user-reviews) Positive 346 Neutral 13 Negative 8 ## Send this comparison chart to my inbox ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. ## Summary * * * Key features rated by users Features selected based on 6,268 reviews from social media marketing software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology 85%Fit High performer Feature ratings Social Media Integration 4.6 Email Marketing 4.5 Post Scheduling 4.5 Campaign Planning 4.3 Engagement Tracking 4.5 81%Fit Not enough reviews Feature ratings Social Media Integration 4.2 Email Marketing 3.7 Post Scheduling 4.6 Campaign Planning 4.8 Engagement Tracking 5.0 User satisfaction User satisfaction 4.5 User reviews[6,228](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Ease of use 4.3 Functionality 4.4 Value for money 4.2 Customer support 4.4 User satisfaction 4.6 User reviews[367](https://www.capterra.com/p/232714/Ocoya/reviews/) Ease of use 4.7 Functionality 4.5 Value for money 4.6 Customer support 4.6 Price starts from Price starts from $15Per User, Per Month - Free version - Free trial Price starts from $59Flat Rate, Per Month - Free version - Free trial Best for Best for Over 100,000 customers in more than 120 countries use HubSpot's software to attract, engage, and delight their customers. Best for Best for: Small businesses looking for a complete content marketing solution that saves time and resources. ## User reviews Pros & cons CC Christine C. Administrator > "What I liked about HubSpot Marketing Hub is how seamlessly it connects email campaigns, landing pages, automation workflows, and analytics in one intuitive..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7102332) James P. Owner > "Terrible - we thought we would give it our best shot, but on signing the contract, the sales team had changed us from a month-to-month contract to an..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7107184) KM Karen M. Managing Editor > "I like HubSpot Marketing Hub because, within one dashboard, it offers top quality in lead generation, bulk emailing, and campaign management." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7044013) DGF Daniel Gabriel F. Administrator > "She explicitly stated that it was not her responsibility to speak with a manager regarding my issue, left me waiting without any communication, and..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7087454) Tony U. Head of Growth Marketing > "It is one of the most user-friendly marketing platforms I have worked with, especially for email marketing, automation, contact management, and campaign..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7124609) Tony U. Head of Growth Marketing > "The main downside is pricing, especially once you start needing the more advanced features or larger contact limits." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7124609) YM Yasmin M. Operation Assistant > "It’s a powerful, all-in-one marketing platform that makes it easy to manage campaigns, track performance, and nurture leads in one place." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7128713) NN Nitta N. Manager Sales and Marketing. > "The least thing I like about HubSpot Marketing Hub is that it can get expensive as you grow, especially if you need advanced features or a larger contact..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6837550) Tony U. Head of Growth Marketing > "The email builder is straightforward, contact segmentation is powerful, and the workflows make it much easier to automate repetitive tasks." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7124609) FC Fergus C. Marketing Executive > "There is a lack of flexibility in the email template creator, making it difficult to design emails that stand out visually." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6856186) Eric N. Business Development Representative > "Honestly great for tracking campaigns, managing sequences, outreaching existing and potential customers." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7054437) Jonathan L. Product Strategist > "For example there's no way of hosting the images, such as award logos." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7091588) YM Yasmin M. Operation Assistant > "I also liked the drag-and-drop tools for creating emails and landing pages, since they don’t require any technical skills." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7128713) VR Verified Reviewer Paid User Acquisition Specialist > "The number of marketing contacts is not an agile package. Once the number extends the limit, the package is automatically upgraded and is quite expensive..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6458707) GR Gaven R. Hybrid Transformation Expert > "The Hub is a powerful tool for the small business I am a part of as it includes more professional-like features compared to entry-level marketing softwares." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6863717) DGF Daniel Gabriel F. Administrator > "After that, he simply stopped responding while I was still on the line, forcing me to end the call myself." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7087454) KW Kelvin W. Chief Executive Officer > "The entire lead process can be mapped and organized using this tool, saving you a lot of work and making new customer acquisition more efficient." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7017355) KW Kate W. Office Manager > "For what we needed it was too advanced and too expensive to justify using all the features." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7121542) GC Graziana C. Customer Operations Lead > "HubSpot is a brilliant approach that supports marketing, ensuring that every operations that supports advertising is well supported" [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7077786) EO Emple O. Principal Project Manager > "Contact filters for smart lists do not have well-developed filtering for intricate interconnection of filters." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6775582) AH Amir H. E-Commerce Manager > "I do this as it helps me to centralize our marketing efforts and automate our email flows." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7106743) NP Nicola P. Director > "I found it difficult to navigate as a beginner and I couldn't find any help resources that worked for me." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6824654) MC Milena C. Office Manager > "It also houses a ton of data for your company and can give you a ton of statistics and tools." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7045401) NH Nicky H. Account Manager > "Higher pricing tiers can be costly for small businesses, and customisation options are more limited compared to other platforms." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6571930) LF Luis F. Sales Development Rep > "The platform is intuitive, well-integrated, and offers a comprehensive suite of tools that make managing marketing campaigns efficient and effective." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6841457) RM Rian M. Founder > "It becomes complicated to use another CRM epically because some CRM don’t have that specific feature and have criteria’s different from HubSpot to use." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6775372) EL Eurie L. Senior Brand Manager > "My overall experience in Hubspot Marketing Hub are the clean platform design, the strealine marketing features in email marketing, landing page creation,..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6596397) AA Armando A. Head of Product Development > "It's very limited to connections with other platforms outside of it's own environment, making it difficult to integrate with some projects." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6493816) JW Jordan W. Head of Digital > "A great all in one platform for email management, lead tracking and fully realised CRM system." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7139008) NW Nicola W. Co-founder > "Absolute basics are fine but overall it's super frustrating as the menu system still shows all the features, but inevitably you just get pinged over to an..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6457029) Gisel B. Marketing and Digital Communication Specialist > "We are able to use this complete package of tools to coordinate our marketing activities, starting with the leads and ending with the customers." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6508538) MK Matt K. Growth Marketer > "Sometimes the editor doesn't work at all, and I have to edit elements directly in the source code." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6538346) JW Jeffrey W. Owner > "By leveraging its powerful features, businesses can streamline their marketing efforts, engage with customers more effectively, and ultimately drive..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6381371) SG Sammy G. Product Designer > "Customization on emailing tools and cta popups are really limited." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6449269) Anna B. Founder and CEO > "It is unmatched in terms of email management on a large scale and tracking emails." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7104608) AN André N. VP > "Of course, they give promotions to smaller business as try outs, but compared to Zoho One, the price is too high for the value you get." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6568966) Gisel B. Marketing and Digital Communication Specialist > "In this series, HubSpot’s Marketing Hub is particularly possible thanks to being an integrated solution that functions as CRM, marketing automation tool,..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6508538) MT Mahmoud T. geologist > "Among the defects of the application on the mobile phone is that it requires updating, which provides application development services and puts a package..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___4819456) NSM Ngwanagae Sabina M. Design > "this is one of the best platforms with marketing, sales and customer support.it has its own CMS and they a powerful marketing and sale automation. " [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6414769) MK Matt K. Growth Marketer > "Actually even tough it's way more expensive than alternatives, it's way worse, and it takes much more time for sending our marketing emails in comparison..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6538346) TN Thayná N. Payments Team > "The way it allows us to send tasks from one team to another, automations for emails, pipelines, everything is wonderful." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6382554) AM Amanda M. Managing Editor > "Having to be logged in to certain accounts in order to connect them to Hubspot was tedious at times." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6411106) SV Shameek V. Director > "The platform’s seamless integration with CRM, email marketing, automation, and lead nurturing tools has made it easy to manage campaigns from one place." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6797407) DGF Daniel Gabriel F. Administrator > "I will be filing an international complaint regarding this incident." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7087454) AG Aviral G. Manager > "I like the their landing page tool which is super easy with drag and drop feature, other thing is super easy to create web forms for your website , and ..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6418075) AP Alyssa P. VP of Customer Success > "The cost was way too high for my small startup company to afford." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6835323) Dipak P. Director > "The interface is intuitive, workflows are easy to set up, and integration with CRM makes campaign tracking much smoother." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7072628) Yolandi E. Founder > "Contact Limits Can Be Painful – If your list grows, so does your bill." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6714530) YM Yasmin M. Operation Assistant > "I really appreciated how well it integrates with the CRM and other tools, which helps keep everything organized and connected." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7128713) NW Nicola W. Co-founder > "Absolutely detest their pricing structure and use of paid marketing contact thresholds." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6457029) KW Kate W. Office Manager > "Really impressed with the set up and customer support, however for a smaller business who needs to dip into different features the pricing just gets too..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7121542) MC Miranda C. IT Director > "Overall we were disappointed because what we were told it could do was only on the really expensive plan and there was nothing in between the basic and..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6677259) VR Verified Reviewer Marketing Admin > "Easy to export data and good entry level pricing, especially considering all of the available features such as automation for email management" [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7063230) SG Stephenie G. Sales and Marketing Manager > "The calling feature in Hubspot can be a little wonky." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6576278) MA Md. A. Sales Executive > "The most interesting thing about HubSpot Hum, it has dedicated AD service options on various platforms like Facebook, Google, LinkedIn, etc." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6381851) AB Ann B. IT Expert > "There is no live support for free users and it is inflexible." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6544622) JG Jamie G. Account Manager > "Its all-in-one platform makes it easy to manage everything from email campaigns to SEO, landing pages, and social media, with a strong focus on automation." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6545954) AM Anna M. owner, designer, webdeveloper > "I am not sure if all the options and possibilities are as crucial as they seem, but this might be my lack of experience in this specific field." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6803375) AJ Antoine J. Creative Director > "Hubspot is more than a marketing automation platform, it is a community of marketers, an ecosystem of people with experiences that is willing to share to..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6602783) CT Christian T. Technical Lead > "This made it challenging to access all the tools I wanted without stretching my budget." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6314325) VR Verified Reviewer Ops Director > "This platform feels very cohesive and brings together everything we need for our very small marketing team." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7061572) AP Anthony P. Director of Marketing Operations and Automation > "It's the kind of product that starts out cheap but every add-on is going to add additional costs." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6307839) Marc G. Digital CRM marketing senior specialist > "As a senior consultant with certification, hubspot is the best CRM for entry level but also for bigger scale companies." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7112919) VR Verified Reviewer Owner > "Make it difficult to have a conversation to discuss options." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7023552) VR Verified Reviewer Marketing Operations Analyst > "Plenty of resources between customer service, knowledge base, user groups and consultants." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7124481) AP Andrew P. Senior Web Developer & SEO Specialist > "There is some limitations with Hubspot, on the technical side the Domain control, email control and security SSL settings are limited and could be better." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___5062779) MK Megan K. Marketing > "HubSpot Marketing makes campaigns as seamless and easy as possible - having everything in one platform makes sure your data is connected and you can..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6751529) NW Nicola W. Co-founder > "Talk about NOT offering a transition plan for their customers as they grow." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6457029) RB Ritu B. Computer Facilitator > "Getting to create segmented workflows and witnessing the response of the audiences in real-time helped greatly in understanding the interests of various..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6775316) HJ Himanshu J. Real estate Sales Specialist > "It require little time for learning and basic understanding otherwise it will be a big problem." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6615087) GC Graziana C. Customer Operations Lead > "HubSpot is a vibrant platform that ensures marketing is successful supported and well centralized" [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7077786) JL Jenna L. Owner > "I have not had the best customer service experience which is not an indicator of the product itself (that has been wonderful) but more so the company." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6497571) Hannah K. Vice President > "I like the follow up reminders and pipeline features available on the platform." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7070756) DT Durgesh T. Business Development Executive > "they keep spamming about renewal which is a bit irritating." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6690539) NP Nicola P. Director > "I'd heard good things and was assured it was the correct system id need to send email marketing and track my emails, and could use as a CRM." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6824654) MI Mitchell I. Marketing Generalist > "I don't have much to complain about hubspot but the navigation can be a little difficult sometimes." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6419997) RL Ruth L. Digital Marketing and Growth Strategist > "Between emails and landing pages, everything is better connected and easier to manage on a daily basis." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7054541) Blair Mychal J. CEO > "While HubSpot Marketing Hub offers many valuable features, one potential downside is its pricing structure, which may be prohibitive for smaller businesses..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6158735) SH Shir H. Social Media Manager > "I love how HubSpot captures every detail from the source and provides very detailed data that helps me reach better targeting." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6649418) BN Brittney N. Marketing Manager > "A little confusing for the other functions but did not receive proper training on the system." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6579263) [View Reviews](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) MM Mihthar M. Store Manager > "Its AI-powered technologies eliminate the need for composing, designing, or scheduling posts, making it an ideal all-in-one hub for..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6645613) Daria J. Marketing Associate > "It is hard to schedule post content to some of the channels, since the integration doesn't work, especially the tiktok one, even if it's..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6420068) AF Artur F. Intern Software Developer > "Amazing tool to manage all of my social medias, the schedule option is well above my expectations, even the posts completely generated by AI..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6427418) YM Yurii M. Marketing Director > "There are disadvantages in terms of planning (for example, if I want to post on Facebook and LinkedIn, but the time or date is different,..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6103173) VT Vahe T. CMO > "This feature can significantly streamline the content creation process, especially for businesses or individuals who may not have dedicated..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6604749) BA Bolade A. Territory Sales Representative > "My least favourite thing about Ocoya is the price jumps between packages." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6436154) MM Mihthar M. Store Manager > "In general, one commentary related to anagrams and the history of the Delia put Ocoya as a somewhat competent platform in terms of content..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6645613) HM Hugo M. Photographer and Filmmaker > "Do you want to spend hundreds of dollars for a horrible software with zero customer support?" [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6315901) AE Ahmed E. It Help desk > "The content scheduling feature is easy to use and allows you to schedule posts across multiple platforms, making social media management..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6489469) DN David N. Web Designer > "I dislike the fact that more serious analysis is only for large companies that apply for the Diamond account" [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___4972959) SA Samuel A. Distribution Officer > "The way it allows me to analyse my projects in a detailed mode" [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6480122) Laura G. Owner > "They have VistaCreate built in, but you can't access your account from that app, so files aren't saved. If you make creatives directly in..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___4367999) Ricardo O. Educational Technology Manger > "The integrated plugin offers lots of templates you can use to start quickly. If your marketing team or your client allows, or if you feel..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___5014697) FP Francesco P. CEO > "I really, like REALLY, miss a unified inbox for all the social media platforms, to speak directly to your potential fans/costumers without..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3764686) AA Aditya A. Administrator > "My firm is growing rapidly, and we needed a service that can handle our current smaller needs along with the needs that grow everymonth...." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6199825) NO Nuh O. Designer > "The saddest point is the pricing policy, at least for us." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___5015724) SO Segun O. Content Creator > "The ability to create quality and relevant contents in growing your followers." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6497607) WS Will S. Accountaint > "The scheduled caumpainga were a disappointing interaction." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6036056) EL Ettore L. Manager > "I appreciate it because I can customize the many templates available, use its artificial intelligence to create interesting captions related..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___5096047) TR Tammy R. Owner > "I have resorted to posting reviews in order I get some kind of response from them and to stop other people wasting their money on this utter..." [See full review](https://www.capterra.com/p/232714/Ocoya/#SoftwareAdvice___4744250) Ahmed Y. Founder and Managing Director > "Overall, Ocoya is my go-to social media marketing tool. With the AI features included, I can create a post in minutes in all the sizes..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6090403) Sean D. Founder and CEO > "You can work around it by creating separate posts but that makes things a bit more difficult to manage." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___4781321) GA Gil A. Web Developer > "I think the rise of ai and bundling it with the previously established workflow such as scheduling content makes this tools stands out, you..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___4967373) MR Madison R. Director > "Very hard to create multiple images for a carousel (unlike Canva and others)." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___4424516) AA Aditya A. Administrator > "Now, with Ocoya, I can do that automatically, but in addition their AI-driven tools create completely new content from scratch, helping us..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6199825) IC Ian C. Social Media Manager > "Can't save hashtags, the calendar view could be better." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___4599880) DV Dante V. CEO > "I like all of the features especially the set up of how I can use AI to create content and I love it's ease of use" [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6345410) Ivan N. Marketing Director > "Sometimes there are bugs using Travis AI for copy output - sometimes it will generate the input verbatim, and there seems to be little..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3077659) EL Ettore L. Manager > "All the channels I need are well synchronized and integrated and I can schedule my editorial plan thanks to the excellent calendar." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___5096047) Teslim A. Marketing Consultant > "There are scheduling errors at times, and the AI writer output is average" [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3527630) AYK Akif Yasar K. Engineer > "I’m satisfied with the service but as I mentioned before the prices should be lowered in some regions." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6546403) AI Adam I. Frontend developer > "There is no compliant regarding any feature on Ocoya" [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___4762468) EL Ettore L. Manager > "I use it a lot to create quotes, hashtags, and captions on posts using Travis' AI" [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___5096047) Juan Carlos C. CEO > "I don't like the limit for creating text in Travis for other languages. Because they are using a paid platform for do that, they should..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3450331) Khan Md Mohaiuminul Islam S. Social Media Specialist > "As a tool for Social Media management, It really helps me to control all the accounts in one place." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___5017505) LC Lucinda C. Founder & Sound Healing Practitioner > "The design section is a little clunky, saving slowly and limited options with adding videos and animation." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3303862) KR Kinzi R. Creative Content Creator > "Every 2-3 Months To Gain Experience in Using Different Products For Different Businesses & Ocoya Has Been a Steady Choice Not Only With My..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6254492) SA Sorin A. Digital Marketer > "Not a tremendous amount of models to use. Nor are there any experimental features - like train your own model (like other tools have started..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3092345) EG Elvis G. Social Media > "I liked the artificial intelligence services the most and the way it is possible to automate tasks or use external APIs, this is really the..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___4878774) FA Frank A. CEO > "It is still not mature enough to compete with the big guns though" [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___4534129) VR Verified Reviewer Editor In Chief > "You'll also get valuable analytics like Virality Rate, Amplification Rate, Engagement Rate, Comment Conversion Rate and more. Plus you can..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___4297706) Rushd Md N. CFO > "Post-scheduling automation sometimes doesn't operate with the right time planned in the calendar." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3315081) SA Samuel A. Distribution Officer > "I will describe ocaya with 85/100, though there's nothing i can say that is a flaw in ocaya, just love it ❤" [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6480122) MD Rafiul I. I am a professional affiliate marketer. > "The user interface and experience still need some work since I believe that it is rather unorganized and not particularly mobile-friendly,..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3305633) VR Verified Reviewer Editor In Chief > "Ocoya makes it easy with its AI copywriter and GPT-3 model that allows you to have access to projects and folders with a few clicks of your..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___4297706) Matías Sebastián O. CEO > "It was bad because we could not program the losts" [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___4179242) AM Ashley M. Marketing and Communications Director > "Post Scheduling, Content Management, and the Short-Form Editor are the critical features for our business because it saves us time and..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3538901) LG Lee G. Founder > "Before Ocoya, I had used one platform to create content which was time consuming or I purchased content which was expensive." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3319963) MA Matthew A. Chief Rogue > "Seamless and intuitive layout allows for tech novices like me to get up and running quickly, and the quick selection of multiple social..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___4462021) WS William S. Business owner > "I’ve come across an issue where the loading screen sticks and a I have to refresh the page to fix it." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3320736) EL Ettore L. Manager > "Ocoya has a wide range of features that are indispensable for anyone who works in social media." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___5096047) JJ Junwen J. Coach > "Link shortening only work for posts, not able to replace other link shortening tools" [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3217524) Eric B. Founder > "I can create a new post and schedule it for later, or I can set it to auto-post at the best time for my audience." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___4423593) Stephen Z. Marketing > "Lack of text content formating, it seems to add
and
instead. But they are not readable." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3060988) TV TAXIARCHIS V. Marketing Executice > "It is very good that you can create and also post on many accounts and in many platforms." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6134834) SM Sam M. Founder > "It’s quite expensive if you are a heavy user" [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3645875) JnO Joaquín O. CEO > "I love having everything I need to create social media posts: Design templates, Post schedule & AI Copywriter." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___4344243) Stephen Z. Marketing > "Built-in image design tool looks like Crello lite version, not that powerful." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3060988) NO Nuh O. Designer > "He helped us organize our weekly meetings and get our work in order." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___5015724) Nour B. Creative Lead > "The social media page image under the calendar section is broken." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3419741) RB Rabih B. Director > "Room clean comfortable and good hospitality" [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6506511) SK Salim K. Digital Marketer > "Inability to differentiate accounts on social media." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3318155) RB Rabih B. Director > "Very comfortable hospitality and team" [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6506511) JT Joe T. Manager > "Lack of this functionality caused us to switch between tools." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3084381) XC Xavier C. Designer > "The copywriting part is very useful for the design area" [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6109826) Binaya A. SEO Specialist > "Many times it splits garbage contents." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3087781) Jason R. Founder > "The contact creation feature is amazing as well!" [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6025575) Coën V. HEAD of KEINBOCK. > "in some areas during the content creation process it gets clunky" [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3141117) M Muhammed Ö. Ceo > "I was interested in the fact that the products in ocoya are cheap and of good quality, and that's why I love ocoya." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___4896853) Andrea P. CEO & Consulente di Marketing Strategico > "I think that there's a research feature missing, especially for competitors." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3403516) PhiL W. Marketing Consultant > "The social scheduling and previews are great, and the AI copywriter makes ideas for captions much easier." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___4724578) TJ Thisura J. CEO > "The white labelling option is way too expensive." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3156987) MM Maweya M. Social media marketer > "makes the job much easier because i can get everything done in one go." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6076810) MB Manish B. Owner > "The software is still under development& is not polished with all functionality I need." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3340313) VR Verified Reviewer APM > "The best part of ocoya is that it provides to be an end to end solution for all things social media related." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___4682957) Habib U. Software Engineer > "I've just wasted all my money and time, recently I've discovered Ocoya from AppSumo, go for a trail account, and guess what?" [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3312476) JAJ Jody-Ann J. Digital Maketer > "It makes my work productivity way easier." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___6020507) William B. Founder > "Doesn't currently integrate with Ecwid or Woocommerce." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3079687) Marko M. Web developer > "We mainly use it as a tool to create social media posts + write content with a combined AI-powered tool (Travis) and humans in our team,..." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3325903) Md. Akul H. Affiliate Marketer > "Sometimes failed to post on social platforms." [See full review](https://www.capterra.com/p/232714/Ocoya/#Capterra___3318231) [View Reviews](https://www.capterra.com/p/232714/Ocoya/reviews/) ## User interface 4.51 (6,228) [Ocoya](https://www.capterra.com/p/232714/Ocoya/) 4.62 (367) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit A/B Testing 207 Important Activity Dashboard 150 Important AI Copilot 120 Important HubSpot Marketing Hub 30/42 - A/B Testing - Activity Dashboard - AI Copilot - Automated Publishing - Automated Scheduling - Calendar Management - Campaign Analytics - Campaign Management - Campaign Planning - Click Tracking - Commenting/Notes - Contact Management - Content Library - Content Management - Conversion Tracking - Customer Segmentation - Customizable Branding - Customizable Reports - Customizable Templates - Data Import/Export - Data Visualization - Drag & Drop - Email Marketing - Engagement Tracking - Generative AI - Image Library - Keyword Filtering - Multi-Account Management - Multi-Campaign - Multi-Channel Management - Multi-Channel Marketing - Performance Metrics - Post Scheduling - Real-Time Data - Reporting/Analytics - Social Media Integration - Social Media Monitoring - Social Promotion - Tagging - Third-Party Integrations - Trend Analysis - Workflow Management [See all features](https://www.capterra.com/p/171840/HubSpot-Marketing/#features) Ocoya Top features 41/42 - A/B Testing - Activity Dashboard - AI Copilot - Automated Publishing - Automated Scheduling - Calendar Management - Campaign Analytics - Campaign Management - Campaign Planning - Click Tracking - Commenting/Notes - Contact Management - Content Library - Content Management - Conversion Tracking - Customer Segmentation - Customizable Branding - Customizable Reports - Customizable Templates - Data Import/Export - Data Visualization - Drag & Drop - Email Marketing - Engagement Tracking - Generative AI - Image Library - Keyword Filtering - Multi-Account Management - Multi-Campaign - Multi-Channel Management - Multi-Channel Marketing - Performance Metrics - Post Scheduling - Real-Time Data - Reporting/Analytics - Social Media Integration - Social Media Monitoring - Social Promotion - Tagging - Third-Party Integrations - Trend Analysis - Workflow Management [See all features](https://www.capterra.com/p/232714/Ocoya/#features) ### Recognition HubSpot Marketing Hub is recognized as a top-rated tool in 4 Capterra Shortlist reports Ocoya is recognized as a top-rated tool in 2 Capterra Shortlist reports Best Value Social Media MarketingSoftware (2022)  ### Deployment & support HubSpot Marketing Hub Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Ocoya Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details HubSpot Marketing Hub - By HubSpot - Located in United States - Founded in 2012 Ocoya - By UAB Ocoya - Located in United Kingdom - Founded in ## Popular Comparisons [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/) $15/month Price $9/month 4.4 Features 4.5 4.3 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/132996-171840/brevo-vs-HubSpot-Marketing) [Ocoya](https://www.capterra.com/p/232714/Ocoya/)[4.62 (367)](https://www.capterra.com/p/232714/Ocoya/reviews/) vs [Instagram](https://www.capterra.com/p/210721/Instagram/)[4.68 (5,164)](https://www.capterra.com/p/210721/Instagram/reviews/) $59/month Price Contact vendor for pricing 4.5 Features 4.6 4.7 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/210721-232714/Instagram-vs-Ocoya) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,599)](https://www.capterra.com/p/110228/MailChimp/reviews/) $15/month Price $13/month 4.4 Features 4.4 4.3 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/110228-171840/MailChimp-vs-HubSpot-Marketing) [Ocoya](https://www.capterra.com/p/232714/Ocoya/)[4.62 (367)](https://www.capterra.com/p/232714/Ocoya/reviews/) vs [Snapchat for Business](https://www.capterra.com/p/210733/Snapchat/)[4.57 (1,134)](https://www.capterra.com/p/210733/Snapchat/reviews/) $59/month Price $5 4.5 Features 4.5 4.7 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/210733-232714/Snapchat-vs-Ocoya) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/) $15/month Price $10/month 4.4 Features 4.5 4.3 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/136603-171840/MailerLite-vs-HubSpot-Marketing) [Ocoya](https://www.capterra.com/p/232714/Ocoya/)[4.62 (367)](https://www.capterra.com/p/232714/Ocoya/reviews/) vs [Meta for Business](https://www.capterra.com/p/213257/Facebook/)[4.43 (2,373)](https://www.capterra.com/p/213257/Facebook/reviews/) $59/month Price Contact vendor for pricing 4.5 Features 4.4 4.7 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/213257-232714/Facebook-vs-Ocoya) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) $15/month Price $15/month 4.4 Features 4.5 4.3 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/79367-171840/ActiveCampaign-vs-HubSpot-Marketing) [Ocoya](https://www.capterra.com/p/232714/Ocoya/)[4.62 (367)](https://www.capterra.com/p/232714/Ocoya/reviews/) vs [Jasper](https://www.capterra.com/p/217242/Jasper/)[4.78 (1,855)](https://www.capterra.com/p/217242/Jasper/reviews/) $59/month Price $29/month 4.5 Features 4.7 4.7 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/217242-232714/Jasper-vs-Ocoya) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,922)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) $15/month Price $12/month 4.4 Features 4.2 4.3 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/31898-171840/Constant-Contact-vs-HubSpot-Marketing) [Ocoya](https://www.capterra.com/p/232714/Ocoya/)[4.62 (367)](https://www.capterra.com/p/232714/Ocoya/reviews/) vs [Zoho Social](https://www.capterra.com/p/159351/Zoho-Social/)[4.69 (3,419)](https://www.capterra.com/p/159351/Zoho-Social/reviews/) $59/month Price $15/month 4.5 Features 4.5 4.7 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/159351-232714/Zoho-Social-vs-Ocoya) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/) $15/month Price $9/month 4.4 Features 4.5 4.3 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/147415-171840/EmailOctopus-vs-HubSpot-Marketing) [Ocoya](https://www.capterra.com/p/232714/Ocoya/)[4.62 (367)](https://www.capterra.com/p/232714/Ocoya/reviews/) vs [Twitter/X](https://www.capterra.com/p/214056/Twitter/)[4.52 (1,798)](https://www.capterra.com/p/214056/Twitter/reviews/) $59/month Price Contact vendor for pricing 4.5 Features 4.4 4.7 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/214056-232714/Twitter-vs-Ocoya)