# Compare lemlist vs Gmail 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare lemlist and Gmail based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/173776-202338/lemlist-vs-Gmail

---

# lemlist vs Gmail Features and Cost Comparison

Last updated July 9th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

lemlistGmail2/4 selected

[lemlist](https://www.capterra.com/p/173776/lemlist/)[4.6 (387)](https://www.capterra.com/p/173776/lemlist/reviews/)

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.8 (13,477)](https://www.capterra.com/p/202338/Gmail/reviews/)

[## lemlist](https://www.capterra.com/p/173776/lemlist/)[4.6 (387)](https://www.capterra.com/p/173776/lemlist/reviews/)

Starting Price

$55.00/month

Value-for-Money

4.6

Functionality

4.4

Ease of Use

4.5

Customer Service

4.6

Reviews Sentiment

Based on [387 reviews](#user-reviews)

Positive

357

Neutral

18

Negative

12

[## Gmail](https://www.capterra.com/p/202338/Gmail/)[4.8 (13,477)](https://www.capterra.com/p/202338/Gmail/reviews/)

Starting Price

Contact vendor

Value-for-Money

4.8

Functionality

4.7

Ease of Use

4.8

Customer Service

4.4

Reviews Sentiment

Based on [13,477 reviews](#user-reviews)

Positive

13,246

Neutral

199

Negative

32

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## Send this comparison chart to my inbox

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.

## Summary

* * *

Key features rated by users

Features selected based on 14,491 reviews from email marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

66%Fit

Missing features

Not enough reviews

Feature ratings

Email Campaign Management

4.3

Campaign Scheduling

4.8

Newsletter Management

NA

Email Tracking

2.5

Customizable Branding

4.0

\--%Fit

Missing features

Feature ratings

Email Campaign Management

4.5

Campaign Scheduling

NA

Newsletter Management

NA

Email Tracking

4.5

Customizable Branding

NA

User satisfaction

User satisfaction

4.6

User reviews[387](https://www.capterra.com/p/173776/lemlist/reviews/)

Ease of use

4.5

Functionality

4.4

Value for money

4.6

Customer support

4.6

User satisfaction

4.8

User reviews[13,477](https://www.capterra.com/p/202338/Gmail/reviews/)

Ease of use

4.8

Functionality

4.7

Value for money

4.8

Customer support

4.4

Price starts from

Price starts from

$55Per User, Per Month

-   Free version
-   Free trial

Price starts from

\--

-   Free version
-   Free trial

Best for

Best for

Sales teams of all sizes, startups, lead generation agencies, entrepreneurs, and founders use lemlist to grow profitable businesses and increase revenue.

Best for

Designed for businesses of all types and sizes, it is a cloud-based email marketing solution that assists with creating custom professional email addresses, sending bulk emails, and more.

## User reviews

Pros & cons

CP

Chris P.

Marketing Director

> "The application is really central to our outbound efforts and has helped us run multiple campaigns to reach target audiences we've..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___5049777)

VR

Verified Reviewer

CEO

> "I neve met an onboarding person until I complained hard after 5 months of reporting that made no sense - turns out the reporting is..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___7150159)

KM

Kiran M.

Owner Freelancer

> "Overall I am happy with the Lemlist and the best thing is their Lemwarm which makes my domain reputation high across my email campaign..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4921161)

Ben F.

Founder

> "Their support is not technical and only relays what their technical people tell them, so you can never get a straight answer on..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6285604)

Jamie H.

Head of Growth

> "It’s easy to create campaigns with both email and LinkedIn automations in a simple workflow."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6280553)

Ben F.

Founder

> "They refused to grandfather me in, which is their right, but they also didn't refund me for the massive pain they caused our..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6285604)

KK

Kelly K.

Marketing

> "The support is great and very responsive when I have questions."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6648568)

EG

Eli G.

Head of Marketing

> "Real focus on deliverability and staying out of spam filters which is what you want from an outreach platform, but no integrations..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4720715)

BC

Brenden C.

CTO

> "We found everything that we needed for our mail campaigns in Lemlist."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6325086)

LG

Linda G.

Broker

> "Was sent two leads - one 400 miles away and another 170 miles away. Have tried for weeks to get my money back."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6369161)

ML

Mei L.

Marketing

> "Additionally, implementing and scaling dynamic media add-ins such as video thumbnails and images is effortless."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4663447)

ML

Mei L.

Marketing

> "Consequently, constructing intricate flows that direct contacts to different lists and sequences based on their actions or inactions..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4663447)

MD

Marc D.

Marketing Manager

> "Overall it's an awesome tool with great options and \[sensitive content hidden\] is always adding new features and support is great."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6246421)

EG

Eli G.

Head of Marketing

> "No good integration with CRMs, we use Zoho CRM and we found it very hard that it did not have a native integration with it and that is..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4720715)

MD

Marc D.

Marketing Manager

> "It's a really complete tool with everything you need for outreaching."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6246421)

VR

Verified Reviewer

Marketing Manager

> "It's really not good in terms of delivery rate, I was shocked to see that most emails lan ded in spam and when I ran a campaign on..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3805213)

ML

Mei L.

Marketing

> "The option to review before sending is especially helpful for those who want to add a highly personalized touch to their message."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4663447)

LG

Linda G.

Broker

> "I was promised leads in my area and it hasn't happened. "

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6369161)

DO

Daniel O.

Founder

> "very simple to usethe site is very inviting costumer service was really on point, I had issues with a few things and they managed to..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4576907)

Ben F.

Founder

> "Their customer support is incredibly friendly and utterly incompetent."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6285604)

TP

Thomas P.

Director of Marketing

> "The personalization features are powerful, such as the variables on images."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4126393)

LG

Linda G.

Broker

> "they will not return my money. "

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6369161)

EB

Edwin B.

CEO

> "It makes it super easy to use emails efficiently"

[See full review](https://www.capterra.com/p/173776/lemlist/#SoftwareAdvice___6350591)

EG

Eli G.

Head of Marketing

> "The reporting was not great and you couldn't build custom reports for your needs"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4720715)

BT

Benjamin T.

Marketing Director

> "From email warmup, personalized landing pages, to email campaigns - lemlist does these things they've built really well. If you're..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3419483)

WS

Wil S.

Creative Director

> "I had to make changes on HubSpot to tailor it to work with Lemlist and there is absolutely no automation interaction unless you use a..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3589705)

BT

Benjamin T.

Marketing Director

> "Lemwarm also is one of the best tools to start with a new email address and be able to reach people's top inbox with personalized..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3419483)

WS

Wil S.

Creative Director

> "This was fixed but it took about 4 months to do it: how LONG it takes list changes to go into affect. If you for instance had 1k..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3589705)

VR

Verified Reviewer

Director

> "I like the first-line customization features offered."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4346946)

VR

Verified Reviewer

Director of Marketing

> "I cancelled my account months ago and they have continuously charged our account - trying to get a refund has been a disaster."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4571302)

CP

Chris P.

Marketing Director

> "Application is really easy to use. "

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___5049777)

WS

Wil S.

Creative Director

> "I often was told whatever issue I had wasn't their responsibility to resolve or wasn't understood so my support requests would get..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3589705)

CD

Carla D.

Digital Marketing Specialist

> "Easy to Use"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6132180)

MZ

Martin Z.

Director

> "The schedule feature doesn't even work for me."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4827350)

JLA

Jean Luc A.

Sdr

> "With Lemlist i can personalize all my prospecting emails very easily."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4023554)

VR

Verified Reviewer

Paid User Acquisition Specialist

> "Namesly, the email validator, which costs extra for some reason"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4859421)

CR

Catherine R.

Founder

> "The software is great, the user experience is at the top of the game, and customer support is the best I ever had."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4312608)

Jug B.

Senior Sales Manager

> "I also hear it's not the cheapest of tools (I don't handle the budget, but I've heard people complaining :))."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3999000)

LG

Lars G.

CTO

> "Also, the icebreaker feature has got me several important clients."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4344019)

WI

Wendsom I.

Graphic designer

> "It is according to a little expensive, and not suitable for beginners"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4329466)

Jug B.

Senior Sales Manager

> "First of all, the product does everything it says on the box and does it without any hiccups."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3999000)

ER

Ezekiel R.

President and CEO

> "Lemist like other similar service providers comes at a relatively high cost especially as services are priced per user it doesn't take..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2949486)

Jug B.

Senior Sales Manager

> "I also have to mention the customer support which is the best I've seen in my life, personable, helpful."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3999000)

VR

Verified Reviewer

founder

> "ive been having an issue where i think my ip is blocked on their side so i cant connect any email to their service anymore but they..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3475607)

FG

Francesco G.

CEO & Co-founder

> "Great community, customer support and functionalities"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4692987)

VR

Verified Reviewer

Director

> "I don't like how complicated it is to navigate sometimes."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4346946)

Thomas S.

Owner

> "The integrated lemwarm feature that warms up your newly created e-mail address works perfect!"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2977020)

LQ

Lisa Q.

Email Marketing Manager

> "A bit awkward to initially get set up but only issue"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4559466)

VR

Verified Reviewer

Paid User Acquisition Specialist

> "All in all, it's a very simple but effective outreach tool"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4859421)

SS

Su S.

Digital Marketing

> "The tool never completes sending emails in the designated time."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2947085)

CC

Carrie C.

Secretary

> "Lemlist does provide a wealth of knowledge. "

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4023043)

VR

Verified Reviewer

Director of Marketing

> "Avoid it at all costs."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4571302)

AB

Andre B.

Account Executive

> "It's simply, easy and fun to use!"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4319672)

VR

Verified Reviewer

founder

> "weve been on the case for days with my domain name provider and lemlist and its been established that lemlist has an issue but none..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3475607)

VR

Verified Reviewer

founder

> "the tool is useful and user friendly it has nice functionalities but nothing can be done for you if your issue is IT related...."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3475607)

JD

Jessie D.

Founder

> "I am on an LTD account and upgrading can't be done without losing the LTD account. "

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3625482)

Chris R.

Head of Customer Success

> "As far as outreach automation platforms are concerned, they are one of the better ones out there and some of the features such as..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2854123)

EN

Eric N.

Founder

> "The cost of the platform can get expensive when you scale."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3482707)

Edwyn A.

Affiliate Marketer

> "I particularly love how I can easily change from one section to another via keyboard shortcuts, but I would say that what I love the..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2655447)

Chris R.

Head of Customer Success

> "The use of emojis and stuff is a bit "juvenile" and we didn't really see any benefit in using these emoji in our messaging sequences."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2854123)

Chris R.

Head of Customer Success

> "Overall, we had a great experience with LemList, albeit that for some inexplicable reason, our deliverability stats were lower using..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2854123)

CM

Cyrus M.

Owner

> "Email tracking - Their email tracking is inaccurate and counts your own clicks as an "open.""

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2821346)

SS

Su S.

Digital Marketing

> "This is the one single reason why Lemlist is better than competitors."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2947085)

WS

Wil S.

Creative Director

> "Their pricing model is pretty insane really."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3589705)

Eduardo C.

VP of Sales, Canada

> "Sending cold emails with a personal twist increases my open rate and overall campaign response."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2861114)

SS

Su S.

Digital Marketing

> "Despite having such a unique feature, we had a terrible time with lemlist."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2947085)

AD

Antonio D.

CEO

> "it's and easy method to warmup leads prospects"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2979853)

Chris R.

Head of Customer Success

> "We did find some of the features of the software a little gimmicky."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2854123)

John W.

Owner

> "This was a lifetime deal and we do not regret the purchase."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3454354)

CM

Cyrus M.

Owner

> "Poor customer service"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2821346)

[View Reviews](https://www.capterra.com/p/173776/lemlist/reviews/)

Sven S.

Director

> "The strong search function, smart inbox organization, and seamless integration with other Google tools like Calendar and Drive are especially helpful in a busy work environment."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7128928)

NW

Nadra W.

Administrative Assistant

> "It fills up way faster than you'd expect, especially when you're running a business and dealing with large attachments, invoices, and files daily. Before you know it, you're getting that warning..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7154230)

Taquina D.

Managing Partner

> "Labels, filters, and the powerful search feature save me time, and the integration with Google Drive and Calendar keeps everything connected in one place."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7150017)

Enguerran M.

Fullstack Web Developer

> "The user interface becomes cluttered when users have multiple threads and the 'Labels' system lacks intuitive design for some users because it provides more flexibility than standard folder systems."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7147870)

MG

Milagros G.

Content creator and Social Media Manager

> "I’ve used it for years for personal and work-related tasks, from receiving appointment reminders and bills, read my favorite newsletters to handling documents and communication for work and content..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7155870)

JW

Jeffrey W.

Owner

> "Managing multiple labels and folders can take some time to learn, and the search results occasionally return more emails than expected, making it harder to find a specific message quickly."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7175935)

DH

Daniel H.

Senior Lecturer

> "Gmail offers a secure way to share any type of information from messages to documents and this helps me to securely share lecture updates with my students."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7179187)

AB

Andreja B.

Senior Platform Engineer

> "Additionally, the mobile interface is starting to feel a bit overcrowded with the forced integration of Chat and Meet at the bottom of the screen, reducing the space dedicated to reading emails."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7146677)

MY

Melyssa Y.

Manager

> "Customization options like labels, filters, and priority inbox allow you to tailor your experience to fit your workflow. Whether you’re managing personal emails or handling professional..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7122562)

AF

Avery F.

Artist and Tour Manager

> "Furthermore, I find that the mobile interface has become a bit cluttered lately with the rather forced integration of chat and video conferencing tabs at the bottom of the screen."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7151703)

RR

Rebecca R.

Production manager

> "The powerful search tools, strong spam filtering, and integration with other Google services like Drive and Calendar add a lot of convenience. While inbox organization can take some effort and..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7139330)

BN

Brennan N.

Insurance Agent

> "The web interface can feel a bit cluttered and heavy, especially with the chat, spaces, and meet sidebars constantly competing for screen real estate."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7177493)

VP

Valentin P.

Administration Manager

> "We have also used customisation options such as signatures, forwarding rules, shared mailbox access, and filters, which are very useful in a business environment."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7139079)

PC

Patty C.

Manager

> "Sometimes I have issues with email grouping, which causes a long email string that is hard to navigate. Although, I was able to eventually disable that feature."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7158562)

DH

Daniel H.

Senior Lecturer

> "Gmail has a message scheduling feature which makes it possible to schedule the delivery of a message for a later time and this help me to ensure that i send communications to my students about class..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7179187)

NC

Nikki C.

Permit Technician

> "Additionally, while it offers a lot of features, the settings and customization options can feel overwhelming and not very intuitive if you’re trying to fine-tune your inbox experience."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7136268)

VR

Verified Reviewer

Sr. SDET

> "It works smoothly with tools like Google Drive, Google Calendar, and Google Meet, making it easy to attach files, schedule events, or jump into meetings."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7127095)

VR

Verified Reviewer

VP Marketing

> "Gmail lacks some more in-depth security features and allows for too much spam to pass through into normal inboxes"

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7179440)

Sven S.

Director

> "Google Mail offers excellent email organization with labels, filters, categories, and automatic sorting into tabs like Primary, Promotions, and Social, which makes it easy to stay on top of important..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7128928)

SB

Scott B.

Electrician

> "If you have multiple emails, the app will make you a collective inbox, which can be annoying, but you can switch to primary at any time."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7177802)

YA

Yasser A.

Graphic Designer

> "I can easily find all of the emails from my clients, inspiration or project approvals without sifting through tons of emails in my inbox. When I share design files, the integration with Google Drive..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7162980)

Sven S.

Director

> "Some users may also find Gmail’s organization system less traditional than classic folder-based email clients, and privacy concerns are sometimes mentioned as a drawback."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7128928)

Alejandro A. C.

Postdoctoral Research Associate

> "The app is able to sort my emails depending on their topic, which makes it really convenient because I can avoid updates and notifications when I want to look for my main inbox."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7158387)

TH

Trinity H.

Teacher

> "Additionally, customization options are somewhat limited compared to other email platforms, and the layout can feel cluttered at times."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7143621)

MTM

Mishell Tera M.

Managing DIRECTOR

> "It is fast, dependable, and the mobile app is exceptionally user-friendly. While the storage limits can be a hurdle for long-term users, the sheer convenience of having my email, calendar, and cloud..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7106726)

Gina M.

Online Business Service Provider

> "another thing I don't like about gmail is if you try and send an email with a large attachment, the email does not go through, it does not get saved as a Draft, you do not receive a warning of a 'too..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___6867879)

BE

Ben E.

Marketing and Communications Executive

> "Gmail helps to organise all your emails and has a better process for any workspace using an email service that actually filters out the unnecessary emails."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7163705)

RR

Rebecca R.

Production manager

> "It can also be a bit overwhelming to manage a high volume of emails if you don’t stay on top of organization tools like labels and folders."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7139330)

PP

Piyusha P.

Customer service

> "The platform makes it easy to manage emails through powerful search functionality, smart categorization, spam filtering, and customizable labels."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7168840)

FGC

Federico Gastaldo C.

Operatore di Patronato e Caf

> "The app has social and promotional tabs that may misclassify our emails and make us miss on some important ones"

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7172823)

MK

Manpreet K.

Physiotherapist

> "It is simple, dependable, and works seamlessly across my phone, tablet, and computer. Whether it's important work notifications, exam results, immigration updates, or everyday communication, Gmail..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7174498)

Stephanie W.

Owner

> "I don't like that I couln't find a free app for my Macbook where I can have multiple accounts logged in at once like on my Iphone."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7116547)

AF

Avery F.

Artist and Tour Manager

> "The power of the internal search engine is also a major asset: I just type a keyword or a contact's name, and I can find a message from several months ago in a single second."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7151703)

KB

Katie B.

Business analyst

> "I find when you are searching for an email ,the search functions isnt great and you can be trailing through a lot of emails to find the email you need."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7118620)

AA

Ashley A.

Volunteer

> "It's best from securing my account, help me keeping my records, help me retaining my contacts, helping me to access my documentation"

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7100056)

ES

Ehsan S.

Production Manager

> "Syncing hiccups every now and then and insufficient advanced customization can ruin workflow, although coping with massive quantities of emails during ramp-up production necessitates manual..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7012037)

PP

Piyusha P.

Customer service

> "I also appreciate how well it integrates with Google Drive, Calendar, Meet, and other productivity tools, creating a complete communication ecosystem."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7168840)

SQ

Sara Q.

School Counselor

> "Sometimes it doesn't sort things correctly between spam, priority, social, and other inboxes, so I have to look for emails."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7121644)

SP

Sonu P.

Systems Analyst

> "Features like labels, filters, categories, and customizable inbox settings help improve productivity and email organization."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7152523)

Sven S.

Director

> "On mobile, a few features are not as complete as in the web version, which can occasionally limit flexibility for advanced users."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7128928)

RJ

Rashaad J.

Junior A and R Associate

> "The search feature is one of the biggest strengths in my opinion, especially when you need to quickly find an old conversation, a contract, or a shared file from several weeks ago."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7149417)

RJ

Rashaad J.

Junior A and R Associate

> "If the organization is not very structured, notification syncing can sometimes be a bit inconsistent depending on the devices being used."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7149417)

Patricia L.

Operations Manager

> "Gmail is the best account from my account for sharing files and communicating with my colleagues in the organization with google hangouts."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7129378)

VR

Verified Reviewer

Technician

> "I sometimes am unable to find certain email threads even when searching exact names found in the title of threads."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7109633)

VR

Verified Reviewer

CSR

> "Gmail provides excellent value, especially since the standard version is free and includes a large storage allowance shared with Google Drive and other Google services."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7111504)

VR

Verified Reviewer

Head of marketing

> "What I like least is that for some reason it stopped feeding me incoming emails out of the blue, and missed an important meeting because of it. Although I reset my phone, it still not working."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7075000)

Nathaniel C.

Account Executive

> "Features like Smart Compose, powerful search, labels, and filters make managing high email volume simple and efficient."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7085322)

KB

Kim B.

RBT

> "I do not like that I run out of space but don't mind having to pay for additional storage as needed as they have good and fair prices and a variety of options for different needs."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7167482)

Enguerran M.

Fullstack Web Developer

> "The integration with the rest of the Google Workspace (especially Drive and Calendar) is seamless and essential for my daily workflow."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7147870)

MY

Melyssa Y.

Manager

> "Limited Customer Support for Free Users If something goes wrong, it can be hard to get direct help unless you’re using a paid Google Workspace account."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7122562)

VR

Verified Reviewer

CSR

> "These tools allow users to organize their inbox efficiently and tailor the email workflow to their needs."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7111504)

IP

Indra P.

IT Manager

> "However, it does not have a lot of flexibility when it comes to interface design and could better deal with unique support requests."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7176537)

Sven S.

Director

> "In addition, the close integration with other Google services adds a lot of convenience, especially when switching between email, calendar, files, and meetings."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7128928)

MY

Melyssa Y.

Manager

> "Ads in Inbox (especially in the Promotions tab), which can make the inbox feel less clean or more commercial."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7122562)

Rahul W.

Student

> "the search feature is honestly the best part because i can type one keyword and instantly find an email from five years ago it saves me so much time when i am looking for old receipts or forgotten..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7064417)

EK

Ernest K.

Accounting Professional, CPA candidate

> "The automatic sorting isn’t always accurate — some important emails end up in the promotions tab. And the free storage fills up quickly if you receive a lot of attachments."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7031938)

AD

Aaron D.

Tech Specialist

> "The amount of features you get with your gmail account is very good deal especially if you pay for the built in gemini features that helps summarize email threads and can tell you by priority level..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7047935)

Rahul W.

Student

> "i really dont like the new layout with the chat and meet tabs taking up space i never use those features and they just make the screen feel cluttered it was much better when it was just a simple..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7064417)

SV

Sammi V.

Senior Client Manager

> "I really like the built-in spam protection, automatic sorting into tabs (Primary, Promotions, Social), and integration with other Google Workspace apps like Drive, Calendar, and Meet."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7044781)

CM

Claudio M.

Digital Marketing Manager

> "Gmail has minimal customization options and this makes it rigid and less responsive"

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7174859)

ES

Ehsan S.

Production Manager

> "Easy-to-use interface and powerful search in Gmail means working with inbox using filters and labels is easy; customization capabilities align experience to production workflows and monitoring tools..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7012037)

Harshul S.

Senior. Technical Support Specialist for Network Operations

> "There are small annoyances like cluttered threads or limited customization, but nothing major that stops me from using it."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7131802)

JPN

Jean-Pierre N.

Instructional Designer

> "I like the free storage, search, amazing spam filtering, and seamless integration with Google Docs, Drive, accessiblity accros may devices."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7068518)

DC

Daniel C.

Benefits and Compliance Manager

> "I think the layout and ability to compose and edit emails is not quite as good as Outlook. "

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7143211)

BY

Brian Y.

Visa Consulting Specialist

> "Gmail has played the fundamental role in my visa consulting practice, enabling to store client emails, forms, and consular messages in a searchable and well-organized way in a reasonably large number..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7064815)

VR

Verified Reviewer

Crisis Intervention Peer Specialist

> "I sometimes have issues with sent emails going to a "queued" folder rather than actually sending but that could be on my side as my son doesnt experience this."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7121502)

DS

Danielli S.

Architect

> "This feature streamlines the process of accessing services, eliminating the need to create and memorize additional passwords, and this integration also gives me greater confidence and security."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___6854511)

BY

Brian Y.

Visa Consulting Specialist

> "I hate when my add-ons sometimes malfunction, or even when notifications take a long time on my phone because a client could have lost his or her slot after missing a time-sensitive consular email."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7064815)

OP

Olivia P.

Senior Technical Strategist

> "Smooth experience, smart inbox sorting, strong spam protection, reliable syncing across devices, and great integration with other Google products."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7041392)

AM

Anna M.

Customer Service Agent

> "It’s no longer possible to create a new Gmail account without providing a phone number for verification."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7132031)

VR

Verified Reviewer

Accountant

> "It keeps my emails organized, has a powerful search feature, and works seamlessly with other Google tools, which makes managing my communication much easier"

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7069272)

MK

Mohammed K.

Teacher

> "the attaching big files not supported, and promotion emails are annoying and there no how to stop that."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7103433)

Nathaniel C.

Account Executive

> "Gmail offers unmatched reliability, intuitive design, and seamless integration with the broader Google Workspace ecosystem."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7085322)

Swarnima G.

Software Engineer

> "Most of the time, help comes from articles or community discussions rather than direct assistance, which can be frustrating when dealing with specific issues."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7138198)

Montesan B.

Marketing Consultant

> "Gmail has a schedule send feature which allows me to customize my preferred time when i want my emails to be delivered."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___6874651)

Zach P.

Marketing Coordinator

> "This can lead to you missing important emails if you don't pay as close attention to these email subfolders."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7104646)

KS

Katie S.

Operations Manager

> "It keeps my inbox organized, makes searching fast, and works seamlessly with Google Drive and Calendar, which makes daily work much smoother."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___6881663)

BE

Ben E.

Marketing and Communications Executive

> "There is not much that I don't like about Gmail; the only thing that could be improved is adding more customisation features."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7163705)

RH

Renee H.

Manager

> "Its one of the main support systems to our business, we have several emails that we use daily and need to toggle between based on needs."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7088539)

Charlie L.

Videographer and Editor

> "Recently, they've added an unsubscribe button up top, but I've found that not to work as well as manually doing it."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7099338)

[View Reviews](https://www.capterra.com/p/202338/Gmail/reviews/)

## User interface

[lemlist](https://www.capterra.com/p/173776/lemlist/)

4.56 (387)

[Gmail](https://www.capterra.com/p/202338/Gmail/)

4.81 (13,477)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

lemlist

Top features

37/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   Workflow Automation
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/173776/lemlist/#features)

Gmail

11/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   Workflow Automation
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/202338/Gmail/#features)

### Recognition

lemlist is recognized as a top-rated tool in 1 Capterra Shortlist reports

Gmail is recognized as a top-rated tool in 3 Capterra Shortlist reports

Best Value Email ManagementSoftware (2026) 

### Deployment & support

lemlist

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Gmail

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

lemlist

-   By lempire
-   Located in France
-   Founded in 2018

Gmail

-   By Google
-   Located in United States
-   Founded in

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Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/173776-198994/lemlist-vs-Systeme)

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,477)](https://www.capterra.com/p/202338/Gmail/reviews/)

vs

[Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,489)](https://www.capterra.com/p/132996/brevo/reviews/)

$0

Price

$9/month

4.7

Features

4.5

4.8

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/132996-202338/brevo-vs-Gmail)

[lemlist](https://www.capterra.com/p/173776/lemlist/)[4.56 (387)](https://www.capterra.com/p/173776/lemlist/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,934)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$55/month

Price

$12/month

4.4

Features

4.2

4.5

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-173776/Constant-Contact-vs-lemlist)

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,477)](https://www.capterra.com/p/202338/Gmail/reviews/)

vs

[Yahoo Mail](https://www.capterra.com/p/266980/Yahoo-Mail/)[4.22 (858)](https://www.capterra.com/p/266980/Yahoo-Mail/reviews/)

$0

Price

Contact vendor for pricing

4.7

Features

4.1

4.8

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/202338-266980/Gmail-vs-Yahoo-Mail)