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Kit vs Emitto: Which is a better fit?

Updated on February 12th, 2025
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Summary
Key features rated by users
Features selected based on 14,643 reviews from Email Marketing users.
% Fit
Missing features
Not enough reviews
Feature ratings
Email Campaign Management
4.7
Campaign Scheduling
NA
Activity Dashboard
NA
Customizable Branding
3.6
Mobile Optimization
4.6
% Fit
Missing features
Feature ratings
Email Campaign Management
NA
Campaign Scheduling
NA
Activity Dashboard
NA
Customizable Branding
NA
Mobile Optimization
NA
User satisfaction
4.7
User reviews223
Ease of use
4.4
Functionality
4.4
Value for money
4.3
Customer support
4.5
4.8
User reviews12
Ease of use
4.9
Functionality
4.8
Value for money
4.8
Customer support
4.8
Price starts from
Monthly subscription
Free version
Free trial
/user
Monthly subscription
Free version
Free trial
Best for

Kit exists to help creators earn a living online. A creator can be a blogger to a poet to a podcaster... creators make a living doing work that matters and they make their living online.

Marketing Agencies, Ecommerce & Retail, Brands, News Media

User reviews
pros & cons
1 / 4
View Reviews
Not enough reviews
View Reviews
Video reviews
Susie I
Brand Strategist
5.0

Susie I.: Hi, I'm Susie. I'm the founder of a community for startups and I am a solopreneur, and I give ConvertKit a five out of five star rating. Before ConvertKit, we had MailChimp, and it was just really complicated and required just a bigger effort than I wanted to put into it. ConvertKit is so simple, it almost looks like you're missing something at first, but then you realize that they've really simplified the process and the dashboard to make everything that you want really easily accessible. So once we saw that, it was a no-brainer to switch over. We chose to use ConvertKit because it's super-easy to use and it seems to be the quickest and easiest platform to broadcast the message out to very specific audiences in very specific ways. So, for example, we had to send out one massive announcement outside of the regular email flow, and so utilizing a broadcast feature was really useful for that. The email capture landing page option that they offer took 15 minutes to set up and has gotten us phenomenal results with a 100% success rate because it works really well into our direct outreach strategy. So these things just make it really worthwhile, and especially that all of this is so quick and easy to utilize and implement, that's why we really like using ConvertKit. The only issue with getting started with ConvertKit is that coming from MailChimp, which has so many bells and whistles and features and pages, and you have to find everything that you need, ConvertKit, the dashboard is so simply laid out. Your metrics are right there as soon as you pop in there, which is exactly what you're looking for on a daily basis, and that's right in front of you, and nothing feels hidden or complicated or hard to figure out. Once you just poke around through a couple of areas, you learn it very quickly and it's super-easy to implement. I would say go in with an open mind and a strategy and really just start playing around with it. The dashboard is easy to follow, and just start clicking through things and finding things and experimenting. And don't shy away from using things like their landing pages, especially to capture email, because it's super quick and easy and gets you great results.

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User interface
175000 video thumbnail}
1 Video
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175000
5 screenshots
214437
4 screenshots
Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
A/B Testing
207
Important
Activity Dashboard
388
Important

Kit

Top Features
22/44
  • Activity Dashboard
  • AI Content Creation
  • Campaign Analytics
  • Campaign Scheduling
  • Customer Journey Mapping
  • Customer Segmentation
  • Customer Surveys
  • Email Sequences
  • Engagement Tracking
  • GDPR Compliance
  • HTML Editor
  • Image Library
  • Lead Capture
  • Multi-Channel Marketing
  • Multi-Language
  • Newsletter Management
  • Personalization
  • Preview Functionality
  • Process/Workflow Automation
  • Product Recommendations
  • Real-Time Analytics
  • Third-Party Integrations
  • A/B Testing
  • API
  • Autoresponders
  • CAN-SPAM Compliance
  • Click Tracking
  • Contact Management
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Tracking
  • Event Triggered Actions
  • Landing Pages/Web Forms
  • List Management
  • Mobile Optimization
  • Reporting/Analytics
  • ROI Tracking
  • Subscriber Management
  • Template Management
  • WYSIWYG Editor
See All features
Hide Email Marketing Software Features -

Emitto

2/44
Show Email Marketing Software Features +
Kit
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Emitto
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Kit
  • By ConvertKit
  • Located in United States
  • Founded in 2013
Emitto
  • By Emitto
  • Located in United Kingdom
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