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Sumo vs Kartra: Which is a better fit?

Updated on January 5th, 2025
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Summary
Key features rated by users
Features selected based on 14,259 reviews from Email Marketing users.
% Fit
Missing features
Not enough reviews
Feature ratings
Email Campaign Management
NA
Campaign Scheduling
NA
Customizable Branding
4.0
Mobile Optimization
NA
Activity Dashboard
NA
% Fit
Missing features
Not enough reviews
Feature ratings
Email Campaign Management
4.6
Campaign Scheduling
5.0
Customizable Branding
--
Mobile Optimization
4.4
Activity Dashboard
NA
User satisfaction
4.2
User reviews67
Ease of use
4.3
Functionality
4.2
Value for money
4.0
Customer support
3.9
4.5
User reviews165
Ease of use
4.0
Functionality
4.4
Value for money
4.3
Customer support
4.1
Price starts from
Monthly subscription
Free version
Free trial
Monthly subscription
Free version
Free trial
Best for

eCommerce companies.

Creators, coaches, and experts looking to monetize their audience online.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
No video reviews yet
B. I
Presient
4.0

Ba: Hi, my name is Ba. I'm the CEO, and I will give Kartra a four. For more reviews, click below. I use Kartra for my email marketing, for my lead page generations, and actually for my website. I've converted my website over the Kartra as well, and it's working tremendous for all three of those. What I like most about Kartra is an all-in-one solution for webpage building, for email marketing, for lead generation, and also for website. So it's a one-stop solution, which I really like. Now, what I dislike about Kartra, and I gave it a four only because it's not a full manageable CRM. I know things are changing and evolving, and I hope Kartra will put that in soon. But once it gets some CRM features, it will definitely be a five in my book.

How Capterra sources reviews
View all video reviews
User interface
No videos provided by vendor
184946 video thumbnail}
1 Video
175695
4 screenshots
184946
4 screenshots
Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
A/B Testing
207
Important
Activity Dashboard
388
Important

Sumo

3/44
  • Activity Dashboard
  • AI Content Creation
  • API
  • Autoresponders
  • Campaign Analytics
  • Campaign Scheduling
  • CAN-SPAM Compliance
  • Click Tracking
  • Contact Management
  • Customer Journey Mapping
  • Customer Segmentation
  • Customer Surveys
  • Customizable CTAs
  • Customizable Fields
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Sequences
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • GDPR Compliance
  • HTML Editor
  • Image Library
  • Landing Pages/Web Forms
  • Lead Capture
  • List Management
  • Mobile Optimization
  • Multi-Channel Marketing
  • Multi-Language
  • Newsletter Management
  • Personalization
  • Preview Functionality
  • Process/Workflow Automation
  • Product Recommendations
  • Real-Time Analytics
  • Reporting/Analytics
  • ROI Tracking
  • Template Management
  • Third-Party Integrations
  • WYSIWYG Editor
  • A/B Testing
  • Customizable Branding
  • Subscriber Management
See All features
Hide Email Marketing Software Features -

Kartra

Top Features
30/44
Show Email Marketing Software Features +
Sumo
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Kartra
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Sumo
  • By Sumo group
  • Located in United States
  • Founded in 2010
Kartra
  • By Genesis Digital
  • Located in United States
  • Founded in 2013
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