# Compare Act! vs Salesforce Starter 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Act! and Salesforce Starter based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/175860-227088/Act-vs-Salesforce-Starter

---

# Act! vs Salesforce Starter Features and Cost Comparison

Last updated May 11th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

Act!Salesforce Starter2/4 selected

[Act!](https://www.capterra.com/p/175860/Act/)[3.9 (907)](https://www.capterra.com/p/175860/Act/reviews/)

[Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[4.4 (224)](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/)

[## Act!](https://www.capterra.com/p/175860/Act/)[3.9 (907)](https://www.capterra.com/p/175860/Act/reviews/)

Starting Price

$30.00/month

Value-for-Money

3.9

Functionality

3.9

Ease of Use

3.9

Customer Service

3.6

Reviews Sentiment

JS

Based on [907 reviews](#user-reviews)

Positive

648

Neutral

107

Negative

152

[## Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[4.4 (224)](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/)

Starting Price

$25.00/month

Value-for-Money

4

Functionality

4.2

Ease of Use

4

Customer Service

4.1

Reviews Sentiment

Based on [224 reviews](#user-reviews)

Positive

198

Neutral

18

Negative

8

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What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 17,515 reviews from crm software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

77%Fit

Feature ratings

Data Security

4.5

Contact Management

4.3

Lead Management

4.0

Sales Pipeline Management

4.0

Activity Dashboard

4.2

72%Fit

Missing features

Feature ratings

Data Security

NA

Contact Management

4.7

Lead Management

4.5

Sales Pipeline Management

4.7

Activity Dashboard

4.4

User satisfaction

User satisfaction

3.9

User reviews[907](https://www.capterra.com/p/175860/Act/reviews/)

Ease of use

3.9

Functionality

3.9

Value for money

3.9

Customer support

3.6

User satisfaction

4.4

User reviews[224](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/)

Ease of use

4.0

Functionality

4.2

Value for money

4.0

Customer support

4.1

Price starts from

Price starts from

$30Per User, Per Month

-   Free version
-   Free trial

Price starts from

$25Per User, Per Month

-   Free version
-   Free trial

Best for

Best for

Act! Advantage is a front-office CRM solution that unites sales, marketing, and customer management in one affordable platform to help you stay organized, and turn relationships into results.

Best for

Salesforce Starter supports small and medium sized business with a simple CRM for marketing, sales, and service.

## User reviews

Pros & cons

JS

Jack S.

Owner

> "Full data management / CRM making it easy to systematically process the collection, storing, updating and utilizing..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7054063)

BC

Brian C.

Director

> "By tying our database to online forms, we increase the risk of bad info overwriting good data."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7118161)

DS

Dominic S.

Financial advisor

> "The contact management features are especially helpful, allowing us to keep detailed records of client interactions,..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7140809)

PR

Paul R.

sales manager

> "Sometimes the phone connection is a little hard to hear and the screen were you need to add new contacts can be..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7145195)

JW

Janet W.

President

> "What I like best is the fact that I can find ANYTHING in my database in seconds - before someone finishes telling..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7114606)

DM

Daniel M.

President

> "We are being slowly pushed into a cloud service that does not integrate well with how we store documents."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7142090)

DM

Dan M.

President

> "Their technical teams have repeatedly demonstrated an extraordinary willingness to solve problems completely—whether..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7142909)

LT

Lydia T.

Chief of Staff

> "They then hung up on our internal I.T. guy when they got confused, and then lied about it in the log notes; saying..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7145927)

RT

Ron T.

Owner

> "I need to use my CRM even when I do not have acces to internet, and ACT is the only company I know of that offers a..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7051782)

TG

Tyler G.

Director of Business Development

> "Also, the I beleive texting out of ACT should not be a feature that I need to pay extra for. "

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135262)

LT

Lydia T.

Chief of Staff

> "I am giving 2 stars instead of 1 because the customer success department is decent. As mentioned, if there weren't..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7145927)

LT

Lydia T.

Chief of Staff

> "Formatting issues with the notes section, and constant glitching."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7145927)

DM

Dan M.

President

> "As of 2026, this represents a 29-year business relationship—one of the longest and most important professional..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7142909)

AH

Andres H.

Sales Engineer

> "Crashes my outlook and often loses setting with Google Integration."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7142777)

PR

Paul R.

sales manager

> "The productivity and efficiency has freed up time to focus on getting more customers and service my current..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7145195)

JF

Jennifer F.

Owner

> "The issues with time it takes screen to change when completing activities."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7140286)

RP

Rachel P.

Business Assistant

> "The amount of customization and details you can add to an email makes our emails unique. "

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135346)

LB

Lori B.

president

> "I can't get it to sync with my Google calendar--just doesn't work."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7141576)

BN

BRAD N.

SALES ENGINEER

> "This new form of note taking tool has helped to keep me on track with all of my customers."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7081335)

VT

Vanessa T.

School Board President

> "Also having trouble figuring out a way to NOTE all at once and then delete those from a lookup."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7136965)

AP

Andrew P.

VP

> "At first it was an adjustment with the cloud base system but now i like it because i can access on my phone, tablet..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135256)

RD

Regina D.

Administrator

> "The way the group emails feature works is less than idea."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135427)

JM

James M.

REALTOR

> "The pro I like the most about Act is the customer tables, however I am still learning how to effectively design and..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7123845)

SM

Scott M.

Managing Director

> "It not always accessible and sometimes locks us out for no reason so needs a customer service call."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7068325)

KW

Kevin W.

Manager

> "I like the software's ability to track my emails to clients for future reference."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7079631)

RD

Regina D.

Administrator

> "For example, when using a mail merge, the formatting can be strange."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135427)

BR

Barbie R.

Office Manager

> "I love being able to have all my contacts and information about my contacts all in one app."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135231)

PR

PAUL R.

President

> "Act does not work well with the new version of MS Outlook."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7140394)

KW

Kevin W.

Manager

> "In my business, tracking calls and setting meetings is very important."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7079631)

JR

Jim R.

Regional VP Sales, NA

> "Sometimes the features don't work properly requiring a restart."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7140174)

RW

Robert W.

Owner

> "Additional features that support my marketing efforts and the improved Outlook integration are real time savers."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6856052)

KA

Kevin A.

Sales

> "The desktop version is a very old format and data can be old."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7140390)

MF

Myles F.

Applications Engineer

> "I had to make some major changes (users and setup), and my Customer Service Rep was fantastic. Once he started, we..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7118197)

DB

Danny B.

Recruiter

> "It has been one problem after another including an update that changed all the search functions without getting so..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6837404)

BG

Bev G.

Director

> "We don't currently use it to it's full potential but are loving the way we can customise it to suit our business. "

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7122838)

VR

Verified Reviewer

Regional Sales Manager

> "Slow operating and outdated, needs to be updated to join the 21st century."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7110141)

JL

Jeffrey L.

FA

> "The product provides an excellent way to maintain a list of contacts."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7082918)

JR

James R.

President

> "I have trouble if I have to move fields around."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7088048)

MR

Micky R.

Operations Manager

> "I recommend it to my clients and usually setup a custom contact screen and fields for them."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7139649)

MT

Mike T.

Vistage Chair

> "I feel like I am sitting forever and often go to other tasks during wait."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7140154)

Kevin H.

Sr. Registered Client Service Associate

> "Sharing a calendar and viewing others event is helpful."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7136807)

JB

John B.

Senior Vice President

> "Don’t like high price increase after using for so many years with no assistance from ACT."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7140665)

TR

Tammy R.

Admin Sales management

> "I am able to use it for organizing out data for the most part."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135260)

MR

Micky R.

Operations Manager

> "A few bugs that have been around for years and never fixed."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7139649)

KA

Kevin A.

Sales

> "Have used Act to keep up with vendors and customers, and the history is invaluable."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7140390)

JR

James R.

Business owner

> "Until two weeks ago there were 45 items on the list as well as screen grabs showing the error messages and bizarre..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6451770)

MC

Marianne C.

Office Manager

> "Customer Support is responsive understandable and easy to understand when trying to provide support for complex..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7140642)

MH

Mike H.

Sales Manager

> "The Marketing Automation component seems difficult to use."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135269)

NA

Nita A.

Secretary

> "ALSO LOVE that when I do have an issue, I can call in and get a real English speaking person."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7136794)

TF

Thom F.

Owner

> "I wish they had longer hours or 24/7 because of my schedule I work with people all over the world and sometimes wind..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6629605)

MR

Micky R.

Operations Manager

> "Having groups and fields really make it possible to do so much."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7139649)

LB

Lori B.

president

> "The cloud version is clunky."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7141576)

AH

Andres H.

Sales Engineer

> "Good for keeping track of custoemrs"

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7142777)

RP

Rachel P.

Business Assistant

> "Customer Service can be hard to understand at times."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135346)

VT

Vanessa T.

School Board President

> "Customer Support was great when we were having trouble installing due to our internet."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7136965)

JM

Janet M.

Real Estate Broker

> "As a result, I often have to end the call and try again until I reach someone who can help."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7002106)

DM

Dan M.

President

> "For nearly 30 years, ACT! has been one of the most valuable business relationships I’ve had—including compared to my..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7142909)

NL

Nick L.

VP

> "I don't like having to be online to access it. "

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7142080)

BG

Bev G.

Director

> "I had used Act many years ago and loved it. When it came to us needing CRM, we had tried a couple of free ones..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7122838)

TG

Tyler G.

Director of Business Development

> "The marketing automation is not easy to work with. "

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135262)

RU

Russ U.

Representative

> "I find it very easy to schedule activities and maintain contact with the important people in my life!"

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7151350)

MR

Micky R.

Operations Manager

> "I love the desktop but really hate the online version."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7139649)

TR

Tammy R.

Admin Sales management

> "Easy to organize lists once created for sorting and selection."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135260)

FL

Frank L.

Owner

> "There's no integration between it, and Google Contacts, or the integration is not comprehensive..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6642410)

SB

Shonna B.

Office administrator

> "I have used ACT for over 10+ years and the upgrade is a huge difference from the old 16 version."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7090828)

JR

James R.

Business owner

> "For example having to restart the program 11 times in one eight hour period of time because it crashed.... among..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6451770)

NL

Nick L.

VP

> "I like that it keeps me organized and can set meetings. "

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7142080)

TF

Thom F.

Owner

> "The mobile app for your phone is not up to the high standards that I have come to expect from act for over 30 years."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6629605)

AP

Andrew P.

VP

> "The tech and support team respond fast to inquires and any help i may need!"

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7135256)

LB

Lori B.

president

> "Tech support told me there is no fix for this."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7141576)

NA

Nita A.

Secretary

> "I like the automatic saving feature best."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7136794)

SS

Shawna S.

Senior Manager Marketing and Business Development

> "It can sometimes be a little buggy, especially at the company level and the marketing automation."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6771216)

LB

Lou B.

Director

> "The product is very easy to work with and is continually updating to make using the database even more efficient."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7136739)

SB

Stephen B.

CIO

> "a year ago, and no one has reached out to us from the client success team (or an equivalent) to check on us or..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6647306)

DM

Dan M.

President

> "ACT! is far more than just a CRM to my business—it has been a foundational operational tool for nearly 30 years."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7142909)

LE

Lance E.

Owner

> "My frustration was so high that I started contacting members of the ACT management team, up to including the..."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6509749)

GC

Geary C.

Managing Partner

> "It syncs to my Android with ease."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7137758)

JR

James R.

Business owner

> "Each time the customer service has gotten worse and the program updates have gotten more expensive. "

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___6451770)

GC

Geary C.

Managing Partner

> "It syncs to my Android with ease."

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7137758)

JW

John W.

Sales Representative

> "I have had problems with Outlook and Act!"

[See full review](https://www.capterra.com/p/175860/Act/#Capterra___7147276)

[View Reviews](https://www.capterra.com/p/175860/Act/reviews/)

BK

Blerta K.

Language Instructor

> "The ability to have all student inquiries, follow-ups and enrollment conversation tracked all in a single location made my..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7138877)

RL

Rico L.

AE

> "Sometimes the reporting can track figures incorrectly, but not sure if that is an internal issue."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7067755)

VR

Verified Reviewer

App Developer

> "What I liked most about Salesforce Starter was how easy it made CRM setup—intuitive interface, guided onboarding, and..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7098838)

Khilah B.

Owner

> "I do not particularly like that there are so many features that can be used but the price to upgrade is a bit much for a..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7076699)

VR

Verified Reviewer

Salesforce Consultant

> "It gives you the exposure to find out what you need as you continue to grow."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7123343)

VR

Verified Reviewer

Advisor

> "Customization options are basic."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7107416)

VR

Verified Reviewer

Advisor

> "Slight learning curve early, but useful once workflows are set."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7107416)

BK

Blerta K.

Language Instructor

> "Not as easy as Starter label suggests."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7138877)

Jeff T.

AE

> "Best CRM on the market i have enjoyed using it throughout my career at multiple companies"

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7091777)

PB

Phoebe B.

Payroll Administrator

> "Response was time consuming."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7088055)

RS

Rob S.

Managing Director

> "Its intuitive design, responsiveness, and simplicity in implementation make it a standout choice in the market. Whether you're..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___5085157)

MHS

Mohammed Hareez S.

Customer Success representative

> "To be honest there is nothing i dislike about salesforce but sometimes its bit slow"

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6681865)

PB

Phoebe B.

Payroll Administrator

> "Overall experience was okay and easy to navigate. "

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7088055)

LD

Lisa D.

Billing Administrator

> "I don't like the email functionality or the notes / tasks available. "

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4839430)

James W.

Revenue Operations Manager

> "Extremely customisable, has a wide range of features and functionality, extremely powerful In the amount of automations and..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___5084445)

HML

Hector Manuel L.

Bookings Office Admin

> "Export data might require some experience using this app. If not used to work with SF you might find a little bit frustrated..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4768423)

PW

Peggie W.

Acct Resolution

> "Compact and streamlined which goes well with small business."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6582490)

PC

Patrick C.

Financial Planner

> "It took too much of my time and the only way to get customer service is to hire a third party vendor to help with all aspects..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___3715765)

DV

Donovan V.

Retirement Benefit Analyst II

> "Salesforce starter is a great tool that we're able to utilize in our workplace."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6649475)

JW

Janet W.

Project Manager

> "That they moved to lightning and it is not as good as classic"

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6030896)

VR

Verified Reviewer

CEO

> "Salesforce is great because you can work to keep track of real-time user and purchase analytics, customer support, customer..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4456584)

RS

Roberto S.

Project Manager

> "If you're not an admin, is difficult to know the rules behind the dashboard reports and automated emails."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___3548806)

NB

Nichole B.

Owner

> "It is easy to set up, use, maintain and set sales goals with it."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6630138)

PC

Patrick C.

Financial Planner

> "As it can be an expensive and time consuming set-up, it was not necessary for me to have such a customizable software. "

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___3715765)

JL

Judith L.

office manager

> "it is good, I like it but it is pricely."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6814031)

CG

Clayton G.

Database Manager

> "It is up to us as employees to make the software work the most productive for us, and that should not be expected from us when..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#SoftwareAdvice___3264312)

NB

Nichole B.

Owner

> "It was easy to install, easy to use, and made managing sales a breeze."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6630138)

NZB

Nastazija Zivaljevic B.

Customer Support Specialist

> "There are too many features, which at times are repetitive and sometimes not easy to find/ not distinct enough to know what to..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___2966383)

VR

Verified Reviewer

Quality Systems Manager

> "Salesforce Essentials is the best way to provide better service to our customers."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4933814)

VR

Verified Reviewer

HR Lead

> "I also think that the knowledge articles are very hard to work with and its not really clear when they're published or in..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___2909707)

VR

Verified Reviewer

Business Operations Analyst

> "It offers a range of tools and features, and can be highly customizable to fit the specific needs of businesses of various..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4605252)

NN

Nomava N.

Freelancer

> "For a limited business, over there is too much to sort through for everything we need."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___3209891)

AD

Alexis D.

Operations Direcot

> "It is very handy even though it needs some expertise to set it up but don't let this stop you, their resources library is..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4745886)

ED

Elizabeth D.

Marketing

> "This product is not designed for the Financial Services industry."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___2898851)

MHS

Mohammed Hareez S.

Customer Success representative

> "My overall experience is wonderful with salesforce"

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6681865)

JW

JAMES W.

Sales Engineer

> "Too many unused fields that muddy up the screen and info can get lost in all the blank fields."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___2786888)

Rick K.

Owner

> "We've been super happy with it and my personal favorite part is being able to do so much from my phone."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___5091696)

PS

Paul S.

Chief Engineer

> "My biggest issue with Salesforce is that it is so big."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___3007447)

Julio Cesar M.

SALES MANAGER

> "Basically, all my days at work depens on salesforce, very efficient at the moment, it also helps me out to improve my sales..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4650211)

MK

Mayank K.

Assistant Manager - Digital Marketing

> "Role Hierarchy & Permission sets are difficult to understand and multiple roles assigning can be difficult."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___2779825)

JW

Janet W.

Project Manager

> "It was much more intuitive and easier to locate information."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6030896)

HW

Heather W.

Compliance Analyst

> "It is overwhelming at first to get a handle on the software."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___3006744)

Rick K.

Owner

> "It's been part of the reason we've been able to stay so organized."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___5091696)

MB

Matthew B.

Digital Engagement Officer

> "It can be difficult to resolve problems without having to search for help topics."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___2789605)

[View Reviews](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/)

## User interface

[Act!](https://www.capterra.com/p/175860/Act/)

3.89 (907)

[Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)

4.40 (224)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

Activity Dashboard

207

Important

AI Copilot

150

Important

Alerts/Notifications

120

Important

Act!

36/40

-   Activity Dashboard
-   AI Copilot
-   Alerts/Notifications
-   API
-   Calendar Management
-   Campaign Management
-   Contact Management
-   Customer Journey Mapping
-   Customizable Fields
-   Customizable Reports
-   Data Import/Export
-   Data Security
-   Document Storage
-   Drag & Drop
-   Email Management
-   Email Marketing
-   Email Templates
-   Forecasting
-   Generative AI
-   Interaction Tracking
-   Lead Capture
-   Lead Generation
-   Lead Management
-   Lead Qualification
-   Lead Scoring
-   Marketing Automation
-   Mobile Access
-   Multi-Channel Communication
-   Predictive Analytics
-   Quotes/Estimates
-   Referral Tracking
-   Reminders
-   Reporting/Analytics
-   Sales Pipeline Management
-   Sales Reports
-   Segmentation
-   Task Management
-   Territory Management
-   Third-Party Integrations
-   Workflow Management

[See all features](https://www.capterra.com/p/175860/Act/#features)

Salesforce Starter

36/40

-   Activity Dashboard
-   AI Copilot
-   Alerts/Notifications
-   API
-   Calendar Management
-   Campaign Management
-   Contact Management
-   Customer Journey Mapping
-   Customizable Fields
-   Customizable Reports
-   Data Import/Export
-   Data Security
-   Document Storage
-   Drag & Drop
-   Email Management
-   Email Marketing
-   Email Templates
-   Forecasting
-   Generative AI
-   Interaction Tracking
-   Lead Capture
-   Lead Generation
-   Lead Management
-   Lead Qualification
-   Lead Scoring
-   Marketing Automation
-   Mobile Access
-   Multi-Channel Communication
-   Predictive Analytics
-   Quotes/Estimates
-   Referral Tracking
-   Reminders
-   Reporting/Analytics
-   Sales Pipeline Management
-   Sales Reports
-   Segmentation
-   Task Management
-   Territory Management
-   Third-Party Integrations
-   Workflow Management

[See all features](https://www.capterra.com/p/227088/Salesforce-Starter/#features)

### Recognition

Act! is recognized as a top-rated tool in 5 Capterra Shortlist reports

No recognitions have been awarded to Salesforce Starter

### Deployment & support

Act!

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Salesforce Starter

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Act!

-   By Act!
-   Located in United States
-   Founded in 1987

Salesforce Starter

-   By Salesforce
-   Located in United States
-   Founded in 2003

## Popular Comparisons

[Act!](https://www.capterra.com/p/175860/Act/)[3.89 (907)](https://www.capterra.com/p/175860/Act/reviews/)

vs

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[4.40 (18,781)](https://www.capterra.com/p/61368/Salesforce/reviews/)

$30/month

Price

$25/month

3.9

Features

4.4

3.9

Ease of Use

4.0

[View full comparison](https://www.capterra.com/compare/61368-175860/Salesforce-vs-Act)

[Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[4.40 (224)](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/)

vs

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[4.40 (18,781)](https://www.capterra.com/p/61368/Salesforce/reviews/)

$25/month

Price

$25/month

4.2

Features

4.4

4.0

Ease of Use

4.0

[View full comparison](https://www.capterra.com/compare/61368-227088/Salesforce-vs-Salesforce-Starter)

[Act!](https://www.capterra.com/p/175860/Act/)[3.89 (907)](https://www.capterra.com/p/175860/Act/reviews/)

vs

[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[4.52 (4,458)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/)

$30/month

Price

$20/month

3.9

Features

4.4

3.9

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/152373-175860/HubSpot-CRM-vs-Act)

[Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[4.40 (224)](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/)

vs

[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[4.52 (4,458)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/)

$25/month

Price

$20/month

4.2

Features

4.4

4.0

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/152373-227088/HubSpot-CRM-vs-Salesforce-Starter)

[Act!](https://www.capterra.com/p/175860/Act/)[3.89 (907)](https://www.capterra.com/p/175860/Act/reviews/)

vs

[Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[4.31 (6,972)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

$30/month

Price

$14/month

3.9

Features

4.3

3.9

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/155928-175860/Zoho-CRM-vs-Act)

[Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[4.40 (224)](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/)

vs

[Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[4.31 (6,972)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

$25/month

Price

$14/month

4.2

Features

4.3

4.0

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/155928-227088/Zoho-CRM-vs-Salesforce-Starter)

[Act!](https://www.capterra.com/p/175860/Act/)[3.89 (907)](https://www.capterra.com/p/175860/Act/reviews/)

vs

[Dynamics 365](https://www.capterra.com/p/157279/Dynamics-365/)[4.37 (5,820)](https://www.capterra.com/p/157279/Dynamics-365/reviews/)

$30/month

Price

$50/month

3.9

Features

4.3

3.9

Ease of Use

4.1

[View full comparison](https://www.capterra.com/compare/157279-175860/Dynamics-365-vs-Act)

[Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[4.40 (224)](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/)

vs

[Bigin by Zoho CRM](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/)[4.71 (730)](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/reviews/)

$25/month

Price

$7/year

4.2

Features

4.5

4.0

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/204998-227088/Bigin-by-Zoho-CRM-vs-Salesforce-Starter)

[Act!](https://www.capterra.com/p/175860/Act/)[3.89 (907)](https://www.capterra.com/p/175860/Act/reviews/)

vs

[Bigin by Zoho CRM](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/)[4.71 (730)](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/reviews/)

$30/month

Price

$7/year

3.9

Features

4.5

3.9

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/175860-204998/Act-vs-Bigin-by-Zoho-CRM)

[Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[4.40 (224)](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/)

vs

[Dynamics 365](https://www.capterra.com/p/157279/Dynamics-365/)[4.37 (5,820)](https://www.capterra.com/p/157279/Dynamics-365/reviews/)

$25/month

Price

$50/month

4.2

Features

4.3

4.0

Ease of Use

4.1

[View full comparison](https://www.capterra.com/compare/157279-227088/Dynamics-365-vs-Salesforce-Starter)

[Act!](https://www.capterra.com/p/175860/Act/)[3.89 (907)](https://www.capterra.com/p/175860/Act/reviews/)

vs

[eWay-CRM](https://www.capterra.com/p/152769/eWay-CRM/)[4.47 (822)](https://www.capterra.com/p/152769/eWay-CRM/reviews/)

$30/month

Price

$20/month

3.9

Features

4.3

3.9

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/152769-175860/eWay-CRM-vs-Act)

[Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[4.40 (224)](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/)

vs

[EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/)[4.65 (907)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/)

$25/month

Price

$14.99/month

4.2

Features

4.6

4.0

Ease of Use

4.5

[View full comparison](https://www.capterra.com/compare/178819-227088/EngageBay-Marketing-vs-Salesforce-Starter)