# Compare ContentStudio vs Salesforce Marketing Cloud 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare ContentStudio and Salesforce Marketing Cloud based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/176184-248536/ContentStudio-vs-Salesforce-Marketing-Cloud

---

# ContentStudio vs Salesforce Marketing Cloud Features and Cost Comparison

Last updated April 15th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

ContentStudioSalesforce Marketing Cloud2/4 selected

[ContentStudio](https://www.capterra.com/p/176184/ContentStudio/)[4.7 (673)](https://www.capterra.com/p/176184/ContentStudio/reviews/)

[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[4.2 (529)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

[## ContentStudio](https://www.capterra.com/p/176184/ContentStudio/)[4.7 (673)](https://www.capterra.com/p/176184/ContentStudio/reviews/)

Starting Price

$49.00/month

Value-for-Money

4.8

Functionality

4.6

Ease of Use

4.5

Customer Service

4.6

Reviews Sentiment

Based on [673 reviews](#user-reviews)

Positive

652

Neutral

16

Negative

5

[## Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[4.2 (529)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

Starting Price

$25.00/month

Value-for-Money

3.8

Functionality

4.3

Ease of Use

3.8

Customer Service

3.9

Reviews Sentiment

Based on [529 reviews](#user-reviews)

Positive

441

Neutral

65

Negative

23

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## Send this comparison chart to my inbox

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What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 5,989 reviews from social media marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

71%Fit

Missing features

Not enough reviews

Feature ratings

Social Media Integration

4.7

Email Marketing

NA

Post Scheduling

4.5

Campaign Planning

4.0

Calendar Management

4.5

79%Fit

High performer

Feature ratings

Social Media Integration

4.0

Email Marketing

4.3

Post Scheduling

4.2

Campaign Planning

4.6

Calendar Management

4.7

User satisfaction

User satisfaction

4.7

User reviews[673](https://www.capterra.com/p/176184/ContentStudio/reviews/)

Ease of use

4.5

Functionality

4.6

Value for money

4.8

Customer support

4.6

User satisfaction

4.2

User reviews[529](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

Ease of use

3.8

Functionality

4.3

Value for money

3.8

Customer support

3.9

Price starts from

Price starts from

$49Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

$25Per User, Per Month

-   Free version
-   Free trial

Best for

Best for

ContentStudio is used by businesses of all sizes for efficient management of their content on social and other channels. Ideal for SMBs, Enterprises, Ecommerce Stores, Bloggers and Solopreneuers

Best for

Designed for small and midsize businesses in various industries.

## User reviews

Pros & cons

NELSON W.

President

> "Additionally, the analytics tools provide valuable insights into how my content is performing, which helps me optimize my strategy."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___6413610)

RB

Roddy B.

Head of Partnerships

> "Not necessarily a fault of ContentStudio, but due to the changes on X's side this can be quite a cumbersome and unintuiative process to..."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___6514669)

EG

Emanuel G.

CEO

> "ContentStudio helps with that in that I can monitor content sources and get analysis on what is trending"

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___6560775)

VR

Verified Reviewer

CTO

> "Some features, like the "discover" feature, sometimes feel like they've outdated results."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___6317122)

LH

Lukas H.

Owner

> "Awesome tool to schedule posts and automate different post categories across multiple channels."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___6649917)

VR

Verified Reviewer

Govind Rai

> "The mobile app version also lacks some of the functionality available in the desktop version, which could limit its usability for some..."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___4583154)

RB

Roddy B.

Head of Partnerships

> "Overall, ContentStudio is a great platform to streamline your social media activities whether that's reporting, scheduling or gaining..."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___6514669)

BE

Basem E.

social media

> "We get wrong confirmation messages all the time."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___4907879)

Jason B.

Proprietor

> "Integrations with the major social media platforms are seamless."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___6856999)

Zainuldin Z.

Campaign Manager

> "Although there is a function to help us schedule content, our user base is less likely to read curated content on our socials; making it..."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___3033259)

MN

Maria N.

creative

> "contentstudio is known because it allows you to manage different social profiles, but for me the great advantage is in the overall..."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___5037943)

GB

Gaia B.

Seo Copywriter

> "This was very misleading as it was not stated anywhere and it would have been critical information to have in order to make an informed..."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___4225332)

RB

Roddy B.

Head of Partnerships

> "ContentStudio provides a great platform to share and schedule content from."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___6514669)

VR

Verified Reviewer

Marketing

> "What I did not like about this contentStudio software is that the price is a bit high for a beginner"

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___4608821)

BE

Basem E.

social media

> "An all-in-one social media management and content marketing solution that features content suggestions and an SEO toolbox."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___4907879)

Noemí M.

Brand Manager

> "Hard to recommend as purely content management; lacking advanced features in IP rights."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___4405720)

EG

Emanuel G.

CEO

> "It helps me with finding inspiration for content"

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___6560775)

KB

Karolina B.

Social Media & Digital Coordinator

> "This is usually because I'm searching for something very specific, but it can be frustrating at times."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___4492817)

VR

Verified Reviewer

Govind Rai

> "With its automatic curation feature, Content Studio ensures that your social media accounts are filled with relevant and engaging..."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___4583154)

AJ

Antonette J.

Transformational coach

> "Unable to post carousels, video posts, reels."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___3495243)

VR

Verified Reviewer

Communications Officer

> "It has been very smooth and allowed me to fine-tune our content strategy to drive better engagement."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___5087362)

SD

Stefano D.

freelancer

> "Another the major CON is that it does not have direct publication on Instagram, but offers 2 ways: via app notification (which can be..."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2425905)

BA

Brandi A.

owner

> "I liked the post scheduling and content management features the best."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___4903634)

Muneeb K.

Digital Marketing Manager

> "Also, pricing for small and medium tiers can a bit expensive."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2931058)

KB

Karolina B.

Social Media & Digital Coordinator

> "I'm able to quickly schedule posts to my social media accounts and access a wealth of content to curate."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___4492817)

Amanda J.

Owner

> "The analytics are very helpful, but I don't like the look of the pdf reports. "

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___3189159)

AS

Allison S.

business owner

> "Being able to add all my client's social media channels to quickly make posts, edit & get approval"

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___3635994)

ME

Matthew E.

Founder

> "ContentStudio seems to have stagnated in development somewhat when compared to competitors."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2998997)

MP

Mihai P.

Consultant

> "Switching from another content management SaaS, because of the much lower monthly cost in the case of ContentStudio, I was able to do..."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___3632160)

Travis P.

Owner

> "There's been a small bug with the Chrome extension with the way ContentStudio interacts with \[SENSITIVE CONTENT HIDDEN\] when the account..."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2218300)

EW

Enosh W.

manager

> "ContentStudio software is a user-friendly software where everyone can use easily. And it is very helpful to manage my all social media..."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___4401776)

MG

Melissa G.

Owner

> "I do not like the fact that I haven't been able to connect with my Facebook group (which I own). Nor the fact that I paid a high price..."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2764961)

SA

Steph A.

SEO Consultant

> "I also love the social network aspect, as it allows me to automate postings of interesting articles to my social feeds so even if I have..."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2865545)

Sean R.

Co-Founder

> "For the non-technical, this platform may be a bit overwhelming."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2895560)

SA

Steph A.

SEO Consultant

> "It has access to so many different features, such as social media posting, blog posting, research trending topics, analytics and much..."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2865545)

YH

Yadah H.

Educator

> "I know I'm able to loop content (like you would for Pinterest) but I have no idea how to do it and not end up spamming my own account."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2818763)

DC

Divaldo C.

CEO

> "I like the fact that I can manage different social media accounts in a single account."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___4445957)

Tim H. D.

Owner and Grand High Mucky Muck

> "Sometimes, it's difficult to come from another platform where you're used to finding things in certain places, and while CS has good..."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2838937)

BM

Bernie M.

COO

> "I like the way you can connect to so many social media and web platforms from one place. AND on the blog platform sort out your SEO, tag..."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___3344215)

MF

Mike F.

Community Activist

> "I'm not a standard use case, I understand that, and I'm generating no revenue from my use, so time spent working the software our comes..."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2297034)

VR

Verified Reviewer

Govind Rai

> "It also provides a well-organized system for planning your content, making it easier to stay ahead."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___4583154)

VR

Verified Reviewer

Daglig leder

> "Bugs. And changes in UI so that I dont find my way around."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2729789)

TD

Tim D.

Sr. Consultant

> "That's very helpful when you're using sources like HBR where I'd otherwise have to have a subscription to the see the article."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___3764387)

Abhik S.

Founder

> "Sometimes the YouTube and Twitter content search has some problems."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2361328)

AG

Anita G.

Public Relations//Communications

> "The ability to post to multiple platforms from one place is not only convenient but time efficient!"

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___3534624)

BB

Bratislav B.

Marketing Manager

> "Auto article publishing can be a little tricky."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2773875)

Shan S.

Founder

> "You can also search for new content ideas and find helpful analytics."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___3600440)

VR

Verified Reviewer

Owner

> "I also don't like showing the tool's name on each social platform."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2816333)

MP

Mihai P.

Consultant

> "I like that the learning curve is almost non-existent, the UI is very user friendly and the tech support offered at initial setup was..."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___3632160)

NV

Natasha V.

Owner

> "It is a bit overwhelming as a first time user who does not know much about social media marketing, but this is not their fault."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2204292)

VR

Verified Reviewer

Graphic Designer

> "I also like the categories feature, it's very convenient and help organize all posts."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___4299325)

TS

Tyler S.

Lead Church Anywhere Pastor

> "Lack of ability to post to insta directly"

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2255899)

Shan S.

Founder

> "ContentStudio is a great service for those who want to streamline their social media management."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___3600440)

KS

Karun S.

Owner

> "Especially difficult if logging onto many accounts."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2337004)

Zainuldin Z.

Campaign Manager

> "ContentStudio is great for ideating new original content for our own website by learning what are the most engaging articles on the..."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___3033259)

JX

Jian X.

Manager

> "Still Instagram is not integrated."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2266819)

VR

Verified Reviewer

Marketing

> "As an experience it allowed me during one year to benefit from the attention of the customers as well as the benefits."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___4608821)

VR

Verified Reviewer

CEO

> "I don't love ContentStudio's Planner compared to other software's planners."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2810814)

LA

Lukasz A.

Owner

> "Finally, I found one that has a clear interface, good user experience, a lot of possibilities and works without any major problems."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___4191408)

Danny W.

CEO

> "Not really clear instructions or examples. "

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2420516)

Muneeb K.

Digital Marketing Manager

> "One of the most important and useful features is the ability to manage all social media platforms from inside the platform."

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2931058)

SD

Stefano D.

freelancer

> "I have contacted support, but so far no feedback about it. "

[See full review](https://www.capterra.com/p/176184/ContentStudio/#Capterra___2425905)

[View Reviews](https://www.capterra.com/p/176184/ContentStudio/reviews/)

VR

Verified Reviewer

Sales

> "Overall, Salesforce Marketing Cloud has been a mixed but workable experience — it delivers strong email management and template capabilities with a..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7135401)

VR

Verified Reviewer

Sales

> "The steep learning curve makes ease of use a challenge for new users, performance and speed can lag during heavy campaigns, customer support response..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7135401)

Taylor O.

Digital Marketing Manager

> "Its send speed is unmatched, even on multi-step automations across different channels."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7134546)

AD

Amanda D.

VP - Marketing

> "I've used many different marketing automation solutionsbefore, and each have their pro's and con's, but anytime I'm working within a Salesforce..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6651467)

JS

John S.

Manager

> "What I liked most about Salesforce Marketing Cloud is the ability to manage email, social media, and text messaging from one platform."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6638589)

JC

Jeffrey C.

Enrollment Systems Administrator

> "The Marketing Cloud user interface seems disjointed."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7136105)

Taylor O.

Digital Marketing Manager

> "Larger orgs and multi-brand enterprises are definitely the target market for this tool, not small nonprofits like my employer."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7134546)

SK

Sarah K.

Content Marketing Manager

> "Navigating through its interface and setting up campaigns can be time-consuming, especially without prior experience or adequate training."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6473423)

Taylor O.

Digital Marketing Manager

> "Salesforce Marketing Cloud is the most powerful marketing automation platform I've used in my ten year career."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7134546)

MK

Matt K.

Direct Marketing Lead

> "It was clunky like 2003 have just called and ask to return it back."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6556987)

IS

Ilayda S.

Marketing Director

> "I especially love the robust segmentation tools we are able to customize promotions for our customers based on how they shop."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6794413)

VR

Verified Reviewer

Marketing Manager

> "The other feature that tends to be frustrating is the speed or actions when having multiple splits in their journey builder."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___5078217)

Kenidra S.

Sales Representative

> "What I like most about Salesforce is how the customer's information populates."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7095244)

Jana F.

Senior Director Of Marketing

> "It is always frustrating how long it takes for an email activity to load in Journey Builder."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4962795)

Rachid K.

Sales Executive

> "Salesforce marketing cloud is one of the best way to maintain such as a strong relationships with customers and grow your business."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6619406)

MR

Maggie R.

Content Manager

> "One of our campaigns bugged and contacts received duplicate emails. When I tried to contact customer service, it was almost impossible to get in touch..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___3995927)

EC

Ellese C.

Sales Consultant

> "With Salesforce Marketing Cloud, I am able to create and customize AI-powered campaigns."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6515006)

VR

Verified Reviewer

Marketing Manager

> "The speed for SFMC can sometimes be questionable."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___5078217)

JS

John S.

Manager

> "Our overall experience with Salesforce Marketing Cloud has been mixed. While implementation, cost, and learning curve were issues, once we knew what..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6638589)

GL

Gitte L.

Business Owner

> "The cost is the main issue with this tool as well as getting it implemented and set up because of the vast number of features and customization..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4705885)

SS

Sarah S.

Assistant Head of Company

> "I have enjoyed Salesforce as a way to stay organized with several parts of information within my company and disperse it to other employees easily."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6573176)

RB

Rilwan B.

Product Designer

> "The only con will be the pricing as it is a bit on the hefty side."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___5100928)

SB

Sunil B.

Connect Partner

> "Very customisable to businesses of varied needs and requirements fostering a more inclusive environment!"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6822895)

Ipek Nil B.

Sales Marketing Specialits

> "This tool unfortunately comes with a huge cost, not only to buy but also to maintain."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6293653)

SS

Samantha S.

Program Manager

> "It is a great CRM solution and one that we use to manage Customer relationships and worldwide questions received."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6523286)

Richard G.

Communication and Media Analyst

> "Although bugs occur infrequently, they can temporarily disrupt work because they are irreplaceable and essential tools for the business."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4714748)

Jennifer W.

Human Resources Generalist

> "Through the use of granular criteria and personalization, we have increased user engagement across all modes of communication, including Email, SMS,..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4993968)

NE

Noel E.

Computer Specialist

> "Limited Reporting: Some users have also reported limited reporting and analytics capabilities compared to other marketing automation platforms."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

AD

Amanda D.

VP - Marketing

> "No other marketing automation system that I've used works as smoothly with Salesforce CRM as Salesforce Marketing Cloud."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6651467)

HQ

Hernesto Q.

Mfr systems admin

> "The pricing is a bit costly compared to other companies."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6013200)

MLV

Maria Lourdes V.

Lead Associate

> "provides different reports in an instant which help analyze team perfomance"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6429481)

VR

Verified Reviewer

CEO

> "This can be costly for smaller companies and can offer many features that may never be used if not implanted or trained properly."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___3988386)

SL

Stephanie L.

Web Manager

> "Salesforce Marketing Cloud is critical to managing our Marketo forms and making sure they turn into actionable next steps for our CX team that we can..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4884658)

KC

Kyle C.

Manager, Application Support

> "In terms of using marketing cloud for marketing communication, or any kind of communication, it really falls short. "

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4586280)

KJ

Kurt J.

LNAM-LTC

> "The way it is excellent for identifying leads, and hopefully acquaints these leads with services, etc.."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6473589)

NE

Noel E.

Computer Specialist

> "Salesforce Marketing Cloud can be expensive, particularly for small and medium-sized businesses."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

RF

Rebecca F.

Customer support

> "I like how you can see the date & time as well as how often someone opens an email."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6774073)

ML

Makayla L.

Sales Manger

> "Some of the key words that are used don't always bring up the right information you're looking for at that exact moment."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4133304)

EJ

Elli J.

Customer Marketing Manager

> "We use the Marketing cloud every day for our email marketing efforts."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6320004)

VP

Vishal P.

inside sales evangelist

> "sometimes for new user it is difficult to manage and it takes time to apply the filters"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4667409)

Jacob P.

CRM Director

> "If your company has the resources to implement SFMC, it has the ability to do everything you need it to do with email, marketing automation and..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4872614)

AFT

Ali Furkan T.

Junior Software Developer

> "Additionally, the platform can be difficult to learn and requires a lot of time and effort to master all its features."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4327005)

Rachid K.

Sales Executive

> "The system provide many ways to grow the business you have."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6619406)

VR

Verified Reviewer

CTO

> "the solution is quite expensive, the reporting is a bit limited"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4282606)

JM

Jayson M.

Founder

> "I love how many options it provides and how I can use Trailhead to learn. "

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6336190)

NE

Noel E.

Computer Specialist

> "Support: Some of us have reported difficulty in getting timely and effective support from Salesforce's customer service team."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

Jana F.

Senior Director Of Marketing

> "It is an extremely adaptable and comprehensive application that provides everything you need to efficiently manage your connections with customers."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4962795)

Sullivan B.

Marketing Specialist

> "Requires a dedicated platform expert, and their tech support is lacking; too many tickets need escalation … and there are expensive upgrades and..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___2887015)

VR

Verified Reviewer

Marketing Manager

> "The best features of SFMC is the integration with SFDC and the flexibility in creating audiences."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___5078217)

Mory M.

Business Analyst

> "Sometimes difficult to use on the browser of some of my phones"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4633644)

Jana F.

Senior Director Of Marketing

> "In conclusion, if you're wanting to simplify your sales and marketing operations in a strong and user-friendly method, this CRM system is what you..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4962795)

CM

Cat M.

VP of Operations

> "Ultimately we are switching from Marketing Cloud because the price is too high for all the headaches and because we use a limited amount of the..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___2965622)

SS

Samantha S.

Program Manager

> "The cost can be high for small businesses but so far we have made it work"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6523286)

VR

Verified Reviewer

Marketing Director

> "My small team had to spend hundreds of hours troubleshooting significant, bottom-line impacting issues caused by the platform with little to no help..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#GetApp___3342920)

Gamze T.

Data Scientist

> "Overall, one of the greatest tools to manage our leads."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6315608)

NE

Noel E.

Computer Specialist

> "For this Salesforce Marketing Cloud product, here are just some of the some issues i and a few others have."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

MB

Mark B.

Founder and CEO

> "Great storage of data."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6467879)

Melina S.

Sales Executive

> "Although it is more expensive, onboarding the entire team is a significant cost for us."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4631355)

JM

Jayson M.

Founder

> "I love most of the elements of this product but it can definitely stump me sometimes. "

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6336190)

VR

Verified Reviewer

Marketing Director

> "error on SFMCs part caused high SPAM rating on our account, so very few emails on our list were receiving messages"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#GetApp___3342920)

Niel Winston T.

Scale Annotators

> "Discount i like the discount that given to the costumer i really do like this site"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6329519)

QW

Quinn W.

Sales and Marketing Specialist

> "Although the platform is quite expensive, I do not believe my company is adequately compensated for it."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4713739)

MS

Madhusudan S.

Software Engineer

> "With the help of the powerful CRM SalesForce, corporate firms can use account and customer information to enhance customer relationships, boost..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4616726)

SrP

Sérgio P.

partner

> "Not that easy to implement, to many customizations required."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4210336)

NE

Noel E.

Computer Specialist

> "For me Salesforce Marketing Cloud has wide range of features and capabilities, including:Email Marketing: enables businesses to create, send, and..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

Kelly W.

Account Executive

> "It does a lot of things so if it is not customized properly you likely will struggle with processes and workflows."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___2977818)

Richard G.

Communication and Media Analyst

> "At first, getting members to enter data is difficult, but as the number of items entered correctly increases, each salesperson's activities become..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4714748)

DS

David S.

Sr Manager Marketing

> "It is somewhat challenging to get onboarded to employees."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___3750312)

VR

Verified Reviewer

CEO

> "It is a brilliant software for email marketing, email automation, social media marketing, leads generation, email management and for effective..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___3831046)

AG

Ahmed G.

Freelancer

> "Sometimes it is slow to use"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___3792550)

NE

Noel E.

Computer Specialist

> "Advertising: enables businesses to create and manage advertising campaigns across multiple channels, including social media, search engines, and..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

Slavi S.

CRM Campaign Executive

> "Forcing you to switch to "premium support" like you already didn't pay enough for the product that is not cheap at all."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___3175568)

FZ

Fakhar Z.

HlR Assistant

> "This software is a great tool to publish a newsletter of your company or creating Marketing Emails for your costumers. Once you have you template set..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4598271)

Naomi B.

Owner

> "Huge strike against them and their brand if it is a company on a new and strict budget!"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___2952553)

Ashfaque S.

digital marketer

> "Its personalization and analytics features, integration capabilities, and collaboration tools make it ideal for businesses looking to enhance their..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4619233)

VR

Verified Reviewer

Data Scientist

> "This tool is expensive, so anything extra comes at a huge cost if funding is reduced."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___2984090)

VP

Vishal P.

inside sales evangelist

> "Salesforce Marketing Cloud is a powerful tool for businesses looking to create personalized, targeted, and engaging marketing campaigns across..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4667409)

FT

Farhan T.

IT Business System Analyst

> "Salesforce customer support also is not ideal"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___3076208)

AFT

Ali Furkan T.

Junior Software Developer

> "The platform integrates a variety of marketing channels, including email, SMS, social media, and web, making it easy to create and track campaigns."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4327005)

VR

Verified Reviewer

Product Management Director

> "It's 2020 and this product has the UX of the 2000's and a backlog of tech debt and bugs for a premium price."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___2304967)

[View Reviews](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

## User interface

[ContentStudio](https://www.capterra.com/p/176184/ContentStudio/)

4.68 (673)

[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)

4.20 (529)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

ContentStudio

21/42

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   Automated Publishing
-   Automated Scheduling
-   Calendar Management
-   Campaign Analytics
-   Campaign Management
-   Campaign Planning
-   Click Tracking
-   Commenting/Notes
-   Contact Management
-   Content Library
-   Content Management
-   Conversion Tracking
-   Customer Segmentation
-   Customizable Branding
-   Customizable Reports
-   Customizable Templates
-   Data Import/Export
-   Data Visualization
-   Drag & Drop
-   Email Marketing
-   Engagement Tracking
-   Generative AI
-   Image Library
-   Keyword Filtering
-   Multi-Account Management
-   Multi-Campaign
-   Multi-Channel Management
-   Multi-Channel Marketing
-   Performance Metrics
-   Post Scheduling
-   Real-Time Data
-   Reporting/Analytics
-   Social Media Integration
-   Social Media Monitoring
-   Social Promotion
-   Tagging
-   Third-Party Integrations
-   Trend Analysis
-   Workflow Management

[See all features](https://www.capterra.com/p/176184/ContentStudio/#features)

Salesforce Marketing Cloud

Top features

39/42

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   Automated Publishing
-   Automated Scheduling
-   Calendar Management
-   Campaign Analytics
-   Campaign Management
-   Campaign Planning
-   Click Tracking
-   Commenting/Notes
-   Contact Management
-   Content Library
-   Content Management
-   Conversion Tracking
-   Customer Segmentation
-   Customizable Branding
-   Customizable Reports
-   Customizable Templates
-   Data Import/Export
-   Data Visualization
-   Drag & Drop
-   Email Marketing
-   Engagement Tracking
-   Generative AI
-   Image Library
-   Keyword Filtering
-   Multi-Account Management
-   Multi-Campaign
-   Multi-Channel Management
-   Multi-Channel Marketing
-   Performance Metrics
-   Post Scheduling
-   Real-Time Data
-   Reporting/Analytics
-   Social Media Integration
-   Social Media Monitoring
-   Social Promotion
-   Tagging
-   Third-Party Integrations
-   Trend Analysis
-   Workflow Management

[See all features](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#features)

### Recognition

ContentStudio is recognized as a top-rated tool in 3 Capterra Shortlist reports

Salesforce Marketing Cloud is recognized as a top-rated tool in 5 Capterra Shortlist reports

### Deployment & support

ContentStudio

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Salesforce Marketing Cloud

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

ContentStudio

-   By ContentStudio
-   Located in Sweden
-   Founded in 2016

Salesforce Marketing Cloud

-   By Salesforce
-   Located in United States
-   Founded in 2003

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