Ahrefs vs Keyword Tool: Which is a better fit?

Max: My name is Max. I'm the director of growth at Squared Media, and I would rate Ahrefs a five out five. Prior to using Ahrefs, I'd used Semrush, I'd used SpyFu, I'd used Moz Pro, and those were all decent. Semrush being the next best tool. They didn't have quite the tool suite that Ahrefs has. Ahrefs is really a renaissance span tool when it comes to anything and everything that you need for SEO and I found that Semrush or Moz Pro or SpyFu just didn't have quite the product offering or the tool suite that I needed. It was always frustrating to have to navigate from one tool to the other and pay for all these subscriptions, but all of the tools that I needed were in Ahrefs instead of having to pay for all three or sometimes four or five different tools to just do what one tool, Ahrefs, could do. Ahrefs has a massive product suite. There's so much that you can do within that tool. I also chose Ahrefs because of how agile it is. And what I mean by that is navigating the data that's native to Ahrefs is really simple and very robust. It's very easy to narrow down on a keyword research search from three million keywords and specify across numerous filters to get to just that exact goldilocks zone of what you're looking for. In the site audit tool, for example, you can do the same thing to whittle down URLs to extremely specific criteria. And so the tool, between its product offering, how wide it is, and between that and how agile it is, it just makes it a clear winner in the SEO tool community, you could say. Getting started with Ahrefs, super easy. There's no complicated onboarding process. It's pretty much plug and play. Once you've paid for your subscription, you have access to everything that your subscription entails, and there's really nothing special that you need to do to get access to the tools that you need to use. I would tell anyone who's considering Ahrefs that don't be intimidated by the interface. When you get in there, if you've done a free trial, you've seen just how much there is. And I would encourage anyone not to be intimidated by that because once you get some time in there you'll know that it's really just a superior tool to anything else that could be considered an apples-to-apples competitor. And so take your time with it because it really is more powerful than any other tool. The only other tool that slightly rivals it is Semrush. If Ahrefs is 100, I think Semrush is a 90, so just don't be intimidated by the user interface because it really does offer a robust offering that just is unrivaled.