# Compare Ahrefs vs Ranktracker 2026 | Capterra > Unsure of what to choose? Check Capterra to compare Ahrefs and Ranktracker based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/176340-184916/Ahrefs-vs-Rank-Tracker --- # Ahrefs vs Ranktracker Features and Cost Comparison Last updated April 16th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: AhrefsRanktracker2/4 selected [Ahrefs](https://www.capterra.com/p/176340/Ahrefs/)[4.7 (583)](https://www.capterra.com/p/176340/Ahrefs/reviews/) [Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)[4.0 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) [## Ahrefs](https://www.capterra.com/p/176340/Ahrefs/)[4.7 (583)](https://www.capterra.com/p/176340/Ahrefs/reviews/) Starting Price Contact vendor Value-for-Money 4.2 Functionality 4.7 Ease of Use 4.5 Customer Service 4.5 Reviews Sentiment Based on [583 reviews](#user-reviews) Positive 564 Neutral 13 Negative 6 [## Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)[4.0 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) Starting Price $18.00/month Value-for-Money 4.1 Functionality 4 Ease of Use 4.2 Customer Service 3.9 Reviews Sentiment Based on [247 reviews](#user-reviews) Positive 194 Neutral 3 Negative 50 ## Not a match? 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Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology 85%Fit High performer Feature ratings SEO Management 4.6 Keyword Rank Tracking 4.6 Keyword Tracking 4.4 Keyword Research Tools 4.7 Competitive Analysis 4.6 68%Fit Not enough reviews Feature ratings SEO Management 2.5 Keyword Rank Tracking 4.2 Keyword Tracking \-- Keyword Research Tools 4.0 Competitive Analysis 4.0 User satisfaction User satisfaction 4.7 User reviews[583](https://www.capterra.com/p/176340/Ahrefs/reviews/) Ease of use 4.5 Functionality 4.7 Value for money 4.2 Customer support 4.5 User satisfaction 4.0 User reviews[247](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) Ease of use 4.2 Functionality 4.0 Value for money 4.1 Customer support 3.9 Price starts from Price starts from \-- - Free version - Free trial Price starts from $18Flat Rate, Per Month - Free version - Free trial Best for Best for Website owners, SEOs, AEOs, marketers, agencies, in-house marketing teams, enterprises. Best for small startup's, large agency's, enterprise ## User reviews Pros & cons Stephen M. Marketing Manager > "It helps me find out keyword gaps, improve on page SEO, find hidden backlink opportunities, perform site audits etc" [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___7085852) VR Verified Reviewer Marketing Manager and Business Development > "Ahrefs is not cheap, and for a small business just getting started with SEO, it can be hard to justify the monthly cost." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___7139959) VR Verified Reviewer Marketing Manager and Business Development > "For someone with an analytical mind like mine, being able to see complex data presented in a clear, visual way makes it so much easier to process,..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___7139959) AH Amir H. E-Commerce Manager > "It gives profound information, yet it would be terribly costly to share seats within the marketing department to work in a team." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___7106741) Hemkesh R. Senior Digital Marketing Team Lead > "It also supports team collaboration well, because multiple people can review the same data and reports easily." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___7101187) TL Tony L. Marketing Manager > "which makes no sense why pay for a monthly subscription and then pay for more credits to get too the information. and the monthly fees are a little..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6549905) VR Verified Reviewer Marketing Manager and Business Development > "Once you get comfortable navigating Ahrefs, the insights you get on keywords, backlinks, and competitors are hard to find anywhere else at the same..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___7139959) Narek S. CEO > "The new scheme is so complicated that your credit card can suddenly charge $1000s without your knowledge. When we contacted to customer support, they..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#GetApp___6249132) Hemkesh R. Senior Digital Marketing Team Lead > "It is a reliable platform for rank tracking, competitor analysis and website management." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___7101187) Deyan G. Managing Editor > "There's a joke running around that even thinking about ahrefs costs you a credit." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6680505) AB Anastasia B. Head of Operations > "You can get up-to-date health stats of your website, SEO optimisation suggestions, site audits of competitors, an extensive database of keywords and..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6397920) MP Max P. Director Of Growth > "Ahrefs still does not have a way to track map pack rankings, in any capacity." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___4989598) AB Anastasia B. Head of Operations > "This is a highly comprehensive and powerful tool, providing access to data that is essential for establishing and improving your domain's SEO..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6397920) Chris N. SEO Manager > "The new credits model: if you're carrying out competitor research you get charged for silly things like sorting rank or search volume from high to..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___4014610) AB Anastasia B. Head of Operations > "It has an intuitive interface and allows you to quickly analyse websites, keywords and backlinks." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6397920) Narek S. CEO > "Usage is not recommended due to the high scam and confusion rate." [See full review](https://www.capterra.com/p/176340/Ahrefs/#GetApp___6249132) VR Verified Reviewer SEO Analyst > "Rest, it's a great tool for competitors' research, as it checks their backlinks, keyword research, and overall SEO strategies." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6463375) TL Tina L. SEO Executive > "Sometimes the data didn't update in time." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___5015737) PT Paul T. Managing Director > "My personal opinion is that it's handling the pivot to GEO really well and remains a staple of my digital marketing toolset." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___7003107) SF Shahin F. Founder > "It felt like a sudden and unpleasant surprise, and the lack of proactive communication from Ahrefs didn't help." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6025286) NC Nicole C. Content Specialist > "It helps me get all the information from websites and keywords." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6831061) LG Lukasz G. CEO > "at times I noticed discrepancies in positions, in the visibility analysis showed positions for words that in my region were not in such good positions..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___3882172) TL Tony L. Marketing Manager > "i liked the format of the way you can gain access to the information for the sites when you're needing the full stats." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6549905) Maddy O. Founder > "Writing this review in anticipation of a recession (where clients have already started churning and cutting budget), I can no longer afford this tool..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___4478403) Deyan G. Managing Editor > "The sheer amount of features make ahrefs a great tool. If you need to pick ONLY ONE SEO software, go with ahrefs." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6680505) RJ Ramona J. SEO Manager > "There is no exact grid to know what uses up your credits, not to mention I think it's silly to pay extra for seeing the HOMEPAGE (dashboard, which..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___4032124) RB Ryan B. SEO Manager > "Helpful backlink analysis insights (even has basic insights on a free account)" [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6457076) JB Jon B. SEO Content Lead > "Overall, Ahrefs is a tool I cannot put down. If I truly had to limit myself to one SEO tool, it would be this one." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6207671) EH Erin H. SEO Copywriter > "The visibility over your websites' SEO and traffic performance is amazing." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6765130) DS David S. Director > "A solid web experience, unfortunately spoiled by a severe hike in prices over the years." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6175037) EH Erin H. SEO Copywriter > "I also appreciate that you can view some performance data on a free plan." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6765130) JRB Jyoti Ranjan B. Seo executive > "While Ahrefs is undoubtedly a powerful and comprehensive SEO tool, there are a few minor drawbacks that I have encountered in my experience..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___4708786) Safia M. Project Lead > "Also, has the best backlink tracking tool in the industry." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6652487) Francis P. seo content writer > "Perhaps one of the more difficult things about using SEO tools for the first time is that the terms in SEO can sound a bit too technical and daunting..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___3810048) AB Anastasia B. Head of Operations > "They also have an informative YouTube channel, which can be useful to beginners." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6397920) MV Mickey V. Financial Controller > "Ahrefs is quite expensive if you wish to use its most premium features." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6097853) BH Brittany H. Marketing Assistant > "As a marketing enthusiast and collaborator, I reckon Ahrefs is tops for managing SEO within my team. " [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6566521) Mihaita V. SEO Specialist > "Pricing is mainly the obstacle for many individuals." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___5055443) NC Nicole C. Content Specialist > "I like that the platform is easy to use, and you can understand every feature the app has to offer." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6831061) IA Ibrahim A. Blogger > "Though ahrefs team provide a lot of its services for free even educational resources including SEO tutorials are available in their YouTube channel..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___2969949) RW Rickilee W. Founder > "Helps create content that ranks well" [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6635213) MP Max P. Director Of Growth > "It's a huge capabilities gap in my opinion." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___4989598) Pankaj R. Senior Seo Executive > "Experience the unmatched power of ahrefs with its extensive database providing all the essential elements for achieving superior website positioning." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___4923687) SB Skyler B. Content Writer > "There is a bit of a steep learning curve to get started, and at first, Ahefs interface can seem quite overwhelming and intimidating, as if there is..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___3672864) DHS Dedit Hery S. Developer > "I really like all the free tools." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___7138929) Julien H. Product Designer > "This feature only has one flaw, its low frequency of updates (every 7 days for the lite plan), so I still need to use another paid rank tracking tool..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___3057758) Elle D. Company owner > "It's good for those people who want all their tools in one place and I can see why it is the industry leader." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6300736) RJ Ramona J. SEO Manager > "I am AFRAID to use this software (that I need to and pay over 200 bucks/month to use), because I'll get slapped with "extra" credits and even more..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___4032124) SM Shweta M. Marketing and Sales Manager > "Apart from that I have been using this for multiple projects and with its free plan, it gives me pretty decent insights on my site." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___5087065) JG Javier G. SEO > "The price is not suitable for freelance or small business companies, or at least if you don't have a one man SEO user, if it was the case I will go..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___3936203) OM Ollie M. SEO Consultant > "Great layout to easily understand the domain rating, organic traffic numbers and keyword rankings in just a few clicks." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6010089) DE David E. Founder > "I won't recommend using it's keyword research tool" [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___5060114) Carlos Orlando R. TSU > "It has given me valuable information on keywords, links, competitors and the overall performance of my website." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___4905956) Marco Genaro P. Founder > "I found it a bit expensive." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6070613) Paweł J. SEO Expert > "Ahrefs has a very large database containing all the required elements for effective website positioning." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___4910500) BPB Bed Prakash B. Engineer > "Site explorer data is not in real-time and needs time to update and at the same time, Keyword explorer data is also not up to the mark, sometime we..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___3253528) VR Verified Reviewer SEO Copywriter > "Great technical SEO audit features and keyword position tracking monitoring and reporting." [See full review](https://www.capterra.com/p/176340/Ahrefs/#GetApp___5041788) MP Michael P. Owner > "The only thing I would say is that there is definitely a learning curve when it comes to this software, however that is really an overall SEO issue..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___3818712) AP Andrew P. Senior Web Developer & SEO Specialist > "The abundance of information, tools at your disposable which gives you a clear path to put plans into action." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___5078609) HS Hrayr S. Digital Marketer > "There is no ability to search keyword by region" [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___4725134) Monica M. Dott.ssa > "I will continue use Ahrefs with most of my client's projects for its simplicity of use and quick and intuitive user interface, and great email alert..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___5069075) VR Verified Reviewer CEO > "It's really expensive compared to other tools out there" [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___4966338) Edward N. Affiliate Marketing Specialist > "Its ability to analyze thousands of web pages at once provides marketers with valuable insights into their competition's link structure and helps them..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___4507990) VR Verified Reviewer B2B Consultant > "Some features are quite hidden, and the main dashboard might be chaotic for first time users." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___4683488) GC Graeme C. Growth Marketer > "The in-depth analysis of backlinks, keywords, and competitors allows businesses to gain valuable insights into their SEO performance and take action..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___4476749) Anthony N. Reviewer > "Additionally, some users may find the software's interface to be cluttered and overwhelming." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___4471450) JL Jamila L. Digital Marketing Associate > "A must-have tool for any serious SEO professional, Ahrefs allows you to analyze and monitor backlinks and track your website's ranking and performance." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___4476691) VR Verified Reviewer ios developer > "The UX/UI I find it terrible and all on one page you have to scroll endlessly it feels like." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___3760113) DK Dip K. CEO > "It offers helpful features such as its Site Explorer, which allows us to see our competitors' keyword positions and other useful data." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___3746793) SA Saif A. Director > "Ahrefs is recently introduced it's version 2.0 which is complex and not good to use, I really don't like 2.0" [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___3821863) KV Kevin V. Product manager > "It's good for keyword research, competition analysis, evaluating strengths and weaknesses." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___6018302) HG Harshit G. Digital Marketing Manager > "What is don't like about the product is that it doesn't give you much insight about the competition." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___4570488) Varsha G. Website Manager > "the most amazing feature I like is backlink analysis, Keyword Search - Because it helps me to understand what are the top most backlinks for any..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___3727614) AS Abdul S. SEO Editor > "Pricing: I think newbies will find it difficult to afford unless they are working for a firm that is ready to bear the cost." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___4492092) JG Javier G. SEO > "From my point of view is the tool that got the biggest development in the SEO market Tool, started with backlinking monitoring to became one of the..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___3936203) MS Megha S. Marketing Specialist > "The software is not available for free for trial purposes." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___3836921) SB Skyler B. Content Writer > "I also like the backlink tracking, as well as competitive research tools to find keyword ideas from competitors as well as backlink suggestions." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___3672864) Muhammad I. Freelancer > "I didn't find the major cons of this tool but the accuracy of the data is questionable sometimes" [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___3661789) JV Jonas V. Head of Marketing > "It's a great all-in-one SEO tool that allows you to monitor keywords, analyze backlinks and competitors and find the best keywords." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___4193459) Bethany C. Content Manager > "The only real concern I've come across so far is that they provide so much information, it's hard to process it all. But, I guess that's a pro, not a..." [See full review](https://www.capterra.com/p/176340/Ahrefs/#Capterra___3970924) [View Reviews](https://www.capterra.com/p/176340/Ahrefs/reviews/) CC Carol C. CEO > "It also performs a site audit, providing actionable steps to improve your ranking. And most importantly, it also keeps track of how my articles are..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3526140) FR Fra R. Director > "The founder blocked access for LTD (lifetime deal) users who paid in advance for Ranktracker, depriving them of using the product. When contacted via..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___4875083) CK Christian K. CEO > "I purchased a lifetime deal for Rank Tracker on AppSumo, excited about the possibilities it offered for $300." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6093999) WB Willy B. CEO > "The only proposal made by Rantracker is to subscribe to their technical support to solve my problem. Although this tool meets my expectations, I do not..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6280811) Philip F. Founder > "It helps me to test what works and what doesn't, as well as find new niches I can write for." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3614764) MM Miguel M. Founder > "Even though I purchased a lifetime license, they put the price for annual support on my dashboard and do not give me access to my dashboard." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6069191) VR Verified Reviewer Co-founder > "It’s a decent basic rank tracker for anyone who needs a simple Google rank tracking sortware" [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___4784312) MrD Márcio D. CEO > "I purchased a lifetime plan through Appsumo with a one-time payment, and now they have simply blocked access to all platform features, claiming it is..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___4877660) RC Raluca C. SEO Manager > "The data is displayed nicely and you can easily see keyword performance on any given day." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___4583768) GR Gabrie R. SEO > "They are thiefs that get your money and disable your access." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6551292) FYT Feng Yin T. Founder > "The UI and UX to monitor Keyword Rank tracking and also the keyword research features are the best match for my business needs." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3178506) VI Vuk I. SEO > "Avoid Ranktracker at all costs." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6824611) BB Bilal B. CEO > "This is a reliable SEO tool for tracking keywords on a daily basis, finding the best keyword opportunities, SERP features, and keeping an eye on your..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3175128) CK Christian K. CEO > "However, my experience has been nothing short of a disappointment. Despite the initial promise of a lifetime subscription, Rank Tracker knowingly..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6093999) VR Verified Reviewer Marketing Manager > "The keyword finder will help you to determine the best keywords for your site and the SEO checklist will help you to optimize your site and make it even..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3127686) GP Gary P. Managing Director > "After a while they put your account behind a paywall, even though you've already paid, and won't let you access anything unless you pay extra." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5083727) Ederson V. CEO > "Well, this tool allows us to audit our website and shows us an overview of everything that we must improve on our website to improve our position." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3173590) VR Verified Reviewer Co-founder > "The most shocking aspect is Ranktracker’s unethical behavior of deleting user accounts for leaving negative reviews." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5075029) Jonathan D. CEO > "You could use various free online SEO tools and get the same quality out as Ranktracker." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3609583) Kishore M. Director > "The problem arose not from a temporary outage, which we can all understand, but from the company's flagrant lack of responsiveness and responsibility." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___4871316) KM Kathryn M. Owner > "This product provides solutions that save me tons of time, for example researching my competition and their keywords, ranking as I redesign my website." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3159546) VR Verified Reviewer Marketing Manager > "The \[sensitive content hidden\], has no issue with using deceptive tactics in order to rope in users and leaving them in the dust without hesitation." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6048496) Grant M. Financial Adviser > "As someone with no background in SEO, I found it to be really insightful and helpful." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5068688) GB Gaia B. SEO specialist > "Ranktracker is not as comprehensive as other SEO tools, so it may not be able to show you all the data you need to optimize your website for better..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3761753) Mohammed S. SEO optimizer > "I love the rank tracker feature in the tool. Because I can check for multiple search engines from the same place. Besides I can check ranking based on..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3169700) VR Verified Reviewer Marketing Manager > "Placing lifetime deal users behind a paywall masquerading as a "Support Plan"." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6048496) PP Peter P. Artist > "The features that I have found most useful are the website audit tool, Keyword research tool and the competitor’s keyword analysis tool." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3173178) PG Peter G. Owner > "I asked the owner in support why my account was disabled, he plays like he doesn't know the reason and that he will have support fix the problem." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5070262) PF Peter F. CEO > "There were a lot of keywords and good placements in Search Engines that we simply weren’t aware of. And that’s just the “free” stuff... If you register..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3152318) Jesus M. Attorney > "According to appsumo, Ranktracker BROKE their contract, and has not given me access to my account." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___4870518) NM Noel M. Digital Marketing > "I'm using Ranktcker to rank a website for a client with about 50 pages and it's been a great experience seeing in detail how each page is ranking and..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3187974) VR Verified Reviewer Marketing Manager > "Over the last year, I was given the same boilerplate response from \[sensitive content hidden\] and have not had access restored since." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6048496) Victor L. Business consultant > "I can also do keywords' research and also can see the keywords difficulty score, which is very helpful before I invest time on keywords which I would..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3173012) VR Verified Reviewer Marketing Manager > "He's money hungry and will do whatever it takes for financial gain and getting users trapped in his ecosystem." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6048496) Jay P. Technical Consultant > "Pretty solid tool with emphasis on getting the right keyword data so that you can create the best SEO strategy and right decisions for your business and..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3159178) WB Willy B. CEO > "After contacting Rantracker customer service, who told me they would look into the problem, no solution has been found." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6280811) AH Ahmed H. Consultant > "I love using this rank tracker with clients that need to be shown how seo works because it has a checklist type of approach and helps show different..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3169649) Ray K. Copywriter > "Now I can't access my reports unless I upgrade." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#GetApp___6019938) SS Scott S. Owner > "Ranktracker allows me to do most of my SEO work within one tool set rather than spending time jumping to multiple sites and tools." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3165583) Jesus M. Attorney > "I purchased a lifetime deal from appsumo, and they revoked access." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___4870518) MS Moira S. SEO'er > "Rank tracker has a lot of useful features with sufficient information so anyone is able to change and improve their site to get better ranking results." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3199181) MrD Márcio D. CEO > "Even if they gave me access back, I would not continue to do business with this company." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___4877660) Grant M. Financial Adviser > "Very easy to set up and use." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5068688) AB Anders B. UX designer > "I wish I never had bought the life time deal and invested my time and money in a tool I can no longer use." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6252844) Jay P. Technical Consultant > "RankTracker bring real SEO and SERP data analytics to a clean, well-thought UI providing a great user experience. " [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3159178) VR Verified Reviewer Co-founder > "It’s a struggle to navigate and understand the tool, wasting valuable time." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5075029) PS Piotr S. Proprietor > "I was prepared for a hugely complicated full of confusing graphs and numbers that make no sense without spending days educating yourself what is what..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3160972) Nicholas L. Owner > "Most features are not easy to use and they provide very little value so the ones that are easy to use aren't enough to provide any value." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5090518) SS Stephen S. Founder/Owner > "Compared to other similar products it affordable, extremely user-friendly and consists of every feature that my business needs to undertake and even..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3159137) Nicholas L. Owner > "There's not a lot of development going on either which means you're not likely to ever see many benefits." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5090518) Philip F. Founder > "My SEO strategy got much clearer since I am using Ranktracker." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3614764) GP Gary P. Managing Director > "Support is non existent, they are only interested in trying to fleece you." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5083727) TN The N. Doctor > "The software is very user friendly and has many different features, such as keyword research, keyword ideas and ranking reports." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3169277) VR Verified Reviewer Marketing Manager > "sensitive content hidden\] is someone with vision but lacks deeply in ethics and values as a founder in this space." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6048496) GB Gaia B. SEO specialist > "There are many pro's to using Ranktracker for SEO." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3761753) VR Verified Reviewer Co-founder > "Weeks went by without a resolution, leaving me feeling unheard and frustrated." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5075029) SS Scott S. Owner > "The Web Audit is useful for hunting down and fixing SEO related issues on a website." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3165583) Ray K. Copywriter > "It's been over 3 months and they keep saying support will take a look but it's clear they will never do." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#GetApp___6019938) RL Ramelo L. Freelancer > "Keyword Finder and Serp checker makes it easy to monitor keywords and discover new keywords." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3150727) FF Florian F. CEO > "Just dont get trapped by their sales pitch as its a scam company." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6078378) CC Carol C. CEO > "It's simple to use, and it gives you pretty much all the information you need right in one place." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3526140) WW Warren W. Marketer > "They use shady business tactics and lie." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5078930) VR Verified Reviewer Graphic Designer > "The tool provides a very detailed overview of how a website's rankings have changed over time." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3167950) FF Florian F. CEO > "They simply refuse to honor their Lifetime Deal they sold on Appsumo." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6078378) Sam P. CEO > "Have shared the dashboards with clients and they are happy the rankings match actual positioning for keywords." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3173187) FR Fra R. Director > "Now we are stuck with software we cannot use despite having already paid for it." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___4875083) DL David L. Co-Founder > "I love how it stays on topic and doesn't go too far from what I'm looking for. When I use native Keyword Planner, it goes off in so many tangents, it..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3159391) VR Verified Reviewer SEO > "Support is nonexistent." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___4867799) VR Verified Reviewer Founder > "Overall this is great software than can help your business in more ways than just keyword tracking, besides the cons I would definitely recommend you..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3170837) VR Verified Reviewer Co-founder > "Firstly, despite paying for Ranktracker, I was suddenly unable to use it." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5075029) Philip F. Founder > "That's not all, the SERP checker surprised me a lot and is extremely helpful in so many ways!" [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3614764) JK John K. Owner > "I reached out to this guy, \[SENSITIVE CONTENT\], who apparently owns the platform, and he agreed to issue a refund. Since then I've heard nothing,..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#SoftwareAdvice___4349502) PP Peter P. Artist > "There is good documentation, and FaceBook group which includes informative reviews and demos." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3173178) DG Dennis G. SEO > "As a Professional backlink, is everything. And there were features like pages that should be crawled, and it just didn't work at all." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3765431) LC Lorenzo C. data analyst > "Ranktracker is a perfect program for searching and comparing keywords." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3169159) VR Verified Reviewer Marketing Manager > "Criminal business practises and with a shady \[sensitive content hidden\]." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6048496) PV Paul V. GMB specialist > "What I like the most is that the software is very user-friendly, while at the same time offers everything you need to track your keywords and discover..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3162430) JK John K. Owner > "I completely understand that not every customer service interaction is going to be a home run, but in this instance the guy running RankTracker.com..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#SoftwareAdvice___4349502) VR Verified Reviewer SEO Specialist > "I have purchased a couple of keyword tracking tools and so far, I'm liking Ranktrackers UI than the others." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3178240) DG Dennis G. SEO > "Their backlink monitor is not even close to be accurate, most free tools do a better job." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3765431) [View Reviews](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) ## User interface [Ahrefs](https://www.capterra.com/p/176340/Ahrefs/) 4.71 (583) [Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/) 4.03 (247) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit A/B Testing 207 Important Activity Dashboard 150 Important Advertising Management 120 Important Ahrefs 22/50 - A/B Testing - Activity Dashboard - Advertising Management - AI Copilot - Alerts/Notifications - API - Audit Management - Backlink Monitoring - Campaign Analytics - Campaign Management - Click Tracking - Competitive Analysis - Content Management - Conversion Rate Optimization - Customizable Branding - Customizable Reports - Customizable Templates - Dashboard - Data Visualization - Email Marketing - Generative AI - Google Analytics Integration - Keyword Rank Tracking - Keyword Research Tools - Keyword Tracking - Landing Pages/Web Forms - Link Management - Localization Automation - Mobile Keywords - Monitoring - Multi-Campaign - Multi-Language - Multi-Location - Performance Management - Performance Metrics - Real-Time Data - Real-Time Notifications - Real-Time Updates - Reporting & Statistics - ROI Tracking - Scheduled/Automated Reports - SEO Management - Social Media Integration - Third-Party Integrations - Trend Analysis - User Management - Visual Analytics - Website Analytics - Website Management - Web Traffic Reporting [See all features](https://www.capterra.com/p/176340/Ahrefs/#features) Ranktracker Top features 36/50 - A/B Testing - Activity Dashboard - Advertising Management - AI Copilot - Alerts/Notifications - API - Audit Management - Backlink Monitoring - Campaign Analytics - Campaign Management - Click Tracking - Competitive Analysis - Content Management - Conversion Rate Optimization - Customizable Branding - Customizable Reports - Customizable Templates - Dashboard - Data Visualization - Email Marketing - Generative AI - Google Analytics Integration - Keyword Rank Tracking - Keyword Research Tools - Keyword Tracking - Landing Pages/Web Forms - Link Management - Localization Automation - Mobile Keywords - Monitoring - Multi-Campaign - Multi-Language - Multi-Location - Performance Management - Performance Metrics - Real-Time Data - Real-Time Notifications - Real-Time Updates - Reporting & Statistics - ROI Tracking - Scheduled/Automated Reports - SEO Management - Social Media Integration - Third-Party Integrations - Trend Analysis - User Management - Visual Analytics - Website Analytics - Website Management - Web Traffic Reporting [See all features](https://www.capterra.com/p/184916/Rank-Tracker/#features) ### Recognition Ahrefs is recognized as a top-rated tool in 4 Capterra Shortlist reports Ranktracker is recognized as a top-rated tool in 2 Capterra Shortlist reports ### Deployment & support Ahrefs Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Ranktracker Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details Ahrefs - By Ahrefs - Located in Singapore - Founded in 2010 Ranktracker - By RankTracker - Located in United Kingdom - Founded in 2015 ## Popular Comparisons [Ahrefs](https://www.capterra.com/p/176340/Ahrefs/)[4.71 (583)](https://www.capterra.com/p/176340/Ahrefs/reviews/) vs [Semrush](https://www.capterra.com/p/151962/SEMrush/)[4.64 (2,317)](https://www.capterra.com/p/151962/SEMrush/reviews/) $0 Price $139.95/month 4.7 Features 4.6 4.5 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/151962-176340/SEMrush-vs-Ahrefs) [Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)[4.03 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) vs [Sitechecker](https://www.capterra.com/p/166377/Sitechecker/)[4.58 (365)](https://www.capterra.com/p/166377/Sitechecker/reviews/) $18/month Price $49/month 4.0 Features 4.4 4.2 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/166377-184916/Sitechecker-vs-Rank-Tracker) [Ahrefs](https://www.capterra.com/p/176340/Ahrefs/)[4.71 (583)](https://www.capterra.com/p/176340/Ahrefs/reviews/) vs [SEO PowerSuite](https://www.capterra.com/p/127616/SEO-PowerSuite/)[4.52 (382)](https://www.capterra.com/p/127616/SEO-PowerSuite/reviews/) $0 Price $349/year 4.7 Features 4.6 4.5 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/127616-176340/SEO-PowerSuite-vs-Ahrefs) [Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)[4.03 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) vs [Semrush](https://www.capterra.com/p/151962/SEMrush/)[4.64 (2,317)](https://www.capterra.com/p/151962/SEMrush/reviews/) $18/month Price $139.95/month 4.0 Features 4.6 4.2 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/151962-184916/SEMrush-vs-Rank-Tracker) [Ahrefs](https://www.capterra.com/p/176340/Ahrefs/)[4.71 (583)](https://www.capterra.com/p/176340/Ahrefs/reviews/) vs [Wix](https://www.capterra.com/p/169007/Wix/)[4.42 (10,661)](https://www.capterra.com/p/169007/Wix/reviews/) $0 Price $17/month 4.7 Features 4.3 4.5 Ease of Use 4.5 [View full comparison](https://www.capterra.com/compare/169007-176340/Wix-vs-Ahrefs) [Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)[4.03 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) vs [Seodity](https://www.capterra.com/p/182125/Seodity/)[4.75 (130)](https://www.capterra.com/p/182125/Seodity/reviews/) $18/month Price $49/month 4.0 Features 4.5 4.2 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/182125-184916/Seodity-vs-Rank-Tracker) [Ahrefs](https://www.capterra.com/p/176340/Ahrefs/)[4.71 (583)](https://www.capterra.com/p/176340/Ahrefs/reviews/) vs [AccuRanker](https://www.capterra.com/p/149278/AccuRanker/)[4.85 (330)](https://www.capterra.com/p/149278/AccuRanker/reviews/) $0 Price $109/month 4.7 Features 4.6 4.5 Ease of Use 4.8 [View full comparison](https://www.capterra.com/compare/149278-176340/AccuRanker-vs-Ahrefs) [Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)[4.03 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) vs [SEO PowerSuite](https://www.capterra.com/p/127616/SEO-PowerSuite/)[4.52 (382)](https://www.capterra.com/p/127616/SEO-PowerSuite/reviews/) $18/month Price $349/year 4.0 Features 4.6 4.2 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/127616-184916/SEO-PowerSuite-vs-Rank-Tracker) [Ahrefs](https://www.capterra.com/p/176340/Ahrefs/)[4.71 (583)](https://www.capterra.com/p/176340/Ahrefs/reviews/) vs [Screpy](https://www.capterra.com/p/209021/Screpy/)[4.81 (236)](https://www.capterra.com/p/209021/Screpy/reviews/) $0 Price $5/month 4.7 Features 4.6 4.5 Ease of Use 4.8 [View full comparison](https://www.capterra.com/compare/176340-209021/Ahrefs-vs-Screpy) [Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)[4.03 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) vs [Wix](https://www.capterra.com/p/169007/Wix/)[4.42 (10,661)](https://www.capterra.com/p/169007/Wix/reviews/) $18/month Price $17/month 4.0 Features 4.3 4.2 Ease of Use 4.5 [View full comparison](https://www.capterra.com/compare/169007-184916/Wix-vs-Rank-Tracker) [Ahrefs](https://www.capterra.com/p/176340/Ahrefs/)[4.71 (583)](https://www.capterra.com/p/176340/Ahrefs/reviews/) vs [Google Search Console](https://www.capterra.com/p/210297/Google-Search-Console/)[4.78 (217)](https://www.capterra.com/p/210297/Google-Search-Console/reviews/) $0 Price Contact vendor for pricing 4.7 Features 4.7 4.5 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/176340-210297/Ahrefs-vs-Google-Search-Console) [Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)[4.03 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) vs [SiteGuru](https://www.capterra.com/p/160464/Siteguru/)[4.79 (181)](https://www.capterra.com/p/160464/Siteguru/reviews/) $18/month Price $49/month 4.0 Features 4.6 4.2 Ease of Use 4.8 [View full comparison](https://www.capterra.com/compare/160464-184916/Siteguru-vs-Rank-Tracker)