Capterra Logo
Helping businesses choose better software since 1999

Publer vs Surefire Local: Which is a better fit?

Updated on December 10th, 2024
Capterra offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links.
Summary
Key features rated by users
Features selected based on 10,018 reviews from Social Media Management users.
% Fit
Missing features
Feature ratings
Post Scheduling
4.9
Social Media Integration
NA
Automated Publishing
4.8
Multi-Account Management
4.8
Content Management
4.7
% Fit
Not enough reviews
Feature ratings
Post Scheduling
1.8
Social Media Integration
1.0
Automated Publishing
1.6
Multi-Account Management
2.0
Content Management
1.0
User satisfaction
4.8
User reviews685
Ease of use
4.8
Functionality
4.6
Value for money
4.7
Customer support
4.7
2.2
User reviews20
Ease of use
2.3
Functionality
2.4
Value for money
2.0
Customer support
2.3
Price starts from
Monthly subscription
Free version
Free trial
Monthly subscription
Free version
Free trial
Best for

Cloud-based social media management platform that helps businesses of all sizes manage auto scheduling, bulk posts, team collaborations, links, media uploads and more with custom posts and analytics.

Whether you are a small business with a single location or a local office of a multi-site enterprise, our all in one platform will help optimize your online presence in your local market.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
Nancy Lee Z
Founder
4.0

Nancy: My name is Nancy. I'm the CEO and founder of a marketing and advertising firm. And I would give Publer a rating of four. For more reviews like this, click below. I really had used and considered Hootsuite most before I moved to Publer. I enjoyed Hootsuite. I was looking for a more competitive alternative for different software options as well as a pricing point. So I'd used Hootsuite for quite a while before switching. One of the reasons I chose Publer was the variety of platforms that I could choose. About the time I was using it, the stories became more prevalent and they were one of the first to add story options in from scheduling in that arena. I was able to see all of my clients in one big template. And honestly, it was less expensive than some of the other programs I had priced out or had used previously. We are a very small firm and are always trying to give the best bang for our buck back to our client. And so the less I can pass on those hard costs, the better I felt. It was very user-friendly and that was one of the big takes was the cost and then the user-friendly piece of it. The flexibility of the pricing as well. You didn't have to jump levels, you could just add on as you needed to. I would say it was very easy to onboard with Publer. It was an intuitive program. It kind of walked you through the steps. It would pop up and give you the options that you wanted, places to link and add. It would very quickly alert you if something didn't go through or didn't work. I knew if this one's Instagram or this one's Facebook was not connecting, it was very quick to get that information to you, which is vital. I feel like the platform was very user-friendly, even for somebody who maybe it wasn't necessarily their nature. I turned my husband onto some of it. Some of my clients have used it as well and I thought it was something easy I could onboard people to for access. If you're considering it, check it out. They do often have options where you can check something out for a free trial type thing. They have great resources in their help department. Great resources, even just online. I would Google and look for reviews, for other things that other people are saying, see if it fits you. And it was a great option for me to check it out, get into it. I think I did a call with them, they walked me through some of my options. I would suggest doing your research, check in your reviews, seeing what other businesses are saying and what size of businesses. We're a small business, but I manage probably 25 clients on social on any given day and so it was a fit for us. So check it out, so if you've got something bigger or smaller, it might also work for you. But I would just suggest getting in there and playing with it. I think to me, I don't really know a software if I'm not touching it. So somebody can tell me about it all day long, but if I can have a free trial or I can get in there and navigate, and then I feel like I know it better.

How Capterra sources reviews
View all video reviews
No video reviews yet
User interface
177145 video thumbnail}
1 Video
187660 video thumbnail}
1 Video
177145
5 screenshots
187660
1 screenshot
Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
Activity Dashboard
207
Important
Alerts/Notifications
388
Important

Publer

8/37
  • Activity Dashboard
  • Alerts/Notifications
  • API
  • Approval Process Control
  • Brand Tracking
  • Calendar Management
  • Commenting/Notes
  • Customer Engagement
  • Customizable Branding
  • Customizable Reports
  • Data Visualization
  • Drag & Drop
  • Engagement Tracking
  • Filtering
  • Image Library
  • Keyword Tracking
  • @mentions
  • Multi-Campaign
  • Real-Time Analytics
  • Role-Based Permissions
  • Sentiment Analysis
  • Social Advertising
  • Social Media Integration
  • Social Promotion
  • Tagging
  • Template Management
  • Third-Party Integrations
  • Trend Analysis
  • Workflow Management
  • Automated Publishing
  • Campaign Management
  • Collaboration Tools
  • Content Management
  • Multi-Account Management
  • Post Scheduling
  • Reporting/Analytics
  • Social Media Monitoring
See All features
Hide Social Media Management Software Features -

Surefire Local

Top Features
15/37
Show Social Media Management Software Features +
Publer
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Surefire Local
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Publer
  • By Kalemi Code
  • Located in Albania
  • Founded in 2017
Surefire Local
  • By Surefire Local
  • Located in United States
  • Founded in 2010
Need a Little Help?

Talk with a software expert for free. Get a list of software that’s great for you in less than 15 minutes.

Recommendations

Products similar to those you're currently comparing: