# Compare Amazon SES vs iContact 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Amazon SES and iContact based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/179662-221118/Amazon-SES-vs-iContact

---

# Amazon SES vs iContact Features and Cost Comparison

Last updated March 13th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

Amazon SESiContact2/4 selected

[Amazon SES](https://www.capterra.com/p/179662/Amazon-SES/)[4.7 (123)](https://www.capterra.com/p/179662/Amazon-SES/reviews/)

[iContact](https://www.capterra.com/p/221118/iContact/)[4.5 (603)](https://www.capterra.com/p/221118/iContact/reviews/)

[## Amazon SES](https://www.capterra.com/p/179662/Amazon-SES/)[4.7 (123)](https://www.capterra.com/p/179662/Amazon-SES/reviews/)

Starting Price

$0.10

Value-for-Money

4.6

Functionality

4.3

Ease of Use

4.1

Customer Service

4

Reviews Sentiment

Based on [123 reviews](#user-reviews)

Positive

117

Neutral

6

Negative

0

[## iContact](https://www.capterra.com/p/221118/iContact/)[4.5 (603)](https://www.capterra.com/p/221118/iContact/reviews/)

Starting Price

$14.00/month

Value-for-Money

4.4

Functionality

4.2

Ease of Use

4.4

Customer Service

4.6

Reviews Sentiment

Based on [603 reviews](#user-reviews)

Positive

545

Neutral

50

Negative

8

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What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 13,971 reviews from email marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

\--%Fit

Missing features

Feature ratings

Email Campaign Management

4.5

Campaign Scheduling

NA

Newsletter Management

NA

Email Tracking

NA

Customizable Branding

NA

73%Fit

Missing features

Feature ratings

Email Campaign Management

4.7

Campaign Scheduling

4.9

Newsletter Management

NA

Email Tracking

4.5

Customizable Branding

4.8

User satisfaction

User satisfaction

4.7

User reviews[123](https://www.capterra.com/p/179662/Amazon-SES/reviews/)

Ease of use

4.1

Functionality

4.3

Value for money

4.6

Customer support

4.0

User satisfaction

4.5

User reviews[603](https://www.capterra.com/p/221118/iContact/reviews/)

Ease of use

4.4

Functionality

4.2

Value for money

4.4

Customer support

4.6

Price starts from

Price starts from

$0.10Not provided by vendor

-   Free version
-   Free trial

Price starts from

$14Flat Rate, Per Month

-   Free version
-   Free trial

Best for

Best for

It is a reliable, cost-effective service for businesses of all sizes that use email to keep in contact with their customers.

Best for

iContact is perfect for small businesses, entrepreneurs, marketers, agencies, & high-volume sender w/ 25k-500K subscribers. Nonprofits, EDUs, financial services, event mgrs, and many more love us!

## User reviews

Pros & cons

CF

Clarissa F.

Trainer

> "This application really help me with my emails, when I have the need to monitor or check my email on a daily basis, this..."

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___6242011)

EL

Elle L.

Account Manager

> "Easy to get your emails sent to spam by recipients, also had an issue with email bounce backs - if your bounce back/ spam rate..."

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___6817051)

Iddy H.

Solution Architect

> "Amazon SES is an excellent choice for businesses that need reliable, scalable, and affordable email sending, but it’s best..."

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___6705805)

KS

Kayla S.

Director

> "Amazon SES is not beginner-friendly."

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___6844614)

Iddy H.

Solution Architect

> "I do like it's ability to integrate well with other AWS services like Lambda, SNS, and CloudWatch, making automation and..."

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___6705805)

IP

Isak P.

Developer

> "SES does not have a built-in template system, so you will need to design and code your own email templates."

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___4416085)

MH

Mark H.

Operations Manager

> "Amazon SES has been solid for our company with various transactions in recent years that we have completed via email."

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___6839820)

VR

Verified Reviewer

Development Manager

> "Doesn't have as many features as some competitors; AWS permission policies can be a little cumbersome to work with"

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___4123485)

JB

Jessica B.

Digital Content Creator

> "Effective and highly scalable email service that guarantees sender reputation."

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___6508987)

Pedro L.

CEO

> "Their support is getting worse."

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___6128799)

VR

Verified Reviewer

Lead Engineer

> "Sending email without getting spam is best thing about this."

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___6689383)

NE

Nessma E.

manager

> "If your emails are heavy on graphics or images or files, you'll consume much bandwidth which will cost you some money even in..."

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___3084183)

VR

Verified Reviewer

Web Designer

> "It is amazing and integration-friendly software and it's work with other AWS service"

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___6710306)

AB

Aleksander B.

Freelancer

> "Not recommended to even test as they're seem really picky who can use their service"

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___4259217)

MaA

María A.

Chief

> "Amazon ses has a really good prive tonuse It for mail marketing and intégrate It with other softwares"

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___6167307)

Wale A.

Editor

> "Also, the support is a bit slow when responding to limitation issues."

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___2803832)

AB

Anna B.

Travel Agent

> "My experience with Amazon SES is good, I'm always informed of their services by email."

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___6348707)

Muhammed Emin G.

Software Engineer - Part Time

> "Not very useful for templating emails."

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___2860174)

EA

Enis A.

Director

> "No complaints, high capability and respected platform."

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___6241941)

NE

Nessma E.

manager

> "Also, the customer support could be a little difficult to use for help."

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___3084183)

RM

Rory M.

Director

> "It was easy to set up, though I have not tried the advanced features yet."

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___6520632)

HC

Hannah C.

Teaching Assistant

> "For a small business like I am running now, I have no idea how long can I afford it."

[See full review](https://www.capterra.com/p/179662/Amazon-SES/#Capterra___3212230)

[View Reviews](https://www.capterra.com/p/179662/Amazon-SES/reviews/)

AA

Adegboyega A.

Ticketing Agent

> "With iContact, I am able to create, customize and send high volume outbound marketing emails which generate quality leads."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6391896)

Ilysse R.

Project Manager

> "We had some challenges with proving that our email list was all customers who had opted in."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6644031)

FI

Folukemi I.

Head, Social Media

> "iContact makes it super easy for me to create and customize marketing emails for 24/7 via unlimited free templates."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6447511)

CH

Chloe H.

Marketer

> "Sometimes the tracking can be thrown off when it comes to the analytics"

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6225754)

NL

Nicholas L.

Operations Manager

> "Using iContact for composing, sending and monitoring promotional emails has been invaluable to us for many years."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6542724)

MK

Maura K.

Communications Cordinator

> "Having difficulty managing old e-mails that are in the data base. "

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___3764633)

GG

George G.

Sales and Marketing Specialist

> "I have found iContact to do everything we want to do including future data emails and segment lists all at a very..."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6488319)

VR

Verified Reviewer

Graphic Designer

> "Sometimes, icontact blocks you when you upload new databases, I know they want to keep a good reputation and make sure..."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___2865873)

PT

Pankaj T.

Supply Chain Officer

> "iContact really helps in maintainin contacts for survey and marketing purposes."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6311956)

Sunitha H.

NATIONAL SCHOOL FEEDING PROGRAM FACILITATOR

> "I don't like the cost of iContact, as it can be quite expensive for businesses with limited budgets."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___4628656)

Abraham B.

Copywriter and Graphic Design

> "I love the drop and drag features where you can create an amazing design to send out."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6259163)

VR

Verified Reviewer

Senior Sales Executive

> "We weren't able to make our emails look quite as polished as we might have liked.3)"

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___4598507)

CB

Collin B.

Enterprise Account Executive

> "iContact streamlines the entire process of email marketing by allowing me to create and send high volume personalized..."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___4831045)

MK

Meghann K.

Marketing Administrator

> "For example, it's impossible to edit a template."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___3657268)

MT

Marek T.

CEO

> "The automation capabilities were also impressive, allowing me to set up automated workflows and targeted campaigns based on..."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___4794182)

Lane C.

Marketing Director

> "Do not have great focus on global enterprise corporations."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___3543669)

AG

Adam G.

Full Stack Developer

> "iContact enables us to reach the targeted audience by creating, customizing and sending outbound marketing emails."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6157724)

DA

Daniel A.

Marketing Manager

> "Can get cluttered if you are sending a bunch of emails."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___2788503)

SW

Samuel W.

Agribusiness Manager

> "Through iContact, I am able to automatically create, personalize and send high volume outbound marketing emails."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___4995916)

VR

Verified Reviewer

Digital Project Manager

> "Other email softwares charged by the email and number of recipients, iContact charged a subscription fee, so it made it..."

[See full review](https://www.capterra.com/p/221118/iContact/#GetApp___2091761)

VR

Verified Reviewer

Designer

> "Contact management is easy to use, adding and deleting contacts and creating groups."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6480291)

EL

Erin L.

Marketing Manager

> "Compared to its competitors, iContact is a bit on the expensive side and the entry-level subscription misses out on a few..."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___2635030)

SA

Sandra A.

Executive Director

> "I have better track-ability then ever before and I can tell sponsors exactly how many our our members are opening and..."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___4746675)

MD

Manu D.

Owner

> "Don't give your creditcard number to these people!"

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___3192978)

CB

Collin B.

Enterprise Account Executive

> "iContact allows me to save time by creating personalized emails for marketing via drag and drop."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___4831045)

EL

Erin L.

Marketing Manager

> "We’ve also experienced slow load times as a downside - a big issue when time is money."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___2635030)

[View Reviews](https://www.capterra.com/p/221118/iContact/reviews/)

## User interface

[Amazon SES](https://www.capterra.com/p/179662/Amazon-SES/)

4.65 (123)

[iContact](https://www.capterra.com/p/221118/iContact/)

4.48 (603)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

Amazon SES

7/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/179662/Amazon-SES/#features)

iContact

Top features

30/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/221118/iContact/#features)

### Recognition

No recognitions have been awarded to Amazon SES

No recognitions have been awarded to iContact

### Deployment & support

Amazon SES

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

iContact

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Amazon SES

-   By Amazon Web Services
-   Located in United States
-   Founded in 2006

iContact

-   By iContact
-   Located in United States
-   Founded in 2003

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[iContact](https://www.capterra.com/p/221118/iContact/)[4.48 (603)](https://www.capterra.com/p/221118/iContact/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,911)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$14/month

Price

$12/month

4.2

Features

4.2

4.4

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-221118/Constant-Contact-vs-iContact)

[Amazon SES](https://www.capterra.com/p/179662/Amazon-SES/)[4.65 (123)](https://www.capterra.com/p/179662/Amazon-SES/reviews/)

vs

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

$0.1

Price

$15/month

4.3

Features

4.5

4.1

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/79367-179662/ActiveCampaign-vs-Amazon-SES)

[iContact](https://www.capterra.com/p/221118/iContact/)[4.48 (603)](https://www.capterra.com/p/221118/iContact/reviews/)

vs

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

$14/month

Price

$15/month

4.2

Features

4.5

4.4

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/79367-221118/ActiveCampaign-vs-iContact)