Kapwing vs Adobe Premiere Pro: Which is a better fit?

Speaker 1: Hi, I'm Jared and I am the Executive Director of Kinyua Marketing Agency. And it is a two to 10 employee company. And Kapwing, from one to five, is a five for me. Kapwing is a new company to me because the current companies I was using was InShot, Descript and I was also using Midjourney. However, the refreshing and the lagging and the updates constantly instead of having a smooth operating system was kind of why I had to switch because it wasn't letting me do what I needed to do with the videos I was editing. Kapwing is just a seamless solution to me because dealing with a lot of web-based apps, I noticed there's either a technology delay or there's a system delay. And with Kapwing, I didn't experience either one, so I was able to really implement. The strategy I was trying to do was just extract music from a video and it was really seamless in splitting up the MP3 and the other file types. It was very quick, less than five minutes to really get set up, and it was nearly identical to most of the other software I'm used to using for video and photography and music editing. So it was almost just night and day difference. Second nature, if you want to call it that. And to me, I've been able to expand on not just using it, but implementing it with AI and a couple other softwares I already have. The best advice I would suggest for anybody looking at Kapwing, if you haven't got your feet wet with AI to text or video editing or even video AI or any of those softwares out there, you can definitely try those first. Kapwing is more for the advanced user that needs to do a couple video edits, adding scenes, create B roll, create more complex workflows for their videos. So it's not an entry level product, but it is a seamless solution for anybody from a beginner mode to an expert.

Kristen P.: Hi, my name is Kristen. I'm a marketing director. And we gave Premiere Pro five stars. For more reviews like this, please click below. Our team was using a simple program, much like iMovie. And what we needed was some more robust features and abilities to go across channels, especially with our videos, being able to export out in different capacities. So we definitely needed something that was more professional. Adobe Premier provided us with some robust options for us to create more professional videos than we had. We wanted some export-out options that allowed us to format for multiple social channels from the same file. We were also looking for some ways to integrate more volume and audio options than we had before, music that we needed. Adobe Premier provided us some options to actually look at some music, especially for social that may not get flagged, that may not disappear, and so we were looking for that. And then also we wanted some more integration across Adobe Cloud with the other apps we were using. Getting started with Adobe Premiere was actually pretty easy for us. We had some background in video and animation, and we were very excited to see that there were many tutorials available to us, both through Adobe CC, but also through the program itself. It was very easy for us to find everything we needed to and to learn how to cut clips and integrate audio and control the audio and figure out the export options that were necessary for what we were looking for. If you're considering using Adobe Premiere, I would recommend leveraging those tutorials. They were an immense help for us getting started. They were very easy to follow along with. And, in addition, I would suggest leveraging the libraries as well. It allowed us to integrate media across different videos, but if we needed to change one thing in one video, we only had to update that media within the library. So if you don't know how to use the libraries within, there's also a tutorial for that. But it was integral for us to get started.